Bankers pizza

What Bankers pizza does

Bankers Pizza is a Norwegian pizza restaurant chain operating 16 stores primarily in the Rogaland region with extended reach into Haugaland (Haugesund, Aksdal, Oasen), Bodø and Harstad. The concept is built around handmade, from-scratch dough prepared daily, vegetables cut fresh the same day, and baking in stone ovens, with pizza available in regular, whole grain and gluten-free crust variants. The product portfolio includes the core stone-oven pizza line, a StudentPizza offering priced at 209 NOK for verified students, graduating russebevis seniors and conscripts, the Bankers Deal bulk package for 5+ pizzas targeting corporate events and gatherings, half-baked (halvstekt) pizzas finished at home, and digital gift cards.

The business operates under Bankers Holding AS, a privately held, family-controlled company founded around a heritage story rooted in founder Andreas Hatjoullis's restaurant career in Stavanger and Sandnes dating back to the 1970s. Leadership comprises CEO Lilly Søyland (Daglig Leder), Finance and Marketing Manager Kjetil Søyland, and Operations Manager Weronika Rewucka, with the founder still involved in product alongside the next generation. Distribution runs through physical stores for dine-in and pickup (self-serve 'Hent selv' / 'Klikk og hent'), home delivery via the bestill.bankerspizza.no platform with a 95 NOK fee and 300 NOK minimum, and a dedicated corporate account (Bedriftsavtale) channel with invoice billing. Payments are processed via Vipps, Verifone and Elavon, with no mobile app, no public API and no disclosed AI capabilities.

Name

Bankers pizza

Legal name

Bankers Holding AS

Website

https://bankerspizza.no

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Bankers Pizza is a privately held Norwegian pizza restaurant chain operating 16 stores concentrated in Rogaland with extensions into Haugaland, Bodø and Harstad, serving individual consumers, students and corporate clients with handmade stone-oven pizza, bulk catering and gift cards.

Ownership category

akta.pro rank

Product category

Pizza Restaurant / Casual Dining

NAICS

Limited-Service Restaurants (722513), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Pizza QSR (THAFAAAB)

akta.pro secondary industry

Pizza, Wings & Oven-Baked Prepared Foods (In-Store Concepts) (CRAHAKAE)

Keywords

• Stone oven pizza
• Pizza restaurant chain
• Casual dining
• Pizza delivery
• Corporate catering

Headquarters

HQ city

Stavanger

HQ country

Norway

HQ region

Europe

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Pizza Sales (Retail): One-time transaction-based pizza sales at individual restaurant locations, both for dine-in/pickup and delivery. Revenue generated per pizza ordered.
2. Corporate/Event Catering: Bulk orders for corporate events, birthdays and gatherings through 'Bankers Deal' package pricing for 5+ pizzas. Corporate account invoicing available.
3. Digital Gift Cards: Sale of digital gift cards for pizza purchases. Gift cards cannot be used at Bankers Pizza Kanebogen location.
4. Student Discount Program: Special student pricing at 209 NOK per large pizza for verified students with valid student ID, graduating high school seniors with Russian vest (russebevis), and conscripts with FD-ID card.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Bankers Pizza operates a chain of 16 stone-oven pizza restaurants across Norway, selling handmade pizzas with dough prepared fresh daily, vegetables cut the same day, and toppings baked in stone ovens. The chain offers dine-in, pickup, click-and-collect, home delivery, corporate bulk orders (Bankers Deal), a student discount program (StudentPizza), half-baked pizzas for home finishing, and digital gift cards.

Product overview

Bankers Pizza is a Norwegian pizza restaurant chain operating on a single unified concept focused on handcrafted stone oven-baked pizzas. The core product offering consists of freshly made pizzas with dough prepared daily, using carefully selected local ingredients and baked in stone ovens. The portfolio includes the main stone oven pizza product line available in multiple crust varieties (regular, whole grain, and gluten-free), supplemented by StudentPizza (a discounted specialty offering for students and young people at 209 NOK), the Bankers Deal bulk ordering package for groups of 5 or more pizzas, ready-to-cook half-baked pizzas for home preparation, digital gift cards, and corporate business accounts enabling invoice-based ordering. All products share the same craftsmanship standards and stone oven preparation method.

Differentiator

Problem solved

Functional benefit

Brands

• StudentPizza: Student discount pizza program offering a large, customizable pizza for 209 NOK to students with valid student ID, graduating high school students with Russian ID, and conscripts in first-time service.

Products and services

• Stone Oven Pizza

Quantifiable outcome

• Pizza can be stored as refrigerated product for up to 24 hours, or at room temperature for max 2 hours before baking

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Peppes Pizza: Long-standing Norwegian pizza QSR chain with national distribution; Bankers Pizza's founder was central in establishing Peppes Pizza in Stavanger. Directly comparable on product (pizza), customer (Norwegian mass-market consumers), and delivery/pickup model, but Peppes operates at significantly larger scale.
• Papa John's: Global pizza QSR with delivery focus; competes on quality ingredients messaging similar to Bankers Pizza's craft positioning, though at much larger international scale.
• Domino's Pizza (Norway): International pizza QSR franchise operating in Norway with strong delivery focus. Comparable on pizza category and digital ordering channel, but competes primarily on speed and digital ordering rather than artisanal positioning.
• Pizza Hut (Norway): Global pizza QSR brand with dine-in and delivery in Norway. Comparable on pizza category and casual dining customer; competes on brand recognition rather than craft positioning.

Direct peers

• Dolly Dimple's: Major Norwegian pizza restaurant chain offering dine-in, pickup, and delivery of pizza across Norway. Most directly comparable domestic peer on category, customer base, and multi-location operating model in Norway.
• Big Bite: Norwegian multi-location pizza chain offering delivery and pickup; comparable on pizza category, multi-unit operating model, and Norwegian consumer target.
• Pizza Bakeren: Norwegian pizza restaurant chain with multiple locations focused on affordable, quality pizza for dine-in and take-away. Directly comparable on product, customer, and multi-store operating model, though typically more value-positioned than Bankers Pizza.

Emerging players

• Mod Pizza: US-based fast-casual pizza chain emphasizing customizable, artisan-style pizzas with quality ingredients — conceptually comparable to Bankers Pizza's craft/customer-customization approach.

Others

• Meny (premium grocery prepared pizza): Norwegian premium grocery chain offering in-store prepared foods including pizza; thematically related as a competitor for at-home pizza occasions, particularly relevant given Bankers Pizza's halvstekt (half-baked) format.

Regional players

• La Pizza (Stavanger): Local/regional pizza restaurants in the Stavanger area; comparable on product (pizza), local customer base, and direct competition in the Rogaland market where Bankers Pizza is headquartered.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/bankerspizza
• Instagraminstagram.com/bankerspizza
• LinkedInlinkedin.com/company/bankers-pizza

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bankers pizza