Bark + Boarding

What Bark + Boarding does

Bark + Boarding is a privately held, full-service pet care company founded in 1999 and headquartered at 5818-C Seminary Rd in Bailey's Crossroads, Virginia, with a second location opened July 1, 2024 at 10035 Dean Drive in Manassas. The company serves individual dog-owning consumers in the Northern Virginia and Washington DC metro area, offering daycare, day boarding, overnight boarding (kennel and suite), structured daycare tiers, full-service grooming, group and private training, pet taxi transportation, and a pet supply retail storefront operated both in-store and via a Square-hosted e-commerce site. The operating model is asset-heavy and local: customers schedule through the third-party Gingr booking platform, attend a mandatory multi-hour evaluation, and pay per-visit or per-package unit pricing with all-inclusive fees covering outdoor time, feedings, and medication administration.

The underlying technology stack is intentionally lightweight, consisting of Gingr for scheduling and customer management and a Squarespace-hosted marketing website, with no proprietary software, no app, no AI/ML components, and no disclosed APIs or integrations. Revenue is generated through a diversified mix of recurring service fees (daycare, boarding), one-time training packages (e.g., $250 for 6-session Bark+Basics 101 or 5-session Leash Manners Intensive), grooming services with cancellation/no-show penalties, retail product sales, and ancillary fees such as a $20/night holiday boarding surcharge. Distribution is entirely through two physical locations plus the online retail storefront; go-to-market relies on local SEO, an active Instagram presence, an educational blog, email newsletter, community events, and word-of-mouth referrals rather than paid digital acquisition at scale.

Name

Bark + Boarding

Legal name

Bark + Boarding

Website

https://barkandboarding.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Bark + Boarding is a privately held Virginia-based full-service pet care company operating two locations that provide dog daycare, boarding, grooming, training, pet taxi, and retail products to individual dog owners in the Northern Virginia and Washington DC metro area.

Ownership category

akta.pro rank

Product category

Pet Care Services

NAICS

Pet Care (except Veterinary) Services (81291)

SIC

Services-Personal Services (7200)

akta.pro industry

PRIMARYHSANAFAM

Dog Daycare with Boarding Add-On (Daycare + Overnight)

Home & Personal Services/Pet Grooming & Boarding Services/Dog Daycare

SECONDARYHSANADAA

Overnight Kennel Boarding (Dogs)

Home & Personal Services/Pet Grooming & Boarding Services/Pet Boarding (Kennel/Cattery)

SECONDARYHSANADAD

Day Boarding (Non-Daycare)

Home & Personal Services/Pet Grooming & Boarding Services/Pet Boarding (Kennel/Cattery)

Keywords

• Dog daycare services
• Pet boarding services
• Dog grooming salon
• Dog training classes
• Pet supply retail

Headquarters

HQ city

Bailey's Crossroads

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Daycare and Boarding Services: Core service offering providing dog daycare and overnight boarding services at two Virginia locations. Includes standard daycare, structured daycare, and kennel/suite boarding options.
2. Group Dog Training: Group training classes including Bark+Basics 101 (6 sessions, $250), Beyond the Basics, and Leash Manners Intensive (5 sessions, $250). Also includes free puppy socials on Saturdays.
3. Private Training: Personalized dog training packages with 5 or 10 one-hour private sessions, including consultation, customized training plan, email support, and instructional resources.
4. Pet Retail Products: In-store and online retail sales of dog food, treats, supplements, grooming supplies, toys, and accessories from various branded suppliers.
5. Dog Blood Drive Services: Hosting blood drives in partnership with NAVBB for canine blood donation, supporting veterinary healthcare community.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Bark + Boarding is a full-service pet care company operating two Virginia locations (Bailey's Crossroads and Manassas) that delivers dog daycare, day boarding, overnight kennel/suite boarding, structured daycare, full-service grooming, pet taxi transport, group and private dog training, and a pet supply retail store. Services follow a "Four Paws + a Wagging Tail" approach with all-inclusive pricing, a 4-hour minimum evaluation process, and socialization that does not separate dogs by age, size, breed, or temperament.

Product overview

Bark + Boarding is a full-service pet care company established in 1999, offering a comprehensive suite of dog care services across two locations in Virginia (Bailey's Crossroads and Manassas). The core offerings include dog daycare, day boarding, overnight boarding, structured daycare/boarding programs, and full-service grooming salons. Additional services include pet taxi transportation, group training classes (Bark + Basics 101, Beyond the Basics, Leash Manners Intensive), and private training packages. The company also operates a pet supply retail store both in-store and online, and hosts community dog blood drives in partnership with NAVBB. The service portfolio is unified under a single brand focused on holistic pet care, with the "Four Paws + a Wagging Tail" philosophy emphasizing all-inclusive pricing, evaluation processes, socialization, and engaged employees.

Differentiator

Problem solved

Functional benefit

Products and services

• Dog Daycare and Day Boarding

Quantifiable outcome

• Over 25 years of continuous operation since 1999
• +1 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• NAVBB (Northern American Veterinary Blood Bank)coreStrategic or Co-development PartnerNAVBB partners with Bark + Boarding to host regular dog blood drives at both locations. The partnership supports canine health by facilitating blood donations from eligible dogs (1-7 years old, 50+ lbs, friendly temperament, UTD vaccines, on flea/tick/heartworm prevention, not on chronic illness medication). Bark + Boarding provides the venue and promotion for these community health events.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Regional players

• Barkefellers: Mid-Atlantic pet resort offering boarding, daycare, grooming, and training; comparable multi-service model operating in adjacent regional markets.
• Wags Pet Resort: Independent pet resort with daycare, boarding, grooming, and training. Comparable single-operator, multi-service model in a different geography.

Broad incumbents

• PetSmart PetsHotel: National pet retailer with in-store PetsHotel boarding and Doggie Day Camp. Overlapping daycare/boarding capability as part of a wider retail portfolio.
• Petco Pet Hotels: National pet retailer operating pet hotels with boarding and daycare services adjacent to retail, comparable as an established multi-service incumbent.

Direct peers

• K9 Resorts: Luxury pet resort franchise offering daycare, boarding, and spa services. Comparable full-service positioning with a focus on socialization.
• The Dog Stop: Mid-size dog daycare, boarding, grooming, and retail franchise targeting suburban markets, with comparable all-inclusive service offering.
• Camp Bow Wow: National franchise offering dog daycare, boarding, and grooming. Directly comparable multi-service pet care model under a single brand.
• Dogtopia: National dog daycare franchise with open-play socialization model, grooming, and spa services. Closely aligned with Bark + Boarding's daycare-plus-services positioning.
• Central Bark Doggy Resort: Dog daycare, boarding, grooming, and training franchise with an integrated service model directly comparable to Bark + Boarding's all-in-one offering.

Emerging players

• Rover: Online marketplace for pet sitting, dog walking, and boarding. Competes for a portion of the same pet care demand via in-home services rather than a facility model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/barkandboarding
• LinkedInlinkedin.com/company/barkboarding

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bark + Boarding