Baseball Queensland
Baseball Queensland is the state sporting organization governing baseball in Queensland, Australia. It delivers grassroots, competitive, and elite pathway programs through 30+ affiliated clubs across eight regions, school programs, and international tours to Japan and New Zealand.
- Company typePrivate
- Founded-
- HeadquartersMilton, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Baseball Queensland does
Baseball Queensland is the state sporting organization governing baseball in Queensland, Australia, headquartered in Milton. It operates a hub-and-spoke model anchored by 30+ affiliated clubs across eight regions — Greater Brisbane, Sunshine Coast, Gold Coast, Toowoomba, Ipswich, Cairns, and Townsville — delivering programs from grassroots entry points (Buddy League for ages 3–6, Kinder Crocs, Baseball5 urban format) through regional competitive leagues (Greater Brisbane League, Gold Coast Baseball Association, Sunshine Coast Baseball Association, Southern Queensland Winter Baseball League) to elite pathways (Performance Pathway, Futures League, international tours to Japan and New Zealand for athletes aged 14–17).
The organization runs a school engagement channel via Sporting Schools delivery, the School Ambassador Program, and four Baseball5 Schools of Excellence, while operating with a lean staff of 12 supported by regional Development Officers in Townsville and the Gold Coast. Technology infrastructure is minimal and outsourced: GameDay handles registration and payment installments, and BallClubZ provides live scores, with no proprietary platforms or technical IP disclosed.
Revenue is generated primarily through recurring capitation and membership fees from the 30+ affiliated clubs (which also pass through fees to Baseball Australia for insurance, governance, digital services, tournaments, and events), supplemented by international tour participation fees (approximately A$3,850–$4,250 per athlete for New Zealand), sponsored programs, and government-funded mechanisms such as the Play On! Sports Vouchers (up to A$200 per Queensland child aged 5–17). Strategic direction is articulated in the BQ Strategy Plan (2023), with emphasis on inclusivity, school-based growth, and high-performance pathway development.
Baseball Queensland firmographics
Firmographics- Name
- Baseball Queensland
- Legal name
- Baseball Queensland
- Website
- https://baseballqueensland.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Baseball Queensland is the state sporting organization governing baseball in Queensland, Australia. It delivers grassroots, competitive, and elite pathway programs through 30+ affiliated clubs across eight regions, school programs, and international tours to Japan and New Zealand.
- Ownership category
- akta.pro rank
Baseball Queensland industry classification
Industry- Product category
- Sports Governing Body
- NAICS
- Sports Teams and Clubs (711211), Spectator Sports (71121)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD)
Keywords
Where Baseball Queensland is headquartered
LocationHeadquarters
- HQ city
- Milton
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Baseball Queensland business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership and Registration Fees: Clubs and individual members pay capitation fees to Baseball Queensland, which covers insurance, governance, digital services, tournaments and events. Fees vary by club and age group.
- International Tour Programs: Revenue generated from athlete participation fees for international tours to Japan and New Zealand, covering flights, accommodation, transport, apparel, and activities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Club Registration Fees |
| Other | Pay-as-you-go | Play On! Sports Vouchers |
| One time/ perpetual license | Multi-year contract | New Zealand Tour Package |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Baseball Queensland product offering
Product offeringCore offering
Baseball Queensland is the official state sporting organization governing baseball in Queensland, Australia. It delivers a comprehensive portfolio of baseball programs and competitions, ranging from introductory offerings for children aged 3+ (Buddy League, Kinder Crocs, Baseball5) to competitive regional leagues and elite athlete development pathways including international tours to Japan and New Zealand for athletes aged 14-17. The organization supports a network of 30+ affiliated clubs across 8 Queensland regions with governance, operational, and development resources.
Product overview
Baseball Queensland operates as a state sports governing body offering a comprehensive portfolio of baseball programs and competitions. The organization delivers programs across all age groups and skill levels, from introductory offerings (Buddy League for ages 3-6, Kinder Crocs for kindergartens, Baseball5 urban format) through to competitive leagues (Greater Brisbane League, Gold Coast Baseball Association, Sunshine Coast Baseball Association, Southern Queensland Winter Baseball League) and elite pathways (Performance Pathway, Futures League). International experiences include New Zealand and Japan Tours for athletes aged 14-17. School engagement is supported through the School Ambassador Program, Sporting Schools delivery, and Baseball5 Schools of Excellence partnerships with four Queensland high schools.
Differentiator
Problem solved
Functional benefit
Products and services
- Buddy League Introductory baseball program for children aged 3-6, pairing each child with a buddy aged 12+ to learn baseball in a playful, supportive environment with no outs or scores. Targeted at first-time young players and their families.
- Baseball5 Five-on-five urban version of baseball developed by the World Baseball Softball Confederation. Fast, inclusive format requiring only a ball with no bat or glove needed. Targeted at schools, community groups, and participants seeking accessible entry into baseball.
- Kinder Crocs Early learning baseball program designed for kindergarten-aged children to introduce baseball fundamentals in a fun, age-appropriate setting. Targeted at kindergarten programs and early childhood educators.
- Baseball5 Schools of Excellence Excellence program delivered through Schools of Excellence partnerships with four Queensland high schools (Earnshaw State College, Runcorn State High School, Robina State High School, Victoria Point State High School). Targeted at secondary schools seeking advanced Baseball5 programming.
- Performance Pathway Structured athlete and coach development framework providing Long Term Athlete Development with stability, continuity, and optimal learning environment through programs and competitions. Targeted at aspiring elite athletes and their coaches.
- Futures League Youth development league providing competitive baseball opportunities for young athletes. Targeted at developing youth players progressing beyond introductory programs.
- New Zealand Tour International tour program providing athletes aged 14-17 the opportunity to compete against the New Zealand U15 National Squad and experience cultural exchange in Hamilton and Auckland. Approximate cost $3,850-$4,250 AUD.
- Japan Tour International baseball and cultural tour to Japan featuring competition against Kobe Koryo Gakuen High School, Baseball Hall of Fame visit, and Nippon Professional Baseball game attendance. Scheduled for June 2026 covering Osaka, Kobe, and Tokyo.
- School Ambassador Program Program enabling teachers to become baseball champions in their school communities by receiving unit plans, task cards, clinic support, and professional development. Targeted at Queensland teachers and school staff.
- Sporting Schools Programs Sporting Schools approved baseball and Baseball5 delivery programs for schools across Queensland, including funded school program options. Targeted at primary and secondary schools seeking government-funded sporting programs.
- Greater Brisbane League (GBL) Summer baseball competition for South East Queensland clubs with Division 1 live scores and fixtures available through BallClubZ. Targeted at competitive baseball clubs in the Greater Brisbane region.
- Gold Coast Baseball Association (GCBA) Summer baseball competition for Gold Coast region clubs with fixtures and results available. Targeted at competitive baseball clubs and players in the Gold Coast region.
- Sunshine Coast Baseball Association (SCBA) Summer baseball competition for Sunshine Coast region clubs. Targeted at competitive baseball clubs and players in the Sunshine Coast region.
- Southern Queensland Winter Baseball League (SQWBL) Winter baseball competition for Southern Queensland clubs running April to August. Targeted at competitive baseball clubs and players seeking year-round play.
- Women's Baseball Program Program welcoming girls of all abilities aged 6-18 with coaching for beginners and experienced players, delivered once per week for six weeks at schools. Fully funded by Baseball Queensland at no cost to schools or participants.
Quantifiable outcome
- Over 30 clubs across 8 regions
- +2 more outcomes
Companies that use Baseball Queensland
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Baseball Queensland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Baseball Queensland partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Australian Sports FoundationcoreThe Australian Sports Foundation has been helping athletes, sporting clubs and organisations fundraise for more than 30 years. They have gained charitable status to enable private and public ancillary funds to invest in a sporting future.
- CPR GroupcorePreferred Provider for Governance Support. Baseball Queensland's affiliated clubs and associations have access to tailored webinars, strategic planning assistance, constitution reviews, and conflict resolution services at discounted rates.
- Baseball AustraliacoreNational governing body for baseball in Australia. BQ collects capitation fees on behalf of Baseball Australia covering insurance, governance, digital services, tournaments and events.
- Sport Australia Game PlanminorDigital platform providing sporting clubs with insights into their current capability and connecting them with specific tools and resources for development. Replaces the Club Health Check.
- World Baseball Softball Confederation (WBSC)coreGlobal governing body for baseball and softball. Developed Baseball5 as an urban version of baseball. BQ implements Baseball5 programs under WBSC guidelines.
- Baseball New ZealandcoreInternational partnership for athlete development and competition. BQ conducts annual New Zealand tours competing against NZ U15 National Squad and exploring eligibility opportunities for athletes.
- Kobe Koryo Gakuen High School (Japan)coreRenowned Japanese high school baseball program. Queensland athletes will compete in games and training experiences with their baseball programs during Japan tours.
- SportsCommunityminorResource organization providing support services to sporting clubs.
- OurCommunityminorResource organization providing support services to sporting clubs.
- Good SportsminorOrganization supporting sporting clubs with alcohol and health management programs.
- Play by the RulesminorJoint initiative providing information on safe and inclusive sport, assisting with child protection and anti-discrimination.
- QSportminorQueensland sport organization providing support and recognition for sports organizations in the state.
- Gold Coast Social SportcorePartnership for Baseball5 Active and Healthy sessions and community activations on the Gold Coast. Development officers deliver regular sessions.
Scale indicators3 records
Recent moves12 records
Expansion highlights6 records
Baseball Queensland competitors and assessment
Company assessmentBroad incumbents
- Softball Australia: National federation for softball in Australia, sibling national body to Baseball Australia within WBSC. Provides the analogous national-level oversight, insurance, and integrity frameworks that BQ's umbrella federation provides for baseball.
- Cricket Queensland: State governing body for cricket in Queensland — a far larger bat-and-ball sport body. Comparable as a state-level amateur sport organisation running affiliated clubs, school programs, and competitions, but cricket operates at significantly greater scale.
- Baseball Australia: National federation for baseball in Australia, of which Baseball Queensland is a state affiliate (capitation fees flow upward). Operates at a broader national level with insurance, governance frameworks, and integrity programs that BQ-affiliated clubs leverage.
Regional players
- Basketball Queensland: State governing body for basketball in Queensland. Comparable as a Queensland-anchored amateur sport organisation running affiliated clubs, school programs, and competitive leagues, though operating in a different sport with substantially larger participation.
- AFL Queensland: State-level body for Australian rules football in Queensland. Comparable as a state sport organisation operating affiliated clubs, junior pathways, school programs, and competitions in Queensland, though AFL operates at a vastly different scale and cultural footprint.
Direct peers
- Baseball South Australia: State-level governing body for baseball in South Australia. Direct functional peer running affiliated clubs, junior development programs, and competitive leagues under the same national federation framework as Baseball Queensland.
- Softball Queensland: State-level governing body for softball in Queensland, structurally analogous to Baseball Queensland under the same WBSC umbrella. Operates affiliated clubs, junior development, school programs, and leagues for a closely related bat-and-ball sport.
- Baseball Western Australia: State-level governing body for baseball in Western Australia. Mirrors Baseball Queensland's role of organising affiliated clubs, competitions, and development programs at the state level within Australia's national baseball structure.
- Baseball Victoria: State-level governing body for baseball in Victoria, Australia. Same role, structure, and sport-specific programming as Baseball Queensland, serving affiliated clubs, schools, and competitive leagues within its home state.
- Baseball NSW: State-level governing body for baseball in New South Wales, Australia. Directly comparable in structure, mission, and product offering — operating affiliated clubs, school programs, leagues, and elite pathways for amateur baseball within its state.
Market position
Strengths5 records
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Baseball Queensland social profiles
Digital presenceBaseball Queensland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baseball Queensland leadership team
Management profileNumber of profiles
Profiles5 records
Baseball Queensland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baseball Queensland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baseball Queensland
What does Baseball Queensland do?
Baseball Queensland is the official state sporting organization governing baseball in Queensland, Australia. It delivers a comprehensive portfolio of baseball programs and competitions, ranging from introductory offerings for children aged 3+ (Buddy League, Kinder Crocs, Baseball5) to competitive regional leagues and elite athlete development pathways including international tours to Japan and New Zealand for athletes aged 14-17. The organization supports a network of 30+ affiliated clubs across 8 Queensland regions with governance, operational, and development resources.
Is Baseball Queensland a public or private company?
Baseball Queensland is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Baseball Queensland founded?
Baseball Queensland was founded in -1. It employs 11 to 50 people.
Where is Baseball Queensland based?
Baseball Queensland is headquartered in Milton, Australia, in the Oceania region.
How does Baseball Queensland make money?
Two revenue lines are on record. Membership and Registration Fees are the primary driver. The others are international Tour Programs.
Who are Baseball Queensland's main competitors?
Broad incumbents on record are Softball Australia, Cricket Queensland and Baseball Australia. Regional players are Basketball Queensland and AFL Queensland. Direct peers are Baseball South Australia, Softball Queensland, Baseball Western Australia, Baseball Victoria and Baseball NSW.
Does Baseball Queensland have an API?
No public API is recorded for Baseball Queensland.
What industry is Baseball Queensland in?
Baseball Queensland's product category is Sports Governing Body. Its primary akta.pro industry code is MPAKACAD, Amateur Sport Governing Bodies & Federations (National/Regional). Its NAICS code is 711211 and its SIC code is 7997.