Bavaria-Saat Vertriebs GmbH

What Bavaria-Saat Vertriebs GmbH does

Bavaria-Saat Vertriebs GmbH is a German agricultural company that operates as the sales and distribution arm of a two-entity group alongside its sister breeding company, Bavaria-Saat GbR (founded 1987). Bavaria-Saat Vertriebs GmbH itself was incorporated in 2003 specifically to commercialize potato varieties developed by Bavaria-Saat GbR, with Saatzucht von Zwehl — a family-run potato breeder active since 1905 — holding the principal shareholding in the breeding entity. The group is headquartered in Oberarnbach and registered in Ingolstadt, with operational sites across Bavaria, Mecklenburg-Vorpommern, and partner locations in Schleswig-Holstein and France.

The core product is certified seed potatoes spanning 18 varieties (14 table varieties), including specialty salad varieties (Solo, Sissi, Selma), early and medium-early table potatoes (Juwel, BigRossa), and varieties bred for resistance to nematodes, potato wart, virus, late blight, and common scab. Underlying technology centers on an 11-year breeding pipeline (300-400 crossings per year, yielding 80,000-100,000 greenhouse seedlings, ultimately producing 1-2 registered varieties), complemented by in-vitro tissue culture for virus-free propagation and approximately 4,000 m² of gauze tunneling plus 14 hectares of gauze sheeting for mechanical aphid protection during the first three years of maintenance breeding. Varieties are registered through the Bundessortenamt (Federal Plant Variety Office).

The company operates a sales-led, direct-to-customer go-to-market with separate domestic and export sales personnel (CEO Xaver Oßwald on national sales; Corinna Schruff on export; Inge Vogl on table potatoes and onions). Revenue is generated through one-time seed potato sales to farmers and agricultural businesses, plus transactional trading of table potatoes and onions across European markets. The company supports this with a multilingual website (German, English, Russian), social media presence, and participation in industry events such as Potato Russia and domestic Feldtage (field days).

Name

Bavaria-Saat Vertriebs GmbH

Legal name

Bavaria-Saat Vertriebs GmbH

Website

https://bavaria-saat.de

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Bavaria-Saat Vertriebs GmbH is a German agricultural SME that distributes certified seed potato varieties bred by its sister entity Bavaria-Saat GbR, serving farmers, agricultural businesses, and European potato traders domestically and internationally.

Ownership category

akta.pro rank

Product category

Seed Potato Breeding and Distribution

NAICS

Potato Farming (111211), Fresh Fruit and Vegetable Merchant Wholesalers (42448), Other Food Crops Grown Under Cover (111419), Vegetable and Melon Farming (11121)

SIC

Agricultural Production-Crops (100), Wholesale-Groceries, General Line (5141), Agricultural Services (700)

akta.pro primary industry

Fresh Vegetable Wholesale (AFAIACAB)

akta.pro secondary industry

Starch Potato Farming (Industrial Potatoes) (AFAGAEAC)

Keywords

• Seed potato breeding
• Potato variety distribution
• Table potato trading
• Agricultural seed production
• Certified seed potatoes

Headquarters

HQ city

Oberarnbach

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Seed Potato Sales: Production and distribution of certified seed potato varieties for agricultural customers. Bavaria-Saat GbR breeds varieties which are then distributed by Bavaria-Saat Vertriebs GmbH domestically and internationally.
2. Table Potato Sales: European-wide trade with table/ware potatoes. Emphasis on long-term trustworthy cooperation with business partners.
3. Onion Sales: Trading of onions as an additional product category alongside potatoes.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Bavaria-Saat Vertriebs GmbH is the dedicated sales and distribution entity for Bavaria-Saat GbR, producing certified seed potatoes, table/ware potatoes, and onions. The company sells approximately 18 potato varieties (14 table varieties) including premium salad varieties Solo, Sissi, and Selma, alongside a broad portfolio spanning multiple maturity groups and cooking types. Distribution occurs both domestically in Germany and internationally through dedicated export operations.

Product overview

Bavaria-Saat Vertriebs GmbH is an agricultural company consisting of two independent business units: Bavaria-Saat GbR (established 1987) handles potato breeding and seed potato production, while Bavaria-Saat Vertriebs GmbH (established 2003) handles the sales and distribution of the varieties both domestically in Germany and internationally. The company produces approximately 18 potato varieties (14 table varieties), including specialty salad potatoes (Solo, Sissi, Selma), early varieties (Juwel), medium-early varieties (BigRossa), and varieties for various cooking types (A-firm, B-mainly firm, C-mealy). The breeding program also develops starch/processing varieties and robust starch potatoes. In addition to seed potatoes, the company trades in food/table potatoes and onions. The varieties span different maturity groups (very early to medium late) and cooking types, and are bred for resistances including nematodes, potato wart, viruses, late blight, and common scab.

Differentiator

Problem solved

Functional benefit

Products and services

• Solo (Potato Variety) A salad potato variety meeting the highest demands, produced and distributed by Bavaria-Saat for agricultural buyers and the premium salad potato market segment.
• Sissi (Potato Variety) A salad potato variety meeting the highest demands, produced and distributed by Bavaria-Saat for agricultural buyers and the premium salad potato market segment.
• Selma (Potato Variety) A salad potato variety meeting the highest demands, produced and distributed by Bavaria-Saat for agricultural buyers and the premium salad potato market segment.
• Juwel (Potato Variety) A very early, large-fleshed table potato variety with robust characteristics and good resistance properties; also positioned for organic farmers due to its very good resistances.
• BigRossa (Potato Variety) A red, medium-early table potato variety also targeted at markets where large-fleshed varieties with uniform caliber are in demand.
• Uta (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Mammut (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Jutta (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Vivat (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Sandra (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Petra (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Bavafit (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Bavatop (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Django (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Blaue St. Galler (Potato Variety) A blue-fleshed potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Bettina (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Sevim (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Lisana (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Kröne (Potato Variety) A potato variety offered by Bavaria-Saat, listed in their varieties catalog for commercial potato cultivation.
• Table Potato Trading European-wide trading of table/ware potatoes supplied to agricultural traders and distributors; emphasizes long-term trustworthy cooperation with business partners.
• Onion Trading Trading of onions as an additional product category alongside potatoes, supplied to European agricultural traders and distributors.

Quantifiable outcome

• 300-400 crossings per year in breeding program
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Bavaria-Saat GbRcoreStrategic or Co-development Partner · 1 January 1987Bavaria-Saat GbR is the breeding entity established in 1987, consisting of several traditional Bavarian potato cultivators. Bavaria-Saat Vertriebs GmbH was founded in 2003 specifically to distribute varieties developed by Bavaria-Saat GbR. Saatzucht von Zwehl, which has been breeding potatoes since 1905, is the principal shareholder.
• Bavarian Central Authority of Agriculture (LfL) Freising-WeihenstephancoreStrategic or Co-development PartnerCooperation with the Bavarian State Research Center for Agriculture for breeding research and resistance testing. Helps develop future potato research projects. Potato varieties bred in Freising-Weihenstephan are taken over and distributed through Bayerische Pflanzenzuchtgesellschaft München (BPZ).
• Bayerische Pflanzenzuchtgesellschaft München (BPZ)coreChannel Partner/ Reseller/ DistributorBavarian Plant Breeding Company Munich handles distribution of potato varieties bred at Freising-Weihenstephan in cooperation with Bavaria-Saat.
• Breeding Stations in Bavaria and Mecklenburg-VorpommerncoreStrategic or Co-development PartnerOwn breeding stations in Bavaria and in favorable climate conditions of Mecklenburg-Vorpommern ensure quality seed potato production.
• West Coast Schleswig-Holstein PartnersminorStrategic or Co-development PartnerCooperation partners on the West Coast of Schleswig-Holstein contribute to quality seed production.
• French Breeding PartnersminorStrategic or Co-development PartnerInternational breeding cooperation with partners in France for additional variety development.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• HZPC: Netherlands-based global leader in potato breeding, seed potato production, and variety commercialization. Directly comparable to Bavaria-Saat across the full breeding-to-distribution value chain, just at significantly larger scale.
• Europlant Pflanzenzucht GmbH: German potato breeding company headquartered in Lüneburg. Closely comparable to Bavaria-Saat in geographic focus, portfolio breadth (table, processing, starch varieties), and European export orientation.
• Agrico: Dutch cooperative selling certified seed potatoes worldwide. Direct peer due to overlapping product (table, processing, organic varieties), European production footprint, and global export sales motion.
• Meijer Potato: Netherlands-based potato breeder and seed potato supplier with international distribution. Comparable across breeding, multiplication, and export activities, with a similarly broad table-and-processing variety catalog.
• Solana Group: German potato breeder producing table and processing varieties for European and international markets. Comparable for breeding pipeline, variety portfolio breadth, and export-led distribution model.
• Cygnet Potatoes Ltd: Scottish potato breeding company producing commercial varieties for the UK and export markets. Direct peer in breeding-and-distribution business model, though focused on a different European geography.
• Norika Nordring-Kartoffelzucht- und Vermehrungs-GmbH: Mecklenburg-Vorpommern-based German potato breeder. Highly comparable given shared focus on table, processing, and starch varieties plus international distribution — and notably located in one of Bavaria-Saat's own production regions.
• Stet Holland B.V. Dutch potato seed company active in breeding, multiplication, and global export of certified seed potatoes. Comparable in value chain coverage and European-plus-export orientation.

Broad incumbents

• Bayer Crop Science: Global agricultural input provider with a vegetable-seed business (including potatoes) inherited from Bayer Crop Science's portfolio. Only tangentially comparable at the seed-potato level, but a major structural competitor for grower relationships and shelf space.
• KWS SAAT SE: Large German multinational seed company with a potato breeding and marketing business alongside sugar beet, corn, and cereals. Overlaps with Bavaria-Saat on potato variety development but operates as a much broader seed player.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bavaria-saat-vertriebs-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bavaria-Saat Vertriebs GmbH