Bay Harbor Post Acute & Healthcare Center

Name

Bay Harbor Post Acute & Healthcare Center

Legal name

Bay Harbor Post Acute

Website

https://bayharborrehab.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Skilled Nursing and Post-Acute Rehabilitation

NAICS

Nursing Care Facilities (Skilled Nursing Facilities) (623110)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Skilled Nursing Facilities (SNF) (HLAFAFAB)

akta.pro secondary industries

Short-Term Rehabilitation (Post-Acute) SNFs (HLADADAA), Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB), Orthopedic & Surgical Recovery SNFs (HLADADAF), Cardiac & Pulmonary Rehabilitation SNFs (HLADADAH)

Keywords

• Post-acute rehabilitation
• Skilled nursing care
• Long-term care services
• Stroke recovery programs
• Orthopedic rehabilitation services

Headquarters

HQ city

Salisbury

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Healthcare Services Revenue: The facility generates revenue through post-acute care, long-term nursing care, and specialized rehabilitation services. Payment sources include private pay, Maryland Medicaid (MOSC), long-term care insurance, and insurance from providers such as Aetna Health, CareFirst, United Healthcare Insurance Company, and VA CCN.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Bay Harbor Post Acute & Healthcare Center operates a skilled nursing facility in Salisbury, Maryland, delivering short-term post-acute rehabilitation and long-term residential nursing care to patients recovering from hospitalization, surgery, or chronic illness. The facility runs a portfolio of named specialty programs (orthopedic, neurological, pulmonary, renal, and memory care) and signature care coordination services, supported by 24/7 nursing, on-site dialysis, and therapy services available up to seven days per week.

Product overview

Bay Harbor Post Acute & Healthcare Center is a nursing home and post-acute care facility offering a comprehensive portfolio of specialized care programs. The core services include Post Acute Care (short-term rehabilitation) and Long Term Care. Specialized programs include OrthoWin (orthopedic rehab), RenalX (on-site dialysis/CKD management), RespiraCare (pulmonary rehab), NeuroGen (stroke/neurological rehab), and Journeys (memory care). Signature services encompass Care Navigation, Family Matters, UrgentSNF, and Guest Services. Support services include Amenities, Dining, and Life Enrichment activities.

Differentiator

Problem solved

Functional benefit

Products and services

• Post Acute Care Targeted rehabilitation and medical support services designed to help patients heal, rebuild strength, and return to daily life following illness, injury, or surgery. Targeted at individuals recovering from hospitalization.
• Long Term Care Ongoing nursing home care that prioritizes every aspect of resident well-being in a caring community environment, designed for residents requiring extended residential nursing support.
• OrthoWin Orthopedic Rehabilitation Specialized orthopedic rehabilitation program designed to help patients recover from joint replacements, fractures, and musculoskeletal injuries and restore mobility and function.
• RenalX On-Site Dialysis and CKD Management On-site dialysis and chronic kidney disease (CKD) management program providing comprehensive renal care for patients requiring dialysis access and ongoing kidney disease monitoring.
• RespiraCare Pulmonary Rehabilitation Pulmonary rehabilitation program designed to help patients manage chronic respiratory conditions such as COPD, asthma, and post-surgical lung recovery, and improve breathing function.
• NeuroGen Stroke and Neurological Recovery Neurological rehabilitation and stroke recovery program that helps patients regain physical and cognitive abilities after nervous system injuries or disorders, with advanced therapies including bungee mobility training and dysphagia therapies.
• Journeys Memory Care Memory care program designed to support individuals with Alzheimer's disease and other forms of dementia in a dignified, engaging environment with cognitive engagement and behavioral support.
• Care Navigation Care coordination service that helps patients and families navigate the healthcare journey, transitions of care, and access appropriate clinical and community resources.
• Family Matters Family engagement and support program that encourages family involvement and shared decision-making in resident care throughout the post-acute and long-term stay.
• UrgentSNF Urgent skilled nursing facility referral and admission service for time-sensitive care transitions, accessible via the UrgentSNF hotline (800-247-7498).
• Guest Services 24/7 guest services support providing hospitality assistance to visitors and families of residents, accessible via 800-248-6527.
• Amenities Facility amenities including comfortable accommodations, common areas, pet-friendly environment, and complimentary laundry service designed for resident comfort and well-being.
• Dining Nutritious and enjoyable dining experiences with meals tailored to individual dietary needs and preferences for residents and patients.
• Life Enrichment Engaging activities, events, and programs designed to keep residents connected, fulfilled, and active within the community.

Quantifiable outcome

• 24/7 nursing and certified nurse aide availability
• +2 more outcomes

Named customers1 record

Segments7 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Marquis Health ServicescoreOthersMarquis Health Services is identified as the parent/support organization for Bay Harbor Post Acute. The footer states 'Supported by' Marquis Health Services logo. Marquis appears to be the healthcare services management company overseeing Bay Harbor's operations.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• The Ensign Group: National operator of skilled nursing, post-acute, and senior living facilities with East Coast density. Comparable post-acute and long-term care model, with a broader portfolio spanning many states.
• Genesis Healthcare: One of the largest U.S. skilled nursing and post-acute care operators with significant Mid-Atlantic presence. Comparable SNF and rehabilitation service model, though operates at much broader national scale.
• Saber Healthcare Group: Multi-state operator of skilled nursing, rehabilitation, and assisted living facilities with presence in the Mid-Atlantic. Directly comparable SNF and post-acute service lines and specialty rehabilitation programming.
• National HealthCare Corporation: Public operator of skilled nursing and assisted living facilities across the Southeast and Mid-Atlantic. Comparable SNF/post-acute care delivery model and payer mix, though serving a broader geographic footprint.
• CommuniCare Health Services: Family-owned operator of skilled nursing, rehabilitation, and long-term care facilities across multiple states, including East Coast markets. Comparable SNF service model, acuity mix, and payer profile to Bay Harbor.

Direct peers

• Marquis Health Services: Identified in Bay Harbor's footer as the supporting healthcare services management organization. Operates a network of skilled nursing and post-acute facilities across the Mid-Atlantic and Northeast, sharing operational infrastructure, regional hotlines, and clinical program branding with Bay Harbor.
• Lorien Health Systems: Maryland-headquartered family-owned SNF and assisted living operator with facilities across the state. Comparable post-acute and long-term care offering with similar payer mix and clinical specialty programs in a directly overlapping market.
• Cadia Healthcare: Regional SNF and post-acute rehabilitation operator with multiple facilities on Maryland's Eastern Shore and surrounding counties. Directly comparable geography, patient mix, and short-term rehab/long-term care service model to Bay Harbor.
• FutureCare Health and Management: Maryland-based operator of skilled nursing and rehabilitation facilities across the Baltimore/Washington region. Comparable as a Mid-Atlantic SNF competitor serving similar post-acute and long-term care populations with overlapping payer mix.

Regional players

• Autumn Lake Healthcare: Maryland- and Mid-Atlantic-based SNF and post-acute operator with specialty rehabilitation programming. Directly comparable regional SNF model and Eastern Shore/mid-Atlantic service area.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bay-harbor-post-acute-healthcare-center

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bay Harbor Post Acute & Healthcare Center