Visit Bayonne Tourisme & Séminaires

What Visit Bayonne Tourisme & Séminaires does

Visit Bayonne Tourisme & Séminaires is the dedicated corporate events and seminar division of the Office de Tourisme de Bayonne, a non-profit association (Association loi 1901, SIREN 782 251 839) founded in 2000 and headquartered in Bayonne, France. The service acts as a single point of contact for enterprise clients seeking to organize corporate seminars, team building activities, and evening events in the Basque Country, coordinating venues, accommodation, activities, catering, and entertainment through a curated network of local partners. The organization is staffed by a small team of approximately 14 employees, including two commercial development officers (Olivier Delbos and Marie Prévôt), and operates under sub-brands "Bayonne Séminaires" and "Visit Bayonne," with a strategic partnership with Aviron Bayonnais Events for access to Stade Jean Dauger.

The core service offering spans four pillars: meeting rooms and receptive spaces (including hotels, Stade Jean Dauger, Espace Saez, and Domaine Larbeou), hotel accommodation (18 hotels and 2,260 beds ranging from 1- to 4-star properties), team building activities (Basque pelota, Olympiades, culinary workshops, treasure hunts, outdoor sports like rafting and surfing), and evening events (Arènes de Bayonne, Les Halles market, historic ramparts casemates, and traditional cideries). Pricing is quote-based, with unit pricing examples ranging from €24 per person for a treasure hunt to €130+ per person for a private evening at Les Halles. The service hosts events for groups of 6 to 800+ participants, with named enterprise clients including TSO CATENAIRES, TotalEnergies, RATP Développement, Société Générale, and REAGSO.

Revenue is generated through professional services fees for event organization and referral/commission income from the local partner network. The go-to-market is sales-led, relying on direct contact via the website, email, and phone, augmented by institutional marketing through the Bayonne Tourism Office and the Basque Country tourism boards. The geographic scope is single-country (France), focused on Bayonne and the Pays Basque region, with the destination positioned as accessible via TGV (4 hours from Paris, 2 hours from Bordeaux) and 15 minutes from Biarritz Airport.

Name

Visit Bayonne Tourisme & Séminaires

Legal name

Office de Tourisme de Bayonne

Website

https://bayonne-seminaires.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Visit Bayonne Tourisme & Séminaires is the corporate events division of the Bayonne Tourism Office, organizing end-to-end corporate seminars, team building activities, and evening events in the Basque Country through a curated network of 18 partner hotels and iconic local venues.

Ownership category

akta.pro rank

Product category

Corporate Event Management and Destination Services

NAICS

Food Services and Drinking Places (722), Traveler Accommodation (7211)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

akta.pro secondary industries

Shore Excursion & Port Services Operators (THAKAEAE), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Corporate event management
• Seminars and conferences
• Team building activities
• Destination management services
• Corporate hospitality services

Headquarters

HQ city

Bayonne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Event Organization Services: The service generates revenue by organizing corporate seminars, team building events, and professional gatherings in Bayonne. They coordinate with local venues, hotels, restaurants, and activity providers, taking service fees or commissions for organizing events on behalf of corporate clients.
2. Venue and Activity Referral Services: The service connects corporate clients with a network of local service providers including meeting rooms, reception venues, accommodations, caterers, restaurants, entertainment, and activities, earning referral fees or commissions from the partner network.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Visit Bayonne Tourisme & Séminaires provides end-to-end corporate seminar and event organization in Bayonne and the Basque Country. The service acts as a single point of contact, coordinating meeting rooms, accommodation (18 hotels, 2,260 beds), team building activities (Basque-themed games, culinary workshops, outdoor sports), and themed evening events at iconic venues (Stade Jean Dauger, Arènes de Bayonne, historic ramparts, cidreries) on behalf of corporate clients.

Product overview

Visit Bayonne Tourisme & Séminaires, operated by the Bayonne Tourism Office, is a full-service corporate seminar and event organization company offering a comprehensive portfolio of services for business events in Bayonne and the Basque Country. The core offering includes seminar organization with venue selection (Salles de Réunion, Stade Jean Dauger, Arènes), hotel accommodation booking (18 hotels, 2,260+ beds), and team building activities (Basque Pelota, Olympiades, Culinary Workshops, Outdoor Sports, Treasure Hunts). Evening event venues include the Arènes de Bayonne, Les Halles market, historic rampart casemates, and traditional cideries. The company operates in partnership with Aviron Bayonnais Events for Stade Jean Dauger access and maintains a network of local providers for catering, entertainment, and activities.

Differentiator

Problem solved

Functional benefit

Brands

• Aviron Bayonnais Events: Corporate events partnership offering professional event spaces at Stade Jean Dauger for seminars, meetings, and team building activities.

Products and services

• Corporate Seminar and Event Organization (Organisation de Séminaires d'Entreprise) Full-service corporate seminar and event organization for businesses, including venue selection, accommodation booking, team building activities, and evening events across Bayonne and the Basque Country. Targeted at companies planning professional offsites, study days, seminars, team building sessions, and themed corporate evenings.
• Hotel Accommodation Services (Hébergements Hôteliers) Hotel accommodation brokerage with over 2,260 beds across 18 hotels (1- to 4-star), including OKKO Hotels, Hotel Le Bayonne, Hotel Loreak, Grand Hôtel Mercure, and Ibis for corporate seminar groups.
• Olympiades Basques (Basque Olympics) Basque-themed Olympic games including traditional strength and skill games such as sokatira (tug of war), espadrille throwing, and Basque culture quizzes for team cohesion. Pricing starts from €32 per person; group size 10-120 participants.
• Initiation à la Pelote Basque Introduction to traditional Basque pelota sport, including main nue, chistera, pala, and fronton varieties, held in Petit-Bayonne for groups of 6-40 people. Duration over 2 hours; pricing starts from €35 per person.
• Culinary Workshop at L'Appartenance (Atelier Culinaire) Culinary team building workshop at L'Appartenance restaurant, featuring local product discovery at Halles market and cooking session with professional chef, for 6-15 participants. Includes market visit, cooking class, and wine pairing; available in French, English, Spanish. Pricing starts from €100 per person.
• Cultural Treasure Hunt in Bayonne (Jeu de Piste) Cultural treasure hunt and team rally through Bayonne's historic center, starting from Carreau des Halles, for 10-80 participants over 2.5 hours. Includes guide and personalized roadbook. Pricing starts from €24 per person.
• Sport and Nature Activities (Sport et Nature au Pays Basque) Outdoor team building activities including rafting, canyoning, via ferrata, 4x4 tours, surfing, cycling, and Hawaiian canoeing within 30 minutes of Bayonne. Duration half-day or full day; pricing on quote.
• Bayonne Festival Evening at the Cidrerie (Soirée Fêtes de Bayonne à la Cidrerie) Traditional Basque cider house evening with dress code in red and white, traditional dinner, unlimited cider from barrels, wine, and Basque singers trio entertainment for up to 200 guests. Pricing starts from €70 HT per person, scheduled from 7:30 PM.
• Private Evening at Les Halles de Bayonne (Soirée Privative aux Halles de Bayonne) Private event at Les Halles de Bayonne market from 7:00 PM to 11:00 PM featuring local producer tastings, Basque singers trio, decorations, and beverages for 60-200 guests. Optional add-ons: DJ, photobooth, pétanque, lighting effects. Pricing starts from €130 HT per person.
• Music and DJ Evening in the Ramparts (Soirée Musique et DJ Set au Cœur des Remparts) Private evening event in a 160m² historic underground casemate beneath Bayonne's ramparts, featuring DJ set, lighting, lounge area, and open bar for 80-230 guests. 100% privatizable venue. Pricing starts from €45 HT per person.
• Event at Arènes de Bayonne (Événement aux Arènes de Bayonne) Private event at the Arènes de Bayonne bullring featuring cocktail, seated dinner, or dancing with Basque banda and DJ entertainment for 150-800 guests. Available from May to October with guided tours. Quote-based pricing.
• Meeting Rooms and Receptive Spaces (Salles de Réunion et Espaces Réceptifs) Rental and booking of meeting rooms and receptive spaces in Bayonne, including hotel conference rooms and event venues such as Stade Jean Dauger, Espace Saez, and Domaine Larbeou. Targeted at corporate meetings, seminars, conferences, and cocktail receptions.
• Aviron Bayonnais Events at Stade Jean Dauger Corporate events at Stade Jean Dauger, offering 12 modular reception spaces for meetings, seminars, conferences, cocktails, and team building activities with capacities up to 400 guests. Includes rugby-themed team building activities and catering through Aviron Bistronomie.

Quantifiable outcome

• Events successfully organized for groups ranging from 6 to 800+ participants
• +2 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Aviron Bayonnais EventscoreStrategic or Co-development PartnerStrategic partnership with the Aviron Bayonnais rugby club for corporate events at Stade Jean Dauger. The partnership provides exclusive access to 12 modular reception spaces, team building activities in a sports environment, and catering through Aviron Bistronomie. The Tourism Office's seminar service organizes events in partnership with the club, offering unique experiences in the iconic Top 14 stadium.
• OKKO Hotels Bayonne CentreminorChannel Partner/ Reseller/ DistributorPreferred hotel partner for corporate event accommodation. Located centrally between major event venues in Bayonne, offering meeting facilities and comfortable lodging for seminar participants.
• Hôtel Le BayonneminorChannel Partner/ Reseller/ DistributorFeatured hotel partner for corporate seminars, hosting both accommodation and meeting rooms. Located near the old town and event venues, frequently used for RATP Développement and TotalEnergies seminars.
• Académie du ChocolatminorChannel Partner/ Reseller/ DistributorLocal chocolate maker producing custom logo chocolates for corporate events. Provided branded chocolate plates for TSO CATENAIRES seminar and TotalEnergies events.
• Cidrerie TtipiaminorChannel Partner/ Reseller/ DistributorTraditional Basque cider house in Petit-Bayonne offering authentic Bayonne Festival-style evenings for corporate events. Provides typical cider, traditional Basque cuisine, and Basque singing entertainment for groups up to 200 persons.
• Gorka Robles (Basque Singer Trio)minorChannel Partner/ Reseller/ DistributorMusical entertainment provider featuring Basque songs and traditional music. Performed at TSO CATENAIRES corporate evening, leading traditional chants including Peña Baiona.
• Chocolaterie DaranatzminorChannel Partner/ Reseller/ DistributorHistoric Bayonne chocolate maker offering themed visits and branded chocolate gifts for corporate events. Provided chocolate ballotins for the RATP Développement seminar.
• Mokofin (Caterer)minorChannel Partner/ Reseller/ DistributorLocal catering partner providing picnic meals delivered by bicycle for departing seminar participants. Supplied lunch boxes for RATP Développement group departure.
• Le Bouchon Basque (Restaurant)minorChannel Partner/ Reseller/ DistributorFeatured restaurant for corporate dinners in Bayonne's gastronomic tradition. Hosted RATP Développement seminar dinner, praised for convivial atmosphere and quality cuisine.
• Restaurant Le Carré at Hôtel Villa KoeguiminorChannel Partner/ Reseller/ DistributorUpscale restaurant venue for refined corporate dinners. Hosted Société Générale private evening for product presentation.
• L'Appartenance (Restaurant)minorChannel Partner/ Reseller/ DistributorPrivate restaurant hosting culinary team building workshops. Venue for corporate cooking classes featuring Basque gastronomy and wine pairings.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• GL Events: Major French publicly listed MICE and venue-management group operating across corporate events, exhibitions, and conventions. Overlaps in corporate event services but at national/international scale and as a venue operator rather than a regional DMC.
• Office de Tourisme et des Congrès de Paris: Larger-scale French municipal tourism office operating a dedicated MICE/Congress division. Comparable in function (single-contact event organization for corporate clients) but at much greater scale and a different (capital-city) destination.
• MCI Group: Global events and association management company with strong presence in Europe. Competes in the corporate MICE space but operates at much larger scale with a broader service portfolio and international footprint.

Others

• Atout France: National tourism development agency of France that promotes inbound tourism and MICE destinations. Not a direct competitor but an ecosystem participant whose marketing and destination development work benefits the broader MICE market in which Bayonne operates.

Direct peers

• Office de Tourisme de Toulouse: Another major French regional tourism office with MICE/congress services for a comparable-sized corporate market. Mirrors the model of operating a single-contact event organization service out of a municipal tourism office.
• Bordeaux Tourisme & Congrès: Regional French tourism office with a dedicated business events/congress division, serving a comparable sized provincial city for corporate seminars and incentives. Same DMC-for-MICE model, similar proximity to TGV access, in a competing French regional destination.
• Office de Tourisme de Biarritz: Neighboring municipal tourism office in the same Côte Basque / Pays Basque market. Directly comparable in scope (regional destination DMC with corporate event services) and competes for overlapping client demand in the Basque Country.

Regional players

• Comité Régional du Tourisme de Nouvelle-Aquitaine: Regional tourism authority covering the same Nouvelle-Aquitaine region that includes Bayonne. Comparable in promoting the region for tourism and events but operates at a regional governance level rather than as a transactional DMC.
• Office de Tourisme de Marseille: Major French Mediterranean tourism office with dedicated MICE and convention services. Comparable in offering turnkey corporate event organization through a municipal tourism structure, though in a different (larger, Mediterranean) destination.
• Office de Tourisme de La Rochelle: Another French coastal/regional tourism office offering business event services for a comparable-sized French regional destination. Similar DMC-style service offering, competing for the same French domestic corporate MICE budget.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/visitbayonne-tourisme-s%C3%A9minaire

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Visit Bayonne Tourisme & Séminaires