bclever
bclever is a Madrid-based mobile platform that combines event discovery, ticketing, QR-based cashless payments, and a closed-loop loyalty currency for nightlife and live entertainment venues across Spain, serving both consumers and event organizers.
- Company typePrivate
- Founded-
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What bclever does
bclever (legal entity BCLEVER PAYMENTS, S.L.) is a Spain-based private technology company headquartered in Madrid that operates an integrated mobile platform for event discovery, ticketing, and QR-code-based cashless payments in the nightlife and live entertainment sector. The company was previously known as bclubber and rebranded around November 2024. Its platform is split across two surfaces: a consumer-facing bclever mobile app that lists participating events and venues and bundles ticket purchase with on-site payment functionality, and bcleverPRO, a B2B managed-services backend that lets event organizers and venue operators run ticketing, cashless payments, and customer relationship workflows on a single stack. The consumer app is supported by 50,000+ Google Play downloads and is deployed across at least nine Spanish provinces (Madrid, Castellón, Barcelona, Cuenca, Alicante, Málaga, Cádiz, Vizcaya, Granada).
The product stack comprises four interlocking components: an event discovery and ticketing layer, the bPay QR-code cashless payment system, the bCoins closed-loop loyalty currency (100 bCoins redeemable for €1 inside participating venues), and the bcleverPRO organizer-side backend. Together these convert what is otherwise a ticketing app into a venue-level payments and retention platform, with usage data, balances, and merchant relationships all living inside the bclever environment. The company has not disclosed a headcount, external funding, leadership team details, or any M&A activity.
Revenue mechanics are not publicly disclosed. Based on the product surface, revenue is inferred to come from three streams: transaction fees and commissions on ticket sales processed through the platform, payment processing margins on bPay cashless transactions at venues, and managed-service or platform fees paid by event organizers using bcleverPRO. Named enterprise clients include PLAY4LIFE Fest 2025 (12,000 attendees), ScrapWorld Madrid 2026, SOM Festival in Castellón, Family Club, Pingüinos, REBELS, Concert Music Festival, and La Chapa, alongside what the company describes as hundreds of events and venues across Spain.
bclever firmographics
Firmographics- Name
- bclever
- Legal name
- BCLEVER PAYMENTS, S.L.
- Website
- https://bclever.ai
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- bclever is a Madrid-based mobile platform that combines event discovery, ticketing, QR-based cashless payments, and a closed-loop loyalty currency for nightlife and live entertainment venues across Spain, serving both consumers and event organizers.
- Ownership category
- akta.pro rank
bclever industry classification
Industry- Product category
- Event Ticketing Platform
- NAICS
- Amusement Parks and Arcades (7131)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Tours, Activities & Experiences Booking Marketplaces (THALAFAF)
Keywords
Where bclever is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
bclever business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Ticket Sales Commission: bclever acts as an intermediary platform for event ticket sales, earning commissions on transactions between consumers and event organizers. The company facilitates the purchase process and transmits orders to organizers.
- Management Fees: Transaction fees applied to each ticket purchase to cover website/app maintenance, secure payment gateway, customer service, and marketing services. These fees are disclosed as additional costs during checkout and may be percentage-based or fixed per transaction.
- bcleverPRO Platform Services: B2B SaaS platform for event organizers providing ticketing infrastructure, cashless payments, and access control. Event organizers pay for these managed services which include real-time analytics and CRM tools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Consumer App - Free to download |
| Other | Multi-year contract | bcleverPRO for Event Organizers |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
bclever product offering
Product offeringCore offering
bclever operates a mobile-first event and leisure platform that combines consumer-facing ticket purchasing, in-venue QR-based cashless payments, and a loyalty points program (bCoins) with a B2B management platform (bclever PRO) for event organizers. The consumer side enables event discovery and ticket sales for nightlife, festivals, and entertainment experiences, while the B2B side delivers ticketing infrastructure, access control, cashless payment processing, CRM, and real-time analytics for festivals, nightclubs, and venues across Spain.
Product overview
bclever is a Spanish leisure and events platform operating as a dual consumer-facing and B2B solution. For consumers, the core bclever app enables discovery and ticket purchasing for events, nightlife venues (pubs, clubs, bars), and entertainment experiences, supplemented by bclever Pay for QR-based in-venue payments and bCoins for a loyalty points program redeemable against future purchases. For event organizers and venue operators, bclever PRO provides an integrated B2B platform combining intelligent ticketing, cashless payment processing via QR codes, real-time access control, CRM with customer loyalty capabilities, and live analytics dashboards.
Differentiator
Problem solved
Functional benefit
Brands
- bPay: Cashless mobile payment system allowing users to scan QR codes at venues and pay for consumptions directly from the app.
- bCoins
- bclever Pay
- bcleverPRO
Products and services
- bclever Consumer App Mobile application for consumers to discover and purchase tickets to events, nightlife venues, and entertainment experiences in Spain, with integrated QR-based cashless payments at partnered venues and a bCoins loyalty points program.
- bclever Pay (bPay) QR code-based mobile payment feature that allows users to scan venue QR codes and pay for consumptions directly from the bclever app, accumulating loyalty points (bCoins) with each transaction.
- bCoins Loyalty Program Loyalty points system where users earn points with each purchase through the bclever platform (100 points = 1 euro), redeemable for future tickets, promotions, or consumptions after accumulating a minimum of 200 points within a 3-month validity window.
- bclever PRO B2B event management platform for organizers providing ticketing, cashless QR-based payments, real-time access control, CRM with customer loyalty capabilities, and live analytics dashboards. Targets festivals, nightclubs, family events, and corporate events across Spain.
Quantifiable outcome
- PLAY4LIFE Fest 2025 first edition attracted nearly 12,000 attendees using bclever platform
- +1 more outcomes
Companies that use bclever
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
bclever technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature5 records
bclever partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor.
- A Summer StoryminorMusic festival event client using bclever's ticketing and event management platform.
- Family ClubminorFamily events organizer using bcleverPRO for venue management and ticketing operations.
- PingüinosminorMajor music event client using bclever's ticketing and access control systems.
- REBELSminorNightclub venue client relying on bclever for ticket sales and access control.
- Concert Music FestivalminorLarge music festival utilizing bclever's cashless payment system and staffing support.
- Nicky JamminorMusic artist/performer whose events utilize bclever's ticketing platform.
- La ChapaminorEvent venue using bcleverPRO analytics for consumption tracking and team performance optimization.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
bclever competitors and assessment
Company assessmentDirect peers
- DICE: Mobile-first ticketing platform focused on nightlife, concerts, and live events, with cashless payment and venue discovery features. Closest direct competitor to bclever in the nightlife/events mobile ticketing space.
- Fever: Online marketplace for experiences and events (concerts, nightlife, immersive experiences). Comparable to bclever's consumer marketplace offering for events and leisure experiences, with broader geographic reach.
- Shotgun: Mobile ticketing and event discovery platform targeting electronic music, nightlife, and festivals. Competes head-to-head with bclever in the same nightlife/events vertical with similar mobile-first, QR-based access functionality.
Broad incumbents
- See Tickets: European ticketing provider with strong presence in Spain and the UK. Comparable B2B ticketing infrastructure offering to bcleverPRO for event organizers and festivals.
- Cvent: Enterprise event management platform offering ticketing, registration, and analytics for large-scale events. Competes with bcleverPRO in the B2B event organizer segment, particularly for corporate and large festival clients.
- Ticketmaster: Global incumbent in live event ticketing with strong organizer relationships and distribution. Competes with bclever in ticketing infrastructure and access control, especially for major festivals and concerts.
- Eventbrite: Global self-service ticketing and event discovery platform. Directly comparable to bclever's consumer ticketing and event-discovery functionality, but operates at much larger scale across many geographies and verticals.
Emerging players
- Bizzabo: Event experience and management platform for organizers. Comparable B2B functionality to bcleverPRO, particularly in event registration, analytics, and attendee engagement tooling.
- Resident Advisor (RA): Electronic music event discovery and ticketing platform. Comparable to bclever's nightlife/events focus, particularly for club events and DJ-led experiences, with stronger brand recognition in electronic music.
Others
- Bizum: Spanish mobile payment network integrated into bclever's payment stack. Functions as an enabler/partner rather than a competitor; relevant for understanding the local payments ecosystem bclever operates within.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
bclever social profiles
Digital presencebclever financial estimates
Financial estimateRevenue estimate
Valuation estimate
bclever leadership team
Management profileNumber of profiles
bclever funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
bclever M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about bclever
What does bclever do?
bclever operates a mobile-first event and leisure platform that combines consumer-facing ticket purchasing, in-venue QR-based cashless payments, and a loyalty points program (bCoins) with a B2B management platform (bclever PRO) for event organizers. The consumer side enables event discovery and ticket sales for nightlife, festivals, and entertainment experiences, while the B2B side delivers ticketing infrastructure, access control, cashless payment processing, CRM, and real-time analytics for festivals, nightclubs, and venues across Spain.
Is bclever a public or private company?
bclever is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was bclever founded?
bclever was founded in -1. It employs 11 to 50 people.
Where is bclever based?
bclever is headquartered in Madrid, Spain, in the Europe region.
How does bclever make money?
Three revenue lines are on record. Ticket Sales Commission is the primary driver. The others are management Fees and bcleverPRO Platform Services.
Who are bclever's main competitors?
Direct peers on record are DICE, Fever and Shotgun. Broad incumbents are See Tickets, Cvent, Ticketmaster and Eventbrite. Emerging players are Bizzabo and Resident Advisor (RA). Bizum is listed as an others.
Does bclever have an API?
No public API is recorded for bclever.
What industry is bclever in?
bclever's product category is Event Ticketing Platform. Its primary akta.pro industry code is THALAFAF, Tours, Activities & Experiences Booking Marketplaces. Its NAICS code is 7131 and its SIC code is 7990.