Beacon School

What Beacon School does

Beacon School (legal entity BEACON SCHOOL ENSINO INTEGRADO LTDA) is a privately held bilingual international school headquartered at Av. Mofarrej, Vila Leopoldina, São Paulo, Brazil. Founded in 2010 by Luciana Leite and Maria Eduarda Sawaya, the school serves more than 1,500 students from Early Childhood (G1, age 1) through High School (Y12, age 18) across three purpose-built campuses — Berlioz (ages 1-3), Villa (ages 3-5), and Campus (ages 5-18) — each designed for its age segment. The institution is authorised by the International Baccalaureate Organization as a full Continuum school delivering the PYP, MYP and DP programmes, integrated with the Brazilian national curriculum so that students can sit both IB and Brazilian university entrance examinations.

The school's product portfolio is anchored in the four core academic levels (Educação Infantil, Ensino Fundamental I and II, Ensino Médio) plus add-on modules including Extended Day, elective activities, Winter Camp, Expanding Horizons international travel, University and Career Counseling, the Student Wellbeing Center, and an EdTech/Design Lab. The Family Portal is built on a third-party TOTVS education platform. Beacon differentiates through full IB Continuum credentials, English-Portuguese bilingual instruction with Spanish introduced from age 10, university placement outcomes at institutions such as NYU, LSE, SciencesPo and USP, and integration with a global network of 30 schools via the 2026 Affinitas Education partnership.

Revenue is generated almost entirely through recurring monthly tuition, supplemented by fees for Extended Day, electives, Winter Camp and the Expanding Horizons travel programme. Tuition is not publicly disclosed; pricing is set through individualised admissions conversations. A scholarship programme (Programa Jatobá, launched 2016 and housed since 2023 in the independent Instituto Beacon) funds academically talented public-school students. The GTM motion is admissions-led, requiring prospective families to attend an Open Day event before applying, with assessments, interviews and segment-specific deadlines. Marketing relies on digital channels, WhatsApp lead capture, in-person events and community referrals rather than paid advertising, and there is no indication of external private equity or institutional investment.

Name

Beacon School

Legal name

BEACON SCHOOL ENSINO INTEGRADO LTDA

Website

https://beaconschool.com.br

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Beacon School is a privately held IB Continuum bilingual (Portuguese-English) international school in São Paulo, Brazil, serving more than 1,500 students from age 1 to 18 across three purpose-built campuses, with revenue generated primarily through recurring tuition.

Ownership category

akta.pro rank

Product category

Bilingual K-12 Education

NAICS

Elementary and Secondary Schools (6111), Language Schools (611630)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Language Immersion & Bilingual Private Schools (EDAJABAL)

akta.pro secondary industries

Preschool Programs within Private K–12 Schools (EDACABAM), Bilingual/Language-Immersion Preschools (EDACABAH)

Keywords

• Bilingual K-12 education
• International baccalaureate curriculum
• Private school tuition
• University admissions counseling
• Student wellbeing programs

Headquarters

HQ city

São Paulo, São Paulo

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Tuition and School Fees: Beacon School generates revenue primarily through tuition fees charged to enrolled families. The school offers Extended Day (optional full-day programme), elective activities, Winter Camp, and the Expanding Horizons travel programme as supplementary paid offerings. A scholarship programme (Beacon High School Scholar Program / Programa Jatobá) provides tuition assistance funded by the Instituto Beacon and school subsidies.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Beacon School is a private Portuguese-English bilingual school in São Paulo serving children from age 1 through age 18. It delivers Early Childhood, Elementary, Middle and High School education through the full IB Continuum integrated with the Brazilian national curriculum, alongside optional extended-day, vacation, travel, elective and university-counseling services.

Product overview

Beacon School is an IB Continuum international bilingual school (Portuguese-English) offering comprehensive educational services from Early Childhood Education (ages 1-6) through High School (ages 16-18). The core portfolio includes four educational levels: Early Childhood Education (G1-G5), Elementary School (Y1-Y5), Middle School (Y6-Y9), and High School (Y10-Y12), each integrated with the International Baccalaureate programs (PYP, MYP, DP). Supporting the core academic programs are numerous add-on modules including Extended Day, Elective Activities, Winter Camp, Expanding Horizons Program (international travel), University and Career Counseling, Student Well-Being Center, EdTech/Design Lab, and the Diversity Program (Programa Jatobá). The school operates three physical campuses (Campus, Villa, Berlioz) in São Paulo, Brazil, serving over 1,500 students. In 2026, the school partnered with Affinitas Education, connecting it to 30 schools globally.

Differentiator

Problem solved

Functional benefit

Products and services

• Early Childhood Education (Educação Infantil) Core school programme for children ages 1–6 (G1–G5), focused on play-based learning, autonomy and bilingual immersion in English and Portuguese.
• Elementary School (Ensino Fundamental I) Core programme for Y1–Y5 students ages 7–11, organized around PYP transdisciplinary themes and focused on Portuguese and English literacy, mathematics and scientific inquiry.
• Middle School (Ensino Fundamental II) Core programme for Y6–Y9 students ages 12–15, featuring the MYP curriculum, interdisciplinary projects, elective courses and instruction in English and Portuguese.
• High School (Ensino Médio) Core programme for Y10–Y12 students ages 16–18, integrating the IB Diploma Programme with the Brazilian national curriculum and preparing students for university admission in Brazil and abroad.
• Extended Day Optional full-day programme for children from G1 to G4, featuring games, music, movement and art activities intended to develop inquiry, communication, autonomy and care for others.
• Winter Camp Vacation programme for children ages 2–9 and Elementary School students, combining games, performances, arts, sports, outings and, for older participants, canoeing, mountain biking, hiking and camping.
• Expanding Horizons Program National and international travel programme offering trips to Canada, England and the United States, as well as domestic sports and technology camps, to expand students' cultural experiences.

Quantifiable outcome

• More than 1,500 students enrolled from Early Childhood to High School
• +2 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Affinitas EducationcoreStrategic or Co-development Partner · 1 January 2026In 2026, Beacon School partnered with Affinitas Education, an international education organisation headquartered in England. Through this alliance, Beacon connects to a global network of 30 schools across Europe, the United States, and Latin America, gaining access to international exchanges, collaborative projects between schools, professional development opportunities for teachers, and enhanced university guidance resources.
• Instituto BeaconcoreStrategic or Co-development Partner · 1 January 2023Instituto Beacon was established in 2023 as a separate legal entity to fund the Jatobá scholarship programme, which provides tuition assistance to academically talented students from Brazil's public school system. Funded by donations from the Beacon community and school subsidies, the Instituto aims to promote diversity, reduce social and racial inequalities, and amplify the school's social impact through education.
• IntergrausminorStrategic or Co-development PartnerIntergraus is the official test preparation (cursinho) partner for Beacon High School students. Located near campus, it provides preparation for Brazilian university entrance exams including those for USP, Unicamp, PUC, FGV, Insper, and various medical schools. This partnership complements Beacon's own university counselling programme.
• Summer Programme UniversitiesminorOthersBeacon students participate in summer programmes at universities including Harvard, Yale, Columbia, Notre Dame, UChicago, UMiami, Imperial London, IE (Segovia), Navarra, Bocconi, Universidade de Amsterdã, Insper, and FGV. These are not formal partnerships per se but represent established relationships through the Expanding Horizons Programme that give Beacon students preferential or guided access to these institutions.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Escola Beit Yaacov: Bilingual Jewish international school in São Paulo. Comparable as a São Paulo bilingual K-12 with international programme focus; Beacon's leadership team includes former Beit Yaacov coordinators (Fernanda Oliveira, Elisa Garcia, Paola Costa).
• Graded School: American-style international school in São Paulo offering an IB-aligned curriculum from Early Childhood through High School. Directly comparable in mission, IB emphasis, and target families; Beacon's own management team includes Graded alumni (Elizabeth Conte, 20+ years).
• Colégio Pentágono: Long-tenured São Paulo bilingual school serving Early Childhood through High School. Directly comparable as a São Paulo bilingual peer; Beacon founder Luciana Leite previously served as administrative-financial director, and Américo dos Santos was General Coordinator for 25 years.
• Colégio Bandeirantes: Established São Paulo bilingual K-12 school offering international programmes including IB. Comparable in serving the same professional family segment in São Paulo with rigorous university preparation.
• Colégio Santa Cruz: Long-established São Paulo bilingual K-12 school with international programmes. Comparable peer for elite São Paulo families; Beacon's elective-program coordinator Cristina Fumis previously taught there for 13 years.
• St. Paul's School: Elite English-language Catholic bilingual school in São Paulo serving Pre-K through High School. Most directly comparable to Beacon as a São Paulo-based, long-tenured international bilingual competitor targeting the same dual-income professional family segment.
• Red House International School: Bilingual international school in São Paulo offering IB programmes. Comparable as a São Paulo IB-Continuum bilingual competitor; Beacon's PYP coordinator Gabriela Okada participated in PYP implementation at Red House.
• CIEI International School: São Paulo-based IB Continuum bilingual school offering PYP/MYP/DP. Directly comparable as a fellow IB-Continuum São Paulo school; Beacon's DP coordinator Pedro Henrique Fernandes previously served as High School and IB DP Coordinator there.

Broad incumbents

• Avenues: The World School: Premium global bilingual school network with a São Paulo campus. Comparable as an international-school platform targeting São Paulo's elite families with project-based learning and global-mindedness.
• Eleva Educação: Large Brazilian K-12 education group operating multiple premium bilingual brands (including Eleva and Pueri Domus). Comparable as a São Paulo bilingual-school platform; Beacon's DP coordinator Pedro Henrique Fernandes previously worked at Eleva.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@beacon.school
• Facebookfacebook.com/beaconschool
• LinkedInlinkedin.com/school/beaconschool
• Instagraminstagram.com/beacon.school/?hl=pt-br

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beacon School