What Beissier S.A.U. does

Beissier S.A.U. is a Spanish manufacturer of construction chemical products, headquartered in Errenteria, Gipuzkoa, and operating as a wholly-owned subsidiary of the German construction chemicals group Sto SE & Co. KGaA since 2002. The company develops, produces, and commercializes a comprehensive range of surface preparation and finishing materials including plasters and mastics (the Aguaplast range, market leader in Spain since 1944), drywall joint compounds (Aguaplack), specialty paints (Isolfix stain-blocker, Lisomat anti-condensation, Todo Terreno), exterior facade paints (Beta line), decorative renders (Granocryl with Lotus Effect technology), 17 mortars and renders for facades, and thermal insulation systems (Beissier Therm SATE with four ETE-certified variants and the Beissier Therm In interior insulation system). The portfolio is backed by R&D laboratories in Spain, France, and Germany and supported by extensive third-party certifications (ISO 9001/14001/45001, EPDs, French A+ indoor air quality, TÜV low-emission, ETE/ETA technical assessments under EU Regulation 305/2011).

The company operates a hybrid go-to-market model that combines professional distributor channels serving painting contractors, construction companies, and facade rehabilitation specialists with DIY retail and hardware store channels serving individual consumers. A digital private area (Área Privada) enables registered professionals to access personalized 2026 tariff catalogs, create custom product selections, and download technical documentation. Marketing combines content-driven demand generation (Bricopared blog, Bricolaje tutorials, "Beissier te guía" guide) with technical data sheets, safety sheets, and certifications distributed through the website. Pricing is not publicly disclosed; terms are negotiated through professional channels. Customer segments span professional painters and decorators (primary), DIY/home improvement consumers, construction and facade rehabilitation companies, and architects/specifiers requiring EPD and sustainability documentation for LEED and BREEAM projects.

Beissier is privately held under Spanish law as a Sociedad Anónima Unipersonal (CIF A20012886), with no public ticker and no publicly disclosed revenue. Its parent Sto SE & Co. KGaA provides strategic backing, group resources, and technical synergies. The company is Spanish-led but functions within a multinational group structure, with sustainability initiatives (carbon footprint certification 2022, Scope 1-3 emissions reporting, solar self-generation, packaging reduction) reflecting compliance with EU and Spanish regulatory expectations for the construction materials sector.

Name

Beissier S.A.U.

Legal name

Beissier S.A.U.

Website

https://beissier.es

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

51–100 employees

Short description

Beissier S.A.U. is a Spanish manufacturer of construction chemical products (plasters, mastics, paints, mortars, and thermal insulation systems) serving professional painters, contractors, and DIY consumers, operating as a wholly-owned subsidiary of Germany's Sto SE & Co. KGaA.

Ownership category

akta.pro rank

Product category

Construction Chemicals

NAICS

Paint and Coating Manufacturing (325510), Paint and Wallpaper Retailers (44412)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851), Concrete, Gypsum & Plaster Products (3270)

akta.pro primary industry

Joint Compounds, Skim Coats & Wall Prep Materials (IMADAKAI)

Keywords

• Construction chemicals
• Surface preparation products
• Thermal insulation systems
• Plasters and mastics
• Decorative paints

Headquarters

HQ city

Errenteria

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Construction Chemical Products Sales: Beissier generates revenue through the manufacture and sale of a comprehensive range of construction chemical products including plasters, mastics, joint compounds for drywall, decorative interior paints, facade paints, mortars, renders, primers, and cleaners. Revenue is derived from wholesale distribution to professional painting and construction contractors, as well as retail sales to DIY consumers through hardware stores.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Beissier manufactures and sells construction chemical products for surface preparation, decoration, and thermal insulation of buildings. Its portfolio centers on the Aguaplast family of plasters and mastics, Aguaplack joint compounds for drywall, specialty decorative paints (Isolfix, Todo Terreno, Lisomat, Beta facade range), the Granocryl decorative render line, a comprehensive 17-mortar facade range, and four ETE-certified Beissier Therm SATE external thermal insulation systems plus the Beissier Therm In interior insulation system. Products are sold primarily to professional painters, contractors, and construction companies via distributor networks, with parallel availability through DIY retail/hardware stores and a registered-professional Área Privada digital portal offering customized tariffs and technical documentation.

Product overview

Beissier S.A.U. offers a comprehensive portfolio of construction and renovation materials organized into distinct product lines. The core offerings include the Aguaplast range of plasters and mastics (including professional Aguaplast Pro and innovative spray-applied Aguaplast Spray), Aguaplack joint compounds for drywall systems, and specialty paints like Isolfix stain-blocking paint and Lisomat anti-condensation paint. The company provides complete thermal insulation solutions through Beissier Therm external systems (SATE/ETICS with 4 variants) and Beissier Therm In internal systems. Additionally, the portfolio includes Granocryl decorative renders with self-cleaning technology, a full range of 17+ mortars for facades, surface preparation products (Extraplas, consolidants, primers, cements), exterior facade paints (Beta line), and professional application tools. These products serve both professional contractors and DIY/bricolaje markets for interior and exterior surface preparation, decoration, and thermal rehabilitation.

Differentiator

Problem solved

Functional benefit

Brands

• Aguaplast: Complete range of plasters and putties for surface preparation, including Standard, Renovación, Express, Fibra, Exterior, and other variants.
• Aguaplack
• Isolfix
• Todo Terreno
• Lisomat
• Beissier Therm
• Beissier Therm In
• Beissier Therm E/L/V/A
• Granocryl
• Multiflex
• Lotusan
• Beissier Rodillos

Products and services

• Aguaplast (plasters and mastics range) Market-leading range of plasters, mastics (betunes), and fillers for surface preparation, crack repair, and finishing. Includes Standard, Renovación, Express, Fibra, Exterior, and other specialized variants. Sold to professional painters and construction trades, with parallel availability to DIY consumers via hardware stores.
• Aguaplast Pro Professional-grade plaster product designed as a single solution for all types of work applications, available in 2-hour and 6-hour setting times. Targeted at professional painters and decorators.
• Aguaplast Spray Spray-applied aerosol plaster for crack repair that revolutionized the putty/filler application via convenient aerosol delivery. Targeted at professional painters and DIY consumers.
• Aguaplack (drywall joint compounds) Complete range of ready-to-use joint compounds (pastas de juntas) for gypsum board/drywall systems, including Quick Joint, Easy Joint, Ready Joint, Top Joint, and Universal Joint variants. For drywall installers and construction professionals.
• Isolfix (stain-blocking paint) Stain-blocking paint designed to isolate and cover stains on interior surfaces, including water-based formulations and specific variants for humid environments. Available in French A+ indoor air quality versions. Maintains market leadership in Spain since 1964.
• Todo Terreno (multi-surface paint and primer) Multi-purpose interior paint and primer for decoration and renovation projects, combining paint and primer functions for varied substrates.
• Lisomat Anti-Condensación Anti-condensation paint system for interior walls that helps prevent moisture buildup and condensation in problem-prone rooms.
• Beissier Therm SATE (External Thermal Insulation Composite Systems) External Thermal Insulation Composite System (ETICS/SATE) range with four ETE-certified variants (Therm E, L, V, A) for facade thermal rehabilitation, often used in conjunction with EU/national subsidy programs (e.g., Next Generation EU funds). Targeted at facade rehabilitation contractors and construction companies.
• Beissier Therm In (interior thermal insulation system) Interior thermal insulation system that can improve wall thermal transmittance by up to 40% and reduce housing energy demand by up to 20%. Targeted at renovation projects where exterior insulation is not feasible.
• Granocryl (decorative renders) Range of decorative renders and mortars including acrylic, siloxane, and mineral variants with Lotus-Effect (Granocryl Effect Loto) self-cleaning technology. EPD-certified. Targeted at facade and interior decoration professionals.
• Gama Morteros Beissier (facade mortar range) Comprehensive range of 17 mortars and renders for facades, including base coats, finishing coats, waterproofing, and restoration mortars. EPD-certified for selected products. Used by construction professionals for facade renovation and new construction.
• Pinturas de Fachadas Beta (facade paints) Full range of exterior facade paints including Beta Essential, Beta Excellent, Beta Expert, Beta Optima, Beta Elastic, Beta Metallic, and thermal variants. Targeted at facade painting contractors and construction professionals.
• Rodillos (professional application rollers) Professional interior and exterior rollers and application tools for paints and coatings. Sold to professional painters and DIY consumers through distributors and retail.

Quantifiable outcome

• Up to 40% improvement in thermal transmittance of the wall with Beissier Therm In interior insulation system
• +7 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor and supporting.

• Alquier Group (France)minorOthers · 1 January 2000In 2000, Beissier sold its industrial adhesives business unit to the French company Alquier Group. This represents a divestiture rather than a partnership, but the sale of the division is a notable strategic relationship.
• Universities and Technology CenterssupportingStrategic or Co-development PartnerBeissier collaborates with universities and technology centers on R&D projects and product development. The company states that its R&D personnel maintain the highest qualification standards to continue developing creative projects and cutting-edge solutions through ongoing collaboration with academic and research institutions.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Henkel: German multinational with significant construction adhesives and surface treatment businesses; broader incumbent with overlapping construction chemicals categories.
• Sika: Swiss construction chemicals giant with broad facade, sealing, bonding, and waterproofing portfolios; overlaps with Beissier's mortars, primers, and SATE-adjacent product lines.
• Bostik (Arkema): Global adhesives and sealants manufacturer under Arkema; overlaps with Beissier's adhesives and surface preparation segments as a larger incumbent.

Regional players

• Revetón: Spanish paints and coatings manufacturer with strong presence in facade and interior paints; directly competes with Beissier's Beta, Isolfix, and Todo Terreno ranges in Spain.
• Quilosa (Henkel): Spanish adhesives and sealants manufacturer owned by Henkel; competes with Beissier in the Iberian DIY and professional construction chemicals market.

Direct peers

• Knauf: Global drywall and plaster specialist whose joint compounds and surface preparation products directly compete with Beissier's Aguaplack and Aguaplast ranges.
• Weber (Saint-Gobain): Saint-Gobain's facade systems and mortars business; competes directly with Beissier in ETICS/SATE systems, renders, and mortars across European markets including Iberia.
• Caparol (DAW Group): German paint and coatings manufacturer with strong facade, plaster, and insulation system portfolios; directly overlaps with Beissier's paints, plasters, and SATE offerings.
• Baumit: Austrian manufacturer of facade systems, plasters, paints, and ETICS; competes with Beissier's Beissier Therm SATE and surface preparation ranges in European markets.

Others

• Sto SE & Co. KGaA: Beissier's German parent company and global ETICS/SATE specialist; the closest comparable in facade insulation systems, though as parent rather than independent peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/beissier-s-a-u-

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beissier S.A.U.