Berlin Burrito Company

What Berlin Burrito Company does

Berlin Burrito Company is a family-owned Mexican fast-casual restaurant chain operating in Berlin, Germany, registered as Berlin Burrito GmbH and founded in 2009 by Mama Toni and her three sons. It runs four physical locations across Berlin neighborhoods — Schöneberg (Pallasstr. 21, the headquarters), Mitte (Kastanienallee 59), Friedrichshain (Grünbergerstr. 68), and Charlottenburg (Kantstr. 51, currently closed for renovation) — supported by a team of approximately 30 employees. The core menu consists of burritos (starting at €9.90), bowls (from €7.00), soft tacos, quesadillas, salads, and signature fried desserts such as deep-fried Snickers (€4.50); all meat is 100% Halal, with organic (BIO) and regional sourcing emphasized where possible.

The business operates a direct-to-consumer model combining dine-in service at its brick-and-mortar locations, takeout, and online ordering for delivery through its own ordering platform (berlinburritocompany.online-karte.com). Ancillary revenue is generated through a foodtruck and mobile counter catering service for events, festivals, and private occasions across the Berlin region. There is no proprietary technology platform disclosed; the technology stack is limited to a standard e-commerce ordering storefront, social media presence (Instagram @berlin_burrito_company), and presence on third-party review platforms (TripAdvisor, Yelp). The website was developed in partnership with digital agency Frederik & Labots WA GmbH.

Revenue mechanics are pure transactional: unit-priced menu items sold on a pay-as-you-go basis, with catering treated as a professional services stream. The customer base consists of local Berlin consumers, families, workers, and event clients, with no enterprise/B2B anchor customers disclosed. Managing Director Behrang Toni (Geschäftsführer) leads the company under the GmbH private limited liability structure, with no external investors, parent company, or funding rounds indicated in the available sources.

Name

Berlin Burrito Company

Legal name

Berlin Burrito GmbH

Website

https://berlin-burrito-company.de

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Family-owned Mexican fast-casual restaurant chain operating four Berlin locations since 2009, serving local consumers with Halal, organic-ingredient burritos, bowls, and Mexican dishes via dine-in, online delivery, and foodtruck catering.

Ownership category

akta.pro rank

Product category

Mexican Fast-Casual Restaurants

NAICS

Limited-Service Restaurants (722513), Mobile Food Services (72233)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Mexican & Tex-Mex Fast Casual (THAFABAC)

akta.pro secondary industries

Mexican/Latin QSR (Tacos, Burritos, Bowls) (THAFAAAE), Sandwiches & Wraps Fast Casual (THAFABAG)

Keywords

• Fast casual dining
• Mexican restaurant
• Food truck catering
• Burrito restaurant
• Online food ordering

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Dine-in and takeout sales: Direct food and beverage sales at restaurant locations for dine-in and takeout customers
2. Delivery orders: Online ordering through third-party or proprietary delivery platform
3. Event and catering services: Foodtruck rental and catering services for private events, festivals, and corporate occasions

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Berlin Burrito Company operates a family-owned Mexican fast-casual restaurant chain across four Berlin neighborhoods, serving burritos, bowls, soft tacos, quesadillas, salads, and fried desserts made with organic/BIO, regional ingredients and 100% Halal meat. The company supplements its dine-in and takeout business with online ordering for delivery and foodtruck catering for events, festivals, and private occasions.

Product overview

Berlin Burrito Company is a family-run Mexican food restaurant chain operating four locations in Berlin (Schöneberg, Mitte, Charlottenburg, and Friedrichshain), founded in 2009 by Toni and her three sons. The company functions as a single unified restaurant brand rather than a platform-plus-modules architecture. Its product portfolio consists of a core food menu — Burritos (chicken, beef, vegetarian/vegan), Bowls, Soft Tacos, Quesadillas, Salads, and Fried Snickers/desserts — supported by ancillary service offerings: a Foodtruck for events and festivals, Catering services, and an Online Ordering platform. All meat served is 100% Halal certified, and ingredients are sourced from BIO (organic) quality, regional, and homemade origins where possible.

Differentiator

Problem solved

Functional benefit

Products and services

• Burrito Freshly rolled burritos available in chicken, beef, and vegetarian/vegan varieties, with build-your-own options. Starting price EUR 9.90. Sold to dine-in, takeout, and delivery customers across all Berlin locations.
• Bowl Customizable bowl allowing customers to assemble their own meal. Starting price EUR 7.00. Sold to dine-in, takeout, and delivery customers across all Berlin locations.
• Soft Tacos Hand-held corn flour tortillas filled with Mexican-inspired ingredients, available in multiple varieties. Sold to dine-in, takeout, and delivery customers.
• Quesadilla Grilled quesadilla made with barbacoa beef and melted cheese, available in vegan or vegetarian variants. Sold to dine-in, takeout, and delivery customers.
• Salad Fresh salad featuring a variety of dressing options, positioned as a main dish rather than a side. Sold to dine-in, takeout, and delivery customers.
• Fried Snickers and other fried desserts Fried candy bars including Snickers, Bounty, Lion, Wunderbar, and Oreo — coated in dough and deep-fried on a stick. Price EUR 4.50. Sold as a novelty dessert at all Berlin locations.
• Foodtruck / Mobile Counters Mobile foodtruck and portable counter services that bring the full Berlin Burrito menu to events, festivals, and private occasions across the Berlin region. Offered to event organizers, festival hosts, and corporate/private clients.
• Catering Service Catering service for events offering the company's Mexican food menu via the mobile foodtruck or portable counters. Offered to event organizers, festival hosts, and corporate or private clients across Berlin.
• Online Ordering Online food ordering platform accessible via the company's website, allowing customers to place orders for pickup or delivery from any Berlin Burrito Company location.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Frederik & Labots WA GmbHminorOthersDigital agency responsible for concept, graphic design, and programming of the Berlin Burrito Company website as noted in the impressum/imprint section. Website url: www.fundl.berlin

Scale indicators3 records

Recent moves5 records

Expansion highlights1 record

Broad incumbents

• El Pollo Loco: U.S. fast-casual chain focused on Mexican-inspired grilled chicken menu. Comparable category and service model to Berlin Burrito Company, though with a narrower protein-led positioning.
• Domino's Pizza: Global delivery-led QSR with strong German operations and digital ordering infrastructure. Comparable as a scaled delivery/online-ordering limited-service restaurant competitor in the same urban food delivery market.
• Vapiano: German fast-casual pasta/pizza chain with multiple urban locations. Comparable as a multi-location German fast-casual restaurant operator, though serving Italian rather than Mexican cuisine.
• Subway: Global limited-service sandwich/sub chain with massive unit count. Comparable as a high-volume limited-service restaurant operator competing for similar lunchtime and quick-meal occasions.
• Taco Bell: Global Mexican-inspired QSR brand owned by Yum! Brands with broad menu of tacos, burritos, and bowls. Represents the scaled incumbent competitive threat in the Mexican fast-food category.

Direct peers

• Qdoba Mexican Eats: U.S. Mexican fast-casual chain offering customizable burritos, bowls, tacos, and quesadillas. Closely mirrors Berlin Burrito's core menu and counter-service build-your-own format.
• Dean & David: German fast-casual chain specializing in bowls, wraps, salads, and fresh ingredients with a healthy positioning. Operates multiple urban locations in Germany and directly overlaps with Berlin Burrito's bowls, wraps, and salad offerings.
• Chipotle Mexican Grill: Global Mexican fast-casual chain serving burritos, bowls, tacos, and salads with customizable menus. Most directly comparable to Berlin Burrito Company in category, menu structure, and counter-service model.
• Tortilla: UK-based burrito-focused fast-casual chain with build-your-own burritos, bowls, and tacos. Same core category and value proposition as Berlin Burrito Company in a comparable European urban market.
• Peter Pane: German fast-casual burger chain with multiple urban locations, similar service model and unit count to Berlin Burrito Company. Comparable as a multi-location German fast-casual operator in adjacent cuisine.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/berlin_burrito_company
• LinkedInlinkedin.com/company/berlin-burrito-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Berlin Burrito Company