Bersa İç ve Dış Ticaret Ltd. Şti.

What Bersa İç ve Dış Ticaret Ltd. Şti. does

Bersa İç ve Dış Ticaret Ltd. Şti. is a privately held Turkish limited company founded in 1991 and headquartered in Istanbul, operating as a manufacturer, importer, and turnkey project supplier for children's educational, play, and hygiene environments. The company operates across five core product/service categories: Eğitim (Education) covering kindergarten furniture, interest corners, educational materials, and Montessori/rehabilitation equipment; Eğlence-Oyun (Entertainment-Play) covering indoor and outdoor playgrounds, themed play systems (aquarium, space, pirate, farm, castle themes), trampolines, swings, and sports equipment; Çevre (Environment) covering ozone-based Herkül Series air purification systems and Paktoprak organic waste/composting solutions; Üretim (Production), which houses in-house manufacturing of proprietary brands MissTop (ball-pit cleaning systems) and Lababo (children's sinks and changing tables with Turkish Patent Institute Design Registration No. 2011 07030); and Proje ve Özel Uygulamalar (Custom Projects), a turnkey design-build service with delivery cycles of 60-90 days.

The company generates revenue through three streams: (i) hardware sales of proprietary and distributed products; (ii) custom architectural design, furnishing, renovation, and themed decoration projects for kindergartens, play areas, and family venues, priced on a project basis with multi-year contract billing cadence; and (iii) distribution of imported products from international brands where Bersa acts as Turkish general distributor (Genel Dağıtım) for Miele, Step 2, Smoby, Gymnic, Feber, Lerado, Flexi, and Disney-licensed character products. Go-to-market is hybrid: direct-to-consumer via the ber-sa.com e-commerce storefront for SMB and individual buyers, plus direct enterprise field sales for custom kindergarten and play-area projects. The company also maintains a Homify professional profile for architect/designer referrals.

Bersa serves four primary customer verticals: Educational Institutions (kindergartens, nursery schools, primary schools, rehabilitation centers), Family-Friendly Venues (restaurants, children's cafes, party venues, hotels with children's facilities), Healthcare Facilities (pediatric clinics and hospitals), and Shopping Malls with children's entertainment zones. Marketing channels include an organic Facebook page (Bersaltd), Twitter (@BersaLtd), the company website catalog, and the Homify partner profile. With only six employees disclosed, Bersa operates an unusually lean organizational footprint relative to its broad product and brand portfolio, which spans both B2B institutional sales and B2C consumer sub-brands (Diet Chef diet-meal delivery, Hammhum natural snacks).

Name

Bersa İç ve Dış Ticaret Ltd. Şti.

Legal name

Bersa İç ve Dış Ticaret Ltd. Şti.

Website

https://ber-sa.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Bersa is a Turkish manufacturer and distributor of children's educational furniture, playground equipment, and hygiene products, serving kindergartens, hospitals, hotels, malls, and family venues across Turkey via direct sales and custom turnkey projects, alongside multi-brand distribution rights for international toy and appliance brands.

Ownership category

akta.pro rank

Product category

Children's Educational and Playground Equipment

NAICS

Doll, Toy, and Game Manufacturing (33993), Furniture and Related Product Manufacturing (337)

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944), Services-Child Day Care Services (8351)

akta.pro industry

PRIMARYEDAEAIAF

Early Childhood & Playground Equipment (Play Structures, Soft Play, Safety Surfacing)

Education/Education Facilities & Support Services/Education Supplies, Equipment & Furniture Procurement

SECONDARYCRAOAMAH

Infant & Preschool Toys Distribution

Consumer Products & Retail/Wholesale, Distribution & Category Management/Toys, Games & Hobby Products Distribution

SECONDARYEDAEAIAK

Custodial, Sanitation & Facility Supplies (Cleaning Chemicals, Paper Goods, Waste/Recycling)

Education/Education Facilities & Support Services/Education Supplies, Equipment & Furniture Procurement

Keywords

• Kindergarten furniture
• Playground equipment
• Educational play systems
• Children's hygiene products
• Ball pit cleaning systems

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Product Sales - Playground & Educational Equipment: One-time sales of children's play equipment, educational materials, kindergarten furniture, and outdoor playground systems. Products include swings, slides, ball pits, seesaws, trampolines, climbing structures, themed play systems, and classroom furnishings.
2. Custom Project & Design Services: Custom architectural design, furnishing, renovation, and decoration projects for kindergartens, play areas, and educational facilities. Includes themed concept designs and special applications.
3. Hygiene Products Distribution: Distribution of imported children's products from international brands including Miele, Step 2, Smoby, Gymnic, Feber, Lerado, Flexi, and Oppy, as well as proprietary products like MissTop ball cleaning systems and Lababo bathroom fixtures.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Bersa İç ve Dış Ticaret Ltd. Şti. manufactures and supplies children's educational and play equipment for kindergartens, nurseries, hospitals, hotels, restaurants, shopping malls, and rehabilitation centers in Turkey. Its core offering includes kindergarten furniture, classroom equipment, themed indoor and outdoor playground systems, soft play equipment, custom architectural design and furnishing services, ozone-based air purification systems, ball pit cleaning systems, and child-sized bathroom fixtures. The company also distributes imported children's products from international brands (Miele, Step 2, Smoby, Gymnic, Feber, Lerado, Flexi, Oppy) as the Turkish general distributor.

Product overview

Bersa İç ve Dış Ticaret Ltd. Şti. is a Turkish manufacturer and supplier of children's education and play equipment. The company operates across five main product/service categories: (1) Eğitim (Education) - kindergarten furniture, equipment, interest corners, educational materials, Montessori and rehabilitation products; (2) Eğlence - Oyun (Entertainment - Play) - indoor/outdoor playgrounds, themed play systems, trampolines, swings, and sports equipment; (3) Çevre (Environment) - ozone-based air purification systems and organic waste composting solutions; (4) Üretim (Production) - in-house manufacturing of branded products including MissTop ball pit cleaning systems and Lababo child sinks/changing tables; and (5) Proje ve Özel Uygulamalar (Custom Projects). The company also manages several sub-brands: MISSTOP (ball cleaning), PAKTOPRAK (recycling), LABABO (child bathroom fixtures with patented butterfly sink design), DIET CHEF (diet nutrition), and HAMMHUM (natural snacks). Products are distributed both domestically in Turkey and through international partnerships.

Differentiator

Problem solved

Functional benefit

Brands

• MISSTOP: Top Havuzu Toplarını Temizleme Sistemi - Ball pit ball cleaning system
• PAKTOPRAK
• LABABO
• DIET CHEF
• HAMMHUM

Products and services

• MissTop Ball Pit Cleaning System A proprietary ball pit cleaning system that washes and disinfects balls. Includes the MissTop Mini Top Yıkama Makinesi (Mini Ball Washing Machine), which washes and disinfects 10,000 balls per hour. Sold to kindergartens, children's cafes, party venues, and family entertainment venues that operate ball pits.
• Lababo Child Bathroom Fixtures (Butterfly Sink and Changing Table) Child-sized bathroom fixtures including the Kelebek Lavabo (Butterfly Sink) - a fiberglass, shatterproof, hygienic sink with unbreakable mirror - and the Lababo Alt Değiştirme Masası (Changing Table). Registered industrial design (Turkish Patent Institute Design Registration No. 2011 07030). Designed for kindergartens, restaurants, children's cafes, clinics, party venues, hospitals, hotels, and shopping malls.
• Dinamik Oyun Sistemleri (Dynamic Play Systems) Soft play systems with slides, ball pits, balloon corners, mini climbing, underpasses, big ball corners, and pianos. Made with shiny, bright, dirt-repellent, antibacterial materials. Dinamik Oyun 1 measures 13.5m x 7.5m x 3m height. Sold to kindergartens, family entertainment venues, and commercial play areas.
• Herkül Serisi Air Purification System (Hercules Series) Active oxygen (ozone) generating air purification systems that eliminate bacteria, microbes, viruses, mold, fungi, and odors. Converts back to oxygen within 30 minutes, leaving no residue. Sold to facilities requiring air hygiene, including educational, healthcare, and hospitality venues. Mini Air and Water Cleaning Series priced at 4,800 TL including VAT.
• Temalı Sistemler (Themed Play Systems) Themed play systems available in aquarium, vehicle, farm, sea, dinosaur, pirate, castle-palace, forest-nature, and space themes. Sold to educational institutions, family entertainment venues, and hospitality buyers seeking differentiated children's environments.
• Proje ve Özel Uygulamalar (Custom Design and Project Service) Custom design and application projects including special themed kindergarten designs (e.g., masal evi - fairy tale house projects) and tailored playground implementations. Delivered with delivery times of 60-90 days for complex installations.
• Kindergarten Furnishing and Equipment (Eğitim) Complete kindergarten furnishing package including furniture (tables, chairs, wardrobes, cabinets, teacher furniture), interest corners (kitchen, puppet, music, art corners), educational materials (wooden materials, legos, puzzles, toys), Montessori, rehabilitation, and gymnastics equipment. Sold to kindergartens, nursery schools, and primary schools.
• Indoor and Outdoor Playground Equipment (Eğlence - Oyun) Playground and entertainment products including indoor and outdoor play equipment, trampolines, swings, slides, seesaws, laser games, inflatable products, sports equipment, pools, and game areas. Distributed in Turkey from brands including Miele, Step 2, Smoby, Gymnic, Feber, Lerado, Flexi, and Oppy (including CE-certified Gymnic activity balls with 250 kg capacity and Disney MMCH-licensed Minnie Mouse play houses).
• Anaokulu Mimari Projeler ve Uygulama (Kindergarten Architectural Projects and Application) Architectural project, furnishing project, renovation project, and decoration project services delivered by an in-house architect and designer team for kindergartens, play areas, and gardens. Includes project examples such as ABCDE Geleceğim Eğitimde Projesi (Hüsamettin M. Ateş Anaokulu, Kırklareli) and the Sabedin Türker İlkokulu special design project.

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• MISSTOPcoreTechnology or IntegrationBersa brand for ball pit cleaning systems. MissTop products wash and disinfect balls using proprietary technology.
• LABABOcoreTechnology or IntegrationBersa brand for child-appropriate bathroom fixtures including butterfly sinks and changing tables. Products have industrial design registration.
• DIET CHEFminorOthersHome-delivered diet nutrition packages. Cross-branding partner on the Bersa website.
• HAMMHUMminorOthersNatural snacks brand. Cross-branding partner on the Bersa website.
• MieleminorChannel Partner/ Reseller/ DistributorInternational manufacturer. Bersa is the general distributor (Genel Dağıtım) of Miele products in Turkey, including Tamir Seti (repair kit) for children.
• Step 2minorChannel Partner/ Reseller/ DistributorAmerican manufacturer of children's toys. Bersa is the general distributor of Step 2 products in Turkey.
• GymnicminorChannel Partner/ Reseller/ DistributorItalian manufacturer of activity balls. Bersa distributes Gymnic products including plates balls with 250kg capacity and CE quality certification.
• FeberminorChannel Partner/ Reseller/ DistributorSpanish manufacturer of children's play equipment. Bersa distributes Feber products in Turkey including sports activity sets and seesaws.
• LeradominorChannel Partner/ Reseller/ DistributorSouth Korean manufacturer. Bersa distributes Lerado products in Turkey including cheerful football goals.
• FleximinorChannel Partner/ Reseller/ DistributorPlayground equipment manufacturer. Bersa distributes Flexi products in Turkey including outdoor play parks.
• SmobyminorChannel Partner/ Reseller/ DistributorFrench manufacturer of children's toys. Bersa distributes Smoby products including rotating wooden seesaws.
• DisneyminorChannel Partner/ Reseller/ DistributorLicensed character products. Bersa offers Disney MMCH licensed Minnie Mouse themed play houses.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Berliner Seilfabrik: German manufacturer of rope-based playground equipment and play sculptures. Comparable to Bersa's themed and custom playground projects, with overlapping customer base in kindergartens and public play areas.
• Kompan: Danish global manufacturer of playground and outdoor fitness equipment. Directly comparable to Bersa's playground systems business, with both serving educational institutions and family venues, although Kompan operates at much larger scale.
• Lappset Group: Finnish manufacturer of playground, sports, and outdoor exercise equipment. Comparable product offering to Bersa's playground equipment line, serving schools, municipalities, and family entertainment venues across Europe.
• HABA: German manufacturer of children's toys, educational materials, and kindergarten furniture. Directly comparable to Bersa's educational equipment and interest-corner product range for early childhood facilities.
• Jonti-Craft: US manufacturer of early childhood furniture and educational equipment. Directly comparable to Bersa's kindergarten furnishing and interest-corner offering for daycare and preschool facilities.
• Community Playthings: Manufacturer of wooden educational furniture and equipment for early childhood settings, including Montessori-aligned products. Overlaps with Bersa's kindergarten furniture and Montessori category.
• Sport-Thieme: European school and club sports equipment distributor with broad catalog of indoor/outdoor play equipment. Comparable distribution-led business model in the school and kindergarten segment, though primarily serving DACH region.

Broad incumbents

• Smoby Toys: Major French manufacturer of children's toys and play equipment — one of the brands Bersa distributes in Turkey. Comparable as a peer through overlapping product categories (ride-ons, play houses, seesaws) and as a potential competitive threat if it expands direct Turkish distribution.
• IKEA (children's / educational range): Global home furnishings retailer with broad children's and storage ranges used in family and small daycare settings. An indirect broad incumbent that competes for the household end of Bersa's B2C segment.
• Eczacıbaşı (Vitra Education): Turkish conglomerate whose Vitra brand serves educational and institutional furniture markets. Comparable as a Turkish-headquartered incumbent competing for the same kindergarten and education-facility wallet.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/BersaLtd
• Facebookfacebook.com/Bersaltd
• LinkedInlinkedin.com/company/bersa-i%CC%87%C3%A7-ve-d%C4%B1%C5%9F-ticaret-ltd-%C5%9Fti-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bersa İç ve Dış Ticaret Ltd. Şti.