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Betsan Mosaix

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uuid003z8i1

Namestring
Betsan Mosaix
Legal namestring
Betsan Cam Seramik Sanayi Ve Ticaret Anonim Şirketi (A.Ş.)
Websiteurl
betsan.com
Company typeenum
Private
Founded yearint
1992
Descriptiontext

Betsan Mosaix (legal name: Betsan Cam Seramik Sanayi Ve Ticaret Anonim Şirketi, founded 1992) is a privately held Turkish glass mosaic tile manufacturer headquartered in Istanbul with a 20,000 m² state-of-the-art production facility in Kırklareli Organized Industrial Zone that operates at a 3,000,000 m² annual capacity. Its portfolio spans five core lines — AQUA (pool/spa glass mosaic), Decozone (inkjet-printed decorative mosaic), Module Pattern (geometric patterns), Porcelain By Betsan (pool porcelain tiles and accessories), and Crystal Glass Mosaic (crystal glass variants) — all built on a shared manufacturing platform combining a proprietary SilyCord® polyurethane mounting system with Turkey's first complete digital inkjet production line for glass mosaics.

The company operates a B2B/B2B2C revenue model based on quote-based hardware sales of mosaic and porcelain products, channels products through direct sales points across Turkey and through a distributor network reaching 80+ countries on six continents, and supports customers with a self-service web-based pool design and material calculation tool. It serves pool and spa construction firms, architects, interior designers, contractors, dealers/applicators, and retail renovation customers, with ISO 9001:2015 and CE certifications and Bureau Veritas validated product performance.

Betsan positions itself as the reference company in Turkey's glass mosaic sector, supported by 34+ years of operating history, 100% recycled-glass production (recycling 15,000+ tons annually), and continuous participation in major international trade fairs including Cersaie, Coverings, Aquafun, Unicera, and Cevisama. The company is independent, privately held, and shows no recorded venture capital, private equity, or merger activity in the source data.

Short descriptiontext

Betsan Mosaix is a privately held Turkish glass mosaic tile manufacturer (founded 1992) producing pool, spa, decorative, and facade mosaics plus porcelain pool tiles from a 20,000 m² Kırklareli facility with 3 million m² annual capacity, serving architects, contractors, distributors, and retail customers across 80+ countries via its proprietary SilyCord polyurethane mounting system and digital inkjet production.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
Headquartersİstanbul, Küçükçekmece, Türkiye
HQ citystring
İstanbul, Küçükçekmece
HQ countrystring
Türkiye
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
glass mosaic tiles, pool mosaic manufacturing, ceramic tile production, recycled glass tiles, building facade cladding
Industry1 code
PRIMARYIMADAHAA
Flat Glass (Float/Sheet/Plate) Manufacturing
NAICS code2 codes
  • Other Pressed and Blown Glass and Glassware Manufacturing327212
  • Glass and Glass Product Manufacturing32721
SIC code2 codes
  • Glass Products, Made Of Purchased Glass3231
  • Glass & Glassware, Pressed Or Blown3220
Product category
Glass Mosaic Tile Manufacturing
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Glass Mosaic Tile Sales
TypeHardware Sales
Description

Betsan generates revenue through manufacturing and selling glass mosaic tiles for swimming pools, spas, decorative spaces, and facades. Products include AQUA (pool glass mosaic), Decozone (digital inkjet mosaic), Module Pattern, Porcelain By Betsan, and Crystal Glass Mosaic collections. Sales occur through distribution partners in 80+ countries and direct sales points in Turkey.

betsan.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 6 records shown
1SilyCord
Description

Proprietary polyurethane mounting system for fast and excellent mosaic applications. Developed with 100% Turkish R&D and Italian technology. Provides 95% adhesion and 100% joint area.

betsan.com
+5 more records
Core offering1 text field

Betsan Mosaix manufactures and sells glass mosaic tiles under five core collections — AQUA (pool glass mosaic), Decozone (digital inkjet decorative mosaic), Module Pattern, Porcelain By BETSAN, and Crystal Glass Mosaic — for swimming pools, spas, interior decoration, and building facades. The company uses proprietary SilyCord polyurethane mounting technology, inkjet digital printing, and 100% recycled glass as core manufacturing inputs, producing at 3,000,000 m2 annual capacity from its Kırklareli facility.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 3,000,000 m2 annual production capacity
+3 more records
Product overview1 text field

Betsan Mosaix is a glass mosaic tile manufacturer offering a portfolio of five core product lines: AQUA (pool glass mosaic with matte and glossy finishes), Decozone (decorative interior mosaics with digital inkjet printing), Module Pattern (geometric pattern collections), Porcelain By BETSAN (pool porcelain tiles and accessories including Vision and Superstone), and Crystal Glass Mosaic (crystal glass variants). The products share a common manufacturing platform using inkjet digital printing technology and the proprietary SilyCord polyurethane mounting system. A web-based pool design tool (tasarim.betsan.com) complements the product portfolio.

Product and service5 records
1AQUA Pool Glass Mosaic
CategoryPool and Spa Mosaic Tiles
Description

State-of-the-art pool glass mosaic collection featuring matte and glossy surface finishes with unprecedented realism. Designed for swimming pools, spas, and wellness areas requiring chemically resistant and slip-resistant tile surfaces.

2Decozone Decorative Mosaic
CategoryDecorative Interior Mosaic Tiles
Description

Decorative glass mosaic collection combining aesthetic excellence with high performance, featuring unique color options and digital inkjet printing technology for decorative interior spaces, walls, floors, and facades.

3Module Pattern Glass Mosaic
CategoryPattern Mosaic Tiles
Description

Pattern collections including Hexa, Quattro, Round, and Modena patterns for floor and wall glass mosaic finishes, decorations, and special combinations in residential and commercial projects.

4Porcelain By BETSAN
CategoryPool Porcelain Tiles and Accessories
Description

Complete product range for modern swimming pool design including high-quality porcelain tiles (Vision), pool porcelain mosaic, pool porcelain handles/grills, and Superstone next-generation porcelain — combining slip resistance with aesthetic appearance in a wide range of colors and formats.

5Crystal Glass Mosaic
CategoryCrystal Glass Mosaic Tiles
Description

Crystal glass mosaic collection featuring Aqua Crystal and Inkjet Crystal sub-lines offering premium crystal-finish glass mosaic designs for pools, spas, and decorative interior applications.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Italian luxury glass mosaic manufacturer serving high-end residential and commercial projects worldwide. Most directly comparable premium mosaic producer, competing in the same pool, spa, and architectural decoration categories where Betsan operates.

TypeDirect peer
Description

Spanish glass mosaic producer focused on pool and architectural applications, exporting internationally. Comparable in scale, product category, and emphasis on pool/spa and decorative surfaces.

TypeDirect peer
Description

Italian mosaic and decorated glass surfaces manufacturer with global distribution in luxury hospitality, pools, and architectural applications. Closely comparable product mix, customer base, and international distribution footprint.

TypeDirect peer
Description

Spanish glass mosaic manufacturer specializing in pool, spa, and architectural applications with broad export reach. Comparable in product category (glass mosaic), end-use focus (pools), and global distribution strategy.

TypeDirect peer
Description

Spanish glass mosaic manufacturer with extensive export footprint serving pool, bathroom, and architectural decoration markets. Comparable in glass mosaic manufacturing, sustainability claims, and international distribution model.

TypeDirect peer
Description

Italian mosaic and glass art manufacturer producing premium glass mosaic tiles for pools, walls, and luxury interiors. Comparable in design-driven approach, premium positioning, and export-oriented distribution model.

TypeDirect peer
Description

Italian ceramic and glass mosaic manufacturer serving architectural and design markets. Comparable in mosaic tile product category, design-forward positioning, and European export distribution.

TypeDirect peer
Description

Italian glass mosaic manufacturer producing premium mosaic tiles for pools, spas, and architectural surfaces. Comparable in product category, premium segment focus, and export-oriented go-to-market.

TypeBroad incumbent
Description

Turkey's largest ceramics and building materials conglomerate with broad tile, porcelain, and construction product portfolio. Comparable as a major Turkish tile/ceramics manufacturer with significant production scale, though it competes broadly across categories rather than specializing in glass mosaic.

TypeBroad incumbent
Description

Major Turkish ceramics and building materials group (parent of Vitra brand), with broad tile and bathroom portfolio. Comparable as a large-scale Turkish tile manufacturer with established international presence, though broader in scope than Betsan's glass mosaic specialization.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Betsan Mosaix

Glass Mosaic Tile Manufacturingbetsan.com

Betsan Mosaix is a privately held Turkish glass mosaic tile manufacturer (founded 1992) producing pool, spa, decorative, and facade mosaics plus porcelain pool tiles from a 20,000 m² Kırklareli facility with 3 million m² annual capacity, serving architects, contractors, distributors, and retail customers across 80+ countries via its proprietary SilyCord polyurethane mounting system and digital inkjet production.

What Betsan Mosaix does

Betsan Mosaix (legal name: Betsan Cam Seramik Sanayi Ve Ticaret Anonim Şirketi, founded 1992) is a privately held Turkish glass mosaic tile manufacturer headquartered in Istanbul with a 20,000 m² state-of-the-art production facility in Kırklareli Organized Industrial Zone that operates at a 3,000,000 m² annual capacity. Its portfolio spans five core lines — AQUA (pool/spa glass mosaic), Decozone (inkjet-printed decorative mosaic), Module Pattern (geometric patterns), Porcelain By Betsan (pool porcelain tiles and accessories), and Crystal Glass Mosaic (crystal glass variants) — all built on a shared manufacturing platform combining a proprietary SilyCord® polyurethane mounting system with Turkey's first complete digital inkjet production line for glass mosaics.

The company operates a B2B/B2B2C revenue model based on quote-based hardware sales of mosaic and porcelain products, channels products through direct sales points across Turkey and through a distributor network reaching 80+ countries on six continents, and supports customers with a self-service web-based pool design and material calculation tool. It serves pool and spa construction firms, architects, interior designers, contractors, dealers/applicators, and retail renovation customers, with ISO 9001:2015 and CE certifications and Bureau Veritas validated product performance.

Betsan positions itself as the reference company in Turkey's glass mosaic sector, supported by 34+ years of operating history, 100% recycled-glass production (recycling 15,000+ tons annually), and continuous participation in major international trade fairs including Cersaie, Coverings, Aquafun, Unicera, and Cevisama. The company is independent, privately held, and shows no recorded venture capital, private equity, or merger activity in the source data.

Betsan Mosaix firmographics

Firmographics
Name
Betsan Mosaix
Legal name
Betsan Cam Seramik Sanayi Ve Ticaret Anonim Şirketi (A.Ş.)
Website
https://betsan.com
Company type
Private
Founded year
1992
Operating status
Operating
Headcount range
11–50 employees
Short description
Betsan Mosaix is a privately held Turkish glass mosaic tile manufacturer (founded 1992) producing pool, spa, decorative, and facade mosaics plus porcelain pool tiles from a 20,000 m² Kırklareli facility with 3 million m² annual capacity, serving architects, contractors, distributors, and retail customers across 80+ countries via its proprietary SilyCord polyurethane mounting system and digital inkjet production.
Ownership category
akta.pro rank

Betsan Mosaix industry classification

Industry
Product category
Glass Mosaic Tile Manufacturing
NAICS
Other Pressed and Blown Glass and Glassware Manufacturing (327212), Glass and Glass Product Manufacturing (32721)
SIC
Glass Products, Made Of Purchased Glass (3231), Glass & Glassware, Pressed Or Blown (3220)
akta.pro industry
PRIMARYIMADAHAA
Flat Glass (Float/Sheet/Plate) Manufacturing

Keywords

  • Glass mosaic tiles
  • Pool mosaic manufacturing
  • Ceramic tile production
  • Recycled glass tiles
  • Building facade cladding

Where Betsan Mosaix is headquartered

Location

Headquarters

HQ city
İstanbul, Küçükçekmece
HQ country
Türkiye
HQ region
Europe

Offices2 records

Markets served

Betsan Mosaix business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Glass Mosaic Tile Sales: Betsan generates revenue through manufacturing and selling glass mosaic tiles for swimming pools, spas, decorative spaces, and facades. Products include AQUA (pool glass mosaic), Decozone (digital inkjet mosaic), Module Pattern, Porcelain By Betsan, and Crystal Glass Mosaic collections. Sales occur through distribution partners in 80+ countries and direct sales points in Turkey.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Betsan Mosaix product offering

Product offering

Core offering

Betsan Mosaix manufactures and sells glass mosaic tiles under five core collections — AQUA (pool glass mosaic), Decozone (digital inkjet decorative mosaic), Module Pattern, Porcelain By BETSAN, and Crystal Glass Mosaic — for swimming pools, spas, interior decoration, and building facades. The company uses proprietary SilyCord polyurethane mounting technology, inkjet digital printing, and 100% recycled glass as core manufacturing inputs, producing at 3,000,000 m2 annual capacity from its Kırklareli facility.

Product overview

Betsan Mosaix is a glass mosaic tile manufacturer offering a portfolio of five core product lines: AQUA (pool glass mosaic with matte and glossy finishes), Decozone (decorative interior mosaics with digital inkjet printing), Module Pattern (geometric pattern collections), Porcelain By BETSAN (pool porcelain tiles and accessories including Vision and Superstone), and Crystal Glass Mosaic (crystal glass variants). The products share a common manufacturing platform using inkjet digital printing technology and the proprietary SilyCord polyurethane mounting system. A web-based pool design tool (tasarim.betsan.com) complements the product portfolio.

Differentiator

Problem solved

Functional benefit

Brands

  • SilyCord: Proprietary polyurethane mounting system for fast and excellent mosaic applications. Developed with 100% Turkish R&D and Italian technology. Provides 95% adhesion and 100% joint area.
  • Aqua
  • Decozone
  • Module Pattern
  • Porcelain By Betsan
  • Crystal Glass Mosaic

Products and services

  • AQUA Pool Glass Mosaic State-of-the-art pool glass mosaic collection featuring matte and glossy surface finishes with unprecedented realism. Designed for swimming pools, spas, and wellness areas requiring chemically resistant and slip-resistant tile surfaces.
  • Decozone Decorative Mosaic Decorative glass mosaic collection combining aesthetic excellence with high performance, featuring unique color options and digital inkjet printing technology for decorative interior spaces, walls, floors, and facades.
  • Module Pattern Glass Mosaic Pattern collections including Hexa, Quattro, Round, and Modena patterns for floor and wall glass mosaic finishes, decorations, and special combinations in residential and commercial projects.
  • Porcelain By BETSAN Complete product range for modern swimming pool design including high-quality porcelain tiles (Vision), pool porcelain mosaic, pool porcelain handles/grills, and Superstone next-generation porcelain — combining slip resistance with aesthetic appearance in a wide range of colors and formats.
  • Crystal Glass Mosaic Crystal glass mosaic collection featuring Aqua Crystal and Inkjet Crystal sub-lines offering premium crystal-finish glass mosaic designs for pools, spas, and decorative interior applications.

Quantifiable outcome

  • 3,000,000 m2 annual production capacity
  • +3 more outcomes

Companies that use Betsan Mosaix

Customer profile

Segments4 records

Ideal customer profiles3 records

Betsan Mosaix technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Betsan Mosaix partnerships and signals

Strategic signal

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Betsan Mosaix competitors and assessment

Company assessment

Direct peers

  • Bisazza: Italian luxury glass mosaic manufacturer serving high-end residential and commercial projects worldwide. Most directly comparable premium mosaic producer, competing in the same pool, spa, and architectural decoration categories where Betsan operates.
  • Hisbalit: Spanish glass mosaic producer focused on pool and architectural applications, exporting internationally. Comparable in scale, product category, and emphasis on pool/spa and decorative surfaces.
  • Trend Group: Italian mosaic and decorated glass surfaces manufacturer with global distribution in luxury hospitality, pools, and architectural applications. Closely comparable product mix, customer base, and international distribution footprint.
  • ONIX Mosaico: Spanish glass mosaic manufacturer specializing in pool, spa, and architectural applications with broad export reach. Comparable in product category (glass mosaic), end-use focus (pools), and global distribution strategy.
  • Vidrepur: Spanish glass mosaic manufacturer with extensive export footprint serving pool, bathroom, and architectural decoration markets. Comparable in glass mosaic manufacturing, sustainability claims, and international distribution model.
  • Sicis: Italian mosaic and glass art manufacturer producing premium glass mosaic tiles for pools, walls, and luxury interiors. Comparable in design-driven approach, premium positioning, and export-oriented distribution model.
  • Appiani: Italian ceramic and glass mosaic manufacturer serving architectural and design markets. Comparable in mosaic tile product category, design-forward positioning, and European export distribution.
  • Mosaico+: Italian glass mosaic manufacturer producing premium mosaic tiles for pools, spas, and architectural surfaces. Comparable in product category, premium segment focus, and export-oriented go-to-market.

Broad incumbents

  • Kale Group: Turkey's largest ceramics and building materials conglomerate with broad tile, porcelain, and construction product portfolio. Comparable as a major Turkish tile/ceramics manufacturer with significant production scale, though it competes broadly across categories rather than specializing in glass mosaic.
  • Eczacıbaşı (Vitra): Major Turkish ceramics and building materials group (parent of Vitra brand), with broad tile and bathroom portfolio. Comparable as a large-scale Turkish tile manufacturer with established international presence, though broader in scope than Betsan's glass mosaic specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Betsan Mosaix social profiles

Digital presence

Betsan Mosaix financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Betsan Mosaix leadership team

Management profile

Number of profiles

Betsan Mosaix funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Betsan Mosaix M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Betsan Mosaix

What does Betsan Mosaix do?

Betsan Mosaix manufactures and sells glass mosaic tiles under five core collections — AQUA (pool glass mosaic), Decozone (digital inkjet decorative mosaic), Module Pattern, Porcelain By BETSAN, and Crystal Glass Mosaic — for swimming pools, spas, interior decoration, and building facades. The company uses proprietary SilyCord polyurethane mounting technology, inkjet digital printing, and 100% recycled glass as core manufacturing inputs, producing at 3,000,000 m2 annual capacity from its Kırklareli facility.

Is Betsan Mosaix a public or private company?

Betsan Mosaix is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Betsan Mosaix founded?

Betsan Mosaix was founded in 1992. It employs 11 to 50 people.

Where is Betsan Mosaix based?

Betsan Mosaix is headquartered in İstanbul, Küçükçekmece, Türkiye, in the Europe region.

How does Betsan Mosaix make money?

One revenue line is on record: glass Mosaic Tile Sales.

Who are Betsan Mosaix's main competitors?

Direct peers on record are Bisazza, Hisbalit, Trend Group, ONIX Mosaico, Vidrepur, Sicis, Appiani and Mosaico+. Broad incumbents are Kale Group and Eczacıbaşı (Vitra).

Does Betsan Mosaix have an API?

No public API is recorded for Betsan Mosaix.

What industry is Betsan Mosaix in?

Betsan Mosaix's product category is Glass Mosaic Tile Manufacturing. Its primary akta.pro industry code is IMADAHAA, Flat Glass (Float/Sheet/Plate) Manufacturing. Its NAICS code is 327212 and its SIC code is 3231.

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