Better Birth LLC

Name

Better Birth LLC

Legal name

BetterBirth, LLC

Website

https://betterbirth.com

Company type

Private

Founded year

1994

Operating status

Closed

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Midwifery and Maternity Care Services

NAICS

Other Personal Care Services (812199)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro industry

PRIMARYHLAFAJAC

Midwifery & Birth Centers

Healthcare & Life Sciences/Healthcare Providers & Systems/Women’s & Children’s Health Providers

Keywords

• Midwifery services
• Birth center services
• Home birth services
• Clinical midwife training
• Prenatal postpartum care

Headquarters

HQ city

Orem

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Marketing or Sales

Revenue model

1. Maternity Care Services: Prenatal, labor and delivery, and postpartum midwifery care services provided at birth centers and for home births. Services included in maternity care packages.
2. BetterBirth University Education Programs: Clinical training programs for student midwives including Workshops (12-hour skills training), Clinical Placements (Doula, Midwife Assistant Under Supervision, Midwife Primary Under Supervision tracks), and Second Verification of Skills. Also offers CPR and neonatal resuscitation classes.
3. Birth Center Facility Use: Fee for use of birth center included in maternity care packages. Stated to be much less expensive than hospital delivery, especially for families without maternity insurance or with high deductibles.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Better Birth LLC (BetterBirth) operated a private midwifery practice in Utah providing prenatal, labor and delivery, and postpartum care at two birth centers in Orem and West Jordan, as well as home birth services. The company also ran BetterBirth University, a clinical training program for student midwives offering workshops, clinical placements, and continuing education courses aligned with NARM certification requirements.

Product overview

Better Birth LLC operates as a midwifery practice providing out-of-hospital childbirth services through two primary offerings: birth center deliveries at Orem and West Jordan locations, and home birth services. The company also runs BetterBirth University, a clinical training program for aspiring midwives offering workshops and clinical placements (Doula Track, AUS, and PUS tracks) aligned with NARM certification requirements. Additional services include a Fetal Heart Monitoring CEU course and nitrous oxide for pain relief during labor. Following founder Suzanne Smith's 2025 retirement, the birth centers were transitioned to Two Leaves Midwifery and Beautiful Mountain Midwifery.

Differentiator

Problem solved

Functional benefit

Products and services

• BetterBirth Birth Center Services Prenatal, labor and delivery, and postpartum midwifery care provided at birth centers in Orem and West Jordan, Utah, offering a peaceful, lower-cost alternative to hospital birth with amenities such as jetted birthing tubs, queen-sized beds, and fully stocked kitchens.
• Home Birth Services Out-of-hospital midwifery care allowing clients to deliver at home with continuous midwife attendance, providing personalized care throughout labor and delivery in the client's chosen environment.
• BetterBirth University Clinical Training Program Intensive clinical placement and workshop program for student midwives pursuing Certified Professional Midwife (CPM) credentials through NARM, including Doula Track, Midwife Assistant Under Supervision (AUS), and Midwife Primary Under Supervision (PUS) tracks, plus CPR and neonatal resuscitation classes.
• Fetal Heart Monitoring CEU Course Online continuing education course teaching midwives and students to monitor fetal heart using intermittent auscultation in the out-of-hospital setting, awarding 0.3 CEUs and meeting Utah licensure requirements.

Quantifiable outcome

• Studies show birth centers are just as safe as hospitals for low-risk mothers
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered major, minor and core.

• Two Leaves MidwiferymajorChannel Partner/ Reseller/ DistributorTwo Leaves Midwifery took over the Orem birth center location after BetterBirth's midwifery practice closed. They continue to serve clients seeking home or birth center delivery in the Orem area. Contact: 801-225-5668
• Beautiful Mountain MidwiferymajorChannel Partner/ Reseller/ DistributorBeautiful Mountain Midwifery took over the West Jordan birth center location after BetterBirth's midwifery practice closed. They serve clients seeking home or birth center delivery in the West Jordan area. Contact: 801-252-6243
• Innate Midwifery (Katia L'Ecuyer)majorChannel Partner/ Reseller/ DistributorKatia L'Ecuyer, formerly a midwife at BetterBirth, now at Innate Midwifery, delivers at birth centers in Orem and West Jordan, plus home births. Referred clients who wish to have home or birth center delivery. Contact: (888) 755-7155
• Silver Mountain SuitesminorGTM or Marketing PartnerRecommended housing option for out-of-town students during clinical placements. Located in Provo, Utah. BetterBirth assists students in finding housing and recommends checking with them for lower rates for longer stays.
• Midwives College of UtahcoreStrategic or Co-development PartnerSuzanne Smith served several years as Academic Dean for the Midwives College of Utah. BetterBirth's student program is based on NARM requirements and accepts students from MEAC accredited schools including MCU. Clinical placements help MCU students complete requirements for certification.
• American Red Cross (CPR training)minorStrategic or Co-development PartnerBetterBirth offers CPR classes via American Red Cross as part of their student program. CPR classes are accepted by the State of Utah for licensure as a Direct-Entry Midwife.
• American Academy of Pediatrics (Helping Babies Breathe)minorStrategic or Co-development PartnerBetterBirth offers neonatal resuscitation classes via the Helping Babies Breathe course of the American Academy of Pediatrics as part of their student program.
• Park City Gynecology (Dr. Stephanie Singer)minorChannel Partner/ Reseller/ DistributorDanielle Demeter, CNM at BetterBirth, also works with Dr. Stephanie Singer at Park City Gynecology and provides full-scope gynecologic care for clients willing to travel to Park City.
• DONA, CAPPA, NARMcoreStrategic or Co-development PartnerBetterBirth offers clinical placements to enable students to practice skills and obtain experiences required for DONA, CAPPA and NARM certification. Programs are based on NARM requirements.

Scale indicators3 records

Recent moves6 records

Direct peers

• Babymoon Inn: Phoenix-based birth center providing midwifery-led prenatal, labor, and postpartum care in a home-like facility. Closely comparable as a multi-room birth center targeting families seeking natural birth alternatives to hospital delivery.
• Mountain Midwifery Center: Colorado birth center providing full-scope midwifery care including home and birth center deliveries. Comparable in service mix and emphasis on continuous midwife-led care in an out-of-hospital setting.
• Commonsense Childbirth: Florida midwifery practice and birth center founded by Jennie Joseph offering prenatal, labor, and postpartum care with a focus on underserved communities. Comparable in mission-driven, out-of-hospital birth model and educational programming.
• San Antonio Birth Center: Texas birth center offering midwifery care with birth center and home birth options. Comparable regional birth-center operator with similar team-based midwifery model and direct-to-consumer positioning.
• Breath of Life Women's Health & Birth Center: Florida birth center offering midwifery care, water birth, and natural delivery options. Comparable multi-location birth center with similar value proposition around lower-cost, intervention-free maternity care.
• The Farm Midwifery Center: Pioneering Tennessee birth center founded by Ina May Gaskin offering out-of-hospital midwifery care with continuous labor support. Directly comparable as one of the most established US birth-center models with similar service mix and educational influence.
• Birth Center of Boulder: Colorado birth center providing midwifery care for low-risk pregnancies with birth center and home birth options. Comparable single-state operator with similar team-midwifery positioning.

Emerging players

• Roots Birth Center: Minnesota birth center focused on natural birth and water birth with midwifery-led care. Comparable service offering targeting similar demographic of mothers seeking intervention-light maternity care.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/betterbirth
• LinkedInlinkedin.com/company/better-birth-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Better Birth LLC