Big Sur Bakery & Restaurant

What Big Sur Bakery & Restaurant does

Big Sur Bakery & Restaurant is a single-location, independent bakery and restaurant operating at 47540 California 1 in Big Sur, California. The company employs 13 people and serves both local residents and tourists traveling the iconic Highway 1 coastal route. Its core operations consist of a daily bakery (open Wednesday through Monday from 8 a.m.), counter-serve brunch and lunch service Wednesday through Sunday, and a reservations-only dinner service offered on weekends. Food is served family-style, a format the restaurant describes as central to its intimate, home-like atmosphere.

The business generates revenue through three streams: on-premise dining (breakfast, brunch, lunch, and dinner), an on-site bakery retail operation with a supplementary online shop, and private event hosting for weddings, birthdays, anniversaries, and other celebrations. The events business is managed by a dedicated Special Events Coordinator who handles custom menu planning and specialty cakes. The company does not publish menu pricing online and does not engage in paid advertising, relying instead on organic tourist discovery, word-of-mouth referrals, and a modest digital presence through its website, email newsletter, Facebook, and Twitter accounts.

Founded and operating as a private business since at least 2015, Big Sur Bakery & Restaurant is differentiated primarily by its scarcity within the Big Sur market — one of the few dining options in a remote, world-renowned scenic destination. The company's go-to-market is exclusively direct-to-consumer through its physical location and online shop, with no evidence of wholesale, franchise, or multi-unit expansion. Ownership, founder identity, and financial details are not publicly disclosed.

Name

Big Sur Bakery & Restaurant

Legal name

Big Sur Bakery

Website

https://bigsurbakery.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Big Sur Bakery & Restaurant is a single-location independent bakery and restaurant on Highway 1 in Big Sur, California, serving counter-serve brunch, reservations-only dinner, fresh baked goods, and private events for tourists, local residents, and celebration guests.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurant

NAICS

Retail Bakeries (311811), Baked Goods Retailers (445291), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating Places (5812), Retail-Food Stores (5400)

akta.pro primary industry

Retail Bakeries (Bread & Daily Bakery) (THAFAFAA)

akta.pro secondary industries

Dessert Cafes (Coffee + Desserts) (THAFADAH), Bread & Pastry Specialty Stores (CRAHAGAC)

Keywords

• Artisan bakery products
• Family-style dining
• Private event catering
• Coastal restaurant service
• Special occasion venue

Headquarters

HQ city

Big Sur

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. On-premise Dining: Revenue from breakfast/brunch, lunch, and dinner service at the physical restaurant location. Brunch is counter-serve (Wednesday-Sunday 9am-2pm), lunch is table service (Wednesday-Sunday 12pm-2:30pm), and dinner is reservations-only (Friday-Saturday 5-8pm).
2. Special Events Hosting: Private event hosting for celebrations including birthdays, anniversaries, bridal showers, and wedding receptions. A dedicated Special Events Coordinator manages bookings and custom menu planning. Revenue generated through event catering and service fees.
3. Bakery Shop Sales: On-site bakery retail operations selling baked goods to take-away customers.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Big Sur Bakery & Restaurant operates a single-location bakery and restaurant at 47540 California 1 in Big Sur, California, producing fresh artisan baked goods daily and serving breakfast/brunch, lunch, and dinner with a family-style dining format. The business combines a retail bakery, counter-serve brunch, table-service lunch and dinner, an online bakery shop, and a dedicated private events service for weddings, birthdays, anniversaries, and bridal showers.

Product overview

Big Sur Bakery & Restaurant is a single-location bakery and restaurant offering a unified dining experience. The core offerings include a bakery (fresh baked goods), brunch and lunch counter service (Wednesday-Sunday), dinner service on weekends (Friday-Saturday, reservations only), an online shop for bakery items, and special events hosting for private celebrations. All food is served family-style. The restaurant operates from a single location at 47540 California 1, Big Sur, CA.

Differentiator

Problem solved

Functional benefit

Products and services

• Bakery Service Fresh artisan baked goods available daily Wednesday through Monday from 8 a.m., closed Tuesdays. Offerings include birthday cakes and other take-away bakery items sold at the on-site bakery shop.
• Brunch Service Breakfast and lunch served counter-style, Wednesday through Sunday 9:00am-2:00pm, allowing walk-in guests to order at the counter.
• Lunch Service Table-service lunch served Wednesday through Sunday 12:00pm-2:30pm at the Big Sur restaurant location.
• Dinner Service Family-style dinner served on weekends, reservations required, with food served communally so guests can sample every menu selection.
• Online Bakery Shop Online storefront at bigsurbakery.com/shop offering bakery products for purchase and take-away by customers.
• Special Events Hosting Private event hosting for birthdays, anniversaries, weddings, bridal showers, and other milestone celebrations, with food served family-style and custom menu planning by a dedicated Special Events Coordinator.
• Private Events Venue Private event spaces at the Big Sur restaurant location available for hosting weddings, receptions, and gatherings, with reservations and catering arrangements coordinated on-site.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Boudin Bakery: Long-established San Francisco sourdough bakery brand combining retail bakery storefronts with casual café service. Comparable as a scaled retail bakery-cafe operator, but operating as a broader incumbent rather than a single-site independent.
• Panera Bread: National bakery-cafe chain combining in-store fresh baking with counter-service meals. Relevant as the broad incumbent benchmark for bakery-cafe economics, though its scale, menu standardization, and ownership model differ sharply from a single-site independent.

Others

• The French Laundry: Destination fine-dining restaurant in Yountville, Napa Valley. Adjacent rather than directly comparable — illustrates the upper bound of California destination-dining pricing power, but differs in format, ticket size, and lack of a retail bakery component.

Direct peers

• Tartine Bakery: Renowned San Francisco artisan bakery combining on-site retail bakery sales with adjacent café service. Comparable as a destination artisan bakery with a parallel bakery-plus-cafe operating model and brand-led experiential positioning.
• Sierra Mar at Post Ranch Inn: Luxury Big Sur restaurant at Post Ranch Inn serving dinner to destination guests. Comparable as a Big Sur destination dining experience catering to special-occasion tourists along the same Highway 1 corridor.
• Levain Bakery: Multi-location artisan cookie and bakery brand with café seating and strong destination foot traffic. Comparable retail bakery-cafe operator with a similar craft, single-category-led product focus and tourism-driven demand.
• Glen Oaks Big Sur: Boutique Big Sur motel and restaurant on Highway 1 offering an on-site dining experience to travelers. Comparable as a small-scale independent Big Sur hospitality and dining operator with a similar intimate, destination-driven model.
• Nepenthe: Iconic Big Sur cliffside restaurant on Highway 1 offering destination dining with scenic views. Directly comparable to Big Sur Bakery in geography, target market (Highway 1 tourists), and experiential positioning.
• Deetjen's Big Sur Inn Restaurant: Historic Big Sur inn and restaurant along Highway 1 serving breakfast and dinner to guests and visitors. Directly comparable as a small, independent Big Sur hospitality operator in the same isolated micro-market.
• La Brea Bakery Cafe: Artisan bakery-cafe concept combining in-store fresh baking with full-service cafe dining. Comparable as an artisan bakery-cafe operator with overlapping bakery retail and casual dining revenue streams in a California market context.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/BigSurBakery
• Facebookfacebook.com/128863597162596
• LinkedInlinkedin.com/company/big-sur-bakery-&-restaurant

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Sur Bakery & Restaurant