Bildhalle Zurich + Amsterdam

What Bildhalle Zurich + Amsterdam does

Bildhalle Zurich + Amsterdam is a privately held art gallery specializing in photography and photo-based art, operating under the Swiss legal entity Bildhalle AG with headquarters in Zurich and a second gallery in Amsterdam. Founded in 2013, the gallery represents a curated roster of internationally established photographers (including René Burri, Thomas Hoepker, and Mona Kuhn) alongside emerging artists, with a curatorial focus on photography from the second half of the 20th century and contemporary positions of the 21st century. The gallery runs a continuous exhibition program at both venues and operates a publication business (monographs, limited editions, and deluxe artist books) priced between approximately 25 CHF and 1,400 CHF, with most items in the 50–120 CHF range.

The business generates revenue through three primary streams: one-time artwork sales of originals and limited edition prints via gallery exhibitions, sale of publications through an online webshop and at exhibitions, and participation in major international art fairs including Photo Basel, Photo London, AIPAD New York, Art Paris, Art Rotterdam, and Positions Berlin. Primary artwork prices are not publicly disclosed and require direct inquiry. Distribution channels include the two physical gallery spaces, an e-commerce webshop powered by the Artlogic platform, and a partnership listing on the Artsy marketplace; marketing relies on Instagram, Vimeo, email newsletters, and physical art-fair presence. Customer segments comprise private collectors as the primary buyer group, with secondary demand from museums and institutions and corporate collectors.

The gallery maintains 8 employees and complies with the Nederlandse Galerie Associatie Gallery Fair Practice Code (adopted July 2023), which codifies standards for artist agreements, payment terms, and provenance. The Amsterdam gallery is led by Gallery Director Christiane Hoefert. No external funding, parent company, or institutional investors are disclosed; the company is independent and privately held. There is no disclosed technology platform beyond standard gallery operations tools, and no AI, API, or proprietary software capabilities are indicated.

Name

Bildhalle Zurich + Amsterdam

Legal name

Bildhalle AG

Website

https://bildhalle.ch

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Bildhalle Zurich + Amsterdam is a privately held Swiss gallery that represents curated photographers and photo-based artists, selling original artworks, limited editions, and publications through two physical galleries, an online webshop, and international art fairs.

Ownership category

akta.pro rank

Product category

Photography Gallery Services

NAICS

Art Dealers (459920), Art Dealers (45992)

akta.pro primary industry

Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)

Keywords

• Photography gallery services
• Contemporary art sales
• Art book publishing
• Limited edition prints
• Artist representation

Headquarters

HQ city

Zurich

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Artwork sales: Primary revenue from selling original artworks and limited edition prints by represented artists through gallery exhibitions and art fairs
2. Publications sales: Sale of art books and catalogues featuring gallery artists through the online webshop, with prices ranging from 25 CHF to 1400 CHF
3. Art fair participation: Revenue from selling artworks at international art fairs including Photo Basel, Photo London, AIPAD, Art Paris, and Art Rotterdam

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Bildhalle operates as a gallery for photography and photo-based art, with two physical locations in Zurich (Stauffacherquai 56) and Amsterdam (Singel 272 H). The gallery represents a curated selection of international artists specializing in photography from the second half of the 20th century and contemporary positions of the 21st century, selling original artworks, limited edition prints, and artist publications through exhibitions, international art fairs, and an online bookshop.

Product overview

Bildhalle Zurich + Amsterdam is a gallery for photography and photo-based art operating as a unified gallery with two physical locations. The core offering consists of representing photographers and presenting rotating exhibitions at both Zurich (Stauffacherquai 56) and Amsterdam (Singel 272 H) venues, supplemented by participation in international art fairs. The gallery operates an e-commerce bookshop selling artist publications and monographs, featuring works by represented artists including René Burri, Thomas Hoepker, Mona Kuhn, Albarrán Cabrera, Pieter Henket, Simone Kappeler, Margaret Lansink, Douglas Mandry, and others. The publication catalog includes artist monographs, limited editions, and retrospective books documenting both established and emerging photographers in the contemporary photography field.

Differentiator

Problem solved

Functional benefit

Products and services

• Gallery Representation Services Representation of photographers and photo-based artists, featuring a curated selection of internationally established artists alongside innovative young and upcoming artists pushing the boundaries of photographic medium.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and major.

• AIPAD (Association of International Photography Art Dealers)coreChannel Partner/ Reseller/ DistributorAs a member of AIPAD, Bildhalle participates in The Photography Show in New York, one of the most prestigious photography art fairs, providing access to international collectors and market visibility.
• Nederlandse Galerie AssociatiecoreStrategic or Co-development PartnerCompliance with the Gallery Fair Practice Code as specified by the Nederlandse Galerie Associatie, demonstrating commitment to ethical standards in artist-gallery relationships including transparent pricing, artist payment terms, and consignment practices.
• Photo BaselmajorChannel Partner/ Reseller/ DistributorAnnual participation in Photo Basel art fair at Volkshaus Basel, showcasing works by represented artists to collectors and institutions.
• Photo LondonmajorChannel Partner/ Reseller/ DistributorParticipation in Photo London, the UK's largest fair for photography and lens-based art, presenting works by gallery artists.
• Art ParismajorChannel Partner/ Reseller/ DistributorAnnual participation at Art Paris held at Grand Palais, presenting gallery artists to European art market.
• Art RotterdammajorChannel Partner/ Reseller/ DistributorRegular participation in Art Rotterdam fair at Rotterdam Ahoy, presenting artists including Laurence Aëgerter, Albarrán Cabrera, Paul Cupido, Casper Faassen, and others.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Magnum Photos: Iconic photography cooperative with a global gallery presence and print sales operation representing legendary 20th-century photographers (many with work also traded at Bildhalle via represented artists like René Burri). Functions as a quasi-direct peer in fine-art photography sales and publications.
• Flowers Gallery: London-founded gallery with multiple international outposts (London, New York, Hong Kong). Comparable as a larger European photography-and-contemporary-art gallery, more diversified across media but overlapping in collector base and fair circuit.

Direct peers

• Robert Klein Gallery: Boston-based photography gallery with deep roots in the medium and consistent AIPAD presence. Comparable as a photography-only commercial gallery with a curated artist roster and significant publication program.
• Hamiltons Gallery: London-based photography gallery established in 1991, with European fair presence (Photo London, Paris Photo). Closely comparable to Bildhalle as a transatlantic photography gallery representing established mid-to-late 20th-century and contemporary artists.
• Howard Greenberg Gallery: New York-based photography gallery founded in 1981 with decades of fair presence (AIPAD, Paris Photo). Most direct functional peer to Bildhalle — both commercial galleries specializing in fine-art photography with a curated mix of 20th-century masters and contemporary practitioners.
• Fahey/Klein Gallery: Los Angeles gallery (founded 1986) focused on fine-art photography, with active publication program and fair circuit participation. Directly comparable in scope, medium focus, and curatorial mix of masters and emerging voices.
• Edwynn Houk Gallery: New York gallery (founded 1975) that is one of the longest-running photography specialists globally, representing major 20th-century photographers. Directly comparable as a single-medium photography gallery operating internationally through fairs and traditional collector networks.
• Galerie Le Réverbère: Paris photography gallery with multi-decade history and Paris Photo presence. Comparable as a European photography-only commercial gallery with curatorial focus on contemporary and mid-century work, including similar artist types as Bildhalle.

Others

• Artsy: Online art marketplace on which Bildhalle is itself listed as a partner. Functions as an enabling platform for primary-market photography sales rather than a peer gallery, but materially comparable as an online distribution channel for the same collector base.

Regional players

• Galerie Springer Berlin: Berlin photography gallery specializing in mid-20th-century European photographers and contemporary work. Comparable as a photography-only gallery with strong fair participation (including POSITIONS Berlin), though serving a primarily German collector base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/galeriebildhalle
• Instagraminstagram.com/bildhalle
• LinkedInlinkedin.com/company/bildhalle-zurich-amsterdam

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bildhalle Zurich + Amsterdam