billerbeck Schweiz AG
billerbeck Schweiz AG is a family-owned Swiss bedding manufacturer founded in 1921 that produces premium duvets, pillows, toppers, mattresses, and accessories across factories in Switzerland, Germany, and Hungary, selling direct-to-consumer via its own e-commerce platform and Home Store showroom to individual consumers in Switzerland and Liechtenstein.
- Company typePrivate
- Founded1921
- HeadquartersFischbach-Göslikon, Switzerland
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What billerbeck Schweiz AG does
billerbeck Schweiz AG is a family-owned Swiss specialty manufacturer of premium bedding, founded in 1921 and headquartered in Fischbach-Göslikon, Switzerland. The company produces duvets, pillows, mattress toppers, mattresses, bed frames, children's bedding, and accessories across three manufacturing facilities located in Switzerland, Germany, and Hungary, supported by approximately 300 qualified employees. Its product portfolio spans down, fiber, and natural filling categories with specialty variants for allergy sufferers, anti-sweat use, neck support, and side sleepers, and includes sustainability-positioned sub-brands Organic Goose, Recycled Down, and Helvetic Wool (Swiss Dream). Certifications include OEKO-TEX Standard 100, OEKO-TEX STeP, MADE IN GREEN, and NOMITE, alongside an explicit CO2-neutral and solar-powered manufacturing commitment.
The company operates a direct-to-consumer go-to-market model via its own billerbeck.shop e-commerce platform, complemented by a physical Home Store retail showroom in Fischbach-Göslikon that offers expert consultation and lying trials, with free shipping within Switzerland and Liechtenstein. Pricing is unit-based and premium-tier, with products ranging from approximately CHF 49 (entry-level fiber pillows such as CLIVIA) to CHF 899+ (premium down duvets such as MONTREUX 100). Revenue is generated entirely through one-time sales of manufactured bedding units to individual consumers, with no disclosed wholesale, hospitality, B2B, or subscription channel and no enterprise customers identified.
billerbeck remains under family ownership with no external parent, private equity, or venture capital backing disclosed, and no M&A, funding, IPO, or leadership-change activity in the available data. Marketing is driven by content (Sleep Expert Blog, newsletter, social media) and the heritage and ESG narrative around its 100+ year history, in-house production, and certified sustainable supply chain. There is no evidence of proprietary technology, AI/ML capability, patents, or partnerships in the source material.
billerbeck Schweiz AG firmographics
Firmographics- Name
- billerbeck Schweiz AG
- Legal name
- billerbeck Schweiz AG
- Website
- https://billerbeck.ch
- Company type
- Private
- Founded year
- 1921
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- billerbeck Schweiz AG is a family-owned Swiss bedding manufacturer founded in 1921 that produces premium duvets, pillows, toppers, mattresses, and accessories across factories in Switzerland, Germany, and Hungary, selling direct-to-consumer via its own e-commerce platform and Home Store showroom to individual consumers in Switzerland and Liechtenstein.
- Ownership category
- akta.pro rank
billerbeck Schweiz AG industry classification
Industry- Product category
- Premium Bedding Manufacturing
- NAICS
- Furniture and Home Furnishings Retailers (4491), Mattress Manufacturing (337910)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Bedding Retail (Sheets, Comforters, Duvets, Pillows, Mattress Toppers) (CRAIALAA)
- akta.pro secondary industry
- Bed Linen & Bedding Manufacturing (Sheets/Pillowcases/Duvet Covers/Comforters/Blankets) (IMAOAKAA)
Keywords
Where billerbeck Schweiz AG is headquartered
LocationHeadquarters
- HQ city
- Fischbach-Göslikon
- HQ country
- Switzerland
- HQ region
- Europe
Offices4 records
Markets served
billerbeck Schweiz AG business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Bedding Products Sales: One-time sale of high-quality bedding products including duvets, pillows, toppers, and mattresses. Products are sold directly to consumers through e-commerce and retail showroom.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium bedding products with various material options (down, fiber, natural) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
billerbeck Schweiz AG product offering
Product offeringCore offering
billerbeck Schweiz AG manufactures and retails premium bedding products — duvets, pillows, toppers, mattresses, bed frames, children's bedding, and accessories — across down, fiber, and natural fillings. Products are sold directly to consumers through the billerbeck.shop e-commerce site and the physical Home Store showroom in Fischbach-Göslikon, with free shipping within Switzerland and Liechtenstein and personal consultation by sales advisors. Sub-brands Organic Goose, Recycled Down, and Helvetic Wool extend the range into organic, recycled, and Swiss-sourced wool materials.
Product overview
billerbeck Schweiz AG is a family-owned company since 1921 that manufactures high-quality bedding products across Duvets, Kissen (pillows), Topper (mattress toppers), and Matratzen (mattresses), along with bed frames, children's bedding, and accessories. The product portfolio is organized into core product categories (Duvets, Kissen, Topper, Matratzen, Einlegerahmen, Kinder, Zubehör) with sub-brands including Organic Goose, Recycled Down, and Helvetic Wool featuring sustainable and organic materials. The company operates manufacturing facilities in Germany, Switzerland, and Hungary with 300 qualified employees, emphasizing handcraftsmanship and quality materials.
Differentiator
Problem solved
Functional benefit
Brands
- Organic Goose: Organic goose down bedding product line
- Recycled Down
- Helvetic Wool
- Swiss Dream
Products and services
- Duvets Premium bedding duvets in down (Daunenduvet), fiber (Faserduvet), and natural (Naturduvet) fillings, with seasonal variants (summer, winter, 4-seasons, all-year) and specialty options for allergy sufferers and night sweaters. For individual consumers seeking improved sleep quality.
- Kissen (Pillows) Sleep pillows including standard Kopfkissen, ergonomic neck support pillows (Nackenstützkissen), and side sleeper pillows (Seitenschläferkissen), available in down, fiber, and natural fillings. For individual consumers.
- Topper (Mattress Toppers) Mattress toppers in down, fiber, and natural fillings, with specialty variants for allergy sufferers, anti-sweat, and warming properties. For individual consumers seeking enhanced mattress comfort.
- Matratzen (Mattresses) Sleep mattresses including cold foam mattresses (Kaltschaummatratze) and barrel pocket spring mattresses (Tonnen-Taschenfederkern Matratze). For individual consumers.
- Einlegerahmen (Bed Frames) Insert frames for bed bases sold as part of the bedding product range.
- Kinder (Children's Bedding) Children's bedding including children's duvets and pillows in down and natural variants. For parents purchasing bedding for their children.
- Organic Goose Organic goose down duvet sub-brand featuring certified organic materials.
- Recycled Down Sustainable duvet sub-brand using recycled down materials.
- Helvetic Wool Swiss wool bedding sub-brand featuring regionally sourced wool materials, sold under the Swiss Dream brand.
Companies that use billerbeck Schweiz AG
Customer profileSegments1 record
Ideal customer profiles1 record
billerbeck Schweiz AG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
billerbeck Schweiz AG partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
billerbeck Schweiz AG competitors and assessment
Company assessmentBroad incumbents
- IKEA: Global mass-market home furnishings retailer with extensive bedding assortment (duvets, pillows, mattresses). Competes at the opposite end of the price/value spectrum but anchors the overall bedding category demand in the same Swiss and European markets.
- Emma Sleep: Large European DTC mattress and sleep products brand offering mattresses, pillows, and bedding across multiple European countries. Overlaps with billerbeck in mattress/pillow category but competes on convenience and value rather than Swiss heritage craftsmanship.
- Tempur Sealy International: Global mattress and bedding giant with broad product portfolio including mattresses, pillows, and bedding accessories. Competes in the same premium sleep category as billerbeck at much larger scale through multiple retail and DTC channels.
- Sealy (Switzerland distribution): Major mattress and bedding brand with established Swiss distribution, overlapping directly with billerbeck's mattress category while operating at significantly larger scale through multi-brand retail partnerships.
Direct peers
- Hüsler Nest: Swiss sleep-system brand offering premium bedding including duvets, pillows, mattresses, and slatted frames — direct overlap with billerbeck's full-stack product portfolio and Swiss DTC market.
- Frette: Italian luxury home textiles manufacturer with heritage dating to 1860, selling premium bedding globally through own stores and luxury retail. Comparable premium positioning, craftsmanship emphasis, and broad product portfolio in the bedding category.
- Traumina: German premium bedding specialist producing duvets, pillows, and mattress toppers with a similar heritage-brand positioning and European specialty-retail distribution. Comparable in manufacturing model (handcrafted, Germany-based) and product category depth.
- Schlossberg Switzerland: Swiss heritage textile manufacturer with comparable positioning in premium home textiles, made-in-Switzerland craftsmanship, and DACH-region distribution. Direct competitor in the Swiss premium home textiles category where billerbeck also operates.
- Yves Delorme: French premium home textile brand offering bedding, duvets, and pillows through European specialty retail and own stores. Comparable premium positioning, similar heritage-brand heritage, and overlapping specialty-retail distribution model.
- Brinkhaus: German family-owned premium bedding manufacturer (duvets, pillows, toppers) with comparable heritage positioning, handcraftsmanship emphasis, and European multi-channel distribution. Closest direct competitor to billerbeck in product mix, premium tier, and target customer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
billerbeck Schweiz AG social profiles
Digital presencebillerbeck Schweiz AG compliance and trust
Trust signalCompliance3 records
billerbeck Schweiz AG financial estimates
Financial estimateRevenue estimate
Valuation estimate
billerbeck Schweiz AG leadership team
Management profileNumber of profiles
billerbeck Schweiz AG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
billerbeck Schweiz AG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about billerbeck Schweiz AG
What does billerbeck Schweiz AG do?
billerbeck Schweiz AG manufactures and retails premium bedding products — duvets, pillows, toppers, mattresses, bed frames, children's bedding, and accessories — across down, fiber, and natural fillings. Products are sold directly to consumers through the billerbeck.shop e-commerce site and the physical Home Store showroom in Fischbach-Göslikon, with free shipping within Switzerland and Liechtenstein and personal consultation by sales advisors. Sub-brands Organic Goose, Recycled Down, and Helvetic Wool extend the range into organic, recycled, and Swiss-sourced wool materials.
Is billerbeck Schweiz AG a public or private company?
billerbeck Schweiz AG is a private company. It is classified as family owned and is currently operating.
When was billerbeck Schweiz AG founded?
billerbeck Schweiz AG was founded in 1921. It employs 11 to 50 people.
Where is billerbeck Schweiz AG based?
billerbeck Schweiz AG is headquartered in Fischbach-Göslikon, Switzerland, in the Europe region.
How does billerbeck Schweiz AG make money?
One revenue line is on record: bedding Products Sales.
Who are billerbeck Schweiz AG's main competitors?
Broad incumbents on record are IKEA, Emma Sleep, Tempur Sealy International and Sealy (Switzerland distribution). Direct peers are Hüsler Nest, Frette, Traumina, Schlossberg Switzerland, Yves Delorme and Brinkhaus.
Does billerbeck Schweiz AG have an API?
No public API is recorded for billerbeck Schweiz AG.
What industry is billerbeck Schweiz AG in?
billerbeck Schweiz AG's product category is Premium Bedding Manufacturing. Its primary akta.pro industry code is CRAIALAA, Bedding Retail (Sheets, Comforters, Duvets, Pillows, Mattress Toppers), with a secondary code of IMAOAKAA, Bed Linen & Bedding Manufacturing (Sheets/Pillowcases/Duvet Covers/Comforters/Blankets). Its NAICS code is 4491 and its SIC code is 5700.