Yayasan Bina Swadaya

What Yayasan Bina Swadaya does

Yayasan Bina Swadaya is an Indonesian non-profit foundation (yayasan) established in 1967 and headquartered at Grha Bina Swadaya in Depok City, West Java. The organization operates a social enterprise group branded as Trubus Bina Swadaya (TBS) / BTS Grup, delivering integrated community empowerment programs spanning agricultural training, microfinance, disaster response, and rural revitalization. Its stated mission extends from a Pancasila socio-economic movement of the 1950s, and it transformed from a traditional NGO model into a social enterprise in the early 2000s as donor funding declined.

Its core operating units include Toko Trubus (a 28-branch agricultural retail chain selling plants, seeds, and farming inputs), KBSN / Koperasi Bina Swadaya Nusantara (a microfinance cooperative serving women micro-entrepreneurs), Wisma Hijau (a training campus and community development center that hosts the Bincang-Bincang Wisma Hijau discussion series), SHER (Social Humanitarian & Emergency Response), PT Trubus Swadaya (organic product export vehicle), and PT Bina Sarana Swadaya (human resources and training services). Cumulatively, the programs claim reach to 1.5 million beneficiaries, 15,000+ community self-help groups (KSM), and 10,000+ facilitators trained, with a 2021 fiscal year annual target of 21,000+ beneficiaries set by Chairman Bayu Krisnamurthi.

Bina Swadaya generates operating support through a hybrid of commercial revenue (agricultural retail, training services, microfinance interest), grants, and contracted program partnerships with entities including the Indonesian Ministry of Trade, ATR/BPN, Medco Foundation, BAPPENAS, WKRI, JKMC, Kehati, and IFOAM Asia. No proprietary technology platform exists; distribution is physical (retail stores, cooperative network) and field-based (village facilitators). The foundation employs 48 staff and operates without public ownership, outside investment, or stock exchange listing.

Name

Yayasan Bina Swadaya

Legal name

Yayasan Bina Swadaya

Website

https://binaswadaya.org

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

11–50 employees

Short description

Yayasan Bina Swadaya is an Indonesian non-profit foundation (established 1967) that operates a social enterprise group delivering community empowerment, microfinance, agricultural training, disaster response, and rural revitalization programs through wholly-owned subsidiaries, including a 28-branch agricultural retail chain serving rural communities and micro-entrepreneurs across Indonesia.

Ownership category

akta.pro rank

Product category

Community Development Services

NAICS

Support Activities for Agriculture and Forestry (115), Support Activities for Forestry (1153), Nursery and Tree Production (111421), Farm Management Services (115116)

SIC

Services-Membership Organizations (8600), Agricultural Services (700), Forestry (800)

akta.pro primary industry

Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative) (BPAGALAD)

akta.pro secondary industries

Circular Economy & Resource Efficiency (BPADALAM), Forestry & Reforestation (BPAGAGAD), Seedling & Sapling Production (Containerized) (AFAMADAD), Work Exchange & Farmstay Programs (WWOOF/HelpX-Style) (EDAIAGAK)

Keywords

• Community empowerment programs
• Agricultural training services
• Microfinance cooperative services
• Social enterprise development
• Disaster response programs

Headquarters

HQ city

Depok City

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Distribution channels4 records

Marketing channels7 records

Core offering

Yayasan Bina Swadaya is an Indonesian non-profit foundation operating a social enterprise group that delivers community empowerment programs through multiple operating units. Its core activities include agricultural input retail (Toko Trubus with 28 branches), microfinance via the KBSN cooperative for women micro-entrepreneurs, training and accompaniment at the Wisma Hijau campus, disaster response (SHER), and the Gerakan Revitalisasi Desa village revitalization movement. The foundation also publishes Majalah Trubus and runs the Bincang-Bincang Wisma Hijau (BBWH) discussion series on agricultural, social, and environmental topics.

Product overview

Yayasan Bina Swadaya operates as a social entrepreneurship organization with a multi-faceted portfolio of community empowerment products and services. The core offerings include Bina Swadaya as the main foundation entity, Toko Trubus as the agribusiness retail chain with 28 branches, Wisma Hijau as the training and event campus hosting Bincang-Bincang Wisma Hijau discussions, KBSN microfinance cooperative for financial inclusion, SHER disaster response program, and the Gerakan Revitalisasi Desa village development movement. The organization also publishes Majalah Trubus for agricultural education. These products work together to deliver integrated community empowerment from agricultural support, microfinance, disaster response, to sustainable development across Indonesia.

Differentiator

Problem solved

Functional benefit

Brands

• SHER (Social Humanitarian & Emergency Response): Emergency response and disaster management program for humanitarian assistance
• GERD (Gerakan Revitalisasi Desa)
• Nawala Bisma
• Toko Trubus
• Wisma Hijau
• KBSN (Koperasi Bina Swadaya Nusantara)
• Trubus Kusala Swadaya
• Bincang-Bincang Wisma Hijau (BBWH)
• Majalah Trubus
• Kampoeng Trubus

Products and services

• Toko Trubus Agribusiness retail store chain offering agricultural products, plant seeds, fruit trees, horticultural supplies, and farming equipment through 28 branches across Indonesia. Serves smallholder farmers, urban gardeners, and agricultural input buyers.
• Wisma Hijau Training Campus Training campus and community development center providing community empowerment programs, food catering services, and hosting the Bincang-Bincang Wisma Hijau (BBWH) discussion forum on agricultural and social topics.
• KBSN (Koperasi Bina Swadaya Nusantara) Microfinance cooperative providing microcredit, savings programs, and financial services to small and micro entrepreneurs, particularly women-led households in rural areas.
• SHER (Social Humanitarian & Emergency Response) Disaster response and humanitarian program that provides emergency assistance, disaster mitigation, and post-disaster community empowerment services across Indonesia.
• Gerakan Revitalisasi Desa (GRD) Village revitalization movement focused on rural community development, sustainable agriculture, and village economic empowerment across Indonesian regions.
• Majalah Trubus Agricultural and lifestyle magazine publication providing knowledge, information, and education on farming, gardening, and sustainable living practices.
• PT Bina Sarana Swadaya Wholly-owned subsidiary of Yayasan Bina Swadaya providing human resources and training services to support the group's community empowerment and social enterprise operations.

Quantifiable outcome

• 21,000+ beneficiaries annually from program activities
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered minor and core.

• Kompasiana / LestarisianaminorStrategic or Co-development Partner · 4 July 2026Toko Trubus collaborated with Lestarisiana, a collective from Kompasiana platform of 'Para Pelestari' (Biodiversity Preservers), for a walking tour and tree-planting event in Jakarta. The collaboration focused on biodiversity conservation and sustainable living awareness, with activities including tree planting at Kampung Kandang 04, South Jakarta.
• Medco Foundation and Medco E&P TarakancoreStrategic or Co-development Partner · 10 June 2026Medco Foundation and Medco E&P Tarakan entrusted Bina Trubus Swadaya to deliver waste management training and community empowerment programs for residents of Tarakan City, East Kalimantan. Training was conducted over two days (10-11 June 2026) at the Mamburungan Timur Village Office hall, serving the community in waste management self-sufficiency.
• IFOAM AsiacoreStrategic or Co-development Partner · 1 January 2022Bina Swadaya is a member of IFOAM Asia and IFOAM International. The organization actively participates in Organic Asia Congress and international organic marketing conferences. Emilia Setyowati, Executive Secretary, serves as Vice President of IFOAM Asia, representing Indonesian organic agriculture interests at global forums.
• Ministry of Trade of IndonesiacoreStrategic or Co-development Partner · 27 July 2021The Ministry of Trade signed a cooperation agreement with AOI and PT Trubus Swadaya for the development of organic product exports. Bina Swadaya's network supports the Ministry's export development objectives for organic commodities from Indonesia.
• Wanita Katolik Republik Indonesia (WKRI) Jawa TengahminorStrategic or Co-development Partner · 21 March 2021Toko Trubus provided vegetable farming training in home yards and pot planting to WKRI Jawa Tengah members. The training aimed to support food security during the Covid-19 pandemic and was facilitated by Yayasan Bina Swadaya. The program also aligned with stunting reduction goals.
• Aliansi Organik Indonesia (AOI)coreStrategic or Co-development Partner · 26 February 2021Bina Swadaya supported Aliansi Organik Indonesia (AOI) as host for Organic Asia Congress 2021, with Bina Swadaya serving as a key supporting organization. Bina Swadaya's Executive Secretary Emilia Setyowati also represents AOI. The partnership leverages Bina Swadaya's community networks to advance organic agriculture movement across Indonesia.
• Jaringan Katolik Melawan Covid-19 (JKMC)minorStrategic or Co-development Partner · 1 January 2021JKMC collaborated with Trubus Bina Swadaya on food independence and stunting reduction programs spanning more than 10 cities with hundreds of beneficiaries. The network supportedTrubus Bina Swadaya's community food security initiatives during the pandemic.
• Ministry of Agrarian Affairs and Spatial Planning (ATR/BPN)coreStrategic or Co-development Partner · 1 January 2018The Ministry of ATR/BPN partnered with Toko Trubus to develop a fruit garden at the Ministry's training complex in Cikeas, Bogor. Toko Trubus served as consultant and technical implementer, supplying over 20 types of fruit plants and managing the garden with over 400 trees by 2020. The partnership began in 2018 and was extended through subsequent years.
• BAPPENAS (National Development Planning Agency)coreStrategic or Co-development PartnerBina Swadaya collaborates with BAPPENAS through its SEKNAS SDGs program, with Chairman Bayu Krisnamurthi and team members participating in national development discussions on Indonesia Emas 2045 and public-private-people partnerships. Participation in BBWH Episode 81 Special Episode featured BAPPENAS managers as speakers.
• Yayasan Keanekaragaman Hayati Indonesia (Kehati)coreStrategic or Co-development PartnerKehati partnered with Bina Swadaya on agricultural ecosystem programs, including sorghum development initiatives. Representatives from Kehati served as speakers at Bincang-Bincang Wisma Hijau events focused on sustainable agriculture and climate change adaptation.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Emerging players

• Kopernik: Indonesia-based social enterprise distributing appropriate technologies to last-mile communities. Comparable social-enterprise model serving rural beneficiaries, though more technology-focused than Bina Swadaya's agricultural and microfinance emphasis.

Direct peers

• Mercy Corps Indonesia: International NGO with long-standing Indonesian operations in community resilience, microfinance, and disaster response. Comparable beneficiary segments and programmatic areas, particularly in disaster preparedness and rural economic development.
• Kementerian PPN/BAPPENAS partner NGOs (e.g., Kemitraan): Partnership for Governance Reform (Kemitraan), an Indonesian foundation partnering with BAPPENAS on decentralization, SDGs, and community empowerment. Direct peer as another BAPPENAS-aligned civil society organization with national programs and donor-funded execution model.
• Yayasan IDEP Selaras Alam: Indonesian foundation focused on sustainable development, permaculture, organic agriculture training, and disaster response in Bali and beyond. Comparable programmatic areas in organic agriculture, community training, and disaster preparedness.
• Dompet Dhuafa: One of Indonesia's largest Islamic philanthropy and social enterprise foundations, running community empowerment, microfinance, disaster response, and economic programs across the country. Directly comparable to Bina Swadaya in operating model (foundation + social enterprise) and target beneficiary base.
• Yayasan Rumah Zakat Indonesia: Indonesian philanthropic foundation operating community development, microfinance, and health/education programs nationwide. Comparable scope, foundation structure, and beneficiary segments (rural poor, micro-entrepreneurs, women).
• Aliansi Organik Indonesia (AOI): National coalition advancing organic agriculture in Indonesia, co-hosting Organic Asia Congress 2021 with Bina Swadaya. Direct peer in promoting organic farming, smallholder certification, and policy advocacy for organic markets in Indonesia.

Regional players

• Lembaga Masyarakat Desa Forestri (LMDF) / Forestry Community Institution: Indonesian forestry-focused NGOs and community forestry initiatives partnering with Bina Swadaya on tree-planting and reforestation (e.g., Kampung Kandang, South Jakarta 2026). Comparable on the community forestry and environmental stewardship axis of Bina Swadaya's work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC7nG4idFMPhylUjLf7UOItg
• Facebookfacebook.com/binaswadaya67
• Instagraminstagram.com/bina_swadaya
• LinkedInlinkedin.com/company/yayasan-bina-swadaya

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yayasan Bina Swadaya