DSP Magnet® (formerly Blitz)

What DSP Magnet® (formerly Blitz) does

DSP Magnet® (legally Web Refinements LLC, an Ohio LLC) is a niche professional services and training firm founded in 2017 by Craig and Scott, focused exclusively on solving Direct Support Professional (DSP) staffing crises within the U.S. Intellectual and Developmental Disabilities (I/DD) services sector. Its core thesis is that I/DD providers suffer from retention, onboarding, and coverage problems — not recruiting problems — and it codifies this view in a proprietary framework called the DSP Hamster Wheel®. The firm's revenue is generated through three streams: fee-based workshops and training programs (virtual and in-person, including DSP Supervisor Survival and DIY Recruiting workshops), consulting and operational-transformation engagements sold directly to COO-level buyers at I/DD providers, and book sales across hardcover, audiobook, and eBook editions. Distribution is high-touch and direct: founder-led speaking at ACCSES and provider association conferences, free online cost calculators for lead capture, organic social channels, and a published-thought-leadership content engine.

The company has no proprietary software platform; its primary assets are the methodology, the founder's accumulated field experience from 500+ workshops across 20+ states, two authored books, and a registered service mark (DSP Magnet®). The buyer profile skews to mid-market and enterprise I/DD providers, and documented customer outcomes include overtime cost reductions exceeding $750K annually, vacancy rate improvements from 40% to 4%, and interview show-rate increases to roughly 90%. The business is bootstrapped, founder-owned and operated, and operates without disclosed external institutional capital. Pricing is quote-based and not publicly listed, with engagement scoping handled via direct conversation with the founders.

Name

DSP Magnet® (formerly Blitz)

Legal name

Web Refinements LLC

Website

https://blitzcreative.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

DSP Magnet® is a U.S. consulting and training firm that helps Intellectual and Developmental Disabilities service providers solve Direct Support Professional (DSP) staffing crises through workshops, operational transformation engagements, and published methodology, selling directly to COO-level buyers.

Ownership category

akta.pro rank

Product category

I/DD Workforce Consulting Services

NAICS

Human Resources Consulting Services (541612), Management Consulting Services (54161), Educational Support Services (61171)

SIC

Services-Help Supply Services (7363)

akta.pro primary industry

Vendor Management System (VMS) & MSP-Led Contractor Programs (BPACAGAF)

Keywords

• I/DD staffing consulting
• DSP retention workshops
• Direct support professional training
• I/DD operational transformation
• Workforce consulting services

Headquarters

HQ city

Springboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Workshop & Training Programs: Fee-based workshop programs (virtual and in-person) covering DSP recruiting, retention, supervisor survival, and anti-ghosting topics. Sold directly to I/DD provider organizations. Revenue is likely project/engagement based or subscription-style program enrollment.
2. Book Sales: Sale of published books — 'Honesty, Hope & Heart: The COO's Blueprint to End Your Staffing Crisis' — available in hardcover, audiobook, and eBook formats. Also references an earlier book on DSP staffing and operations. Supplementary revenue stream with cross-sell potential into consulting engagements.
3. DIY Recruiting & Consulting Retainers: DIY Recruiting product and longer-term consulting/operational transformation engagements for providers seeking organization-wide change. Likely structured as ongoing retainers or milestone-based project fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

DSP Magnet® provides COO-owned operational transformation workshops, consulting engagements, and DIY recruiting programs that help organizations serving individuals with intellectual and developmental disabilities (I/DD) solve Direct Support Professional (DSP) staffing crises by addressing retention, onboarding, and coverage problems rather than relying on traditional recruiting tactics. The firm supplements consulting with published books ("Honesty, Hope & Heart: The COO's Blueprint to End Your Staffing Crisis") and free online cost calculators used as diagnostic and lead-generation tools.

Product overview

DSP Magnet® is a consulting and training company (formerly known as Blitz) that offers a suite of services focused on solving Direct Support Professional (DSP) staffing challenges for organizations serving individuals with intellectual and developmental disabilities (I/DD). The core offering is the DSP Magnet® program, an COO-owned operational transformation approach that addresses retention, onboarding, and coverage problems rather than relying on traditional recruiting tactics. This is supplemented by a book (Honesty, Hope & Heart), supervisor workshops, DIY recruiting tools, in-person speaking engagements, and free cost calculator tools. The company is built on personal connection to the I/DD field and has hosted 500+ workshops across 20+ states.

Differentiator

Problem solved

Functional benefit

Products and services

• DSP Magnet® Core Program Core operational transformation consulting and workshop program that helps I/DD provider organizations end chronic DSP staffing crises by fixing post-onboarding retention, onboarding, and coverage dynamics rather than relying on recruiting tactics. Targeted at COOs and operational leaders of I/DD service providers.
• DSP Supervisor Survival Workshops

Quantifiable outcome

• Reduced overtime costs from $821K to $66K annually — over $750K in annual savings
• +4 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• ZipRecruiter: Job marketplace and recruiting platform with broad employer reach including healthcare. Broad incumbent comparable because I/DD providers already use Indeed/ZipRecruiter for advertising roles — DSP Magnet's job-posting guidance is positioned against the implicit assumption that more ads solves the problem.
• Greenhouse Software: Mid-market and enterprise recruiting/ATS platform with structured hiring methodology. Broad incumbent comparable as an alternative path for I/DD providers seeking technology-driven rather than consulting-driven staffing improvements.
• iCIMS: Enterprise talent acquisition / ATS platform used by large employers across industries including healthcare. Broad incumbent comparable — provides the recruiting technology layer that I/DD providers could adopt in lieu of consulting-led process change from DSP Magnet.
• Workable: SMB and mid-market recruiting/ATS platform used widely by service organizations. Broad incumbent comparable as a low-cost, self-serve alternative to DSP Magnet's DIY Recruiting product for budget-constrained I/DD providers.

Others

• ANCOR: National trade association representing I/DD provider organizations and the DSP workforce. Ecosystem comparable — DSP Magnet presents at ANCOR and similar associations, making ANCOR both a distribution channel and a peer reference point within the same I/DD community.
• CareerPlug: SMB-focused applicant tracking and hiring software commonly used by service and care providers. Adjacent comparable because it represents the category of plug-and-play recruiting tools I/DD providers might adopt as a self-serve alternative to DSP Magnet's DIY Recruiting workshops.

Direct peers

• HealthcareSource (Symplr): Workforce/recruitment and learning solutions purpose-built for healthcare and post-acute providers. Comparable because both address staffing/recruitment and retention in healthcare-adjacent sectors, with HealthcareSource providing software scale vs. DSP Magnet's consulting depth.
• WellSky Personal Care (formerly ClearCare): Home care scheduling, EVV, and workforce management platform serving personal care and home health agencies. Comparable because home care agencies face identical DSP/caregiver staffing crises and are an adjacent vertical where DSP Magnet's methodology could be sold.
• OPEN MINDS: Strategic consulting and advisory firm serving behavioral health and I/DD provider organizations on operations, technology, and strategy. Closest direct peer because both sell executive-level consulting engagements to I/DD/behavioral health provider leadership on operational transformation challenges.
• Relias: Provides online workforce training, compliance, and performance solutions for healthcare, behavioral health, and human services organizations. Directly comparable because both target I/DD-adjacent provider workforces with training and operational improvement content, though Relias delivers primarily via a SaaS platform vs. DSP Magnet's live consulting.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/blitzmd
• YouTubeyoutube.com/@dspmagnet
• Facebookfacebook.com/dspmagnet
• LinkedInlinkedin.com/company/dspmagnet
• Instagraminstagram.com/blitzmediadesign

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DSP Magnet® (formerly Blitz)