Blue Moon Bistro

What Blue Moon Bistro does

Blue Moon Bistro is a single-location fine dining restaurant operating from the historic 1827 Dill House at 119 Queen Street in Beaufort, North Carolina. The concept is anchored by two co-owner executive chefs, Jayson Foster and Josh Macklin, both trained under two-star Michelin Chef Marc Meurin in France via the Carteret Community College Culinary Program, who collaborate on a Modern French menu built on locally sourced Carteret County ingredients. Front-of-house and bar operations are led by co-owners Ashley Amaral (General Manager, formerly of Print Works Bistro) and Lara Johnson (Bar Manager). The business is privately held by the four co-owners with no disclosed institutional capital.

The restaurant generates revenue primarily through in-person dinner service (Mon-Thu 5:00-8:30 PM, Fri-Sat 5:00-9:00 PM), supplemented by private events (weddings, corporate gatherings, celebrations), a curated wine list and craft cocktail program, and digital gift card sales via the Toast Tab platform. Reservations are accepted via OpenTable, phone, and walk-in. Marketing relies on organic social media (Facebook and Instagram as 'bluemoonbstro'), the company website, and regional earned media, including a feature in This is Raleigh. The company has no proprietary technology platform, no AI/ML components, no patents, no disclosed partnerships, and no reported funding rounds.

The addressable customer base comprises couples, special occasion diners, and Crystal Coast visitors and tourists within the Beaufort/Carteret County catchment in the United States. The business operates as a single-channel, single-geography independent restaurant with no demonstrated multi-site expansion, and revenue, headcount trends, and growth metrics are not publicly disclosed. Concentration risk is high: the entire business depends on operations at one historic building in one secondary coastal market with seasonal tourism dynamics.

Name

Blue Moon Bistro

Legal name

Blue Moon Bistro

Website

https://bluemoonbistro.biz

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Blue Moon Bistro is a single-location fine dining restaurant in Beaufort, NC, serving Modern French cuisine from the historic 1827 Dill House to couples, special occasion diners, and Crystal Coast visitors, led by two Michelin-trained co-owner chefs.

Ownership category

akta.pro rank

Product category

Fine Dining Restaurant

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Fine Dining Restaurants (THAFACAA)

akta.pro secondary industry

Brasseries, Bistros & Trattorias (THAFACAI)

Keywords

• Fine dining restaurant
• French cuisine dining
• Private event catering
• Locally sourced menu
• Craft cocktail bar

Headquarters

HQ city

Beaufort

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dine-in Restaurant Service: Primary revenue stream from serving Modern French cuisine with locally sourced ingredients. Restaurant operates Monday-Thursday 5-8:30 PM, Friday-Saturday 5-9 PM. Located in historic 1827 Dill House in Beaufort, NC.
2. Private Events: Revenue from hosting private events including weddings, corporate gatherings, and special celebrations. Dedicated private events page and booking capability.
3. Beverage Program: Revenue from cocktail bar and curated wine list offerings managed by Lara Johnson, Bar Manager/Co-Owner with encyclopedic mixology knowledge.
4. Gift Cards: Digital gift card sales via Toast Tab platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Blue Moon Bistro is a single-location fine dining restaurant serving Modern French cuisine prepared with locally sourced Carteret County ingredients in the historic 1827 Dill House in Beaufort, NC. The core offering is the in-restaurant dining experience, complemented by a craft cocktail and curated wine program, private event hosting, and gift card sales. Two Michelin-trained co-owner chefs collaborate on the menu.

Product overview

Blue Moon Bistro is a single-location fine dining restaurant offering modern French cuisine prepared with locally sourced ingredients. The restaurant operates as a unified service rather than a platform-plus-modules architecture. Its core product is the full dining experience encompassing a complete menu of French cuisine (hors d'oeuvres, entrees, desserts, cocktails, and wine), supplemented by private event hosting services, gift card sales, and reservation management. The restaurant features two executive chefs (Jayson Foster and Josh Macklin) who collaborate to craft the menu offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Modern French Fine Dining Experience

Quantifiable outcome

• Named 'one of my new favorite restaurant experiences in North Carolina' by This is Raleigh travel publication

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Floyd's 1921: Upscale restaurant in Raleigh/Durham, NC where Blue Moon's Chef Josh Macklin was previously Banquet Chef. Comparable fine dining tier with strong private events and banquet business.
• Aqua Restaurant: Fine dining restaurant in Beaufort, NC where Jayson Foster was Chef for 10 years. Direct predecessor venue to Blue Moon's two co-owner chefs, comparable cuisine tier, identical local customer base.
• Print Works Bistro: Highly acclaimed Greensboro, NC bistro where Blue Moon's General Manager/Co-Owner Ashley Amaral was previously Service Manager. Same upscale French-leaning casual fine dining concept and bench of operating talent.
• Circa 81: Fine dining restaurant in Beaufort, NC where both Blue Moon Partner Chefs (Jayson Foster and Josh Macklin) previously worked. Same local market, overlapping culinary style, and directly competing for Crystal Coast fine dining guests.
• Chef's 105: Chef-driven restaurant in Beaufort, NC where Jayson Foster previously cooked. Operates in the same Crystal Coast market with overlapping culinary positioning and clientele.

Broad incumbents

• The Fearrington House Restaurant: Highly acclaimed fine dining destination in Pittsboro, NC within a larger resort/property. Comparable Michelin-tier aspirations, French-influenced cuisine, and destination-dining model in North Carolina.
• Restaurant Eugene: Established fine dining restaurant in Atlanta, GA. Comparable French-influenced seasonal cuisine, chef-driven tasting menu format, and similar upscale positioning to Blue Moon's Modern French program.
• The Inn at Little Washington: Iconic destination fine dining restaurant in Washington, VA. Sets the benchmark for chef-driven French-influenced tasting-menu experiences in small-town East Coast settings — the aspirational architectural analogue for Blue Moon's model.

Regional players

• Rhumbar: Cocktail bar in Beaufort, NC referenced as a sister establishment to Blue Moon Bistro. Same owner network, complementary concept (bar/light bites), and shared customer base in the Crystal Coast market.
• Bistro Europa: French bistro in Asheville, NC offering a directly comparable French cuisine menu and bistro-style service model. Comparable scale and price point to Blue Moon in a different North Carolina region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bluemoonbstro
• Instagraminstagram.com/bluemoonbstro
• LinkedInlinkedin.com/company/blue-moon-bistro

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blue Moon Bistro