What BMI Belgium (Icopal & Monier) does

BMI Belgium BV is a Belgian roofing solutions provider formed on August 1, 2020 from the merger of Icopal bvba and Monier Roof Products Belgium bvba, operating as a wholly-owned subsidiary of BMI Group. It runs a dual-brand model: Icopal covers flat-roof systems (APP and SBS modified bitumen membranes with a 30-year expected lifespan, universal waterproofing, and plastic roofing membranes with a 10-year warranty) while Monier covers sloped-roof systems (ceramic roof tiles with a 30-year warranty and concrete roof tiles), supported by matched roof system components carrying a 15-year warranty. The portfolio also includes Divoroll under-roof foils and SGS-certified sustainable products containing up to 50% recycled raw materials from Icopal Groningen.

The company serves building professionals in Belgium - architects, project builders, and roofers (dakwerkers) - alongside homeowners undertaking new construction, renovation, or maintenance, via a B2B sales-led motion. Distribution combines a domestic network of professional sales points (verkooppunten) with direct project-based sales through dedicated Monier and Icopal brand teams; pricing is quote-based, determined by project specifications, quantities, and regional requirements. Specification support (bestekservice) and the BMI Academy training center in Aalst, which combines theory and hands-on practice for sloped and flat roofs, anchor the professional engagement model. Revenue is generated through hardware sales of roofing materials, with no software, subscription, or services revenue streams disclosed.

Name

BMI Belgium (Icopal & Monier)

Legal name

BMI Belgium BV

Website

https://bmibelgium.be

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

BMI Belgium BV is the Belgian roofing solutions subsidiary of BMI Group, operating the Icopal (flat roofs) and Monier (sloped roofs) brands. It supplies ceramic and concrete tiles, bitumen and plastic membranes, and system components to architects, project builders, and roofers across Belgium through a professional distribution network and the BMI Academy in Aalst.

Ownership category

akta.pro rank

Product category

Roofing Materials and Systems

NAICS

Asphalt Paving, Roofing, and Saturated Materials Manufacturing (32412)

SIC

Asphalt Paving & Roofing Materials (2950)

akta.pro primary industry

Built-Up Roofing (BUR) (IMADAFAH)

akta.pro secondary industries

Flashing, Edge Metal & Roof Accessories (IMADAFAJ), Flat Roof Repair & Membrane Restoration (TPO/EPDM/PVC/Built-Up) (HSAGAKAE)

Keywords

• Roofing materials
• Roof tiles
• Flat roof systems
• Waterproofing membranes
• Sloped roof solutions

Headquarters

HQ city

Aalst

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Roofing Materials Sales: Sale of roofing materials including ceramic roof tiles, concrete roof tiles, bitumen membranes, plastic roofing, and roof system components. Products are sold through professional distribution network and direct sales points to contractors, builders, and roofers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

BMI Belgium manufactures and distributes complete roofing systems through two brands: Monier for sloped roofs (ceramic and concrete tiles, roof system components) and Icopal for flat roofs (bitumen, universal, and plastic waterproofing membranes). The company supplies roofing materials to building professionals via a national sales-points network, complemented by technical specification services (Dakservice) and the BMI Academy training facility in Aalst for sloped and flat roof professionals.

Product overview

BMI Belgium operates as a dual-brand roofing solutions provider, combining Icopal (for flat roofs) and Monier (for sloped roofs) under one unified company. The portfolio encompasses ceramic and concrete roof tiles for sloped roofs, bitumen and plastic waterproofing membranes for flat roofs, and roof system components—all backed by technical services including design consultation, execution support, and the BMI Academy training facility in Aalst. The company serves architects, project builders, and roofing professionals through its brands and service network.

Differentiator

Problem solved

Functional benefit

Brands

• Monier: Brand specializing in sloped roofing solutions, including ceramic and concrete roof tiles. Monier is described as one of the largest roof tile producers in the world, developing and producing all components for aesthetically pleasing and weather-resistant sloped roofs.
• Icopal

Products and services

• Ceramic Roof Tiles (Keramische dakpannen) Ceramic roof tiles for sloped roofs combining artisanal charm and natural warmth, backed by a 30-year product warranty. Targeted at architects, builders, and roofers specifying or installing sloped roofs across residential and commercial buildings in Belgium.
• Concrete Roof Tiles (Betondakpannen) Aesthetic, durable, and reliable concrete roof tiles for sloped roofs, manufactured in Belgium. Positioned for professional residential and commercial roofing installations on new construction and renovation projects.
• Bitumen Roofing Membranes (Bitumen dakbedekking) APP and SBS modified bitumen roofing membranes for flat roofs under the Icopal brand, with an expected lifespan of 30 years. Used by professional roofers and contractors for new construction, renovation, and maintenance of flat-roof buildings.
• Universal Roofing (Universal dakbedekking) Strong and durable single-layer waterproof roofing membrane for flat roofs under the Icopal brand, available in Universal Pro and Universal variants. Targeted at professional flat-roof installers and contractors.
• Plastic Roofing Membranes (Kunststof dakbedekking) Modern, efficient, and lightweight roofing membrane systems for flat roofs under the Icopal brand, with a 10-year product warranty. Designed for professional flat-roof installers seeking efficient single-membrane solutions.
• Roof System Components (Daksysteemcomponenten) Roof system components matched to BMI Belgium roof tiles, including Divoroll under-roof foils, with a 15-year warranty and performance coordination with the tile portfolio. Targeted at professional roofers and project builders installing complete sloped roof systems.
• Dakservice (Roof Service) Technical service department at BMI Belgium providing specialist support from design to execution for new construction, renovation, and maintenance projects across sloped and flat roofs. Functions as helpdesk, contact point, and knowledge base for building professionals.
• BMI Academy Training center located in Aalst, Belgium with large practical training rooms for sloped and flat roof education, combining theory and practice courses. Targeted at building professionals seeking to develop or extend roofing expertise.

Quantifiable outcome

• 30-year product warranty on ceramic roof tiles
• +4 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wienerberger AG: Austrian-headquartered global leader in clay roof tiles and building materials. Directly comparable to BMI Belgium's Monier business in ceramic and concrete roof tiles across the same Belgian and broader European markets, with overlapping customers among roofers, builders, and architects.
• Carlisle Construction Materials: Major North American manufacturer of single-ply EPDM, TPO, and PVC roofing membranes plus bituminous systems. Directly comparable to BMI Belgium's Icopal flat-roof membrane portfolio in product technology, although it primarily serves the US market.
• BMI International (Icopal International): Sister operations of BMI Group selling Icopal flat-roof systems outside Belgium. Directly comparable in product portfolio (bitumen and plastic membranes) and go-to-market, with primary differentiation being the regional focus versus BMI Belgium's Belgian territory.
• Etex (Eternit): Belgian-headquartered building materials group whose Eternit brand produces fiber cement roofing slates and panels. Directly comparable to BMI Belgium as a Belgian-domiciled roofing materials manufacturer serving residential and commercial construction with overlapping installer and specifier channels.
• GAF Materials (Standard Industries): North America's largest roofing manufacturer with asphalt shingles and commercial membranes. Comparable to BMI Belgium in asphalt-based roofing products and contractor/specifier go-to-market, although geographically focused on the US and Canadian markets.

Broad incumbents

• Compagnie de Saint-Gobain: French multinational building materials group with broad roofing and waterproofing portfolios. Comparable to BMI Belgium as a broad incumbent operating across multiple building envelope categories and overlapping with Belgian distribution and specification channels.
• Sika AG: Swiss specialty chemicals company with a strong roofing and waterproofing systems division including single-ply and bituminous membranes. Comparable to BMI Belgium's Icopal business in commercial flat-roof and sealing technologies across European construction markets.
• Kingspan Group: Irish-listed global leader in insulated panels, single-ply membranes, and building envelope solutions. Comparable to BMI Belgium's Icopal flat-roof membrane business, with overlap in commercial and industrial flat-roof specifications across European markets.
• LafargeHolcim / Holcim: Swiss-headquartered global leader in cement, aggregates, and building solutions including roofing systems. Comparable to BMI Belgium as a broad construction-materials incumbent with overlapping commercial building and renovation channels, though with a much wider portfolio focus.
• BMI Group (other country entities): Pan-European parent and sister entities of BMI Belgium operating the same Icopal and Monier brands across 30+ countries. Closely comparable as they share R&D, brand portfolio, and product lines, but operate at broader geographic scope and larger scale than the Belgian subsidiary.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bmi-belgium

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BMI Belgium (Icopal & Monier)