BOIS DE FRANCE
Bois de France is a privately held French specialty wood supplier and fabricator based in Martignargues, Gard, selling 100% French-origin hardwoods, softwoods, panels, decking, cladding, and bespoke indoor/outdoor products to carpenters, contractors, and individual homeowners through a 15,000+ m² showroom, e-commerce boutique, and on-site installation services.
- Company typePrivate
- Founded1985
- HeadquartersMartignargues, France
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What BOIS DE FRANCE does
Bois de France is a French specialty wood supplier and fabricator headquartered in Martignargues, Gard (1600 route de Vézénobres, 30360), operating as a SARL with €12,000 of share capital and led by Roselyne Denijs. Founded in 1985, the company sources exclusively 100% French wood from sustainably managed forests and stocks approximately 30 native species across hardwoods (oak, chestnut, beech, walnut, ash, olive, cherry, maple, plane, linden, among others) and softwoods (Douglas, spruce, larch, cedar, cypress, maritime pine, Scotch pine). Beyond raw lumber, it sells panel products (3-ply, OSB, plywood, melamine, MDF, Agepan), structural timber, outdoor products (decking, cladding, garden sheds, pool enclosures, carports, pergolas, tables, benches, fences), and indoor products (parquet, stairs, paneling, shelving, libraries, worktops, bathroom panels, skirting), supported by hardware and wood-maintenance lines from partners Rubio Monocoat and Blanchon.
Two proprietary processes differentiate the catalog: a 100% natural thermo-treatment process applied to French pine and ash that achieves Class 4 durability, and a "parquet bois debout" (standing wood parquet) production method described as unique in Europe. The company maintains a 15,000+ m² storage and showroom facility and runs an e-commerce boutique with 82 listed products.
Revenue mechanics are a combination of one-time wood product sales (per unit, priced by species, quality, and dimensions) and project-based custom fabrication plus installation services (terrace installation from €39/m², guardrails from €55/m², structure from €45/m², pergolas from €500, tables and benches from €150). Go-to-market is direct-to-consumer with a horizontal segmentation strategy, split between a primary professional segment (carpenters, contractors, craftsmen) and a secondary individual homeowner segment running DIY and home improvement projects. Operations are domestic to France with no disclosed international footprint.
BOIS DE FRANCE firmographics
Firmographics- Name
- BOIS DE FRANCE
- Legal name
- Bois de France
- Website
- https://boisdefrance.fr
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bois de France is a privately held French specialty wood supplier and fabricator based in Martignargues, Gard, selling 100% French-origin hardwoods, softwoods, panels, decking, cladding, and bespoke indoor/outdoor products to carpenters, contractors, and individual homeowners through a 15,000+ m² showroom, e-commerce boutique, and on-site installation services.
- Ownership category
- akta.pro rank
BOIS DE FRANCE industry classification
Industry- Product category
- Lumber and Building Materials
- NAICS
- Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (42331), Wood Product Manufacturing (321), Other Wood Product Manufacturing (3219)
- SIC
- Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031), Retail-Lumber & Other Building Materials Dealers (5211), Lumber & Wood Products (No Furniture) (2400), Millwood, Veneer, Plywood, & Structural Wood Members (2430)
- akta.pro primary industry
- Hardwood Lumber Distribution & Trading (IMAMAIAB)
- akta.pro secondary industries
- Plywood & Panel Products Distribution (Plywood, OSB, MDF, Particleboard) (IMAMAIAC), Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF), Wood Siding, Cladding & Exterior Wood Profiles (IMADADAH), Veneer & Specialty Wood Products Trading (IMAMAIAL)
Keywords
Where BOIS DE FRANCE is headquartered
LocationHeadquarters
- HQ city
- Martignargues
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
BOIS DE FRANCE business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Wood product sales: Sale of French wood materials including lumber, panels, decking, cladding, and specialty wood species. Products sold per unit with pricing varying by species, quality, and dimensions.
- Custom fabrication and installation services: Bespoke wood products manufactured to customer specifications including tables, pergolas, stairs, and outdoor structures. Installation services offered for terraces, siding, and outdoor amenities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Tables and benches starting from 150€ |
| Unit Pricing | Pay-as-you-go | Pergolas from 500€ |
| Unit Pricing | Pay-as-you-go | Terrace and siding installation from 39€/m² |
| Unit Pricing | Pay-as-you-go | Terrace and guardrail installation from 55€/m² |
| Unit Pricing | Pay-as-you-go | Terrace structure and solivage from 45€/m² |
| Unit Pricing | Pay-as-you-go | Custom bathroom installations from 9€/m² |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
BOIS DE FRANCE product offering
Product offeringCore offering
BOIS DE FRANCE sources, stocks, and distributes 100% French-origin hardwood and softwood lumber, wood-based panels, and finished outdoor/indoor wood products (decking, cladding, parquet, fencing, wall paneling). It complements product sales with in-house custom fabrication in its carpentry workshop and turnkey installation services delivered to trade professionals and individual homeowners.
Product overview
Bois de France is a French wood supplier specializing in 100% French woods from sustainably managed forests, offering approximately 30 wood species for carpentry, joinery, construction, and outdoor/indoor applications. The product portfolio consists of three main categories: (1) Wood species including hardwoods (Oak, Chestnut, Beech, Ash, Walnut, Olive, Cherry, Maple, Birch, Plane, Linden) and softwoods (Douglas, Spruce, Larch, Cedar, Cypress, Maritime Pine, Scotch Pine); (2) Panel products including 3-ply panels, OSB, plywood, melamine, MDF/Medium, and Agepan fiber panels; (3) Outdoor products including decking (Acacia, Douglas, thermally treated pine/ash, treated pine), cladding (Design, Elegance, Eco, Traditional variants), garden structures (sheds, pool enclosures, carports, pergolas, tables, benches, fences), and installation services; (4) Indoor products including flooring/parquet (various species), stairs, wall paneling, shelving, libraries, worktops, tables, bathroom panels, skirting boards, and custom millwork; (5) Maintenance products and hardware including oils, wood working kits, nails, structural hardware, and screws. The company offers custom manufacturing and installation services for most products.
Differentiator
Problem solved
Functional benefit
Products and services
- French hardwood and softwood lumber Stocked range of French-origin hardwoods (oak, chestnut, poplar, beech, etc.) and softwoods (Douglas fir, pine, spruce) sold in standard sections and lengths to trade professionals and individual buyers for construction, carpentry and DIY projects.
- Wood-based panels (plywood, OSB, particleboard) Sheet panel products (plywood, OSB, particleboard and similar wood-based panels) supplied to carpenters, builders and self-builders for structural, cladding and joinery applications.
- Outdoor decking boards Finished and treated outdoor decking boards made from French-origin wood, supplied to landscapers and individual homeowners for terraces and outdoor platforms; backed by a 20-year material guarantee on treated lines.
- Outdoor cladding and fencing boards Treated exterior wood boards and fence panels for building facades, garden screens and fencing, sold to trade professionals and individuals.
- Parquet Bois Debout (interior parquet flooring) Proprietary interior parquet flooring line produced from thermo-treated French-origin wood, sold to end customers and trade installers with a 20-year material guarantee.
- Indoor wood wall and ceiling paneling Decorative wood paneling and cladding boards for indoor wall and ceiling applications, sold to homeowners and trade installers.
- Custom wood fabrication (in-house carpentry workshop) Bespoke cutting, profiling and assembly of wood pieces performed in BOIS DE FRANCE's own carpentry workshop for trade customers and individuals needing non-standard dimensions or finished components.
- Installation and fitting service On-site installation service delivered by BOIS DE FRANCE teams for decking, cladding, fencing and parquet projects, primarily targeted at individual homeowners and trade customers who do not self-install.
Companies that use BOIS DE FRANCE
Customer profileSegments2 records
Ideal customer profiles2 records
BOIS DE FRANCE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
BOIS DE FRANCE partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Rubio MonocoatminorProduct partner for wood care and maintenance products. Bois de France offers Rubio Monocoat oils and treatment products in their maintenance/quincaillerie category.
- BlanchonminorProduct partner for wood finishes and treatments. Bois de France recommends Blanchon products as part of their wood maintenance offerings.
- OVHminorFrench cloud hosting provider that hosts the Bois de France website infrastructure.
- Anna BOUGEAULTminorWebsite design and development partner responsible for the Bois de France website creation.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
BOIS DE FRANCE competitors and assessment
Company assessmentDirect peers
- Panaget: French solid wood parquet manufacturer offering oak and other French-species flooring with custom profiles and finishes. Comparable as a specialty French-wood flooring producer serving projects where provenance and customization matter.
- Lapeyre: French home improvement retailer historically focused on wood products (windows, doors, staircases, flooring, decking), with custom fabrication and installation services. Most directly comparable incumbent in terms of wood-centric retail plus service model.
Broad incumbents
- Mr. Bricolage: French cooperative of independent DIY and home improvement stores selling lumber, panels, and outdoor wood products. Comparable retail format to Bois de France for individual homeowner customers, though with mass-market rather than French-species focus.
- Point.P: Saint-Gobain's French building materials distribution brand serving trade professionals and DIY consumers with lumber, panels, and structural wood. Overlaps with Bois de France's professional contractor segment but at much broader scale.
- BigMat: European cooperative of independent building materials merchants with significant French presence, supplying lumber, panels, and structural components to tradespeople. Comparable to Bois de France's professional buyer focus, but with a wider standardized product mix.
- Bricomarché: French rural-focused DIY chain (Les Mousquetaires group) selling lumber, decking, fencing, and outdoor structures. Competes with Bois de France for rural and peri-urban DIY and small-contractor customers across France.
- Leroy Merlin: France's largest home improvement and DIY retailer, stocking lumber, panels, decking, and basic wood products across hundreds of stores. While not specialized in French species or custom fabrication, it is the dominant benchmark for retail pricing and convenience in the same end markets.
- Castorama: Major French DIY retailer (Kingfisher group) selling lumber, panels, and outdoor wood products alongside a wide home-improvement assortment. Competes on price and convenience rather than French species depth or custom services.
- Gedimat: French cooperative network of building materials dealers supplying lumber and construction materials to professionals and individuals. Similar professional-buyer focus to Bois de France, though with standardized rather than specialty French-species assortment.
Regional players
- Tanguy Matériaux: Independent French building materials distributor focused on western France, supplying lumber and construction wood to professionals. Comparable trade-supply business model, though operating in a different geography than Bois de France's Gard base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
BOIS DE FRANCE social profiles
Digital presenceBOIS DE FRANCE compliance and trust
Trust signalCompliance1 record
BOIS DE FRANCE financial estimates
Financial estimateRevenue estimate
Valuation estimate
BOIS DE FRANCE leadership team
Management profileNumber of profiles
Profiles1 record
BOIS DE FRANCE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BOIS DE FRANCE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BOIS DE FRANCE
What does BOIS DE FRANCE do?
BOIS DE FRANCE sources, stocks, and distributes 100% French-origin hardwood and softwood lumber, wood-based panels, and finished outdoor/indoor wood products (decking, cladding, parquet, fencing, wall paneling). It complements product sales with in-house custom fabrication in its carpentry workshop and turnkey installation services delivered to trade professionals and individual homeowners.
Is BOIS DE FRANCE a public or private company?
BOIS DE FRANCE is a private company. It is classified as family owned and is currently operating.
When was BOIS DE FRANCE founded?
BOIS DE FRANCE was founded in 1985. It employs 1 to 10 people.
Where is BOIS DE FRANCE based?
BOIS DE FRANCE is headquartered in Martignargues, France, in the Europe region.
How does BOIS DE FRANCE make money?
Two revenue lines are on record. Wood product sales are the primary driver. The others are custom fabrication and installation services.
Who are BOIS DE FRANCE's main competitors?
Direct peers on record are Panaget and Lapeyre. Broad incumbents are Mr. Bricolage, Point.P, BigMat, Bricomarché, Leroy Merlin, Castorama and Gedimat. Tanguy Matériaux is listed as a regional player.
Does BOIS DE FRANCE have an API?
No public API is recorded for BOIS DE FRANCE.
What industry is BOIS DE FRANCE in?
BOIS DE FRANCE's product category is Lumber and Building Materials. Its primary akta.pro industry code is IMAMAIAB, Hardwood Lumber Distribution & Trading, with a secondary code of IMAMAIAC, Plywood & Panel Products Distribution (Plywood, OSB, MDF, Particleboard). Its NAICS code is 42331 and its SIC code is 5031.