Bonnington Dublin Hotel

What Bonnington Dublin Hotel does

The Bonnington Dublin Hotel is a privately held 4-star hotel and leisure complex located at Swords Road, Whitehall, Dublin 9, Ireland (D09 C7F8), situated 3km north of Dublin City Centre and 6km from Dublin International Airport. Originally founded in 1965 and operated by McGettigan Hotel Group under the legal entity Liffeyfield Ltd, the property offers 200 fully refurbished en-suite bedrooms across Classic Rooms, Executive Rooms, and Family Suites, alongside an on-site B.Fit Fitness & Leisure Club (gym, 18-metre pool, sauna, steam room, Jacuzzi, spa treatment rooms), a conference centre accommodating up to 800 guests, and multiple dining venues including McGettigan's Pub, The Croft Bar, Tea Room, Casa Della Pizza, and DXTR Restaurant.

The hotel's underlying technology is built on standard hospitality infrastructure: the Net Affinity booking platform powers direct reservations via the hotel's website with real-time availability and promotional code support, while phone reservations are handled through +353 18373544. Distribution is augmented through partnerships with Eventbrite for live entertainment ticketing and Just Eat for food delivery. Marketing uses Google Analytics, DoubleClick retargeting, and VeCapture/VeChat for abandoned-form recovery, alongside an active presence on Facebook, Instagram, Twitter, and LinkedIn. No proprietary AI/ML systems are disclosed.

The business model is multi-stream and predominantly B2C. Primary revenue comes from room accommodation, supplemented by food and beverage across the on-site venues, conference and event hire (up to 800 delegates), live entertainment and theatre-break packages, and a subscription-based B.Fit leisure membership programme (Single €525/year, Couple €875/year, Corporate from €375). Targeted customer segments include leisure travellers, families, theatre and entertainment enthusiasts, corporate/MICE groups, airport transit guests, sports fans attending matches at nearby Croke Park and Aviva Stadium, and remote workers using the day-office product. Package pricing ranges from €109 (Valentine's) to €330 (Family Escape weekend), positioning the property in the mid-market 4-star tier with a yield strategy reliant on bundling, partnerships with Bord Gáis Energy Theatre, Dublin Zoo, Emerald Park, The Helix, and Fáilte Ireland, and seasonal promotional campaigns.

Name

Bonnington Dublin Hotel

Legal name

Liffeyfield Ltd

Website

https://bonningtondublin.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Bonnington Dublin Hotel is a privately held 4-star, 200-room hotel and leisure complex in north Dublin, operated under McGettigan Hotel Group. It serves leisure travellers, families, corporate groups, and theatre/sports visitors through accommodation, multiple dining venues, conferencing, a leisure club, and bundled attraction packages.

Ownership category

akta.pro rank

Product category

Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

City/Urban Convention Hotels (THAGALAA)

Keywords

• Hotel accommodation services
• Conference event facilities
• Leisure spa facilities
• Dining entertainment venues
• Airport hotel lodging

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Room Accommodation: Revenue from 200 en-suite bedrooms across multiple room categories including Classic Rooms, Executive Rooms, and Family Suites. All rooms recently refurbished.
2. Food and Beverage: Revenue from multiple dining venues including McGettigan's Pub, The Croft Bar, Tea Room, Breakfast Room, DXTR Restaurant, and Casa Della Pizza. Also available via Just Eat delivery platform.
3. Conference and Events: Conference centre accommodating up to 800 guests, meeting rooms near Drumcondra village, Croke Park stadium and Dublin City University.
4. Live Entertainment and Shows: Revenue from hosted live music events, tribute shows, and concert packages including ticket sales and accommodation bundles.
5. Leisure and Spa Services: B.Fit Fitness & Leisure Club offering gym, pool, sauna, steam room, Jacuzzi, and spa treatments. Membership options available (Single €525, Couple €875, Corporate from €375).

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

The Bonnington Dublin Hotel is a four-star hotel operating 200 recently refurbished en-suite bedrooms (Classic Rooms, Executive Rooms, and Family Suites) on Swords Road in Whitehall, Dublin. The property provides on-site dining across multiple venues (McGettigan's Pub, The Croft Bar, Tea Room, Casa Della Pizza, DXTR Restaurant, Breakfast Room), a B.Fit Fitness & Leisure Club with pool, gym, sauna, steam room, Jacuzzi and treatment rooms, and a conference centre accommodating up to 800 guests. The hotel also packages live entertainment, theatre breaks, family packages, and gift vouchers as bookable offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Classic Rooms

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• McGettigan Hotel GroupcoreOthersLiffeyfield Ltd trading as The Bonnington Dublin Hotel is operated under McGettigan Hotel Group. McGettigan Hotel Group manages multiple hotel properties in Ireland including locations in Limerick. The group provides operational infrastructure, branding, and management oversight.
• Net AffinitycoreTechnology or IntegrationNet Affinity provides the hotel's online booking and reservation management platform. The technology enables real-time availability, package bookings, and promotional code functionality for direct website reservations.
• Fáilte IrelandminorStrategic or Co-development PartnerPartnership with Ireland's national tourism development authority for the 'Keep Discovering Dublin' package featuring complimentary 48-hour Dublin Pass for guests.
• Bord Gáis Energy TheatrecoreGTM or Marketing PartnerStrategic partnership for theatre break packages. Hotel offers accommodation packages including show tickets, pre-theatre dinner, and transfers to/from the theatre venue. Extensive range of shows promoted including Wicked, Lion King, Sister Act, Tina Turner, and many West End productions.
• The Helix DublinminorGTM or Marketing PartnerMulti-disciplinary arts and conference venue on Dublin City University campus. Bonnington Dublin is a 10-minute walk from The Helix, promoting upcoming concerts to hotel guests.
• EventbritecoreChannel Partner/ Reseller/ DistributorTicketing partnership for live entertainment events hosted at the hotel including tribute shows, concerts, and Christmas party nights. Multiple event listings including Taylor Fever, Bay City Rollers, and Laurie Hartz shows.
• Just EatminorChannel Partner/ Reseller/ DistributorFood delivery partnership allowing guests and locals to order McGettigan's restaurant menu via the Just Eat platform.
• Dublin ZoominorGTM or Marketing PartnerPartnership for family accommodation packages including Dublin Zoo admission tickets. Packages include Wild Lights experiences and general zoo admission.
• Emerald ParkminorGTM or Marketing PartnerFamily package partnership offering accommodation with Emerald Park (formerly Tayto Park) admission tickets including All Areas wristbands.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Radisson Blu Hotel Dublin Airport: 4-star branded hotel located directly at Dublin Airport offering rooms, conference facilities, F&B, and leisure amenities. Comparable airport-adjacent positioning, conference/MICE focus, and 4-star full-service business model.
• Academy Plaza Hotel: 3-star/4-star Dublin city centre hotel offering rooms, F&B and meeting facilities. Comparable Dublin city-centre positioning serving a similar leisure and corporate base, though at slightly lower star rating.
• Ashling Hotel Dublin: 4-star full-service hotel on the northside of Dublin near Heuston Station with rooms, conference facilities, and F&B. Comparable 4-star positioning and Dublin city/corporate segment overlap.
• Castleknock Hotel: 4-star full-service Dublin suburban hotel with leisure club, dining, and conference space. Comparable 4-star full-service positioning with leisure and conference anchor.
• The Gibson Hotel: 4-star full-service Dublin hotel in the docklands with rooms, conference facilities, F&B and leisure. Comparable 4-star positioning and corporate/leisure segment mix.
• Clayton Hotel Dublin Airport: 4-star full-service hotel in the Dublin airport corridor with comparable scale, conference facilities, F&B outlets, and a similar mix of airport-leisure-corporate demand. Closest comparable on room count, conference capacity, and customer segment overlap.
• Carlton Hotel Dublin Airport: 4-star airport hotel offering accommodation, conference and event facilities, leisure amenities, and dining. Comparable scale and Dublin airport-corridor focus.
• Hilton Dublin Airport: Large 4-star full-service airport hotel with extensive conference facilities and multiple dining venues. Directly comparable in airport-corridor positioning, MICE capacity, and segment mix.
• The Morgan Hotel: 4-star boutique full-service hotel in Dublin's Temple Bar area with rooms, F&B, and meeting space. Comparable 4-star full-service positioning serving the leisure and corporate Dublin market.

Broad incumbents

• The Shelbourne Hotel: Iconic 5-star luxury Dublin hotel operated under Marriott's Autograph Collection, with extensive F&B, conference, and leisure facilities. A larger incumbent overlapping with Bonnington's conference and leisure segments at a higher price tier.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/bonningtondub
• Facebookfacebook.com/bonningtondublin
• LinkedInlinkedin.com/company/bonnington-hotel-dublin
• Instagraminstagram.com/bonningtonhoteldublin

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bonnington Dublin Hotel