BPR KAS Indonesia

What BPR KAS Indonesia does

BPR KAS Indonesia (PT Bank Perekonomian Rakyat Karya Artha Sejahtera Indonesia) is a privately held rural bank (Bank Perekonomian Rakyat) headquartered in Denpasar, Bali, operating three branches across the island's main economic corridors: Denpasar (HQ), Singaraja/Buleleng in the north, and Semarapura/Klungkung in the east. Founded in 2016 via the acquisition of PT BPR Kapal Basak Pursada, the bank serves MSME entrepreneurs, retail consumers, and civil servants (notably teachers) in Bali through a comprehensive suite of deposit products — KAS X-TRA business savings (up to 5% p.a.), DEPOSITO time deposits (1–12 month tenors), and SIMAPAN children's education savings — and a diversified credit portfolio covering working capital loans (3-day disbursement), KPR Millennial home loans, vehicle financing, multi-purpose loans, unsecured (KTA), micro (KTA UMI), land (Kredit Bumi Sejahra), and teacher certification loans. All deposits are LPS-guaranteed up to Rp 2 billion per customer.

The bank's technology stack is modest and customer-facing rather than core-banking-modernized: online credit application, credit simulation calculator, complaint tracking portal, and the proprietary MITRA KAS platform — launched October 27, 2023 — which enables inter-BPR fund placement and syndicated lending with partner rural banks. There is no disclosed AI/ML, underwriting automation, or modern core banking system replacement; operations remain conventional BPR with digitally enabled touchpoints.

Revenue mechanics are textbook for a deposit-taking institution: net interest margin between deposit rates (referenced to LPS benchmark) and lending rates across the credit portfolio, supplemented by fee income from loan origination and the SIMAPAN VAGANZA prize-draw program. The franchise is privately held by four shareholders (Edu Sutrisno 60%, Rio Christian 20%, Indah Desi 10%, Franky Chandra 10%), with no institutional VC/PE backing. Marketing relies on community-level financial literacy programs, CSR events, the BCEF annual festival, and CEO Rio Christian's personal YouTube channel — branded as the first BPR CEO YouTuber in Indonesia.

Name

BPR KAS Indonesia

Legal name

PT Bank Perekonomian Rakyat Karya Artha Sejahtera Indonesia

Website

https://bprkas.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

BPR KAS Indonesia is a privately held rural bank headquartered in Denpasar, Bali, operating three branches and serving MSMEs, retail consumers, and civil servants with deposit products, diversified credit facilities, and the MITRA KAS inter-bank digital platform.

Ownership category

akta.pro rank

Product category

Rural Banking

NAICS

Commercial Banking (522110)

SIC

State Commercial Banks (6022)

akta.pro primary industry

SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)

Keywords

• Rural banking services
• MSME lending products
• Community deposit accounts
• Microfinance Bali
• Inter-BPR platform

Headquarters

HQ city

Denpasar

HQ country

Indonesia

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Deposit Taking (Funding): BPR KAS Indonesia accepts deposits from the public in the form of savings (SIMAPAN, KAS X-TRA) and time deposits (DEPOSITO). These funds form the core lending capital base.
2. Lending / Credit: The primary revenue-generating activity involves lending funds to MSMEs and individuals through various credit products including working capital loans (KMK), property loans (KPR/KPR Millenial), vehicle loans, multi-purpose loans, investment loans, unsecured loans (KTA), micro loans (KTA UMI), land loans (Kredit Bumi Sejahtera), and teacher certification loans.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

BPR KAS Indonesia is a licensed rural credit bank (Bank Perekonomian Rakyat) in Bali that accepts deposits (business savings KAS X-TRA, time deposits DEPOSITO, and education savings SIMAPAN) and extends credit to MSMEs and individuals through working capital loans, mortgages, vehicle financing, multipurpose, micro, investment, unsecured, teacher certification, and land loans. The bank supplements these traditional banking services with digital channels (online credit application and simulation) and the MITRA KAS platform for inter-BPR fund placement and syndicated lending.

Product overview

BPR KAS Indonesia operates as a regional rural bank (Bank Perekonomian Rakyat) offering a comprehensive suite of banking products and services in Bali. The product portfolio includes three core deposit products: KAS X-TRA (business savings with up to 5% p.a.), DEPOSITO (time deposits with 1-12 month terms), and SIMAPAN/Tabungan Masa Depan (children's education savings with 5% p.a.). The lending suite encompasses multiple credit products including KREDIT MODAL KERJA (working capital loans for UMKM), KPR Millennial (home loans), KREDIT KENDARAAN (vehicle financing), KREDIT MULTIGUNA, KREDIT INVESTASI, KREDIT TANPA AGUNAN, KREDIT UMI MIKRO, KREDIT BUMI SEJAHTERA, KREDIT SERTIFIKASI GURU, and KREDIT BUMI SEJAHTERA KOMERSIL. Digital services include MITRA KAS (a BPR-to-BPR digital platform for fund placement and syndicated lending), online credit simulation tools, and online credit application processing. All deposits are guaranteed by LPS (Lembaga Penjamin Simpanan) up to Rp 2 billion per customer.

Differentiator

Problem solved

Functional benefit

Brands

• KAS X-TRA: Business savings product with high interest rates and services including pick-up service, airport transfers, priority room facilities, and free transfer and RTGS.
• DEPOSITO
• SIMAPAN
• KREDIT MODAL KERJA
• MITRA KAS
• Tabungan MASA DEPAN

Products and services

• KAS X-TRA Business savings account with interest rates up to 5% p.a., designed to support business operations with pickup service, free administration, airport transfers, free transfers and RTGS, and priority banking facilities. Targets UMKM owners and business operators in Bali.
• DEPOSITO Time deposit product with flexible tenors of 1, 3, 6, and 12 months, competitive interest rates, penalty-free withdrawal terms, LPS deposit insurance guarantee up to Rp 2 billion per customer, and complimentary pickup service. Targets savers seeking higher yields on locked funds.
• SIMAPAN (Tabungan Masa Depan) Periodic education savings account offering 5% p.a. interest, minimum deposit of Rp 100,000, available in 36, 60, 120, or 180-month terms, with compound interest calculation. Designed for families saving for children's education.
• KREDIT MODAL KERJA (Working Capital Credit) Working capital credit facility for UMKM (micro, small, and medium enterprises) with fast 3-day processing, competitive interest rates, and loan terms up to 10 years. Targets local entrepreneurs in Bali needing working capital finance.
• KPR Millennial Millennial home ownership credit program for purchasing residential properties, designed for younger salaried and professional buyers.
• KREDIT KENDARAAN Vehicle financing credit facility for purchasing motorized vehicles, available to individual consumers in Bali.
• KREDIT MULTIGUNA Multi-purpose credit facility available for various personal or business needs, used when a borrower needs flexible use of proceeds beyond a single purpose category.
• KREDIT INVESTASI Investment credit facility for business expansion and capital investment purposes, supporting UMKM borrowers in growing productive assets.
• KREDIT TANPA AGUNAN (KTA) Unsecured personal credit facility issued without collateral, allowing individuals to borrow against income and creditworthiness assessment.
• KREDIT UMI MIKRO Micro enterprise loan program targeted at very small businesses, complementing the UMKM working capital offering with smaller ticket sizes.
• KREDIT BUMI SEJAHTERA Land and housing credit program for property ownership, with a commercial variant for business commercial real estate needs. Provides secured credit against land or property collateral.
• KREDIT SERTIFIKASI GURU Teacher certification loan program for certified teachers, providing structured consumer credit to ASN educators in Bali.
• MITRA KAS Digital B2B platform enabling collaboration between BPR KAS Indonesia and other BPRs (sister banks) for fund placement and credit syndication. Provides partner BPRs with access to investment opportunities and financing facilities and enables real-time collaboration with the BPR KAS team.

Quantifiable outcome

• Asset growth from Rp 10 billion (2016) to Rp 309 billion (April 2024)
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• PERBARINDO BalicoreChannel Partner/ Reseller/ Distributor · 21 February 2025DPD PERBARINDO BALI (Indonesian Rural Bank Association, Bali Chapter) attended the SIMAPAN VAGANZA prize draw event, with Chairman Bapak I Ketut Komplit, SH present. DPK PERBARINDO BADUNG, represented by Bapak I Nengah Sutha Semadi, SE, also attended. The association provides a platform for BPR KAS to engage with the broader BPR ecosystem in Bali.
• OJK (Otoritas Jasa Keuangan) — GENCARKAN ProgramcoreStrategic or Co-development Partner · 1 January 2024BPR KAS Indonesia supports the national Gerakan Nasional Cerdaskan Keuangan (GENCARKAN) initiative led by OJK. The bank conducted financial literacy activities at SDN 5 Padangsambian, teaching teachers and students about financial planning, banking products, and digital banking safety. This partnership positions BPR KAS as a community-embedded financial institution aligned with national financial inclusion goals.
• MITRA KAS Partner BPRscoreStrategic or Co-development Partner · 27 October 2023MITRA KAS is a proprietary digital platform launched by BPR KAS Indonesia on October 27, 2023, enabling collaboration with other BPRs (sister banks) for fund placement and credit syndication. Partner BPRs access investment opportunities and financing facilities through the platform, enabling real-time collaboration. A signing ceremony with selected partner BPRs was held at the Harris Convention Denpasar, Bali.
• Kampus Alfa PrimaminorStrategic or Co-development Partner · 26 September 2023BPR KAS Indonesia conducted a 'Literasi Keuangan Goes To Campus' event at Alfa Prima University on September 26, 2023, with 50 students attending. The bank introduced its SIMAPAN savings product and provided financial management education. This partnership targets young adults to build early financial literacy and brand awareness.
• LAPS SJK (Lembaga Alternatif Penyelesaian Sengketa Sektor Jasa Keuangan)minorOthersLAPS SJK is the sole Alternative Dispute Resolution institution for the financial services sector, licensed by OJK on December 29, 2020. BPR KAS is a registered member, demonstrating commitment to consumer protection and compliance with financial sector dispute resolution standards.
• LPS (Lembaga Penjamin Simpanan)coreOthersLPS (Indonesia Deposit Insurance Corporation) provides deposit insurance protection of up to Rp 2 billion per customer per bank. BPR KAS is a registered participant, displaying LPS branding on its website and branches to reassure customers about the safety of their deposits.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• BPR Lestari Bali: Bali-based Bank Perekonomian Rakyat offering deposit and credit products to local UMKM and retail customers. Direct geographic competitor in the same BPR sub-segment serving Bali's MSME market.

Emerging players

• Tunaiku (Bank Amar Indonesia): Digital microloan brand of Bank Amar Indonesia offering unsecured consumer credit to underserved borrowers. Competes for BPR KAS's KTA/UMKM customer base through fully digital, branchless distribution.
• KoinWorks: Indonesian P2P lending platform serving SMEs and individuals with multi-product credit offerings. Adjacent competitor for retail and small-business borrowers in the same market segment.
• Amartha: Indonesian fintech microfinance platform that lends to women-led UMKM in rural and semi-urban areas. Targets the same underserved MSME segment as BPR KAS but via digital channels without geographic constraints.
• Modalku (Funding Societies Indonesia): P2P lending marketplace connecting SMEs with individual and institutional lenders. Competes for BPR KAS's MSME borrower segment through digital origination and faster approval.

Broad incumbents

• BPR Kanti: One of the largest BPR groups in Indonesia, offering a similar suite of deposit and credit products across multiple regions. Larger scale incumbent with overlapping BPR business model and target customer segments.
• BPD Bali (Bank Pembangunan Daerah Bali): Bali's regional development bank, providing a much broader set of commercial and retail banking services to the same Bali customer base. Larger incumbent with overlapping geography but materially different regulatory regime.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/RioChristian
• LinkedInlinkedin.com/company/bpr-kas-indonesia

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BPR KAS Indonesia