Branch Tree Service
Branch Tree Service is a family-owned, ISA-certified arboriculture and landscaping company founded in 1983, serving residential and commercial customers across Southeast Michigan (Macomb, Oakland, Wayne, and St. Clair counties) from offices in Warren and Washington Township.
- Company typePrivate
- Founded1983
- HeadquartersWarren, Michigan, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Branch Tree Service does
Branch Tree & Landscape Service, Inc. — operating as Branch Tree Service — is a privately held, family-owned arboriculture and landscaping company founded in 1983 and headquartered in Warren, Michigan, with a second yard and diagnostic office in Washington Township. The company delivers professional tree and shrub care, plant health care, fertilization, pest and disease management (including Emerald Ash Borer treatment protocols it has run since 2002), landscape design and installation, hardscape work, mosquito and perimeter pest control, and 24/7 emergency storm response. Service delivery is led by ISA Certified Arborists and State Certified treatment technicians using manual field assessment, trunk injections, soil testing, deep-root fertilization, cabling/bracing, and selective pruning — there is no disclosed software, AI, or digital platform layer; the technology is human expertise and field operational know-how.
The company operates a direct-to-consumer, sales-led model targeting residential property owners as its primary segment, with a smaller commercial-property book. Customers reach the business via phone (586-756-7737), online quote-request forms, local SEO across 20+ city landing pages, and Google reviews (120+ at an "Excellent" rating). Branch monetizes through project-based professional services quoted per job and through three standardized fertilization packages (Silver Leaf $99, Green Leaf $149, Gold Leaf $169) sold as scheduled treatments. The firm has been bootstrapped since founding with no external funding, remains under Lee-family operational control (President Jeromy Lee, VP Operations Brad Martin, Consulting Arborist George Lee), and serves Macomb, Oakland, Wayne, and St. Clair counties in Southeast Michigan.
Branch Tree Service firmographics
Firmographics- Name
- Branch Tree Service
- Legal name
- Branch Tree & Landscape Service, Inc.
- Website
- https://branchtree.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Branch Tree Service is a family-owned, ISA-certified arboriculture and landscaping company founded in 1983, serving residential and commercial customers across Southeast Michigan (Macomb, Oakland, Wayne, and St. Clair counties) from offices in Warren and Washington Township.
- Ownership category
- akta.pro rank
Branch Tree Service industry classification
Industry- Product category
- Tree Care & Landscaping Services
- NAICS
- Support Activities for Forestry (11531)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Tree Health Care (Diagnosis, Treatment, Fertilization) (HSAIADAD)
- akta.pro secondary industries
- Tree Pruning & Crown Management (HSAIADAA), Tree Removal & Dismantling (HSAIADAB), Arborist Consulting, Tree Risk Assessments & Appraisals (HSAIADAJ), Tree Care & Arborist Services (BPABADAD)
Keywords
Where Branch Tree Service is headquartered
LocationHeadquarters
- HQ city
- Warren, Michigan
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Branch Tree Service business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Professional Tree and Shrub Care Services: Service-based revenue from tree trimming, pruning, fertilization, pest management, tree removal, and other arborist services. Pricing based on service type, property size, and treatment programs. Services offered as one-time treatments or ongoing care programs.
- Fertilization Programs: Tiered fertilization packages (Silver Leaf $99, Green Leaf $149, Gold Leaf $169) providing recurring revenue through scheduled treatments for tree and shrub health.
- Landscaping Services: Landscape design, installation, and maintenance services including landscape design, installation, grading, sodding, drainage solutions, and hardscape work.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Silver Leaf Target Program for stressed ornamental trees and shrubs - 30 gallons of balanced nutrients |
| Unit Pricing | Pay-as-you-go | Green Leaf Root Enrichment Program for acid-loving trees - 50 gallons of macro/micronutrients |
| Unit Pricing | Pay-as-you-go | Gold Leaf Premium Treatment Program - 60 gallons of premium slow-release fertilizer |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
Branch Tree Service product offering
Product offeringCore offering
Branch Tree Service is a Southeast Michigan-based tree care and landscaping company that delivers professional arborist services to residential and commercial properties. Its core service portfolio includes tree and shrub pruning/trimming, certified arborist health assessments, plant health care (fertilization, pest and disease management), tree removal and stump grinding, landscape design and installation, and 24/7 emergency storm response, all performed by ISA Certified Arborists and state-certified technicians dispatched from its Warren and Washington Township locations.
Product overview
Branch Tree Service is a family-owned tree and landscape care company offering a comprehensive suite of arborist and horticultural services in southeastern Michigan. The company operates as a service-based business with interconnected offerings centered around its core ISA-certified arborist services. The main service pillars include tree and shrub pruning/trimming, plant health care (including fertilization and pest management), landscaping design and installation, and emergency tree services. The company provides tiered fertilization programs (Silver Leaf, Green Leaf, Gold Leaf) and specialized treatments such as deer guard protection, winter moisture protection, mosquito control, and soil testing. Services are delivered by ISA Certified Arborists and state-certified technicians across residential and commercial segments.
Differentiator
Problem solved
Functional benefit
Products and services
- Tree & Shrub Services Comprehensive tree and shrub care service covering trimming, pruning, shaping, thinning, removal, root surgery, soil compaction treatments, and preservation care for residential and commercial properties in Southeast Michigan.
- Certified Arborist Services Professional arborist assessments and tree health diagnoses performed by ISA Certified Arborists, including disease identification, pest management for Emerald Ash Borer and Dutch elm disease, and treatment planning for tree longevity.
- Tree and Shrub Pruning & Trimming Professional pruning and trimming services for trees and shrubs, including dormant pruning, tree shaping, cabling and bracing for storm preparation, and ornamental tree maintenance for residential and commercial clients.
- Plant Health Care (Tree, Shrub, and Plant Care) Full-spectrum plant health care service including insect and disease management, soil testing, custom care treatments, winter moisture protection, and deer guard protection for trees, shrubs, and ornamental plants.
- Tree & Shrub Fertilization Programs Root fertilizing treatment programs delivered in three tiered packages — Silver Leaf Target Program ($99, 30 gallons), Green Leaf Root Enrichment Program ($149, 50 gallons), and Gold Leaf Premium Treatment Program ($169, 60 gallons of slow-release fertilizer) — providing recurring nutrient delivery for trees and shrubs.
- Landscaping Services Comprehensive landscape design, installation, and maintenance services including landscape design, grading, sodding, seeding, drainage solutions, irrigation consulting, hardscape, stone work, and mulch services for residential and commercial properties.
- Mosquito & Perimeter Pest Control Mosquito and perimeter pest control treatment program that eliminates 80-90% of mosquito problems using organic and safe treatments, available as individual services or season-long programs for residential properties.
- Tree Removal Safe and efficient removal of hazardous or diseased trees, protecting surrounding property and ensuring site safety, delivered as a project-based service by trained tree climbers and field crews.
- Emergency Tree Services 24/7 emergency response service for storm-damaged trees, providing fast on-site response for urgent tree care situations across Southeast Michigan.
- Stump Grinding Stump grinding service removing unsightly tree stumps to reclaim yard space and prevent pest issues following tree removal.
- Tree Planting Tree and shrub planting service with ISA Certified Arborists working with top local nurseries to hand-select plant material and ensure quality installation for residential and commercial landscapes.
- Soil Testing Soil analysis service evaluating drainage, pH levels, organic matter, and mineral content including potassium, magnesium, calcium, sulfur, zinc, manganese, copper, and iron for optimal tree and shrub health planning.
Quantifiable outcome
- 90% satisfaction rate
- +2 more outcomes
Companies that use Branch Tree Service
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Branch Tree Service technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Branch Tree Service partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Branch Tree Service competitors and assessment
Company assessmentBroad incumbents
- TruGreen: TruGreen is a large national lawn and tree/shrub care company offering fertilization, weed/pest control, and limited tree services to residential customers. Comparable in residential plant health care and packaged programs, though tree care is a smaller part of its portfolio.
- Spring-Green Lawn Care: Spring-Green is a regional U.S. lawn and tree care franchise offering fertilization, weed control, and tree/shrub services to homeowners. Comparable in residential tree-and-shrub care programs and packaged pricing, with broader geographic distribution than Branch Tree Service.
- Asplundh Tree Expert: Asplundh is a large, established tree care and vegetation management company with utility-line clearance as a major focus, plus residential/commercial services. Overlaps with Branch Tree Service in core arborist capabilities but is much broader and utility-centric.
- BrightView Tree Care Services: BrightView is a large national landscape services company whose tree care division provides pruning, removals, and plant health care to commercial and residential clients. Comparable arborist services at a much larger scale, with landscaping as a primary offering.
Direct peers
- Davey Tree Expert Company: Davey Tree is one of the largest North American tree care providers, offering pruning, fertilization, pest management, removals, and plant health care to residential and commercial customers. Direct overlap with Branch Tree Service across the full arborist service stack.
- Monster Tree Service: Monster Tree Service is a franchise-based residential and commercial tree care company offering trimming, removal, and plant health care. Comparable to Branch Tree Service's core residential/commercial offering, but operates via a franchise model that enables geographic expansion.
- SavATree: SavATree is a national tree, shrub, and lawn care company providing plant health care, pruning, fertilization, and pest management to homeowners and commercial properties. Direct comparable on residential and commercial tree and shrub care programs.
- Bartlett Tree Experts: Bartlett Tree Experts is a large, established tree care company with ISA Certified Arborists offering pruning, fertilization, pest management, and tree removal to residential and commercial clients. Closely matches Branch Tree Service's core service mix and certified-arborist positioning, though at national scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Branch Tree Service social profiles
Digital presenceBranch Tree Service compliance and trust
Trust signalCompliance5 records
Branch Tree Service financial estimates
Financial estimateRevenue estimate
Valuation estimate
Branch Tree Service leadership team
Management profileNumber of profiles
Profiles3 records
Branch Tree Service funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Branch Tree Service M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Branch Tree Service
What does Branch Tree Service do?
Branch Tree Service is a Southeast Michigan-based tree care and landscaping company that delivers professional arborist services to residential and commercial properties. Its core service portfolio includes tree and shrub pruning/trimming, certified arborist health assessments, plant health care (fertilization, pest and disease management), tree removal and stump grinding, landscape design and installation, and 24/7 emergency storm response, all performed by ISA Certified Arborists and state-certified technicians dispatched from its Warren and Washington Township locations.
Is Branch Tree Service a public or private company?
Branch Tree Service is a private company. It is classified as family owned and is currently operating.
When was Branch Tree Service founded?
Branch Tree Service was founded in 1983. It employs 11 to 50 people.
Where is Branch Tree Service based?
Branch Tree Service is headquartered in Warren, Michigan, United States, in the North America region.
How does Branch Tree Service make money?
Three revenue lines are on record. Professional Tree and Shrub Care Services are the primary driver. The others are fertilization Programs and landscaping Services.
Who are Branch Tree Service's main competitors?
Broad incumbents on record are TruGreen, Spring-Green Lawn Care, Asplundh Tree Expert and BrightView Tree Care Services. Direct peers are Davey Tree Expert Company, Monster Tree Service, SavATree and Bartlett Tree Experts.
Does Branch Tree Service have an API?
No public API is recorded for Branch Tree Service.
What industry is Branch Tree Service in?
Branch Tree Service's product category is Tree Care & Landscaping Services. Its primary akta.pro industry code is HSAIADAD, Tree Health Care (Diagnosis, Treatment, Fertilization), with a secondary code of HSAIADAA, Tree Pruning & Crown Management. Its NAICS code is 11531 and its SIC code is 700.