Brasserie 10

What Brasserie 10 does

Brasserie 10 is a privately held, single-site traditional brasserie located in the renovated former cow barn and farmhouse of the historic Van Schaik farm in Amstelveen, Netherlands, at De Afslag 1, 1186 VG. Established in 2012 and refreshed in 2020, it operates under Golfcentrum Amsteldijk BV within the diversified Loogman Groep (which also owns Golf Amsteldijk, car washes, fuel stations, FEBO, Co to Go, and Huureenbox storage). The restaurant serves lunch (11:00-16:00), dinner (17:30-21:00), bar/borrel service, take-away (11:00-16:00), and a fixed-price high tea at €28.95 per person, with a seasonal menu using regional products, signature items like the Van Schaik Burger, and a house-brewed Hole 10 IPA.

Beyond daily food and beverage service, Brasserie 10 monetizes three private event spaces — De Kraamkamer (up to 10 persons, €150-€375), De Opkamer (up to 36, €225-€550), and De Serre (up to 80 reception / 35 seated, €425-€1,050) — for corporate meetings, workshops, business drinks receptions, BBQ events up to 120 persons, birthday parties, and babyshowers. Bundled packages include meeting arrangements (from €11.50 p.p.), drinks receptions (€12.50-€22.50 p.p.), summer/winter BBQs (€25-€47.50 p.p.), and golf clinic arrangements (€29.95-€45.50 p.p.) at the adjacent Golf Amsteldijk's 9 Werelden van Golf facility. The core technology stack is minimal: a Guestplan online reservation system, email newsletter, website/blog, and Google reviews widget; no proprietary technology, app, or AI capability is disclosed.

The customer base is horizontally segmented across individual diners and families (primary), corporate and business clients, private celebration hosts, babyshower organizers, and golfers — primarily drawn from the Amstelveen polder and wider Amsterdam area via walk-ins, online reservations, word-of-mouth, and cross-promotion through Loogman Groep channels. Headcount is approximately 14 employees, with revenue not publicly disclosed.

Name

Brasserie 10

Legal name

Golfcentrum Amsteldijk BV

Website

https://brasserie10.nl

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Brasserie 10 is a single-site traditional brasserie in Amstelveen, Netherlands, housed in a renovated historic farmhouse and serving lunch, dinner, bar service, high tea, and private events to local diners, corporate clients, and golfers via its adjacent Golf Amsteldijk partnership under Loogman Groep.

Ownership category

akta.pro rank

Product category

Restaurant / Hospitality Services

NAICS

Full-Service Restaurants (722511), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brasseries, Bistros & Trattorias (THAFACAI)

akta.pro secondary industries

Special Occasion & Destination Restaurants (THAFACAK), All-Day Dining Restaurants (THAFACAJ)

Keywords

• Restaurant dining services
• Private event hosting
• Corporate meeting venues
• High tea service
• Catering packages

Headquarters

HQ city

Amstelveen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dine-in food and beverage sales: Restaurant revenue from lunch, dinner, and bar service. Customers pay per item for food and drinks consumed on-premise. Menus include seasonal dishes, specialty items like Van Schaik Burger, and à la carte options.
2. Take-away service: Take-away menu available during lunch hours (11:00-16:00) offering sandwiches and prepared items for off-premise consumption.
3. Event space rental: Revenue from renting private dining rooms (De Kraamkamer, De Opkamer, De Serre) for meetings, workshops, celebrations, and corporate events. Charged per time slot (half-day/full-day).
4. Catering and event packages: Business BBQ arrangements, golf clinic packages, meeting arrangements, and corporate event packages bundled with food, beverages, and activities.
5. High tea service: Fixed-price high tea offering at €28.95 per person, including unlimited tea and sweet/savory snacks.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Brasserie 10 is a traditional Dutch brasserie restaurant located in the historic Van Schaik farmhouse in Amstelveen, serving daily lunch (sandwiches, soups, salads, signature Van Schaikburger), dinner (ribeye, tournedos, salmon), bar/borrel service (including house-brewed Hole 10 IPA), and fixed-price high tea. It also rents three private dining rooms and sells packaged event arrangements (meetings, BBQs, golf clinics, receptions, birthday and baby shower hosting) for up to 120 guests.

Product overview

Brasserie 10 is a traditional brasserie restaurant operating as a unified dining establishment with multiple service offerings. The core restaurant provides daily lunch (11:00-16:00) and dinner (17:30-21:00) service featuring seasonal dishes made from local regional products, complemented by bar/borrel service with house-brewed Hole 10 IPA. Event hosting capabilities include three distinct venues—De Kraamkamer (up to 10), De Opkamer (up to 36), and De Serre (up to 80)—available for corporate meetings, workshops, and private celebrations. Business packages encompass meeting arrangements, borrel receptions, BBQ events (up to 120 guests), golf clinic combinations, birthday parties, and babyshowers. Seasonal promotions like the Spareribs Weeks provide limited-time menu highlights.

Differentiator

Problem solved

Functional benefit

Products and services

• Lunch Service Daily lunch offerings served 11:00-16:00 featuring sandwiches (€7.50-15.95), soups (€4.75-8.75), salads (€15.95-18.95), wraps, and Amsteldijk Toppers including the signature Van Schaikburger and chicken saté, targeted at walk-in diners, families, and golfers on the adjacent course.
• Dinner Service Evening à la carte dining served 17:30-21:00 with starters (€12.50-14.95), main courses (€17.95-38.00, including grain-fed ribeye €30.00/200g, ossenhaas tournedos €38.00/200g, grilled salmon €22.00, half chicken €19.95), and desserts (€7.95-10.95), targeted at couples, families, and groups celebrating occasions.
• Borrel (Bar Service) Drinks and bar snacks menu featuring bitterballen (€9.95), cheese and charcuterie, wines (€5.00-85.00), beers (€3.60-9.00), coffee (€3.10-4.60), soft drinks (€3.60-5.75), and house-brewed Hole 10 IPA, designed for casual drinks with friends and informal gatherings.
• High Tea Set high tea experience at €28.95 per person featuring unlimited tea, sweet treats, savory bites, and drinks including fresh mint tea, homemade iced tea, and fresh orange juice, aimed at groups, friend gatherings, and baby shower hosts.
• Take-Away Service Take-away lunch menu available 11:00-16:00 with sandwiches and prepared items (€6.95-9.95) for off-premise consumption, targeting local residents and office workers who want a quick farm-to-go option.
• De Kraamkamer Private Room Private event space of 26 m² in the historic Van Schaik farmhouse, accommodating up to 10 persons for small meetings, private dinners, or intimate celebrations, rented at €150 per half-day slot (9:00-12:00, 13:00-17:00, or 18:00-22:00) on a half-day, two-half-day, or full-day basis.
• De Opkamer Private Room Versatile meeting space in the old farmhouse with flexible layouts accommodating up to 36 persons depending on configuration, rented at €225 per half-day slot, €375 for 2 half-days, or €550 for a full day, targeting corporate meetings, workshops, and small private parties.
• De Serre Private Room Sunlit rustic space accommodating up to 35 for seated dinner/lunch, 60 for buffet, or 80 for reception, with an adjacent terrace adding 40 guests, rented at €425 per half-day, €700 for two half-days, or €1,050 for a full day for larger corporate events, weddings, and receptions.
• Meeting Arrangements Half-day meeting package from €11.50 p.p., full-day meeting from €17.50 p.p., and full-day with golf clinic from €46.50 p.p. (excluding room rental), each including coffee, tea, water, presentation equipment and flipovers, targeted at corporate clients hosting off-site meetings at the Amstelveen venue.
• Borrel Arrangements Business drinks reception packages: Classic 2-hour from €12.50 p.p., Luxurious 2-hour from €15.50 p.p., Farmer's 3-hour from €17.50 p.p., and Luxurious 3-hour from €22.50 p.p., each excluding drinks, aimed at corporate hosts entertaining clients or teams.
• BBQ Arrangements Year-round business BBQ event packages for up to 120 persons, with summer options "Meat & Fish" (from €42.25 p.p.), "Lil' Bit of Everything" (from €43 p.p.), and "All Meat" (from €44.75 p.p.), and winter options including Winter Buns (from €25 p.p.), When Ice Meets Snow (from €47.50 p.p.), and Meat Winter Wonderland, targeting large corporate and private summer and winter gatherings.
• Golf Arrangements Business golf-clinic packages at the adjacent 9 Werelden van Golf facility, with a 1-hour clinic from €29.95 p.p., 2-hour clinic from €45.50 p.p., and Toptracer Pin Challenge from €31.75 p.p., all excluding drinks and requiring a minimum of 8 persons, targeting corporate team-building days and golf society outings.
• Birthday Celebration Packages Private birthday event hosting package including a drinks reception or full dinner with customizable menus built around seasonal fresh ingredients, targeted at individuals hosting milestone birthdays at the farmhouse venue.
• Baby Shower Packages Baby shower event packages including decorations at €3 per person, welcome bubbles at €40 per bottle, and helium balloon garlands at €15 each in blue, pink, or mixed colors, aimed at expectant parents and their friends and family celebrating upcoming births.
• Spareribs Weeks Seasonal Promotion Seasonal Spareribs Weeks promotion featuring Spicy Ribs and Jack's Sweet Ribs (honey and Jack Daniel's marinade) at €24.50 each, served with fries and salad, running for three weeks from July 6, 2026, targeted at diners seeking a limited-time summer menu highlight.

Quantifiable outcome

• Fresh seasonal dishes prepared with local ingredients
• +1 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Golf AmsteldijkcoreStrategic or Co-development Partner · 1 January 2012Brasserie 10 is located adjacent to Golf Amsteldijk, part of the same Loogman Groep. The restaurant serves golfers visiting the 9 Werelden van Golf and 9 holes Par 3 course. Joint golf clinic and dining packages are offered combining golf activities with lunch or dinner at the brasserie. Both businesses share the same location at Golfcentrum Amsteldijk.

Scale indicators3 records

Recent moves8 records

Expansion highlights2 records

Direct peers

• Stan & Co: Dutch hospitality group operating multiple casual brasserie/restaurant concepts with private dining and event capabilities; comparable to Brasserie 10 in casual full-service model, event hosting, and Dutch suburban positioning.
• Restaurant De Plantage: Amsterdam brasserie-style restaurant offering lunch, dinner, and event hosting in a distinctive heritage setting; directly comparable to Brasserie 10 in menu style, full-service model, and event/private-dining revenue mix.
• Strand Zuid: Amsterdam waterfront restaurant and event venue combining dine-in service with large-scale private events and corporate bookings; comparable to Brasserie 10's multi-revenue mix (dine-in + event packages) and Amsterdam-area destination positioning.
• Restaurant De Kas: Amsterdam greenhouse-restaurant concept focused on seasonal, local-ingredient menus in a distinctive repurposed setting; comparable to Brasserie 10 in seasonal regional menu, heritage-venue positioning, and full-service brasserie operations.
• Bakers & Roasters: Popular Amsterdam café/brasserie offering all-day dining, signature menu items, and strong digital presence with online reservations; comparable to Brasserie 10's all-day service, signature dish focus (Van Schaik Burger), and online booking model.
• Café Loetje: Iconic Dutch casual steak/brasserie chain offering à la carte dining in a relaxed setting with multiple locations; comparable to Brasserie 10 in casual full-service positioning, menu structure, and suburban-catchment target market.

Regional players

• Landgoed Duin & Kruidberg: Country-estate hotel and restaurant near Haarlem offering fine dining, event hosting, and meeting facilities in a heritage setting; comparable to Brasserie 10 in rural/heritage positioning and corporate-meeting-plus-restaurant mix, though operating in a different Dutch region.

Broad incumbents

• The Hoxton, Amsterdam: Lifestyle hotel in central Amsterdam with full-service restaurant, bar, and event spaces; comparable to Brasserie 10 in full-service brasserie operations and corporate/private event hosting, though as part of a broader international hotel portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/brasserie-10

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brasserie 10