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Brasseriegruppen

Full company profile

uuid0041mle

Namestring
Brasseriegruppen
Legal namestring
Gastro Hospitality AB
Company typeenum
Private
Founded yearint
2010
Descriptiontext

Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala under the parent Gastrobility Group AB. Founded in 2010 by brothers Filip and Daniel Guven after acquiring the heritage Prinsen restaurant, the company operates Swedish, Italian, Mediterranean, and modern European venues including Prinsen (operating since 1897), Villa Godthem, Trattorian, Il Tempo, Ricordi, Juno, BIBON, Orangeriet, La Sirenetta, La Cucina, Trattorian Sorellina, and Orangeriet Uppsala.

The business operates on a multi-channel revenue model spanning restaurant dining (food and beverage across all venues), corporate events and private dining (capacity for 12-225 guests), a tiered mobile loyalty program (GH App with Silver/Gold/Black tiers offering 5%-25% discounts plus cashback), and digital gift cards sold via DittKort.se and valid across all venues for 12 months. Underlying technology includes third-party booking widgets (Bokabord, Elyra Systems), a proprietary iOS/Android loyalty and QR-payment app, and Google Analytics 4 for web analytics.

The group is family-led at the founding level with Christopher Roos appointed as CEO and co-owner of parent Gastrobility Group in September 2025. The customer base spans B2C individual diners (fine dining, casual dining, special occasions) and B2B corporate clients (events, conferences, kickoffs), with seasonal offerings such as Christmas buffets across three venues. Distribution relies on physical restaurant locations in prime Stockholm districts (Stureplan, Djurgården, Biblioteksgatan, Kungsträdgårdsgatan, Kungsholmen waterfront) and Uppsala, supported by online reservations, a weekly newsletter ("The Thursday Take Off"), and a dedicated corporate sales function.

Short descriptiontext

Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala, spanning Swedish, Italian, Mediterranean, and modern European cuisines, serving both individual diners and corporate event clients through owned venues and a tiered mobile loyalty app.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersStockholm, Sweden
HQ citystring
Stockholm
HQ countrystring
Sweden
HQ regionstring
Europe
Markets served

Serves global market

Offices13 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
restaurant group operations, fine dining services, corporate event catering, loyalty mobile app, private dining venues
Industry1 code
1Brasseries, Bistros & Trattorias
CodeTHAFACAIPrimaryYes
NAICS code1 code
  • Restaurants and Other Eating Places7225
SIC code1 code
  • Retail-Eating Places5812
Product category
Restaurant Group / Hospitality Services
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Restaurant Dining
TypeTransaction Fee
Description

Revenue from food and beverage sales across 12 restaurant concepts in Stockholm and Uppsala, including traditional Swedish, Italian, and Mediterranean cuisines.

gastrohospitality.se
2Corporate Events & Private Dining
TypeTransaction Fee
Description

Booking fees and service revenue from corporate events, private dining, and seasonal celebrations (Christmas buffets, Easter menus).

gastrohospitality.se
3Mobile App Membership
TypeSubscription Recurring
Description

GH App loyalty program with three tiers (Silver, Gold, Black) offering progressive discounts (5%-25%) and cashback on purchases.

gastrohospitality.se
4Gift Cards
TypeOne Time License
Description

Digital gift cards sold at variable amounts, valid for 12 months across all Gastro Hospitality restaurants.

gastrohospitality.se
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Pricing details4 tiers
1Silver - 5% discount on food bill
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Free to join; 5% discount on matnotan (food bill). Automatic membership upon app download and registration.

gastrohospitality.se
2Gold - 15% discount + 5% cashback
ModelSubscriptionBilling cadenceAnnual
Notes

15,000 kr/year threshold; includes 15% discount on food bill and 5% cashback on all purchases plus exclusive offers.

gastrohospitality.se
3Black - 25% discount + 8% cashback
ModelSubscriptionBilling cadenceAnnual
Notes

25,000 kr/year threshold; includes 25% discount on food bill and 8% cashback on all purchases plus priority table booking.

gastrohospitality.se
4Juno Cocktail Lab experience
ModelUnit PricingBilling cadencePay-as-you-go
Notes

195 kr per cocktail creation experience; 17:00-18:30 session at Restaurang Juno.

gastrohospitality.se
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Brasseriegruppen, operating as Gastro Hospitality since September 2025, is a Stockholm-based restaurant group operating 12+ distinct restaurant concepts across Stockholm and Uppsala spanning classic Swedish, Italian, Mediterranean, and modern European cuisines. The company provides restaurant dining, corporate events and private dining (12-225 guests), seasonal Christmas buffets, a mobile loyalty app (GH App) with tiered membership (Silver/Gold/Black), and digital gift cards. Founded in 2010 by brothers Filip and Daniel Guven, the group is part of Gastrobility Group AB.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Gastro Hospitality (formerly Brasseriegruppen) operates a portfolio of 12 distinct restaurant brands across Stockholm and Uppsala, Sweden, ranging from classic Swedish establishments to modern Italian and Mediterranean concepts. The portfolio includes traditional restaurants like Prinsen (est. 1897) and Villa Godthem (signature dish since 1950s), alongside contemporary venues such as Trattorian, Il Tempo, and BIBON. The company provides complementary services including corporate event hosting across multiple venues (12-225 guests), seasonal Christmas buffets at three locations, a loyalty mobile app (GH App) with tiered membership and QR payments, digital gift cards, and a weekly newsletter. The restaurants span multiple cuisines: Swedish, Italian (with sub-concepts like La Cucina private dining), Mediterranean (Juno), and modern European (BIBON). Several restaurants offer private rooms, cellars, and full venue buyouts for events.

Product and service2 records
1Prinsen Restaurant
CategoryRestaurant - Swedish cuisine
Description

A cultural restaurant with over a century of history offering classic Swedish comfort food including meatballs, Biff Rydberg, and Wallenbergare since 1897. Located on Mäster Samuelsgatan in Stockholm.

2Villa Godthem Restaurant
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
1European Chicken Commitment (ECC)
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-01-01
Description

Gastro Hospitality has entered a partnership with European Chicken Commitment - a European initiative for improved animal welfare in the chicken industry. The commitment applies to all owned and operated units within the group. All criteria must be met by 2026, with annual follow-up reporting. As part of the commitment, at least 20% of chickens have access to outdoor range in accordance with ECC's animal welfare standards.

gastrohospitality.se
Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Global food services and facilities management major with corporate hospitality, event catering, and venue operations. Comparable as a broad incumbent in food service and corporate event hosting.

TypeBroad incumbent
Description

World's largest contract food services group with broad restaurant, catering, and hospitality operations. Comparable as a scaled incumbent with overlapping food service and venue capabilities.

TypeRegional player
Description

Nordic-origin premium cafe/bistro chain operating across Scandinavia and globally. Comparable as a Nordic-rooted multi-location hospitality brand building digital loyalty and lifestyle positioning.

TypeBroad incumbent
Description

International contract catering and food services group operating across Europe. Comparable as a broad incumbent in contract food service, event catering, and multi-segment dining operations.

TypeDirect peer
Description

Nordic hospitality and restaurant operator managing multiple dining concepts. Comparable to Gastro Hospitality in operating a multi-brand Nordic restaurant portfolio.

TypeDirect peer
Description

Sweden's largest home-grown restaurant chain with broad national presence. Comparable as a scaled Swedish multi-location restaurant operator, though positioned in QSR rather than premium dining.

TypeDirect peer
Description

Stockholm-based multi-concept restaurant group operating food halls, restaurants, and event venues. Comparable as a Stockholm premium dining portfolio operator serving both consumer and corporate event demand.

TypeRegional player
Description

Nordic food services arm of Fazer Group operating contract catering and restaurant services across the Nordics. Comparable as a Nordic regional player in food services with overlapping restaurant and corporate catering capabilities.

TypeDirect peer
Description

Swedish casual dining chain with multiple venue formats. Comparable to Gastro Hospitality as a multi-concept Swedish restaurant operator targeting both dine-in and event occasions.

TypeDirect peer
Description

Stockholm's most prominent multi-brand restaurant group operating several premium venues in the Stureplan area. Directly comparable to Gastro Hospitality in city, customer base, and multi-brand premium dining model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration4 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries12 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Brasseriegruppen

Restaurant Group / Hospitality Servicesbrasseriegruppen.se

Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala, spanning Swedish, Italian, Mediterranean, and modern European cuisines, serving both individual diners and corporate event clients through owned venues and a tiered mobile loyalty app.

What Brasseriegruppen does

Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala under the parent Gastrobility Group AB. Founded in 2010 by brothers Filip and Daniel Guven after acquiring the heritage Prinsen restaurant, the company operates Swedish, Italian, Mediterranean, and modern European venues including Prinsen (operating since 1897), Villa Godthem, Trattorian, Il Tempo, Ricordi, Juno, BIBON, Orangeriet, La Sirenetta, La Cucina, Trattorian Sorellina, and Orangeriet Uppsala.

The business operates on a multi-channel revenue model spanning restaurant dining (food and beverage across all venues), corporate events and private dining (capacity for 12-225 guests), a tiered mobile loyalty program (GH App with Silver/Gold/Black tiers offering 5%-25% discounts plus cashback), and digital gift cards sold via DittKort.se and valid across all venues for 12 months. Underlying technology includes third-party booking widgets (Bokabord, Elyra Systems), a proprietary iOS/Android loyalty and QR-payment app, and Google Analytics 4 for web analytics.

The group is family-led at the founding level with Christopher Roos appointed as CEO and co-owner of parent Gastrobility Group in September 2025. The customer base spans B2C individual diners (fine dining, casual dining, special occasions) and B2B corporate clients (events, conferences, kickoffs), with seasonal offerings such as Christmas buffets across three venues. Distribution relies on physical restaurant locations in prime Stockholm districts (Stureplan, Djurgården, Biblioteksgatan, Kungsträdgårdsgatan, Kungsholmen waterfront) and Uppsala, supported by online reservations, a weekly newsletter ("The Thursday Take Off"), and a dedicated corporate sales function.

Brasseriegruppen firmographics

Firmographics
Name
Brasseriegruppen
Legal name
Gastro Hospitality AB
Website
https://brasseriegruppen.se
Company type
Private
Founded year
2010
Operating status
Operating
Headcount range
51–100 employees
Short description
Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala, spanning Swedish, Italian, Mediterranean, and modern European cuisines, serving both individual diners and corporate event clients through owned venues and a tiered mobile loyalty app.
Ownership category
akta.pro rank

Brasseriegruppen industry classification

Industry
Product category
Restaurant Group / Hospitality Services
NAICS
Restaurants and Other Eating Places (7225)
SIC
Retail-Eating Places (5812)
akta.pro primary industry
Brasseries, Bistros & Trattorias (THAFACAI)

Keywords

  • Restaurant group operations
  • Fine dining services
  • Corporate event catering
  • Loyalty mobile app
  • Private dining venues

Where Brasseriegruppen is headquartered

Location

Headquarters

HQ city
Stockholm
HQ country
Sweden
HQ region
Europe

Offices13 records

Markets served

Brasseriegruppen business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Restaurant Dining: Revenue from food and beverage sales across 12 restaurant concepts in Stockholm and Uppsala, including traditional Swedish, Italian, and Mediterranean cuisines.
  2. Corporate Events & Private Dining: Booking fees and service revenue from corporate events, private dining, and seasonal celebrations (Christmas buffets, Easter menus).
  3. Mobile App Membership: GH App loyalty program with three tiers (Silver, Gold, Black) offering progressive discounts (5%-25%) and cashback on purchases.
  4. Gift Cards: Digital gift cards sold at variable amounts, valid for 12 months across all Gastro Hospitality restaurants.

Pricing tiers

ModelBillingPrice
SubscriptionPay-as-you-goSilver - 5% discount on food bill
SubscriptionAnnualGold - 15% discount + 5% cashback
SubscriptionAnnualBlack - 25% discount + 8% cashback
Unit PricingPay-as-you-goJuno Cocktail Lab experience

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Brasseriegruppen product offering

Product offering

Core offering

Brasseriegruppen, operating as Gastro Hospitality since September 2025, is a Stockholm-based restaurant group operating 12+ distinct restaurant concepts across Stockholm and Uppsala spanning classic Swedish, Italian, Mediterranean, and modern European cuisines. The company provides restaurant dining, corporate events and private dining (12-225 guests), seasonal Christmas buffets, a mobile loyalty app (GH App) with tiered membership (Silver/Gold/Black), and digital gift cards. Founded in 2010 by brothers Filip and Daniel Guven, the group is part of Gastrobility Group AB.

Product overview

Gastro Hospitality (formerly Brasseriegruppen) operates a portfolio of 12 distinct restaurant brands across Stockholm and Uppsala, Sweden, ranging from classic Swedish establishments to modern Italian and Mediterranean concepts. The portfolio includes traditional restaurants like Prinsen (est. 1897) and Villa Godthem (signature dish since 1950s), alongside contemporary venues such as Trattorian, Il Tempo, and BIBON. The company provides complementary services including corporate event hosting across multiple venues (12-225 guests), seasonal Christmas buffets at three locations, a loyalty mobile app (GH App) with tiered membership and QR payments, digital gift cards, and a weekly newsletter. The restaurants span multiple cuisines: Swedish, Italian (with sub-concepts like La Cucina private dining), Mediterranean (Juno), and modern European (BIBON). Several restaurants offer private rooms, cellars, and full venue buyouts for events.

Differentiator

Problem solved

Functional benefit

Products and services

  • Prinsen Restaurant A cultural restaurant with over a century of history offering classic Swedish comfort food including meatballs, Biff Rydberg, and Wallenbergare since 1897. Located on Mäster Samuelsgatan in Stockholm.
  • Villa Godthem Restaurant

Companies that use Brasseriegruppen

Customer profile

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Brasseriegruppen technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration4 records

Brasseriegruppen partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • European Chicken Commitment (ECC)coreStrategic or Co-development Partner · 1 January 2026Gastro Hospitality has entered a partnership with European Chicken Commitment - a European initiative for improved animal welfare in the chicken industry. The commitment applies to all owned and operated units within the group. All criteria must be met by 2026, with annual follow-up reporting. As part of the commitment, at least 20% of chickens have access to outdoor range in accordance with ECC's animal welfare standards.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Brasseriegruppen competitors and assessment

Company assessment

Broad incumbents

  • Sodexo: Global food services and facilities management major with corporate hospitality, event catering, and venue operations. Comparable as a broad incumbent in food service and corporate event hosting.
  • Compass Group: World's largest contract food services group with broad restaurant, catering, and hospitality operations. Comparable as a scaled incumbent with overlapping food service and venue capabilities.
  • Elior Group: International contract catering and food services group operating across Europe. Comparable as a broad incumbent in contract food service, event catering, and multi-segment dining operations.

Regional players

  • Joe & The Juice: Nordic-origin premium cafe/bistro chain operating across Scandinavia and globally. Comparable as a Nordic-rooted multi-location hospitality brand building digital loyalty and lifestyle positioning.
  • Fazer Food Services: Nordic food services arm of Fazer Group operating contract catering and restaurant services across the Nordics. Comparable as a Nordic regional player in food services with overlapping restaurant and corporate catering capabilities.

Direct peers

  • Esperanto Group: Nordic hospitality and restaurant operator managing multiple dining concepts. Comparable to Gastro Hospitality in operating a multi-brand Nordic restaurant portfolio.
  • Max Burgers: Sweden's largest home-grown restaurant chain with broad national presence. Comparable as a scaled Swedish multi-location restaurant operator, though positioned in QSR rather than premium dining.
  • Urban Deli: Stockholm-based multi-concept restaurant group operating food halls, restaurants, and event venues. Comparable as a Stockholm premium dining portfolio operator serving both consumer and corporate event demand.
  • Pincho Nation: Swedish casual dining chain with multiple venue formats. Comparable to Gastro Hospitality as a multi-concept Swedish restaurant operator targeting both dine-in and event occasions.
  • Stureplansgruppen: Stockholm's most prominent multi-brand restaurant group operating several premium venues in the Stureplan area. Directly comparable to Gastro Hospitality in city, customer base, and multi-brand premium dining model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Brasseriegruppen social profiles

Digital presence

Brasseriegruppen compliance and trust

Trust signal

Compliance4 records

Brasseriegruppen financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Brasseriegruppen leadership team

Management profile

Number of profiles

Profiles5 records

Brasseriegruppen subsidiaries and ownership

Company hierarchy

Subsidiaries12 records

Brasseriegruppen funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Brasseriegruppen M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brasseriegruppen

What does Brasseriegruppen do?

Brasseriegruppen, operating as Gastro Hospitality since September 2025, is a Stockholm-based restaurant group operating 12+ distinct restaurant concepts across Stockholm and Uppsala spanning classic Swedish, Italian, Mediterranean, and modern European cuisines. The company provides restaurant dining, corporate events and private dining (12-225 guests), seasonal Christmas buffets, a mobile loyalty app (GH App) with tiered membership (Silver/Gold/Black), and digital gift cards. Founded in 2010 by brothers Filip and Daniel Guven, the group is part of Gastrobility Group AB.

Is Brasseriegruppen a public or private company?

Brasseriegruppen is a private company. It is classified as corporate owned and is currently operating.

When was Brasseriegruppen founded?

Brasseriegruppen was founded in 2010. It employs 51 to 100 people.

Where is Brasseriegruppen based?

Brasseriegruppen is headquartered in Stockholm, Sweden, in the Europe region.

How does Brasseriegruppen make money?

Four revenue lines are on record. Restaurant Dining is the primary driver. The others are corporate Events & Private Dining, mobile App Membership and gift Cards.

Who are Brasseriegruppen's main competitors?

Broad incumbents on record are Sodexo, Compass Group and Elior Group. Regional players are Joe & The Juice and Fazer Food Services. Direct peers are Esperanto Group, Max Burgers, Urban Deli, Pincho Nation and Stureplansgruppen.

Does Brasseriegruppen have an API?

No public API is recorded for Brasseriegruppen.

What industry is Brasseriegruppen in?

Brasseriegruppen's product category is Restaurant Group / Hospitality Services. Its primary akta.pro industry code is THAFACAI, Brasseries, Bistros & Trattorias. Its NAICS code is 7225 and its SIC code is 5812.

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