Brasseriegruppen
Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala, spanning Swedish, Italian, Mediterranean, and modern European cuisines, serving both individual diners and corporate event clients through owned venues and a tiered mobile loyalty app.
- Company typePrivate
- Founded2010
- HeadquartersStockholm, Sweden
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Brasseriegruppen does
Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala under the parent Gastrobility Group AB. Founded in 2010 by brothers Filip and Daniel Guven after acquiring the heritage Prinsen restaurant, the company operates Swedish, Italian, Mediterranean, and modern European venues including Prinsen (operating since 1897), Villa Godthem, Trattorian, Il Tempo, Ricordi, Juno, BIBON, Orangeriet, La Sirenetta, La Cucina, Trattorian Sorellina, and Orangeriet Uppsala.
The business operates on a multi-channel revenue model spanning restaurant dining (food and beverage across all venues), corporate events and private dining (capacity for 12-225 guests), a tiered mobile loyalty program (GH App with Silver/Gold/Black tiers offering 5%-25% discounts plus cashback), and digital gift cards sold via DittKort.se and valid across all venues for 12 months. Underlying technology includes third-party booking widgets (Bokabord, Elyra Systems), a proprietary iOS/Android loyalty and QR-payment app, and Google Analytics 4 for web analytics.
The group is family-led at the founding level with Christopher Roos appointed as CEO and co-owner of parent Gastrobility Group in September 2025. The customer base spans B2C individual diners (fine dining, casual dining, special occasions) and B2B corporate clients (events, conferences, kickoffs), with seasonal offerings such as Christmas buffets across three venues. Distribution relies on physical restaurant locations in prime Stockholm districts (Stureplan, Djurgården, Biblioteksgatan, Kungsträdgårdsgatan, Kungsholmen waterfront) and Uppsala, supported by online reservations, a weekly newsletter ("The Thursday Take Off"), and a dedicated corporate sales function.
Brasseriegruppen firmographics
Firmographics- Name
- Brasseriegruppen
- Legal name
- Gastro Hospitality AB
- Website
- https://brasseriegruppen.se
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Gastro Hospitality (formerly Brasseriegruppen) is a Stockholm-based restaurant group operating 12 distinct dining concepts across Stockholm and Uppsala, spanning Swedish, Italian, Mediterranean, and modern European cuisines, serving both individual diners and corporate event clients through owned venues and a tiered mobile loyalty app.
- Ownership category
- akta.pro rank
Brasseriegruppen industry classification
Industry- Product category
- Restaurant Group / Hospitality Services
- NAICS
- Restaurants and Other Eating Places (7225)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Brasseries, Bistros & Trattorias (THAFACAI)
Keywords
Where Brasseriegruppen is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices13 records
Markets served
Brasseriegruppen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Restaurant Dining: Revenue from food and beverage sales across 12 restaurant concepts in Stockholm and Uppsala, including traditional Swedish, Italian, and Mediterranean cuisines.
- Corporate Events & Private Dining: Booking fees and service revenue from corporate events, private dining, and seasonal celebrations (Christmas buffets, Easter menus).
- Mobile App Membership: GH App loyalty program with three tiers (Silver, Gold, Black) offering progressive discounts (5%-25%) and cashback on purchases.
- Gift Cards: Digital gift cards sold at variable amounts, valid for 12 months across all Gastro Hospitality restaurants.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Silver - 5% discount on food bill |
| Subscription | Annual | Gold - 15% discount + 5% cashback |
| Subscription | Annual | Black - 25% discount + 8% cashback |
| Unit Pricing | Pay-as-you-go | Juno Cocktail Lab experience |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Brasseriegruppen product offering
Product offeringCore offering
Brasseriegruppen, operating as Gastro Hospitality since September 2025, is a Stockholm-based restaurant group operating 12+ distinct restaurant concepts across Stockholm and Uppsala spanning classic Swedish, Italian, Mediterranean, and modern European cuisines. The company provides restaurant dining, corporate events and private dining (12-225 guests), seasonal Christmas buffets, a mobile loyalty app (GH App) with tiered membership (Silver/Gold/Black), and digital gift cards. Founded in 2010 by brothers Filip and Daniel Guven, the group is part of Gastrobility Group AB.
Product overview
Gastro Hospitality (formerly Brasseriegruppen) operates a portfolio of 12 distinct restaurant brands across Stockholm and Uppsala, Sweden, ranging from classic Swedish establishments to modern Italian and Mediterranean concepts. The portfolio includes traditional restaurants like Prinsen (est. 1897) and Villa Godthem (signature dish since 1950s), alongside contemporary venues such as Trattorian, Il Tempo, and BIBON. The company provides complementary services including corporate event hosting across multiple venues (12-225 guests), seasonal Christmas buffets at three locations, a loyalty mobile app (GH App) with tiered membership and QR payments, digital gift cards, and a weekly newsletter. The restaurants span multiple cuisines: Swedish, Italian (with sub-concepts like La Cucina private dining), Mediterranean (Juno), and modern European (BIBON). Several restaurants offer private rooms, cellars, and full venue buyouts for events.
Differentiator
Problem solved
Functional benefit
Products and services
- Prinsen Restaurant A cultural restaurant with over a century of history offering classic Swedish comfort food including meatballs, Biff Rydberg, and Wallenbergare since 1897. Located on Mäster Samuelsgatan in Stockholm.
- Villa Godthem Restaurant
Companies that use Brasseriegruppen
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Brasseriegruppen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Brasseriegruppen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- European Chicken Commitment (ECC)coreGastro Hospitality has entered a partnership with European Chicken Commitment - a European initiative for improved animal welfare in the chicken industry. The commitment applies to all owned and operated units within the group. All criteria must be met by 2026, with annual follow-up reporting. As part of the commitment, at least 20% of chickens have access to outdoor range in accordance with ECC's animal welfare standards.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Brasseriegruppen competitors and assessment
Company assessmentBroad incumbents
- Sodexo: Global food services and facilities management major with corporate hospitality, event catering, and venue operations. Comparable as a broad incumbent in food service and corporate event hosting.
- Compass Group: World's largest contract food services group with broad restaurant, catering, and hospitality operations. Comparable as a scaled incumbent with overlapping food service and venue capabilities.
- Elior Group: International contract catering and food services group operating across Europe. Comparable as a broad incumbent in contract food service, event catering, and multi-segment dining operations.
Regional players
- Joe & The Juice: Nordic-origin premium cafe/bistro chain operating across Scandinavia and globally. Comparable as a Nordic-rooted multi-location hospitality brand building digital loyalty and lifestyle positioning.
- Fazer Food Services: Nordic food services arm of Fazer Group operating contract catering and restaurant services across the Nordics. Comparable as a Nordic regional player in food services with overlapping restaurant and corporate catering capabilities.
Direct peers
- Esperanto Group: Nordic hospitality and restaurant operator managing multiple dining concepts. Comparable to Gastro Hospitality in operating a multi-brand Nordic restaurant portfolio.
- Max Burgers: Sweden's largest home-grown restaurant chain with broad national presence. Comparable as a scaled Swedish multi-location restaurant operator, though positioned in QSR rather than premium dining.
- Urban Deli: Stockholm-based multi-concept restaurant group operating food halls, restaurants, and event venues. Comparable as a Stockholm premium dining portfolio operator serving both consumer and corporate event demand.
- Pincho Nation: Swedish casual dining chain with multiple venue formats. Comparable to Gastro Hospitality as a multi-concept Swedish restaurant operator targeting both dine-in and event occasions.
- Stureplansgruppen: Stockholm's most prominent multi-brand restaurant group operating several premium venues in the Stureplan area. Directly comparable to Gastro Hospitality in city, customer base, and multi-brand premium dining model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Brasseriegruppen social profiles
Digital presenceBrasseriegruppen compliance and trust
Trust signalCompliance4 records
Brasseriegruppen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brasseriegruppen leadership team
Management profileNumber of profiles
Profiles5 records
Brasseriegruppen subsidiaries and ownership
Company hierarchySubsidiaries12 records
Brasseriegruppen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brasseriegruppen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brasseriegruppen
What does Brasseriegruppen do?
Brasseriegruppen, operating as Gastro Hospitality since September 2025, is a Stockholm-based restaurant group operating 12+ distinct restaurant concepts across Stockholm and Uppsala spanning classic Swedish, Italian, Mediterranean, and modern European cuisines. The company provides restaurant dining, corporate events and private dining (12-225 guests), seasonal Christmas buffets, a mobile loyalty app (GH App) with tiered membership (Silver/Gold/Black), and digital gift cards. Founded in 2010 by brothers Filip and Daniel Guven, the group is part of Gastrobility Group AB.
Is Brasseriegruppen a public or private company?
Brasseriegruppen is a private company. It is classified as corporate owned and is currently operating.
When was Brasseriegruppen founded?
Brasseriegruppen was founded in 2010. It employs 51 to 100 people.
Where is Brasseriegruppen based?
Brasseriegruppen is headquartered in Stockholm, Sweden, in the Europe region.
How does Brasseriegruppen make money?
Four revenue lines are on record. Restaurant Dining is the primary driver. The others are corporate Events & Private Dining, mobile App Membership and gift Cards.
Who are Brasseriegruppen's main competitors?
Broad incumbents on record are Sodexo, Compass Group and Elior Group. Regional players are Joe & The Juice and Fazer Food Services. Direct peers are Esperanto Group, Max Burgers, Urban Deli, Pincho Nation and Stureplansgruppen.
Does Brasseriegruppen have an API?
No public API is recorded for Brasseriegruppen.
What industry is Brasseriegruppen in?
Brasseriegruppen's product category is Restaurant Group / Hospitality Services. Its primary akta.pro industry code is THAFACAI, Brasseries, Bistros & Trattorias. Its NAICS code is 7225 and its SIC code is 5812.