Brasserie Harricana
Brasserie Harricana is a privately held Montreal craft brewery and brewpub founded in 2014, operating on-site dining, Quebec-wide retail distribution, keg sales, and Uber delivery, plus contract beverage manufacturing at a second facility. It serves Quebec consumers and SMB venues with craft beer and the Harrietta Waters non-alcoholic line.
- Company typePrivate
- Founded2014
- HeadquartersMontreal, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Brasserie Harricana does
Brasserie Harricana is a privately held craft brewery and brewpub founded in 2014 and headquartered in Montreal, Quebec. The company operates a brewpub at 95 Jean-Talon Ouest in the Little Italy / Jean-Talon area and a separate production facility at 6800 Hutchison used for own-brand canning and third-party contract manufacturing of beverages including sodas, seltzers, energy drinks, and sparkling waters. Its core product is a diverse portfolio of on-site-brewed craft beers spanning classic styles (Pilsner, NEPA, Best Bitter, Hefeweizen, Altbier, Stout, IPA) alongside specialty and barrel-aged offerings, with the 7205 assemblage series developed through a dedicated chai (barrel-aging facility) established in 2017 that houses more than 60 barrels. The company also produces Harrietta Waters, a non-alcoholic alkaline mineralized water line in still and sparkling formats positioned as a 100% local, 100% recyclable offering.
The business generates revenue through four channels: (1) on-site food and beverage sales at the brewpub including draft beer, cocktails made with Quebec spirits (sourced via a partnership with Spiritueux Iberville), and a brasserie-style food menu; (2) retail distribution of canned and bottled beer to depanneurs, bars, and restaurants across Quebec; (3) keg sales to bars, restaurants, and event organizers; and (4) direct-to-consumer delivery via Uber. A secondary revenue stream comes from contract manufacturing services performed at the Hutchison facility for external beverage brands. Go-to-market is hybrid direct-to-consumer (on-site + Uber + retail) and channel-partner (Quebec retail distribution), targeting both individual consumers and SMB venue buyers.
The company employs approximately 25 people, is privately held with no disclosed institutional investors, parent entity, or funding rounds, and operates exclusively within Quebec. The website functions as the primary information and commerce hub, supported by organic social media and direct email channels for reservations, wholesale, brewery, and kitchen inquiries.
Brasserie Harricana firmographics
Firmographics- Name
- Brasserie Harricana
- Legal name
- Brasserie Harricana
- Website
- https://brasserieharricana.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Brasserie Harricana is a privately held Montreal craft brewery and brewpub founded in 2014, operating on-site dining, Quebec-wide retail distribution, keg sales, and Uber delivery, plus contract beverage manufacturing at a second facility. It serves Quebec consumers and SMB venues with craft beer and the Harrietta Waters non-alcoholic line.
- Ownership category
- akta.pro rank
Brasserie Harricana industry classification
Industry- Product category
- Craft Brewery and Brewpub
- NAICS
- Breweries (31212), Breweries (312120), Drinking Places (Alcoholic Beverages) (7224), Beverage Manufacturing (3121)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810), Beverages (2080)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Beer Brewing & Craft Brewing (AFAFAAAA), Beer Brewing & Brands (CRADAIAA), Alcoholic Beverage Contract Manufacturing / Co-packing (Brew, Distill, Bottle, Can) (CRADAIAI), Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB)
Keywords
Where Brasserie Harricana is headquartered
LocationHeadquarters
- HQ city
- Montreal
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Brasserie Harricana business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- On-site food and beverage sales: Restaurant and bar sales at the Montreal location, including draft beer, canned beer for takeout, food menu items, cocktails with Quebec spirits, and non-alcoholic beverages.
- Retail distribution: Sale of canned and bottled beer to retailers (depanneurs) and restaurants across Quebec.
- Keg sales: Sale of beer in kegs to bars, restaurants, and event organizers.
- Delivery and takeout: Uber delivery of food and beer, plus takeout sales of canned beer.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
Brasserie Harricana product offering
Product offeringCore offering
Brasserie Harricana is a craft brewery and brewpub in Montréal that brews beer on-site across multiple styles (Pilsner, NEPA, IPA, Stout, lagers, and barrel-aged assemblage beers) and serves it alongside a bistro-style food menu at its 95 Jean-Talon Ouest location. It also distributes canned and bottled beer through Québec retailers, sells kegs to events and venues, and operates the Harrietta Waters non-alcoholic mineralized water sub-brand. Production is supported by a separate 6800 Hutchison facility used for brewing, canning, and contract beverage production.
Product overview
Brasserie Harricana is a craft brewery and restaurant in Montreal offering a diverse portfolio of beers brewed on-site across multiple styles, complemented by the Harrietta Waters non-alcoholic beverage sub-brand. The company operates as a single-location brewery-restaurant with takeaway, delivery, and event hosting capabilities, distributing beers throughout Quebec in cans, bottles, and kegs.
Differentiator
Problem solved
Functional benefit
Brands
- Harrietta Waters: Non-alcoholic alkaline waters offered in non-carbonated and carbonated varieties. The products are 100% local, 100% recyclable, and made with natural ingredients. The water is sourced locally and offered in 100% recyclable containers.
Products and services
- Brasserie Harricana Beers Craft beers brewed on-site at the 95 Jean-Talon Ouest location, including classic styles (Pilsner, NEPA, Best Bitter, Hefeweizen, Altbier, Stout, IPA) and specialty beers with unique ingredients or barrel-aging techniques. Available for on-site consumption, takeaway in cans/bottles, and keg sales.
- Harrietta Waters Non-alcoholic beverages including non-carbonated local water in 100% recyclable packaging and mineralized carbonated alkaline water, positioned as a new offering in the non-alcoholic product category.
- Brewpub Food Menu Brasserie-style bistro cuisine with homemade dishes prepared on-site, including burgers and other bistro fare. Available for dine-in at the Montréal brewpub, takeaway, and delivery via Uber.
- Beer Kegs Beer available in kegs (barils) for events, bars, restaurants, and retailers across Québec. Purchase inquiries handled via [email protected].
- Private Event Hosting Private group dining and event space options for groups of 10 or more people at the 95 Jean-Talon Ouest brewpub, with a dedicated reservation service and new private group options available.
- Contract Beverage Canning Production Canning production services offered at the 6800 Hutchison facility, producing canned beverages including sodas, seltzers, energy drinks, and sparkling waters for third-party brands in addition to in-house products.
Companies that use Brasserie Harricana
Customer profileSegments2 records
Ideal customer profiles2 records
Brasserie Harricana technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
Brasserie Harricana partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Spiritueux IbervilleminorSpiritueux Iberville supplies Quebec spirits used in cocktails served at Brasserie Harricana. This is a local supplier partnership supporting the cocktail menu.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Brasserie Harricana competitors and assessment
Company assessmentOthers
- Harricana (Outillage): Quebec-based local brand sharing the 'Harricana' namesake (named after the Harricana River region). While not a beverage peer, it represents the broader Quebec 'bu local' brand ecosystem and indicates consumer affinity for the regional Harricana identity.
Direct peers
- Dieu du Ciel!: One of Quebec's most prominent craft breweries, also operating brewpub locations in Montreal and producing a wide range of traditional and experimental styles including barrel-aged beers. Directly comparable as a Montreal-based craft brewery competing for the same consumer and retail accounts.
- Brewskey: Montreal-based craft brewery with brewpub service and retail canned distribution across Quebec, producing classic and contemporary beer styles. Highly comparable on production approach, GTM channels, and Quebec craft positioning.
- Pit Caribou: Quebec craft brewery with diverse beer portfolio and broad Quebec distribution, including on-site tasting rooms. Comparable on product breadth and Quebec-wide retail/wholesale channel strategy.
- Microbrasserie 4 Origines: Quebec craft brewery with on-site brewing and retail distribution, offering a varied portfolio of traditional styles. Comparable as a regional craft competitor sharing the same depanneur and on-premise channels.
- Le Cheval Blanc: Long-established Montreal brewpub and craft brewery in the Plateau/Jean-Talon area, producing on-site brewed beer with a comparable brewpub-and-distribution model. Overlaps directly on geography, channel mix, and customer base.
Regional players
- Le Trou du Diable: Well-regarded Quebec craft brewery based outside Montreal with broad provincial distribution and a brewpub operation. Comparable on craft brewing model and Quebec retail presence, though operating from a different regional hub.
Broad incumbents
- Collective Arts Brewing: Larger craft brewery with broader Canadian distribution and a strong focus on rotating/hazy IPAs and specialty releases. Comparable as a Canadian craft competitor pushing into Quebec retail channels with greater marketing scale.
- Sleeman Breweries: Major Canadian brewer with broad retail distribution across Quebec and Canada, including craft-adjacent brands. Comparable as a competitor for Quebec retail shelf space and tap handles, with vastly greater scale and trade marketing budgets.
- Molson Coors: One of the largest brewers in Quebec/Canada with dominant retail distribution and broad craft/import brand portfolios. Comparable as the dominant incumbent competing for the same Quebec on-premise and off-premise accounts.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Brasserie Harricana social profiles
Digital presenceBrasserie Harricana financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brasserie Harricana leadership team
Management profileNumber of profiles
Brasserie Harricana funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brasserie Harricana M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brasserie Harricana
What does Brasserie Harricana do?
Brasserie Harricana is a craft brewery and brewpub in Montréal that brews beer on-site across multiple styles (Pilsner, NEPA, IPA, Stout, lagers, and barrel-aged assemblage beers) and serves it alongside a bistro-style food menu at its 95 Jean-Talon Ouest location. It also distributes canned and bottled beer through Québec retailers, sells kegs to events and venues, and operates the Harrietta Waters non-alcoholic mineralized water sub-brand. Production is supported by a separate 6800 Hutchison facility used for brewing, canning, and contract beverage production.
Is Brasserie Harricana a public or private company?
Brasserie Harricana is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brasserie Harricana founded?
Brasserie Harricana was founded in 2014. It employs 11 to 50 people.
Where is Brasserie Harricana based?
Brasserie Harricana is headquartered in Montreal, Canada, in the North America region.
How does Brasserie Harricana make money?
Four revenue lines are on record. On-site food and beverage sales are the primary driver. The others are retail distribution, keg sales and delivery and takeout.
Who are Brasserie Harricana's main competitors?
Harricana (Outillage) is listed as an others. Direct peers are Dieu du Ciel!, Brewskey, Pit Caribou, Microbrasserie 4 Origines and Le Cheval Blanc. Le Trou du Diable is listed as a regional player. Broad incumbents are Collective Arts Brewing, Sleeman Breweries and Molson Coors.
Does Brasserie Harricana have an API?
No public API is recorded for Brasserie Harricana.
What industry is Brasserie Harricana in?
Brasserie Harricana's product category is Craft Brewery and Brewpub. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of AFAFAAAA, Beer Brewing & Craft Brewing. Its NAICS code is 31212 and its SIC code is 2082.