Le Cheval Blanc

What Le Cheval Blanc does

Le Cheval Blanc (DBA "Au Cheval Blanc") is a privately held, owner-operated brasserie-restaurant located at Route d'Andenne 1, B-5310 Éghezée, in the Hesbaye region of Wallonia, Belgium. The establishment operates as a historic auberge that has been modernized with recent kitchen equipment and machinery, serving dine-in guests on a terrace daily from 11h to 23h (kitchen service 12h-15h and 18h-22h). The menu spans classic Belgian brasserie fare — croque-monsieur, cheese croquettes — through refined seafood (lobster at €32, seafood plateau at €45/person), with regular carte items priced €8-€32. The owner personally cooks in the kitchen, sourcing fresh seasonal products, and the venue offers Belgian trappist draft beers and a wine cellar.

The business generates revenue through two streams: dine-in service with table service (pay-as-you-go) and a weekend takeaway service ("Plats à Emporter") available Friday-Sunday 11h-13h and 17h-19h, ordered by phone with 24-hour notice. Seasonal and event-driven menus (Mother's Day three-course at €30, Saint-Valentin specials) provide incremental pricing optionality. Customer acquisition is predominantly local/regional: walk-ins and reservations from the Hesbaye area plus drive-in traffic from Brussels, Liège, Charleroi, and Namur within a 50km radius. Marketing is conducted via the website, social media, WhatsApp, email, and word-of-mouth.

The company is structured as an independent, family-style operation with VAT registration BE 0478.812.190, ~45 employees, and no parent company, subsidiaries, institutional investment, or third-party delivery platform presence. Distribution is exclusively direct through the single physical site; there is no app, API, or e-commerce channel. The establishment relies on its historic positioning, owner-chef involvement, and accessible price-quality positioning as its primary commercial differentiators.

Name

Le Cheval Blanc

Legal name

Le Cheval Blanc

Website

https://lechevalblanc.be

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brasseries, Bistros & Trattorias (THAFACAI)

akta.pro secondary industry

Special Occasion & Destination Restaurants (THAFACAK)

Keywords

• Brasserie restaurant
• French Belgian cuisine
• Dine-in service
• Takeaway meals
• Seafood platter

Headquarters

HQ city

Éghezée

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dine-in service: Traditional restaurant dining with table service. Customers order from the menu or carte and pay per visit. Open daily 11h-23h with kitchen service 12h-15h and 18h-22h.
2. Takeaway orders: Plates to take away available Friday to Sunday, 11h-13h and 17h-19h. Orders placed by phone (0479 21 01 85) with 24h advance notice preferred.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Le Cheval Blanc is a traditional Belgian brasserie-restaurant offering full-service dine-in meals with terrace seating, serving French-Belgian cuisine prepared by the owner-chef using fresh, seasonal ingredients. The establishment also offers weekend takeaway plates ordered by phone, a premium seafood platter for two, and seasonal special menus for occasions such as Mother's Day and Valentine's Day, with main menu dishes priced from €8 to €32.

Product overview

Le Cheval Blanc is a traditional Belgian brasserie-restaurant located in Éghezée, offering a unified dining experience centered on its restaurant service with terrace seating. The establishment provides a regular carte with dishes ranging from €8 to €32, takeaway options on weekends, premium seafood platters, and seasonal special menus for events like Mother's Day and Saint-Valentin. The restaurant emphasizes authentic cuisine prepared with fresh, seasonal products and quality ingredients.

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant Dining Service Full-service brasserie-restaurant offering a diverse carte of Belgian cuisine, from classic dishes like croque-monsieur and cheese croquettes to refined seafood plates, with prices ranging from €8 to €32. Open daily for dine-in service.
• Terrace Dining Outdoor terrace seating offering an al fresco dining experience in a convivial atmosphere, part of the historic auberge modernized with contemporary equipment.
• Takeaway Service (Plats à Emporter) Takeaway service offering selected dishes from the regular menu including burrata salad, asparagus, rabbit à la Liégeoise, blanquette de veau, and pork dishes, available Friday through Sunday.
• Seafood Plateau Premium seafood platter for a minimum of two persons, featuring half lobsters, half crabs, Marennes and Zélande oysters, flat Belon oysters, shrimp, prawns, gray shrimp from the North, whelks, and clams, served with buttered bread, lemon, shallot vinegar, mayonnaise, and house cocktail.
• Mother's Day Special Menu Three-course fixed-price Mother's Day menu (Entrée, Plat, Dessert) priced at €30 per person, offered as a seasonal event menu.
• Saint-Valentin Special Menu Special Valentine's Day menu offering romantic dining options as part of the restaurant's seasonal and event offerings.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Panos: Belgian bakery-café chain offering sandwiches, soups, salads, and light meals from storefront locations. Comparable Belgian F&B retail format for casual full-service eating occasions across Belgian geographies.
• Exki: Belgian-origin healthy casual-dining chain serving freshly prepared meals in a sit-down format. Directly comparable full-service Belgian casual-dining concept with similar everyday-meal positioning for local and visiting diners.
• Lunch Garden: Belgian casual-dining restaurant chain offering accessible full-service meals across Belgium. Operates in the same sit-down brasserie/casual-dining category as Le Cheval Blanc, with comparable price-accessible positioning and Belgian-cuisine menu approach.
• Paul Boulangerie: Belgian bakery-restaurant chain operating sit-down bakery cafés serving bread, viennoiserie, and light-meal menus. Comparable brick-and-mortar Belgian casual dining experience with a dine-in service model and similar everyday-meal positioning.

Emerging players

• Domino's Pizza Belgium: Belgian delivery-focused pizza chain. Different GTM (delivery-led) but operates in the same Belgian food service market and increasingly competes for casual dining occasions once held by local brasseries.

Others

• Starbucks Belgium: Major international beverage chain operating Belgian retail locations. Different core category but shares the Belgian F&B retail footprint and competes for stop-off and casual occasion traffic in similar geographies.
• Häagen-Dazs Belgium: International ice cream parlor brand with Belgian retail locations operating physical F&B retail sites. Distinct product category but functions as a comparable operator in the Belgian F&B retail landscape for occasional consumption occasions.

Broad incumbents

• Le Pain Quotidien: Belgian-origin international café-restaurant chain serving brunch, light-meal, and dinner menus globally. Comparable brasserie-style offering with Belgian origins and casual full-service model, though at significantly broader scale.
• Pizza Hut Belgium: Belgian casual-dining chain serving pizza and pasta in sit-down format across major Belgian cities. Comparable Belgian casual sit-down restaurant operator with broader menu, larger scale, and similar price-accessibility positioning.
• Quick (Belgium): Belgian fast-food burger chain with nationwide coverage. Operates in the same Belgian food service market with a different (quick-service) format, but competes for similar everyday dining occasions and Belgian consumer meal occasions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/le-cheval-blanc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le Cheval Blanc