Breederode Hogeschool

What Breederode Hogeschool does

Breederode Hogeschool is a privately held, Netherlands-based higher vocational institution specializing in accredited healthcare and welfare education for working professionals. The school operates from its Rotterdam headquarters (Posthumalaan 120, with a secondary training site in Zwolle) and has been active for 10+ years, serving 3,000+ active students and an alumni network exceeding 10,000 graduates. Its portfolio spans six vertical categories — Huisartsenzorg (general practice care), Verpleegkunde (nursing), Fysiotherapie (physiotherapy), Ouderenzorg (elderly care), Arbo (occupational health), and Begeleiding & Onderwijstrainingen (guidance and education training) — delivered through bachelor and master programs, NLQF-level 4/5/6 certified courses, post-MBO diplomas, and short courses/masterclasses. The flagship offerings include the Praktijkondersteuner Huisartsenzorg (POH) at NLQF-level 6 (described as the only Dutch program at that level), the NVAO-accredited Deeltijd Bachelor HBO-V and Switch to Care pathways, Master Manuele Therapie and Master Kinderfysiotherapie for physiotherapists, the Researchverpleegkundige / Clinical Research Coordinator program, and the uniquely dual-endorsed Overgangsconsulent menopause-consultant training. Its core technology stack is itslearning, a third-party learning management system, used as the primary digital delivery environment for online and hybrid (online + in-person) course access.

Breederode's business model is a hybrid B2C/B2B tuition-and-fee operation. The B2C layer is predominantly self-serve: individual professionals enroll directly via the school's website (breederode.nl) and training portal (breederode.opleidingsportaal.nl), with tuition ranging from €130 for short masterclasses to €19,125 for the full-time HBO-V Switch to Care program; payment-in-installments options are widely available. The B2B layer consists of 'maatwerk en incompany' customized training programs sold to healthcare employers (hospitals, GP practices, physiotherapy clinics, occupational health services), facilitated through Dutch government subsidies including SLIM (40% employer reimbursement on eligible programs), SectorPlanPlus, and SO-ZenW, which materially lower the effective cost of corporate enrollment. Pricing models mix one-time/perpetual licenses for short courses and professional certifications with annual or multi-year contracts for long-cycle bachelor and master programs.

The school's competitive positioning rests on a stack of regulatory credentials — CRKBO registration (enabling VAT-free education), NVAO accreditation (recognized by the Ministry of OCW; CROHO-registered), NLQF-level 6 inschaling for several flagship programs, and NRTO Keurmerk certification — supplemented by category-specific endorsements from professional bodies such as the Dutch Menopause Society (DMS) and NVOG. Distribution combines direct self-serve enrollment, online and in-person information sessions (informatiebijeenkomsten) as a mid-funnel conversion mechanism, employer partnerships (e.g., Sanquin, IJsselland Ziekenhuis), and an international curriculum export to the Witgele Kruis Academy in Curaçao (launched 2018). Marketing channels are concentrated in the school's website, Facebook, LinkedIn, and Instagram, with accreditation-body listings serving as third-party trust signals.

Name

Breederode Hogeschool

Legal name

Breederode Hogeschool

Website

https://breederode.nl

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Breederode Hogeschool is a private Dutch higher vocational institution delivering accredited healthcare and welfare education — bachelor, master, and NLQF-6 programs plus short courses — to 3,000+ active working professionals and healthcare employers via Rotterdam HQ and a Zwolle training site.

Ownership category

akta.pro rank

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Individual Course and Program Fees: Breederode Hogeschool generates revenue primarily through tuition fees charged to individual students enrolling in its courses, certifications, bachelor, and master programs. Fees range from €130 per short masterclass to €19,125 for the full-time HBO-V Switch to Care program. Payment in installments is available.
2. Incompany / Maatwerk Corporate Training: The school sells customized training programs to healthcare employers under its 'maatwerk en incompany' offering. Multiple courses are explicitly offered as incompany trajectories (e.g., Researchmedewerker, Beweegprogramma's, Masterclass Familiebegeleiding).
3. SLIM Scholingssubsidie Facilitation: Work employers can apply for government SLIM subsidy to reimburse training costs at Breederode, effectively lowering the financial barrier for employer-sponsored enrollment and driving volume.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Breederode Hogeschool provides accredited higher-education programs in the healthcare and welfare domain, including bachelor degrees, master programs, NLQF-level (including NLQF 6) courses, short courses, and masterclasses. It also delivers bespoke incompany training for healthcare employers. Programs are delivered through a blended format combining classroom and online learning via the itslearning LMS.

Product overview

Breederode Hogeschool is a higher vocational school offering a comprehensive portfolio of accredited educational programs in healthcare and welfare, operating as a platform-plus-modules architecture. The institution provides bachelor and master programs, NLQF-level accredited courses (levels 4, 5, and 6), short courses, and masterclasses. The core offerings are organized into six main categories: Huisartsenzorg (General Practice Care), Verpleegkunde (Nursing), Fysiotherapie (Physiotherapy), Ouderenzorg (Elderly Care), Arbo (Occupational Health), and Begeleiding & Onderwijstrainingen (Guidance & Education Training). Key products include the Praktijkondersteuner Huisartsenzorg (NLQF-6) as their flagship program, Master Manuele Therapie and Master Kinderfysiotherapie for physiotherapists, Deeltijd Bachelor HBO-V and Switch To Care for nursing pathways, Researchverpleegkundige/CRC for clinical research, and Overgangsconsulent for women's health. Programs are available as open enrollment courses or as customized incompany training. The institution is CRKBO-registered, NVAO accredited, and NRTO certified.

Differentiator

Problem solved

Functional benefit

Products and services

• Bachelor Healthcare and Welfare Accredited bachelor-level program for individuals seeking a degree in the healthcare and welfare domain, delivered through blended learning via the itslearning LMS.
• Bachelor Digital Care Accredited bachelor program focused on digital care topics, aimed at students and professionals who need formal qualifications in the digitalization of care services.
• NLQF-level courses (including NLQF 6) Courses aligned to the Dutch National Qualification Framework, including NLQF Level 6, providing formally recognized credentials for healthcare and welfare professionals.
• Master programs Postgraduate master-level programs providing advanced specialization for healthcare and welfare professionals.
• M&G and M&G3 courses Specialized courses aligned to the Maatschappelijke Gezondheidszorg (M&G) qualification track, including the M&G3 level for nursing and care professionals.
• Short courses and masterclasses Short-cycle offerings for targeted skill or knowledge updates in healthcare and welfare, designed for working professionals needing concise learning interventions.
• Incompany training for healthcare and welfare employers Customized cohort-based training programs delivered to healthcare and welfare employer organizations on-site or virtually, with SLIM subsidy facilitation where eligible.

Quantifiable outcome

• 3,000+ active students and 10K+ alumni trained in healthcare professions
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Six partnerships are on record, tiered minor and core.

• WGK Curaçao (Witgele Kruis Academy, powered by Breederode Hogeschool)minorStrategic or Co-development Partner · 1 May 2018Stichting van het Wit Gele Kruis (WGK) voor Thuiszorg 'Prinses Margriet' in Curaçao partnered with Breederode Hogeschool in May 2018 to create the Witgele Kruis Academy. The academy trains WGK's caregiving and nursing staff with up-to-date nursing skills via e-learnings and practical training sessions, powered by Breederode's curriculum expertise in healthcare and welfare education.
• Nederlandse Raad voor Training en Opleiding (NRTO)coreStrategic or Co-development PartnerBreederode Hogeschool is a member of the NRTO (Nederlandse Raad voor Training en Opleiding), the trade association for private training providers in the Netherlands. Membership grants access to the NRTO Keurmerk quality seal, codes of conduct (Beroep en Bedrijf and Consumenten), and use of NRTO-drafted General Terms and Conditions.
• SanquinminorStrategic or Co-development PartnerSanquin offers an incompany bridge course for its research staff, after which employees can complete the full Researchmedewerker (post-mbo) diploma at Breederode with exemptions. This partnership provides a streamlined pathway for Sanquin employees to gain formal qualifications while receiving practical incompany training.
• Stichting Wetenschap BalansminorStrategic or Co-development PartnerBreederode Hogeschool co-developed the STIP-Methode workshop with Stichting Wetenschap Balans, a workshop focused on unexplained behavior in elderly care settings.
• Dutch Menopause Society (DMS) and Nederlandse Vereniging voor Obstetrie en Gynaecologie (NVOG)coreStrategic or Co-development PartnerBoth the DMS and NVOG formally recognize and support the Overgangsconsulent program offered by Breederode Hogeschool. This dual professional endorsement is unique in the Netherlands and validates the program's quality and relevance to clinical practice.
• VVOC (Vereniging Verloskundig Overgangs Consulenten)minorChannel Partner/ Reseller/ DistributorVVOC professionals participate in Breederode's online information sessions for the Overgangsconsulent program, sharing real-world practice experience. Breederode organizes VVOC's practical assessment (stage and assessment) component as part of the program for €500 included in tuition.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• NHL Stenden Hogeschool: NHL Stenden is a large Dutch hogeschool offering HBO healthcare programs including nursing and wellbeing specializations. Comparable in NVAO-accredited healthcare curriculum and part-time formats, but operates as a broad multi-disciplinary public hogeschool.
• Hogeschool Utrecht: Hogeschool Utrecht is a large public hogeschool offering HBO nursing, physiotherapy, and post-HBO healthcare specializations. Overlaps with Breederode on curriculum content and target professions but operates at much larger scale and as a public institution.
• Fontys Hogeschool: Fontys is one of the largest Dutch hogescholen, with extensive healthcare faculties including nursing, physiotherapy, and allied health. Comparable in NVAO accreditation and healthcare curriculum but a much broader institution with many non-healthcare disciplines.

Direct peers

• Schouten & Nelissen: Schouten & Nelissen is a long-standing Dutch private training and development provider with healthcare and welfare programs in its portfolio. Comparable in CRKBO registration, B2C + B2B delivery model, and adult-professional learner focus.
• Capabel Hogeschool: Capabel is a Dutch private hogeschool offering accredited HBO and post-HBO programs targeted at working professionals. Comparable in private hogeschool positioning, NVAO accreditation pathway, and adult-learner part-time delivery.
• Avans+: Avans+ is the continuing education arm of Avans Hogeschool, offering post-HBO and professional master's programs including healthcare specializations. Comparable in hogeschool pedigree, NLQF/NVAO accreditation, and B2B incompany offering for healthcare employers.
• NCOI: NCOI is the largest private continuing education provider in the Netherlands, offering accredited HBO and post-HBO programs for working professionals with both individual and incompany/B2B channels. Highly comparable to Breederode in business model (CRKBO/NVAO accredited, hybrid delivery, employer-sponsored cohorts) and competing directly for the same healthcare upskilling student.
• SR&O Group: SR&O is a Dutch private training provider focused on healthcare and welfare professional development, including post-HBO specializations. Comparable in target customer (Dutch healthcare professionals), accreditation stack, and employer-sponsored delivery.

Emerging players

• NTI (Nederlands Talen Instituut): NTI is a Dutch private distance-learning institution offering accredited HBO and post-HBO programs across multiple sectors including healthcare. Comparable in CRKBO registration and part-time adult-learner delivery but operates at much broader scale and lower specialization.
• LOI (Leiden Onderwijs Instituut): LOI is a large Dutch private distance-learning provider offering accredited HBO programs including healthcare-adjacent tracks. Comparable in private B2C continuing-education delivery but leans more heavily online than Breederode's hybrid model and does not focus specifically on healthcare specializations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/breederode
• LinkedInlinkedin.com/company/breederode-hogeschool
• Instagraminstagram.com/breederodehogeschool

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Breederode Hogeschool