BR EQUIPEMENT
BR EQUIPEMENT is a French industrial storage equipment manufacturer and installer founded in 1990 in Joigny, supplying metal shelving, pallet racks, mezzanines, and cantilever systems to industrial, logistics, and distribution customers across France via a seven-region direct sales network, complemented by turnkey installation and EN 15635 safety inspection services.
- Company typePrivate
- Founded1990
- HeadquartersJoigny, France
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What BR EQUIPEMENT does
BR EQUIPEMENT is a French industrial storage equipment manufacturer and distributor founded in 1990 in Joigny, Yonne, originally operating under the name Bourgogne Rayonnages and now a subsidiary of BEWOP Groupe. The company designs, sources, and installs metal shelving systems spanning light tubular racks (RAP, Distrimag), medium-heavy mi-lourd systems (EPSIVOL/EPSIVOL ONE with 320–2,500 kg per-level capacity), heavy-duty pallet racks, cantilever systems for long loads, and EN 1090-compliant custom mezzanine platforms. Complementary offerings include dynamic storage systems (FIFO, accumulation, push-back, shuttle-based), material handling equipment (conveyors, pallet trucks, stackers), environmental safety products (retention basins for hazardous liquids), industrial lockers and partitions, and the recently introduced Ombrière Multifonctionnelle, a smart solar shade structure integrating USB, LED, misting, and photovoltaic generation.
The business operates a direct enterprise sales model through a network of named technico-commercial representatives covering seven French regional zones — Bourgogne Nord, Bourgogne Franche-Comté, Bourgogne Sud-Rhône Alpes, Nord Est, Île-de-France-Centre, Région Centre, and Région Sud — each backed by a dedicated regional subdomain website. Pricing is quote-based following on-site technical studies, with a stated 24–48 hour response time. Revenue streams split between hardware sales (EPSIVOL racks, pallet racks, mezzanines, cantilever, handling equipment) and professional services (turnkey installation including delivery, assembly, anchoring, and final reception, plus recurring EN 15635 annual rack safety inspections with prioritized remediation plans). The 2020 partnership with AR Racking (part of Spain's Grupo Arania) extends the product portfolio to internationally-engineered pallet racks, picking, dynamic, Drive-In, and Push-back systems without requiring equivalent in-house R&D investment. Customer segments are horizontal — industrial manufacturers, logistics providers, distributors, auto parts retailers, wine cooperatives, and hazardous-materials handlers — served primarily through project-based sales with no publicly disclosed recurring-revenue contracts or named enterprise anchor accounts.
BR EQUIPEMENT firmographics
Firmographics- Name
- BR EQUIPEMENT
- Legal name
- BR ÉQUIPEMENT
- Website
- https://br-equipement.fr
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BR EQUIPEMENT is a French industrial storage equipment manufacturer and installer founded in 1990 in Joigny, supplying metal shelving, pallet racks, mezzanines, and cantilever systems to industrial, logistics, and distribution customers across France via a seven-region direct sales network, complemented by turnkey installation and EN 15635 safety inspection services.
- Ownership category
- akta.pro rank
BR EQUIPEMENT industry classification
Industry- Product category
- Industrial Storage Equipment
- NAICS
- Industrial Supplies Merchant Wholesalers (423840)
- SIC
- Wholesale-Industrial Machinery & Equipment (5084), General Industrial Machinery & Equipment (3560)
- akta.pro primary industry
- Warehouse Storage & Racking Systems (Pallet Racking, Shelving, Mezzanines) (IMAHABAD)
- akta.pro secondary industry
- Material Handling Protective Accessories (Slip Sheets, Corner Boards, Pallet Collars) (IMALAFAN)
Keywords
Where BR EQUIPEMENT is headquartered
LocationHeadquarters
- HQ city
- Joigny
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
BR EQUIPEMENT business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Industrial Storage Equipment Sales: Sale of metal shelving systems, pallet racks, cantilever racks, and mezzanine platforms. Products are sold as standard or custom configurations with pricing based on specifications.
- Installation and Assembly Services: Turnkey installation services including study, design, delivery, assembly, mounting, and final reception. Services include unloading, assembly, erection, beam placement, and anchoring.
- Safety Inspection Services: Annual rack inspection services following EN 15635 standard with compliance reports and remediation support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quotation based on project specifications |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
BR EQUIPEMENT product offering
Product offeringCore offering
BR EQUIPEMENT manufactures, distributes, and installs industrial storage and material handling equipment for industrial, logistics, distribution, and manufacturing customers across France. The product portfolio includes metal shelving (light, medium-heavy, and heavy-duty pallet racks), cantilever systems, dynamic FIFO/pallet-shuttle storage, EN 1090-compliant mezzanine platforms, conveyors and pallet handling equipment, retention basins for hazardous liquids, industrial lockers and partitioning systems. The company delivers a turnkey service model from on-site technical study and design through delivery, assembly, and final reception, supplemented by EN 15635 annual rack safety inspections.
Product overview
BR EQUIPEMENT is a French industrial equipment manufacturer specializing in comprehensive storage, material handling, and workplace solutions. The product portfolio centers on metal shelving systems (rayonnages métalliques) including light-duty tubular racks (RAP, Distrimag), medium-heavy racks (EPSIVOL/EPSIVOL ONE), and heavy-duty pallet racks (racks à palettes). The company also offers cantilever systems for long items, dynamic storage systems (FIFO, accumulation, push-back, shuttle), industrial mezzanine platforms (conforming to EN1090), and material handling equipment (conveyors, pallet trucks, stackers). Additional offerings include environmental safety products (retention trays for hazardous liquids), industrial furniture (lockers, cabinets, workbenches), partitioning solutions (grillaged, workshop, office partitions, cabin offices), and innovative products like multifunctional solar shade structures (ombrière). The company provides associated services including annual rack inspection (EN 15635) and installation/mounting services.
Differentiator
Problem solved
Functional benefit
Products and services
- EPSIVOL / EPSIVOL ONE Rack System
Quantifiable outcome
- 60% faster installation time with pre-assembled EPSIVOL frames
- +2 more outcomes
Companies that use BR EQUIPEMENT
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
BR EQUIPEMENT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
BR EQUIPEMENT partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- AR RackingcorePartnership since 2020 with AR Racking, an international industrial storage manufacturer (part of Grupo Arania) based in Tudela, Spain. AR Racking provides high-quality rack systems including pallet racks, picking solutions, dynamic systems, Drive-In, Push-back, cantilever, and safety accessories. The partnership enables BR EQUIPEMENT to offer internationally-engineered solutions with competitive positioning and distributor-friendly policies.
- ManorgaminorListed as a partner on the BR EQUIPEMENT website. Nature of partnership not explicitly detailed in available source material.
- PramacminorListed as a partner on the BR EQUIPEMENT website. Nature of partnership not explicitly detailed in available source material.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
BR EQUIPEMENT competitors and assessment
Company assessmentBroad incumbents
- DEXION: Large European storage solutions provider offering pallet racking, shelving, mezzanines, and automated systems. Larger incumbent with broader portfolio competing across the same segments as BR EQUIPEMENT.
- Mecalux: Spanish-headquartered global provider of warehouse storage solutions including pallet racks, shelving, and automated systems. Significantly larger incumbent with broader international footprint.
- SSI SCHAEFER: Global leader in intralogistics offering racking, shelving, and automated storage solutions. Much larger incumbent with comprehensive enterprise offering overlapping BR EQUIPEMENT's core categories.
- Kardex Holding: European-headquartered provider of automated storage and retrieval systems and intralogistics solutions. Larger incumbent overlapping in dynamic storage and shelving segments.
Direct peers
- AR Racking: Spanish industrial storage systems manufacturer (part of Grupo Arania) offering pallet racks, cantilever, dynamic storage, and shuttle systems. Direct peer given BR EQUIPEMENT is its official French distribution partner and offers overlapping product lines.
- Manorga: French manufacturer and distributor of industrial shelving, pallet racks, and storage solutions. Direct competitor to BR EQUIPEMENT in the same French regional market with overlapping product categories.
- BITO Storage Systems: German manufacturer of shelving, pallet racking, and storage/retrieval systems with a strong European footprint. Closely comparable on product mix, customer base, and turnkey service model.
- Bruynzeel Storage Systems: Dutch manufacturer of industrial racking and shelving systems. Comparable European industrial storage equipment manufacturer with overlapping pallet rack and mezzanine offerings.
- FAMI Storage Systems: Italian industrial shelving and racking manufacturer serving European industrial and warehouse customers. Comparable product portfolio and channel model (technical sales + installation).
Emerging players
- Knapp AG: Austrian intralogistics specialist focused on shuttle-based and automated storage systems. Adjacent competitor in the dynamic/shuttle storage segment where BR EQUIPEMENT also offers solutions through AR Racking.
Market position
Strengths1 record
Weaknesses4 records
Competitive moat3 records
Key risks1 record
Key highlights7 records
Customer concentration
BR EQUIPEMENT social profiles
Digital presenceBR EQUIPEMENT compliance and trust
Trust signalCompliance2 records
BR EQUIPEMENT financial estimates
Financial estimateRevenue estimate
Valuation estimate
BR EQUIPEMENT leadership team
Management profileNumber of profiles
Profiles6 records
BR EQUIPEMENT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BR EQUIPEMENT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BR EQUIPEMENT
What does BR EQUIPEMENT do?
BR EQUIPEMENT manufactures, distributes, and installs industrial storage and material handling equipment for industrial, logistics, distribution, and manufacturing customers across France. The product portfolio includes metal shelving (light, medium-heavy, and heavy-duty pallet racks), cantilever systems, dynamic FIFO/pallet-shuttle storage, EN 1090-compliant mezzanine platforms, conveyors and pallet handling equipment, retention basins for hazardous liquids, industrial lockers and partitioning systems. The company delivers a turnkey service model from on-site technical study and design through delivery, assembly, and final reception, supplemented by EN 15635 annual rack safety inspections.
Is BR EQUIPEMENT a public or private company?
BR EQUIPEMENT is a private company. It is classified as corporate owned and is currently operating.
When was BR EQUIPEMENT founded?
BR EQUIPEMENT was founded in 1990. It employs 1 to 10 people.
Where is BR EQUIPEMENT based?
BR EQUIPEMENT is headquartered in Joigny, France, in the Europe region.
How does BR EQUIPEMENT make money?
Three revenue lines are on record. Industrial Storage Equipment Sales are the primary driver. The others are installation and Assembly Services and safety Inspection Services.
Who are BR EQUIPEMENT's main competitors?
Broad incumbents on record are DEXION, Mecalux, SSI SCHAEFER and Kardex Holding. Direct peers are AR Racking, Manorga, BITO Storage Systems, Bruynzeel Storage Systems and FAMI Storage Systems. Knapp AG is listed as an emerging player.
Does BR EQUIPEMENT have an API?
No public API is recorded for BR EQUIPEMENT.
What industry is BR EQUIPEMENT in?
BR EQUIPEMENT's product category is Industrial Storage Equipment. Its primary akta.pro industry code is IMAHABAD, Warehouse Storage & Racking Systems (Pallet Racking, Shelving, Mezzanines), with a secondary code of IMALAFAN, Material Handling Protective Accessories (Slip Sheets, Corner Boards, Pallet Collars). Its NAICS code is 423840 and its SIC code is 5084.