BRK Kreisverband Bayreuth

What BRK Kreisverband Bayreuth does

BRK Kreisverband Bayreuth is a non-profit district association of the Bayerisches Rotes Kreuz (Bavarian Red Cross), headquartered in Bayreuth, Bavaria, and serving the Stadt und Landkreis Bayreuth plus parts of the Fichtelgebirge region. The organization operates as a comprehensive social and health services provider, with approximately 700 paid employees from 40 nationalities and a volunteer base of 2,400 across Bereitschaften (emergency response units), Wasserwacht (water rescue), Bergwacht (mountain rescue), and Jugendrotkreuz (youth Red Cross). Its service portfolio is organized across five pillars: emergency services (Rettungsdienst, Defi-Netzwerk with 300+ public AEDs, integrated dispatch coordination via ILS Bayreuth/Kulmbach, Katastrophenschutz/SEG units), elderly care (ambulatory nursing, senior residential facilities including BRK-Ruhesitz, Service Wohnen Plus, meals-on-wheels, Hausnotruf, Hospizmobil), youth and family (Kindertageseinrichtungen, Jugendrotkreuz, BRK-SCHÖNzeit vacation program), training (BRK Bildungs- und Kompetenzzentrum with RETTcampus and LebensRetterFabrik simulation infrastructure, plus a Berufsfachschule für Notfallsanitäter graduating 16 paramedics in 2025), and social services (migration counseling, refugee assistance, PSNV crisis support).

The organization is governed as a Kreisverband under the Bayerisches Rotes Kreuz umbrella, with no external private equity or venture capital ownership. Revenue is generated through a mix of statutory health and nursing insurance reimbursements (SGB V, SGB XI — including the €131/month Entlastungsbetrag subsidy under §45b SGB XI), government contracts for social welfare and disaster protection, membership fees (Fördermitgliedschaft), donations from individuals, companies, and foundations (notably the Gisela und Jörg Schön-Stiftung for the SCHÖNzeit program), retail sales through the RotKreuz-Laden thrift store, and training fees. The organization coordinates 17 Bereitschaften across the district and is a founding member of the Arbeitsgemeinschaft Bayreuther Pflegeschulen, a consortium running approximately 150 nursing training places per year group — one of Bavaria's largest nursing school networks. Local units trace continuous operation back to 1880 (Bad Berneck) and 1925 (Fichtelberg/Neubau), and the PSNV crisis-support team marked 20 years of operation in 2026. Service delivery is direct-to-beneficiary through mobile units, stationary facilities, and community-based locations; the organization maintains a multi-channel public engagement approach via its website, Facebook pages for each Bereitschaft, YouTube, press releases, and community events such as the annual Rotkreuz-Empfang.

Name

BRK Kreisverband Bayreuth

Legal name

Bayerisches Rotes Kreuz Kreisverband Bayreuth

Website

https://brk-bayreuth.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

BRK Kreisverband Bayreuth is the Bavarian Red Cross district association serving Stadt und Landkreis Bayreuth, providing emergency rescue, ambulatory and residential elderly care, nursing education, blood donation, social services, and youth programs through 17 Bereitschaften, 700+ paid staff, and 2,400 volunteers.

Ownership category

akta.pro rank

Product category

Emergency Medical and Humanitarian Services

NAICS

Ambulance Services (62191), Individual and Family Services (6241), Community Food and Housing, and Emergency and Other Relief Services (6242)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Social Services (8300)

akta.pro primary industry

Private EMS Providers (Contract/Interfacility) (HLAFANAB)

akta.pro secondary industries

Life Plan / Entrance-Fee CCRCs (HLADAEAA), Community Paramedicine & Mobile Integrated Healthcare (MIH/CP) Programs (HLAFANAI)

Keywords

• Emergency medical services
• Elderly care services
• Disaster response services
• First aid training
• Humanitarian aid services

Headquarters

HQ city

Bayreuth

HQ country

Germany

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Membership Fees: Fördermitgliedschaft (supporting membership) where members pay dues to support the organization's humanitarian work
2. Donations: Monetary and in-kind donations from individuals, companies, and foundations including clothing, household goods, and direct financial contributions
3. Statutory Health Insurance Reimbursement (SGB V): Reimbursement for medical services provided under statutory health insurance schemes for nursing and care services
4. Nursing Care Insurance Reimbursement (SGB XI): Coverage for nursing care services under the statutory nursing care insurance framework
5. Social Services Contracts: Government-funded social welfare services including migration counseling, refugee assistance, and family support services
6. Retail Sales (RotKreuz-Laden): Sale of donated clothing and goods at the RotKreuz-Laden thrift store, with proceeds supporting humanitarian programs

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

BRK Kreisverband Bayreuth delivers a comprehensive portfolio of community health and social services including 24/7 emergency rescue and ambulance dispatch, ambulatory and stationary elderly care, first aid and nursing vocational training, blood donation services, disaster response and civil protection, youth and family programs, migration counseling, and a second-hand clothing store. Services are delivered through 17 volunteer Bereitschaften, professional care staff, mobile units, and stationary facilities across Stadt und Landkreis Bayreuth and parts of Fichtelgebirge.

Product overview

BRK Kreisverband Bayreuth (Bavarian Red Cross, Bayreuth District) operates as a comprehensive social and health services provider offering emergency rescue, elderly care, youth services, and disaster relief. The portfolio is organized as multiple interconnected service lines: Emergency Services (Rettungsdienst, Defi-Netzwerk, Integrierte Leitstelle), Elderly Care (Ambulante Pflege, Senioreneinrichtungen, Hausnotruf, Essen auf Rädern), Youth & Family (Kindertageseinrichtungen, Jugendrotkreuz, BRK-SCHÖNzeit), Disaster Response (Bergwacht, Wasserwacht, Bereitschaften, Rettungshundestaffel), and Training (BRK-Bildungszentrum with RETTcampus). Key facilities include BRK-Altstadtpark for senior living and Erzähl-Café activities. Services are delivered through volunteer-based Bereitschaften across 17 locations and professional staff, with specialized units like Hospizmobil and the defibrillator network demonstrating innovative community health initiatives.

Differentiator

Problem solved

Functional benefit

Brands

• BRK-SCHÖNzeit: Vacation program for children from financially challenged families
• Defi-Netzwerk Bayreuth
• Lebensretter112
• BRK-Menüservice
• care and career

Products and services

• Rettungsdienst (Rescue Service) 24/7 emergency rescue and ambulance services with modern rescue vehicles deployed throughout the Bayreuth district and dispatched via the Integrierte Leitstelle Bayreuth/Kulmbach.
• Erste Hilfe (First Aid Courses) First aid training courses including the compact 'Lebensretter112' 112-minute refresher, children's emergency courses, and driving-license applicant courses offered through the BRK Bildungs- und Kompetenzzentrum.
• Blutspende (Blood Donation) Blood donation services including on-site and mobile blood donation drives for collecting blood supplies for regional medical facilities.
• Ambulante Alten- und Krankenpflege (Ambulatory Nursing Care) Ambulatory nursing and elderly care delivered through BRK Sozialstationen in Bayreuth and Fichtelgebirge, covering medical treatment per SGB V and nursing assistance per SGB XI.
• Essen auf Rädern (Meals on Wheels) Daily meal delivery service for elderly and at-risk residents in Bayreuth, including summer-specific menus with fresh, varied dishes.
• Hausnotruf (Home Emergency Call System) Home emergency response system enabling elderly and at-risk individuals to call for help remotely via a connected device.
• Patientenfahrdienst (Patient Transport) Transportation services for patients requiring non-emergency medical transport to healthcare facilities.
• Persönliche Assistenz (Personal Assistance) Personal assistance services for individuals with disabilities or chronic illness to support independent daily living.
• Senioreneinrichtungen (Senior Facilities) Residential and care facilities for elderly persons including BRK-Ruhesitz Bayreuth and BRK Hostel.
• Service Wohnen Plus (Assisted Senior Living) Assisted living service enabling seniors to live independently in their own homes with additional support services.
• Kindertageseinrichtungen (Child Daycare) Daycare and early childhood education services for families in Bayreuth.
• BRK-SCHÖNzeit (Children's Vacation Program) Week-long vacation program at BLSV Sportcamp Nordbayern in Bischofsgrün for children from financially challenged families, serving approximately 15 children annually.
• Bergwacht (Mountain Rescue) Mountain rescue and alpine safety service for emergencies in the Fichtelgebirge and surrounding terrain.
• Wasserwacht (Water Rescue) Water safety and drowning prevention service securing events at lakes, providing lifeguard training, with 600 members in Bayreuth alone.
• BRK-Bereitschaften (Volunteer Emergency Response Units) 17 volunteer emergency response teams across the Bayreuth district delivering Sanitätsdienst (medical service), Betreuungsdienst (care service), and Technik & Sicherheit (technical and safety) at events and incidents.
• Jugendrotkreuz (Youth Red Cross) Youth organization for children and teenagers teaching first aid, leadership skills, and humanitarian values.
• Hospizmobil (Hospice Mobile) Specialized mobile hospice service that transports palliative patients free of charge to fulfill last wishes at desired locations.
• RotKreuz-Laden (Red Cross Thrift Store) Second-hand clothing and goods store selling donated items at affordable prices, also functioning as a Kleiderkammer for those in need.
• BRK-Bildungs- und Kompetenzzentrum (Education and Training Center) Educational and training facility offering courses in nursing, rescue services, and first aid including RETTcampus and LebensRetterFabrik for realistic training simulations.
• Rettungshundestaffel (Rescue Dog Unit) Search and rescue dog unit with 10 dog-handler teams trained to locate missing persons, operational since 2013.
• Integrierte Leitstelle (Integrated Dispatch Center) Integrated dispatch center coordinating emergency services including fire department, rescue service, and remote activation of the defibrillator network.
• Katastrophenschutz und SEG (Disaster Response) Disaster protection services and Schnelleinsatzgruppen (SEG) for rapid deployment during major incidents, including SEG Verpflegung (catering), SEG Betreuung (care), and SEG Rettung (rescue).
• Migrationsberatung (Migration Counseling) Migration counseling services for immigrants in Bayreuth supporting integration, legal orientation, and social network building.
• Flüchtlings- und Asylhilfe (Refugee and Asylum Assistance) Refugee and asylum assistance services for newly arrived individuals and families in Bayreuth, including integration support.
• Senioren- und Pflegeberatung (Senior and Care Advisory) Advisory services for seniors and their families on nursing care options, insurance benefits (SGB V, SGB XI), and the Entlastungsbetrag subsidy.
• BRK Hostel BRK Hostel providing accommodation services for elderly and care-related temporary stays.
• Fördermitgliedschaft (Supporting Membership) Recurring supporting-membership program where individuals pay dues to fund the humanitarian work of BRK Bayreuth.
• Defi-Netzwerk Bayreuth (Public Defibrillator Network) Network of over 300 publicly accessible automated external defibrillators (AEDs) connected to the Integrierte Leitstelle Bayreuth/Kulmbach with remote-unlocking capability.

Quantifiable outcome

• 16 new paramedics graduated in 2025 from BRK Berufsfachschule für Notfallsanitäter
• +3 more outcomes

Named customers8 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered minor and core.

• AOK BayreuthminorGTM or Marketing Partner · 10 December 2025AOK Bayreuth and BRK Bayreuth conducted a joint awareness campaign for people with dementia at Rotmain-Center Bayreuth. Both organizations provided information and counseling services to raise awareness about dementia support.
• Rotmain-Center BayreuthcoreGTM or Marketing Partner · 1 December 2025Rotmain-Center Bayreuth supports BRK-SCHÖNzeit vacation program with donations totaling 966.33 euros collected during Christmas season. The shopping center serves as a collection point for donations and helps raise awareness for children's vacation programs.
• BLSV Sportcamp Nordbayern (Bischofsgrün)coreStrategic or Co-development Partner · 1 January 2025BLSV Sportcamp Nordbayern in Bischofsgrün hosts the BRK-SCHÖNzeit vacation program for children. The sports camp provides facilities for outdoor activities and accommodations for the week-long vacation program.
• Gesundheitseinrichtungen des Bezirks Oberfrankens (GEBO)coreStrategic or Co-development Partner · 1 February 2024GEBO is one of the four founding partners of the Arbeitsgemeinschaft Bayreuther Pflegeschulen, contributing to nursing education and practical training.
• Berufliches Fortbildungszentrum der Bayerischen Wirtschaft (bfz) BayreuthcoreStrategic or Co-development Partner · 1 February 2024bfz Bayreuth is one of the four founding partners of the Arbeitsgemeinschaft Bayreuther Pflegeschulen, contributing to nursing education.
• Klinikum Bayreuth GmbHcoreStrategic or Co-development Partner · 1 February 2024Klinikum Bayreuth GmbH is one of the four founding partners of the Arbeitsgemeinschaft Bayreuther Pflegeschulen, providing clinical training opportunities for nursing students.
• Fire Services (Feuerwehren) BayreuthcoreStrategic or Co-development Partner · 1 January 2024BRK works closely with fire services throughout Bayreuth region for emergency response, disaster management, and event coverage. Fire brigades often arrive first at accident scenes and coordinate with BRK paramedics.
• Arbeitsgemeinschaft Bayreuther Pflegeschulen (Working Group of Bayreuth Nursing Schools)coreStrategic or Co-development Partner · 1 January 2019Partnership between BRK Kreisverband Bayreuth, Gesundheitseinrichtungen des Bezirks Oberfrankens, Berufliches Fortbildungszentrum der Bayerischen Wirtschaft (bfz) Bayreuth, and Klinikum Bayreuth GmbH forming one of Bavaria's largest school networks with approximately 150 practical training places per year group.
• ILS Bayreuth/Kulmbach (Integrierte Leitstelle)coreStrategic or Co-development Partner · 1 January 2011ILS Bayreuth/Kulmbach is the integrated control center that coordinates emergency responses including BRK ambulance services. They jointly operate the Defi-Netzwerk Bayreuth for public-accessible defibrillators with remote unlocking capability.

Scale indicators17 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Diakonie Bayern: Protestant welfare organization operating ambulatory nursing care, senior facilities, social services, and youth programs across Bavaria. Competes with BRK Bayreuth for SGB V/XI contracts and government social service tenders.
• Malteser Hilfsdienst: Major German humanitarian organization operating ambulance services, elderly care, social services, and volunteer-based emergency response. Directly competes with BRK for government contracts, volunteers, and donations across Bavaria.
• Bergwacht Bayern: Bavarian mountain rescue organization that, while structurally related to BRK, operates as a distinct entity for alpine rescue services. Direct peer for BRK's Bergwacht unit and similar volunteer-based mountain rescue operations.
• Caritasverband für die Erzdiözese Bamberg: Regional Catholic welfare organization providing comparable social services including migration counseling, elderly care, family support, and refugee assistance in the broader Upper Franconia region.
• Arbeiter-Samariter-Bund (ASB): German aid organization providing ambulance services, nursing care, social services, and disaster response. Competes with BRK Bayreuth in EMS contracts, elderly care, and volunteer recruitment across the same geographic markets.
• AWO Bezirksverband Oberfranken: Workers' welfare organization providing elderly care, social services, youth programs, and family support in Upper Franconia. Directly competes with BRK Bayreuth in nursing care, daycare, and social services contracts in the same regional market.
• Deutsche Lebens-Rettungs-Gesellschaft (DLRG): Germany's largest water rescue organization and direct peer to BRK's Wasserwacht. Competes specifically for water rescue volunteers, lifeguard training, and swimming safety services in the Bayreuth region and Bavaria broadly.
• Johanniter-Unfall-Hilfe: Major German humanitarian organization with extensive EMS, nursing care, and youth services operations. Operates similarly structured regional chapters competing directly for the same volunteer base and government service contracts.

Broad incumbents

• Deutsches Rotes Kreuz (Bundesverband): National German Red Cross federation that coordinates the broader DRK network including BRK. Provides policy framework, disaster response coordination, and shared infrastructure relevant to BRK Bayreuth's national positioning.
• Bayerisches Rotes Kreuz (Landesverband): The Bavarian state-level parent organization of BRK Kreisverband Bayreuth; comparable as the umbrella Red Cross entity in Bavaria that coordinates all Kreisverbände and provides shared services, training infrastructure, and policy representation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BRK-Rettungshundestaffel-Bayreuth-938076192967064
• LinkedInlinkedin.com/company/roteskreuzbayreuth

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BRK Kreisverband Bayreuth