Brookfield Academy

Name

Brookfield Academy

Legal name

The Academy of Basic Education, Inc.

Website

https://brookfieldacademy.org

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (6111), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Nonsectarian Independent Day Schools (EDAJABAA)

akta.pro secondary industry

Summer School & Extended-Year Academic Catch-Up (EDANAJAH)

Keywords

• Private education services
• College preparatory programs
• Classical education
• K-12 day school
• Independent school tuition

Headquarters

HQ city

Brookfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tuition: Primary revenue source from tuition payments. Brookfield Academy has never accepted subsidies or grants from any governing body and does not accept Choice funds. Tuition ranges from $11,500 (Little Knights) to $26,900 (Levels 11-12) for 2026-27. Enrollment requires a $2,000 non-refundable deposit.
2. Annual Giving / Donations: Annual Fund Drive covers capital needs beyond everyday operating expenses. Donors can give through the A.B.E. Club (monthly giving), corporate matching programs, or one-time gifts. The school also hosts a Dinner Auction as a fundraising event.
3. Summer Days Program: Summer program offering classes and camps for grades K4-12, including Discovery Camp, athletic clinics, academic classes, enrichment, and fine arts. Revenue generated through program registration fees.
4. International Student Fees: International students pay additional application fees and tuition fees to support the program's costs, including host family coordination. A $5,000 non-refundable deposit is required upon acceptance.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Brookfield Academy delivers independent college-preparatory day school education for students from age 3 (K3/Little Knights) through Grade 12 on a 125-acre Brookfield, Wisconsin campus, organized into four divisions (Primary, Lower, Middle, Upper School) and supported by a classical curriculum, Singapore Math, Latin, and free-market economics programming. Beyond full-year academics, the school sells standalone summer and after-school programs, an international student program for F-1 visa holders, and specialized distinction programs such as the Free Market Institute and the International Freedom Scholars thesis program.

Product overview

Brookfield Academy is an independent college preparatory day school offering a unified educational program from K3 through Grade 12. The school is organized into four divisions: Primary School (Little Knights, Levels A-2), Lower School (Levels 3-5), Middle School (Levels 6-8), and Upper School (Levels 9-12). Beyond core academics, the school provides supplementary programs including Summer Days (summer camp and academic enrichment), the Narnia and MAP after-school care programs, the Peter Rabbit extended-day option, the International Student Program, the Free Market Institute, and the International Freedom Scholars distinction program. The Five Star Legacy Endowment supports scholarships and school operations. The academic approach emphasizes classical education, Singapore Math in Lower School, Latin instruction, and free market economics principles, with 100% of graduates entering four-year colleges.

Differentiator

Problem solved

Functional benefit

Products and services

• Primary School Foundational academic division of Brookfield Academy serving approximately 230 students in Little Knights, Levels A-2, focused on early academic and social development as part of the K3-Grade 12 college-preparatory program.
• Lower School Elementary division of Brookfield Academy serving approximately 155 students in Levels 3-5, implementing the Singapore Math curriculum that emphasizes conceptual understanding and reasoning before introducing algorithms.
• Middle School Middle school division of Brookfield Academy serving approximately 189 students in Levels 6-8, providing transition to algebraic thinking, abstract reasoning, and Latin instruction.
• Upper School College-preparatory division of Brookfield Academy serving approximately 320 students in Levels 9-12, featuring AP courses, the Free Market Institute, the International Freedom Scholars program, and a 100% four-year college acceptance rate.
• Free Market Institute Academic program promoting free market economics education with dedicated Economics Center classrooms, dual enrollment with Concordia University Wisconsin in AP micro/macroeconomics, and economics coursework offered to Upper School students.
• International Freedom Scholars Program Four-year certification program in which students conduct primary research on comparative country studies across three continents, write a 15-page thesis archived by the school, and present findings to the Board of Directors.
• International Student Program SEVIS-certified program accepting international students beginning in 9th grade, issuing I-20s for F-1 Visa sponsorship and providing host family placement through an International Host Family Coordinator.
• Summer Days Program Summer program (June 1-July 24, 2026) offering classes and camps for grades K4-12, including Discovery Camp, athletic clinics, academic classes, enrichment, and fine arts.
• Discovery Camp Weekly themed summer camp for children entering K4 and K5, combining enrichment, exploration, and physical activity in a caring environment.
• Narnia Program Before- and after-school care program for Primary and Lower School students (K4-8), extending from 7:45 am until 5:30 pm.
• MAP Program After-school care and enrichment program for Middle School students, providing supervised care from 3:15 pm until 6:00 pm.
• Peter Rabbit Program Optional educational and recreational program complementing the half-day Level A (Pre-K) program, available from 7:30 am to 3:15 pm.
• Five Star Legacy Endowment Endowment with over $15 million in value (as of May 31, 2026) providing scholarships, financial assistance, professional development, campus maintenance, and Mission-based educational programs through 30 endowed funds.

Quantifiable outcome

• 100% of students enter a four-year college upon graduation
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Concordia University Wisconsin (CUW)coreStrategic or Co-development Partner · 1 January 2020Brookfield Academy partnered with Concordia University Wisconsin, which shares a similar free market perspective in economics. Students may take AP micro/macroeconomics and receive three transferable college credits from CUW upon successful completion. The partnership gives BA teachers more freedom to teach important market principles.
• Milwaukee BrewersminorOthersThe Milwaukee Brewers professional baseball team provides camps on Brookfield Academy's campus as part of the Summer Days athletics program.
• Milwaukee BucksminorOthersThe Milwaukee Bucks professional basketball team provides camps on Brookfield Academy's campus as part of the Summer Days athletics program.
• NIKE Tennis CampsminorOthersBrookfield Academy hosts NIKE Tennis Camps in two one-week sessions, led by highly qualified collegiate coaches and staff members.
• Northwestern Mutual LifeminorGTM or Marketing PartnerNorthwestern Mutual Life has provided corporate matching gifts to Brookfield Academy donations in the past.
• Delta AirlinesminorGTM or Marketing PartnerDelta Airlines has provided corporate matching gifts to Brookfield Academy donations in the past.
• WE EnergiesminorGTM or Marketing PartnerWE Energies has provided corporate matching gifts to Brookfield Academy donations in the past.
• Markel CorporationminorGTM or Marketing PartnerMarkel Corporation has provided corporate matching gifts to Brookfield Academy donations in the past.
• Artisan PartnersminorGTM or Marketing PartnerArtisan Partners has provided corporate matching gifts to Brookfield Academy donations in the past.
• GE FoundationminorGTM or Marketing PartnerGE Foundation has provided corporate matching gifts to Brookfield Academy donations in the past.
• NovartisminorGTM or Marketing PartnerNovartis has provided corporate matching gifts to Brookfield Academy donations in the past.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Lakeside Lutheran High School: Lutheran college-preparatory high school in Lake Mills, Wisconsin. Comparable academic outcomes and college-prep focus, drawing from a wider geography but competing for the same cohort of Midwestern families seeking faith-based college-prep education.
• Seton Catholic Schools: Archdiocese-supported network of K-8 Catholic schools in the Milwaukee metro area. Serves as a feeder and substitute option for families considering private K-12 alternatives to Brookfield Academy in the same geography.
• Heritage Christian Schools: Independent Christian K-12 school system located in New Berlin, Wisconsin, within the same primary feeder geography as Brookfield Academy. Competes for values-driven families in the Milwaukee suburbs but operates on a faith-based rather than classical curriculum.
• Kettle Moraine Lutheran High School: Lutheran college-preparatory high school in Jackson, Wisconsin, serving the western Milwaukee suburbs. Comparable in size and college-prep mission to Brookfield Academy's Upper School, drawing from overlapping feeder communities.

Broad incumbents

• Classical Conversations: National provider of classical education through homeschool communities and classical academies. Relevant adjacent peer because it operates at scale in the same classical education category that Brookfield Academy has been recognized for by Modern Age magazine.

Direct peers

• Marquette University High School: Highly selective, all-boys Jesuit Catholic college-preparatory high school in Milwaukee with strong college placement outcomes. Comparable in prestige, academic outcomes, and feeder pattern to Brookfield Academy's Upper School families.
• The Prairie School: Independent, non-sectarian college-preparatory school serving Pre-K through Grade 12 in Racine, Wisconsin. Comparable independent K-12 college-prep model with similar tuition-tier structure and classical/progressive academic positioning.
• Pius XI Catholic High School: Catholic co-educational college-preparatory high school in Milwaukee serving a similar southeastern Wisconsin demographic. Overlaps with Brookfield Academy's Upper School applicant pool and competes for families seeking faith-inflected college-prep education.
• Catholic Memorial High School: Catholic co-educational college-preparatory high school in Waukesha, Wisconsin. Competes with Brookfield Academy's Upper School for families in the western Milwaukee suburbs and offers a comparable college-prep curriculum with athletic programs.
• University School of Milwaukee: Independent, non-sectarian, college-preparatory day school serving K4 through Grade 12 in the Milwaukee metro area. Directly comparable to Brookfield Academy in scale, mission, and student profile, and a primary competitor for the same pool of southeastern Wisconsin families.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BABlueKnight
• YouTubeyoutube.com/@brookfieldacademywisconsin
• Facebookfacebook.com/BrookfieldAcademy
• Instagraminstagram.com/brookfieldacademywi
• LinkedInlinkedin.com/school/brookfield-academy

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brookfield Academy