Brothers@
Brothers@ is a 501(c)(3) non-profit founded in 2014 that delivers near-peer mentorship, healing-centered programming, and college persistence support for young men of color across multiple US cities, using its proprietary Our Space facilitation methodology and a partnership-driven distribution model.
- Company typePrivate
- Founded2014
- HeadquartersAnnandale-on-Hudson, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Brothers@ does
Brothers@ is a 501(c)(3) non-profit organization founded in 2014 at Bard College by Dariel Vasquez and Harry Johnson, headquartered in Annandale-on-Hudson, New York. The organization delivers near-peer mentorship, social-emotional support, and college persistence programming for young men of color (YMOC) at the high school and college levels. Its core service portfolio includes the original Brothers@ Bard (BAB) on-campus support group, the Kingston High School outreach program, the BAB GrindTime Center, the 4-year paid Ambassador Program, the Next Generation Fellowships, and the Brothers@ Consortium in Higher Education.
The unifying technical framework is the proprietary "Our Space" facilitation methodology—a youth-owned, healing-centered approach structured around Brotherhood Circles, collectively-created ground rules that nullify power dynamics, and discussion-based engagement rooted in the lived experiences of young men of color. This methodology, rather than any software platform, constitutes the organization's core intellectual property and is the deployment framework across all programs. Brothers@ employs approximately 31 staff and operates across the Northeast, Midwest, West Coast, and South US regions.
The business model is non-profit and grant/donation-funded. Revenue streams include individual donations (tiers from $50 to $5,000, processed as tax-deductible gifts through Bard College's 501(c)(3) affiliate program and placed in a Brothers@ restricted fund), a three-year New York State Education Department My Brother's Keeper grant, and corporate partnership funding (notably JPMorgan Chase's The Fellowship Initiative). The go-to-market is community-led and partnership-channel-driven: distribution occurs through direct facilitation at partner schools and colleges, plus a national satellite model that partners with The Fellowship Initiative to deploy programming in multiple cities. The organization serves young men of color as its primary beneficiary segment, with YMOC college students serving a secondary role as paid Ambassadors.
Brothers@ firmographics
Firmographics- Name
- Brothers@
- Legal name
- Brothers@ INC.
- Website
- https://brothersat.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Brothers@ is a 501(c)(3) non-profit founded in 2014 that delivers near-peer mentorship, healing-centered programming, and college persistence support for young men of color across multiple US cities, using its proprietary Our Space facilitation methodology and a partnership-driven distribution model.
- Ownership category
- akta.pro rank
Brothers@ industry classification
Industry- Product category
- Youth Mentorship and Education Support Services
- NAICS
- Child and Youth Services (62411), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)
- akta.pro secondary industries
- Student Mentoring & Peer Support Programs (EDAJALAL), Group Therapy and Peer-Mediated Communication Programs (School-Age) (EDAKAEAO)
Keywords
Where Brothers@ is headquartered
LocationHeadquarters
- HQ city
- Annandale-on-Hudson
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Brothers@ business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations and Charitable Contributions: Brothers@ relies on donations to fund operations and expansion. The organization is a 501(c)(3) not-for-profit and donations are processed through Bard College's affiliate program and placed in a Brothers@ restricted fund.
- Government Grants: Received a three-year grant from the New York State Education Department (NYSED) My Brother's Keeper Initiative to formalize and sustain the partnership with Kingston City School District.
- Corporate Partnership Funding: Partnership with JPMorgan Chase's The Fellowship Initiative provides program funding for workshop series and mentorship activities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Donation-based support with preset tiers |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Brothers@ product offering
Product offeringCore offering
Brothers@ is a 501(c)(3) non-profit organization that delivers near-peer mentorship, healing-centered programming, and college preparation services for young men of color (YMOC). Its offering portfolio includes on-campus support groups, K–12 outreach centers, a paid undergraduate Ambassador internship, post-graduate fellowships, and a higher education consortium, all delivered through the proprietary Our Space facilitation methodology and supported through donations processed via Bard College's affiliated 501(c)(3) fund.
Product overview
Brothers@ is a non-profit mentorship and support organization that operates as a unified program portfolio centered on supporting young men of color (YMOC) through their educational journeys. The core offerings include the Brothers@ Bard (BAB) on-campus support group, the Kingston High School outreach program, and the BAB GrindTime Center. These are supported by the Ambassador Program (a 4-year paid internship), the Next Generation Fellowships, and the Brothers@ Consortium in Higher Education. The organization employs its proprietary 'Our Space' facilitation methodology—a youth-owned, healing-centered, discussion-based approach—as the unifying framework across all programs. The portfolio spans secondary education (high school mentoring) through higher education (college persistence support), creating pathways for YMOC from mentorship recipients to program leaders.
Differentiator
Problem solved
Functional benefit
Products and services
- Brothers@ Bard (BAB) An on-campus support group for men of color at Bard College that creates safe spaces for healing circles, near-peer group mentorship, and cultural-event planning for undergraduate men of color.
- Brothers@ Kingston High School Program An outreach program providing safe spaces for young men of color in Kingston, NY to engage in critical discussion about their lived experiences alongside near-peer mentors from Bard College.
- BAB GrindTime Center at Kingston High School A dedicated center inside Kingston High School where high school mentees connect with Brothers@ mentors to receive homework help, college application support, school supplies, and self-regulation skill-building.
- Next Generation Fellowships (Brothers@ Bard & Kingston) Fellowships for former Brothers@ mentors and mentees that build program development and management skills so alumni can continue to drive positive change in the lives of young men of color.
- Brothers@ Ambassador Program A yearly renewal paid internship spanning all four undergraduate years that trains and pays college-enrolled young men of color as near-peer mentors to former high school students, with structured monthly touchpoints.
- Brothers@ Consortium in Higher Education A higher-education consortium that facilitates belonging for young men of color across college campuses through intercampus community building and serves as a partner to institutions seeking to deepen inclusion of YMOC.
Quantifiable outcome
- 60 young men of color supported per cohort through JPMorgan Chase Fellowship Initiative
- +2 more outcomes
Companies that use Brothers@
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles3 records
Brothers@ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Brothers@ partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and core.
- The Fellowship Initiative - Chicago, Oakland, Dallas, Washington D.C.flagshipNational expansion through The Fellowship Initiative to pilot satellite programs in Chicago, IL, Oakland, CA, Dallas, TX, and Washington D.C. targeting 90+ Ambassadors by Fall 2023.
- Bard Early CollegescorePartnership through Bard College's affiliation with The Fellowship Initiative. Used Our Space facilitation methodology to create a 6-part introspective workshop series for young men of color, focusing on personal statement development for college applications.
- JPMorgan Chase - The Fellowship InitiativecorePartnership with JPMorgan Chase's The Fellowship Initiative serving 60 young men of color with introspective workshops and college application support through personal statement development and critical discussion about lived experiences.
- Kingston City School DistrictcoreFormal partnership sustained through a three-year NYSED My Brother's Keeper grant. Includes launch of B@ Kingston GrindTime Center at Kingston High School providing space for mentees to connect with mentors, receive homework assistance, college application support, and access to school supplies.
- Bard CollegeflagshipFounding institution and ongoing affiliate partner. Processes all donations through Bard College's 501(c)(3) status as an affiliated restricted fund. Provides organizational support, campus facilities, and administrative infrastructure.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
Brothers@ competitors and assessment
Company assessmentDirect peers
- Schuler Scholar Program: College access program supporting first-generation and underrepresented high school students through graduation. Comparable in combining mentoring, academic support, and college application guidance for similar target populations.
- Ron Brown Scholar Program: Scholarship and mentoring program specifically for academically talented African American high school students pursuing higher education. Closely comparable on demographic specificity, mentorship-plus-college-access model, and nonprofit structure.
- iMentor: NYC-based nonprofit pairing college students with high school menteers for near-peer mentorship and college persistence support. Closely mirrors Brothers@'s near-peer, culturally-relevant, college-access mentorship model for underrepresented students.
- College Track: National nonprofit supporting first-generation and underrepresented students from high school through college completion. Highly comparable mission, cohort-based delivery model, and target population that overlaps with Brothers@'s YMOC focus.
Broad incumbents
- Year Up: Large-scale workforce development and education nonprofit serving young adults from underrepresented communities. Comparable in mission, near-peer cohort model, and corporate-funder relationships, though focused on career rather than higher-ed persistence.
- Big Brothers Big Sisters of America: Largest US youth mentoring nonprofit with national brand recognition and a similar near-peer mentoring thesis. Differs by being general-population rather than culturally-specific, but is the canonical peer for any nonprofit mentoring model.
- Boys & Girls Clubs of America: National youth development nonprofit with on-site programming including mentoring and college/career pathways. Serves overlapping demographic including young men of color and competes for similar grant funding streams.
Emerging players
- Braven: Nonprofit partnering with universities and employers to support first-generation and underrepresented college students through graduation and into career-track employment. Comparable on cohort-based, near-peer-led design and higher-ed partnership model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Brothers@ social profiles
Digital presenceBrothers@ financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brothers@ leadership team
Management profileNumber of profiles
Profiles2 records
Brothers@ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brothers@ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brothers@
What does Brothers@ do?
Brothers@ is a 501(c)(3) non-profit organization that delivers near-peer mentorship, healing-centered programming, and college preparation services for young men of color (YMOC). Its offering portfolio includes on-campus support groups, K–12 outreach centers, a paid undergraduate Ambassador internship, post-graduate fellowships, and a higher education consortium, all delivered through the proprietary Our Space facilitation methodology and supported through donations processed via Bard College's affiliated 501(c)(3) fund.
Is Brothers@ a public or private company?
Brothers@ is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Brothers@ founded?
Brothers@ was founded in 2014. It employs 11 to 50 people.
Where is Brothers@ based?
Brothers@ is headquartered in Annandale-on-Hudson, United States, in the North America region.
How does Brothers@ make money?
Three revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are government Grants and corporate Partnership Funding.
Who are Brothers@'s main competitors?
Direct peers on record are Schuler Scholar Program, Ron Brown Scholar Program, iMentor and College Track. Broad incumbents are Year Up, Big Brothers Big Sisters of America and Boys & Girls Clubs of America. Braven is listed as an emerging player.
Does Brothers@ have an API?
No public API is recorded for Brothers@.
What industry is Brothers@ in?
Brothers@'s product category is Youth Mentorship and Education Support Services. Its primary akta.pro industry code is BPAGADAD, Youth Mentoring & Positive Youth Development Nonprofits, with a secondary code of EDAJALAL, Student Mentoring & Peer Support Programs. Its NAICS code is 62411 and its SIC code is 8200.