Broussard Communications

What Broussard Communications does

Broussard Communications is a boutique public relations firm founded in 2004 by Melissa Broussard in Portland, Oregon. The firm provides tailored marketing communications services to clients in the food, wine, and hospitality industries across the Pacific Northwest, including Oregon and Washington. Service offerings fall into three core modules: Public Relations Services (media outreach strategy, print/TV/radio/online pitching and placements, press materials creation, branding), Social Media Services (audits, strategy development and campaign management across Instagram, X, Facebook, and TikTok, influencer outreach), and Media Training (preparation for TV segments, print interviews, and public speaking). The client roster includes restaurants (Salt & Straw, Ezell's Famous Chicken, Nodoguro), wineries and vineyards (Brooks Winery, Bryn Mawr Vineyards, Corollary Wines, Arabilis Wines, Method Oregon), hotels (The Ritz-Carlton Portland, The Setting Inn Willamette Valley), industry associations, and nonprofit clients such as Our Legacy Harvested.

The firm operates without proprietary technology, algorithms, or platform architecture; its value is delivered through human expertise, established media relationships, and bespoke campaign execution by a small team of seven professionals with backgrounds at Apple, Nike, Microsoft, Fox Searchlight Pictures, and YogaWorks. There is no API, no SDK, no AI/ML component, and no app product. Marketing channels are earned-media centric, leveraging the firm's news/blog presence and direct relationships with journalists at outlets including Forbes, BBC, NYT, Bon Appétit, Wine Enthusiast, The Oregonian, Sunset Magazine, and Food & Wine.

The revenue model is professional services delivered through retainer arrangements and project-based engagements, with no publicly disclosed pricing. Go-to-market is direct sales-led, with the firm operating from a single Portland, Oregon headquarters and serving clients regionally across the Northwest. Ownership is private and founder-held, with no institutional investors, parent company, or M&A activity disclosed. The firm holds no patents, trademarks, or formal certifications, and reports no subsidiaries or formal partnership alliances.

Name

Broussard Communications

Legal name

Broussard Communications

Website

https://broussardcommunications.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Broussard Communications is a boutique public relations firm founded in 2004 in Portland, Oregon, serving restaurants, wineries, hotels, and artisan food producers across the Pacific Northwest with media relations, social media, and media training services.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro industry

PRIMARYBPAFADAF

Media Relations & Press Office Services

Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications

SECONDARYMPAAADAI

Media Relations & Press Office Services

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Public Relations & Communications Agencies

Keywords

• Food public relations
• Wine public relations
• Hospitality pr services
• Media relations
• Social media management

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Public Relations Services: Professional services revenue through PR retainer arrangements and project-based engagements for food, wine, and hospitality clients. Services include media outreach strategy, social media management, and media training.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Broussard Communications is a boutique public relations firm providing tailored media outreach, social media management, and media training services to food, wine, and hospitality clients across the Pacific Northwest. Services include strategic media pitching to print, TV, radio, and online outlets, press materials creation, branding, social media strategy and campaign execution on Instagram/X/Facebook/TikTok, influencer outreach, and spokesperson training. The firm works primarily on retainer and project-based engagements with restaurants, wineries, hotels, and artisan producers.

Product overview

Broussard Communications is a boutique public relations firm that offers three core service modules: Public Relations Services (media outreach, press placements, branding), Social Media Services (strategy, audits, influencer outreach), and Media Training. The firm tailors its approach to each client in the food, wine, and hospitality industries, serving restaurants, wineries, hotels, and artisan producers across the Northwest since 2004.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations Services
• Social Media Services
• Media Training

Named customers18 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• J Public Relations: Lifestyle, hospitality, and food PR firm with comparable client segments including restaurants, hotels, and consumer brands. Considered a direct competitor in the food and hospitality PR space.
• Glasshouse Communications: Boutique PR firm specializing in food, beverage, and hospitality clients — comparable in vertical focus and boutique scale to Broussard Communications' Pacific Northwest food/wine practice.
• Gregory + Associates: Food and beverage PR agency with similar boutique positioning and food/wine vertical focus. Both firms serve restaurant, wine, and consumer food clients with traditional media relations and influencer outreach.
• Colangelo & Partners: Specialized food, wine, and spirits PR firm comparable to Broussard Communications' vertical specialization in food and beverage clients. Both operate as niche boutiques focused on the wine and hospitality industry.
• Siren PR: PR agency with a food, beverage, and hospitality vertical focus, comparable to Broussard Communications in client categories and boutique positioning.
• Crosby Noricks: Food and wine PR firm serving restaurant, wine, and hospitality clients with media outreach and brand storytelling. Comparable to Broussard Communications in sector focus and boutique service model.

Broad incumbents

• French/West/Vaughan: Mid-size independent PR agency with a strong consumer, food, and lifestyle practice. Larger and broader than Broussard Communications but competes for similar food/wine/hospitality client work.
• The Pollack Group: Diversified PR agency with a consumer and lifestyle practice. A broader agency competing for similar food/hospitality clients but with significantly greater scale and service breadth than Broussard Communications.
• 5W Public Relations: Larger PR agency with significant consumer, food, beverage, and hospitality practices. Competes for similar client engagements but with substantially greater headcount and geographic reach.

Regional players

• Blattel Communications: Sacramento-based PR firm with a recognized food and wine practice serving California-based wineries and food producers. A regional competitor adjacent to Broussard Communications' Northwest footprint with similar food/wine specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/broussard-communications

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Broussard Communications