nivan

What nivan does

Nivan (legal name: Behineh Saz Nivan Technical Engineering Company / شرکت فنی مهندسی بهینه ساز نیوان) is a privately held, Mashhad-based technical engineering and distribution company operating in Iran's electricity sector since 2012. The company sources, distributes, and supports medium voltage (MV) and low voltage (LV) electrical equipment — including switchgears, SF6 disconnectors, reclosers, RTU automation units, cable terminations and splices, overhead line hardware, transformer platforms, heat-shrinkable tubing, cable lugs, ferrules, and installation tooling. Underlying supply is sourced from international brands (EATON, Woer, DeDe) and Iranian manufacturers (Shilgan, Arian Kalash Pars) for which Nivan acts as exclusive regional distributor across Khorasan Razavi, North Khorasan, South Khorasan, and Sistan provinces.

Nivan's products carry type-test certifications from CESI Italy, SIEMENS-SVEPPI Italy, ICMET Romania, EPIL, and Iran's Power Research Institute, and are approved for procurement under Tavanir, the government-owned parent electricity holding company. Customers are almost exclusively government-owned provincial power distribution companies (Mashhad Electricity Distribution Company, Khorasan Razavi EDC, North Khorasan EDC, South Khorasan EDC). Revenue is generated through unit-priced hardware sales via an e-commerce storefront, phone-based technical consultation, and project-based quotations; pricing is denominated in Iranian Rial.

Beyond product supply, Nivan provides engineering consultation, training content for industry professionals, and participation in national electricity-sector tenders. The company has no disclosed equity funding, no parent or subsidiary entities, no recorded M&A activity, and operates with a lean team of 17 employees. Distribution is direct-to-consumer and direct-to-enterprise, supported by digital channels including the bsnivan.com storefront, Telegram, WhatsApp Business, Instagram, Aparat, and LinkedIn.

Name

nivan

Legal name

شرکت فنی مهندسی بهینه ساز نیوان (Behineh Saz Nivan Technical Engineering Company)

Website

https://bsnivan.co.ir

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Nivan is a Mashhad-based technical engineering distributor of medium and low voltage electrical equipment in Iran, operating as the exclusive regional representative for brands including EATON, Woer, DeDe, Shilgan, and Arian Kalash Pars across Khorasan provinces and serving government-owned power distribution companies under Tavanir.

Ownership category

akta.pro rank

Product category

Electrical Equipment Distribution

NAICS

Electrical Equipment Manufacturing (33531), Switchgear and Switchboard Apparatus Manufacturing (335313)

SIC

Wholesale-Electronic Parts & Equipment, Nec (5065), Electrical Industrial Apparatus (3620)

akta.pro primary industry

Medium/Low-Voltage Power Distribution (MCCs, Panels, UPS, Grounding) (EUAEAFAB)

akta.pro secondary industries

Low-Voltage Switchboards & Panelboards (LV distribution panels, MCCs, switchboards) (IMAGAEAA), High-Voltage Electrical Systems (Switchgear, Transformers, Protection & Control) (EUAEAFAA)

Keywords

• Medium voltage equipment
• Low voltage accessories
• Power distribution supplies
• Electrical cable accessories
• Switchgear and disconnector

Headquarters

HQ city

Mashhad

HQ country

Iran

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Electrical Equipment Sales: Revenue generated through direct sales of medium and low voltage electrical equipment including switchgears, circuit breakers, cable accessories, and protective equipment. Sales occur through e-commerce website and direct consultation. The company also generates revenue through exclusive representation agreements with international brands for the Khorasan and Sistan regions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Nivan is a distributor and exclusive regional representative supplying medium and low voltage electrical equipment to Iran's electricity industry. Its portfolio covers medium voltage switchgears, disconnectors, reclosers, RTUs, cable terminations and splices, overhead line hardware, transformer platforms, and protective equipment, alongside low voltage heat-shrink products, cable accessories, switches, fuses, distribution panels, and installation tools. The company holds exclusive representation rights for international and domestic brands (EATON, Woer, DeDe, Shilgan, Arian Kalash Pars) across Khorasan Razavi, North Khorasan, South Khorasan, and Sistan provinces, and provides technical engineering consultation, training, and product authenticity guarantees.

Product overview

Nivan (Behineh-ye Saz Nivan / بهینه‌ساز نیوان) is a technical-engineering company specializing in the supply, distribution, and support of medium voltage (MV) and low voltage (LV) electrical equipment for Iran's power industry. Its product portfolio is organized into two main voltage categories — MV equipment (switchgears, disconnectors, reclosers, RTU automation units, cable terminations/splices, overhead line hardware, protective and insulating equipment, transformer platforms) and LV equipment (heat-shrink tubing/wraps/end caps in 2:1, 3:1, 4:1, and 5:1 ratios; cable accessories including bimetallic lugs, insulated lugs/ferrules, and heat-shrink splices; cable glands, wiring labels, insulating varnish; switches, fuses, and distribution panels; and installation/crimping tools). The company distributes and supports internationally recognized brands including Shilgan, Arian Kalash Pars, EATON, Woer, and DeDe, acting as their exclusive representative in Khorasan provinces. Beyond product supply, Nivan provides technical engineering support, specialized training, product authenticity guarantees, and participates in national electricity-sector projects and tenders. All products are certified as meeting applicable international standards (CE, IEC) and Tavanir project requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Medium Voltage Switchgear, Disconnectors and Reclosers
• Medium Voltage Cable Terminations and Splices (سرکابل و مفصل)
• Automation Equipment (RTU - Remote Terminal Unit)
• Overhead Line Hardware (یراق آلات شبکه هوایی)
• Protective and Insulating Equipment (Medium Voltage)
• Medium Voltage Heat-Shrink Products
• Low Voltage Heat-Shrink Products
• Low Voltage Cable Accessories
• Low Voltage Switches, Fuses and Distribution Panels
• Shilgan Transformer Platforms (سکوی یکطرفه ترانس شیلگان)
• Surge Arrester / Arc Horn (AR60.1)
• Overhead Network Fault Indicator
• Band Clamp Installation Tools (SST and DTT)
• Pneumatic Crimping Press (PCM)
• Apparatus Tape (نوار آپارات)

Named customers5 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and major.

• Shilgan (شیلگان)coreTechnology or IntegrationDomestic Iranian manufacturer of electrical equipment including transformers and overhead line hardware. NIVAN serves as exclusive representative for Khorasan provinces.
• Arian Keyvar Pars (آرین کلید پارس)coreTechnology or IntegrationIranian manufacturer of electrical switching equipment and components. Partnership for exclusive regional distribution.
• EATONmajorTechnology or IntegrationGlobal power management company providing electrical, hydraulic, and aerospace equipment. NIVAN distributes EATON products in Iran.
• WoermajorTechnology or IntegrationChinese manufacturer of heat-shrinkable products and cable accessories. NIVAN distributes Woer products including heat-shrink tapes, sleeves, and cable markers.
• DeDemajorTechnology or IntegrationManufacturer of cable terminals, lugs, and electrical connection components. NIVAN distributes DeDe products including wire ferrules, cable lugs, and terminal blocks.
• Tavanir (توانیر)majorOthersIran's government-owned parent electricity holding company overseeing national power generation and distribution. NIVAN's products are approved for use in Tavanir projects.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• ABB: Global broad incumbent in power and automation that manufactures MV/LV switchgear, disconnectors, reclosers, and protection equipment — the same product categories Nivan distributes in Iran. Comparable through its end-customer overlap with electricity utilities and project-based sales model.
• Schneider Electric: Global broad incumbent supplying MV/LV distribution equipment, switchgear, and energy management products to utilities and industrial buyers. Directly comparable to Nivan in product portfolio (distribution panels, switchgear, automation) and customer profile.
• Siemens: Global broad incumbent in electrification with deep MV switchgear, protection, and grid automation offerings. Comparable to Nivan through shared customer base of power utilities and similar MV/LV product lines.

Regional players

• MAPNA Group: Iranian industrial conglomerate manufacturing and supplying power generation, transmission, and distribution equipment domestically. Comparable as a regional Iranian player serving the same Tavanir-affiliated utility customer base with overlapping MV equipment.
• Tehran Transit: Regional Iranian electrical equipment distributor serving power distribution and industrial customers. Comparable as a peer distributor in Iran's MV/LV equipment supply market with overlapping brand representation model.
• Iran Transfo: Iranian manufacturer of power and distribution transformers serving national grid and utility customers. Comparable as a domestic Iranian supplier in the power equipment value chain with similar B2G customer profile.

Direct peers

• Nexans: Global cable and accessories manufacturer offering MV/LV cable accessories, terminations, and joints. Comparable to Nivan's distribution of heat-shrink products, cable terminations, and splicing accessories.
• Prysmian Group: Global cable and accessories manufacturer including heat-shrink terminations, joints, and connection accessories — directly overlapping with Nivan's Woer and DeDe distributed lines for cable splicing and termination.
• 3M Electrical: Manufacturer and distributor of electrical insulation products including heat-shrink tubing, tapes, and insulating materials. Comparable through overlapping MV/LV insulation and cable accessory product lines.
• Eaton: One of Nivan's principal supplier brands and a global manufacturer of MV/LV switchgear, protection devices, and power management components. Comparable as both an alternative supplier and a potential direct competitor offering overlapping product lines to utilities.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nivan
• Instagraminstagram.com/bsnivan

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about nivan