Birkerød Tennisklub

What Birkerød Tennisklub does

Birkerød Tennisklub is a community tennis club registered in Denmark (CVR 27537715) and physically located at Topstykket 28, 3460 Birkerød, in the Capital Region of Denmark. The club serves local members across age groups — primarily juniors and seniors, with a growing pickleball segment — and operates a single facility that includes indoor and outdoor tennis courts, an on-site Pro Shop, and an attached Café Inside. Activities span tennis, pickleball, structured training and camps (including Junior Sommer Camps 2026 and 'Serv og Fysisk Træning for Juniorer'), club championships, and the Kongevejens Tennis League.

The core technology is the Halbooking platform, an online court reservation and membership management system whose website infrastructure was developed by technology vendor Globus Data. The club's product mix centers on a membership and clip card system (Medlemskab/Klippekort), pay-per-use court booking (Banebooking), subscription-style training and camps, one-time retail sales through the Pro Shop, and sponsorship packages (Sponsorpakker). Payments are processed via MobilePay (club account 59535, Café Inside account 64939). The firm has no disclosed APIs, proprietary technology features, mobile app, or AI capabilities.

The business model is community-driven and locally focused. Recurring membership subscriptions, usage-based clip cards, training and camp fees, retail sales, and local sponsorship form the revenue stack. Go-to-market is primarily organic, relying on a club website (btsk.dk), Facebook (facebook.com/birkerodtennisklub), Instagram (@birkeroed_tennisklub), and an email newsletter for member acquisition and engagement, with no paid acquisition, multi-location footprint, or evidence of geographic expansion. The club employs 5 people and does not publish revenue.

Name

Birkerød Tennisklub

Legal name

Birkerød Tennisklub

Website

https://btsk.halbooking.dk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Birkerød Tennisklub is a community tennis club in Birkerød, Denmark, offering memberships, online court booking, training programs, junior and senior activities, and pickleball for local residents of all ages.

Ownership category

akta.pro rank

Product category

Tennis Club / Sports & Recreation Facilities

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

akta.pro secondary industry

Tennis & Racquet Sports Facilities (MPAKAEAE)

Keywords

• Tennis club services
• Sports facility access
• Membership recreation
• Tennis training programs
• Court booking system

Headquarters

HQ city

Birkerød

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: Annual or periodic membership subscriptions granting access to club facilities, courts, and activities.
2. Court Booking / Clip Cards: Pay-per-use or prepaid clip card system for court access, including indoor and outdoor courts.
3. Training and Camps: Revenue from structured tennis training programs, junior camps, and coaching services.
4. Pro Shop: Retail sales of tennis equipment, apparel, and accessories at the club.
5. Sponsorship: Revenue from sponsor partnerships and sponsorship packages.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Birkerød Tennisklub is a community tennis club in Birkerød, Denmark offering membership programs and clip cards that grant access to indoor and outdoor tennis courts. The club supplements its core tennis offering with structured coaching, junior and senior training camps, pickleball activities, on-site pro shop retail, organized club events and championships, and sponsorship packages for local businesses. Court reservations are managed through an online Halbooking platform.

Product overview

Birkerød Tennisklub operates as a traditional tennis and sports club offering a membership-based service with integrated court booking capabilities. The core offering consists of membership programs (Medlemskab/Klippekort) and an online court reservation system (Banebooking). The club enhances its core tennis services with supplementary offerings including structured training programs and seasonal camps, pickleball activities, a pro shop, and various club-organized activities such as senior club championships, junior programs, and the Kongevejens Tennis League. Sponsorship packages are also available as a commercial add-on.

Differentiator

Problem solved

Functional benefit

Products and services

• Medlemskab/Klippekort (Membership/Clip Cards)

Segments4 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor and core.

• Globus DataminorOthersWebsite development partner. Globus Data developed the club's website and booking platform infrastructure.
• MobilePaycoreOthersDigital payment provider enabling members to pay via MobilePay. Birkerød Tennisklub uses MobilePay 59535 and Café Inside uses MobilePay 64939 for transactions.

Recent moves6 records

Expansion highlights4 records

Direct peers

• Gladsaxe Tennis Klub: Suburban Copenhagen tennis club offering membership, training, and club-level competitive play; comparable structure and customer segment to Birkerød Tennisklub.
• Lyngby Tennis Klub: A membership-based tennis club in Lyngby offering courts, training, and club activities for juniors and seniors; comparable in service mix and community-led model to Birkerød.
• Hørsholm Tennisklub: Nearby tennis club in Hørsholm with membership programs, training, and competitive play; serves the same affluent Greater Copenhagen suburb demographic as Birkerød Tennisklub.
• Holte Tennis Klub: A local tennis club in the same northern Copenhagen catchment as Birkerød, offering indoor/outdoor courts, junior and senior training, and membership-based access — directly comparable in scale, offerings, and customer base.
• Frederiksberg Tennis Klub: Inner-Copenhagen tennis club with membership programs and a broad junior-to-senior offering; competes for tennis players in the wider Capital Region with a comparable association-club model.
• Gentofte Tennisklub: Established tennis club in Gentofte providing court access, coaching, and tournaments in the same Capital Region catchment; competes for the same residential member pool.

Emerging players

• Padel Club Denmark (Padel Klubber): Operators of racket-sport facilities in Denmark that combine tennis/padel/pickleball. They are an emerging threat/adjacent peer reflecting the broader shift of court-based racket sports that Birkerød is responding to with its pickleball expansion.
• Racketlon Club Denmark / Racket Sport Hubs: Emerging multi-racket-sport organizations in Denmark that incorporate tennis and pickleball programming; useful comparators as Birkerød expands its pickleball offering and diversifies its racket-sport portfolio.

Broad incumbents

• DGI (Danske Gymnastik- og Idrætsforeninger): Denmark's national umbrella for amateur sports associations, including tennis clubs. It is not a single competing facility but represents the broader organization and governance layer that Birkerød Tennisklub operates within.
• Tennis Europe: European governing body for tennis; provides the broader competitive framework (leagues, rankings) in which Danish tennis clubs like Birkerød participate and benchmark their programs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/birkerodtennisklub
• Instagraminstagram.com/birkeroed_tennisklub
• LinkedInlinkedin.com/company/birker%C3%B8d-tennisklub

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Birkerød Tennisklub