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Burswood Park Board

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uuid00429ep

Namestring
Burswood Park Board
Legal namestring
Burswood Park Board
Company typeenum
Public
Founded yearint
1986
Descriptiontext

Burswood Park Board is a statutory authority of the Government of Western Australia, established in 1986 to develop and manage the 52.9-56 hectares of public parkland on the Burswood Peninsula along the Swan River foreshore. The organisation operates as the steward of Burswood Park, a free-access public park offering landscaped gardens, heritage sculpture trails, seven freshwater lakes, walking and cycling paths, picnic and barbecue facilities, playgrounds, and a fully fenced heritage trail. Core attractions include the Swan Shell (a 22-metre sculptural wedding and event venue), the Swan Fountain, the Heritage Sculpture Trail of more than a dozen bronzes by artists Joan and Charles Smith, and ancillary commercial tenancies such as Bilya Café and Mizzica Mangiatoria. The Board partners with Matagarup Mini Golf, an 18-hole course operated by a third party on park land, to extend leisure draw without bearing full operator risk.

The business model is not commercial in the traditional sense; the park is free to enter, free parking is provided (with weekday time limits at two car parks), and wedding venue hire is provided at no charge via advance booking. Revenue is not publicly disclosed and the entity is funded through the WA Government, with a statutory $3 million annual contribution to the Swan and Canning River restoration program ($33 million total since 2009). Operational revenue inflows are limited to commercial operator licences (e.g., the current six-month Expression of Interest process for Bilya Café) and likely event-hire fees for major events.

The Board's accountability sits with the Minister for Racing and Gaming, currently Hon. Paul Papalia CSC MLA. Governance is provided by a five-member Board including nominees of the Minister for Racing and Gaming, the Minister for Environment, the Town of Victoria Park (Mayor Karen Vernon), and Burswood Resort (Management) Limited / Crown Perth (CEO Brian Pereira), with independent registered architect and planner Chris Melsom. Day-to-day operations are led by Chief Executive Claire Wright and a 13-person administrative and operational team, with a wider 29-person headcount recorded across the organisation. Long-term strategy centres on the Burswood Park 20-Year Vision and the in-progress Perth Park entertainment and sporting precinct being delivered by the Perth Entertainment and Sporting Precinct Alliance (PESPA).

Short descriptiontext

Burswood Park Board is a statutory authority of the Government of Western Australia that manages the free 56-hectare Burswood Park on the Swan River foreshore, serving the general public, event organisers, wedding parties, and horticulture trainees with gardens, lakes, heritage sculptures, wedding venues, and recreational facilities.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersBurswood, Western Australia, Australia
HQ citystring
Burswood, Western Australia
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
public park management, statutory authority services, recreational parkland operations, event venue hosting, heritage sculpture trail
Industry2 codes
1Conservation Parks & Private Nature Reserves (Visitor Operations)
CodeTHAAAFABPrimaryYes
2Parks, Recreation & Protected Areas Administration
CodeBPAIAMAHPrimaryNo
NAICS code2 codes
  • Nature Parks and Other Similar Institutions712190
  • Administration of Conservation Programs92412
SIC code1 code
  • Services-Amusement & Recreation Services7900
Product category
Public Park Management and Recreation
Social media profiles2 records
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Infrastructure, Others
Pricing details3 tiers
1Free public access to park facilities
ModelOtherBilling cadencePay-as-you-go
Notes

No admission fee; park is free to enter and use all general facilities including gardens, pathways, playgrounds, barbecues, gazebos, and picnic areas

burswoodpark.wa.gov.au
2Wedding venue hire - Swan Shell and Swan Fountain
ModelOtherBilling cadencePay-as-you-go
Notes

Bookings are free of charge. Available in two-hour blocks including set up and pack down. Available for wedding ceremonies only, not receptions.

burswoodpark.wa.gov.au
3Car parking - Free with time limits
ModelOtherBilling cadencePay-as-you-go
Notes

Free parking at all six car parking areas. Time limits (4P) apply Monday-Friday 8am-4pm at two locations: car parks adjacent to children's playground and Resort Drive. Restrictions enforced under Burswood Park Board parking by-laws.

burswoodpark.wa.gov.au
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Burswood Park Board manages and maintains a 53-hectare public parkland on the Burswood Peninsula along the Swan River foreshore in Perth, Western Australia. The core offering is free public access to landscaped gardens, walking trails, lakes, picnic areas, playgrounds, exercise facilities, the Heritage Sculpture Trail, and event spaces. Supplementary offerings include Matagarup Mini Golf, Swan Shell and Swan Fountain wedding venue hire, event hosting for community and cultural events, an outdoor classroom for horticulture students, and on-site café and restaurant operations.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 56 hectares of public open space maintained and accessible 365 days a year, 24 hours a day
+3 more records
Product overview1 text field

Burswood Park Board operates a single unified public park offering rather than a software platform. The core offering is Burswood Park, a 53-hectare public parkland on the Swan River featuring diverse attractions including Matagarup Mini Golf (18-hole course), the Swan Shell and Swan Fountain (wedding venues), Heritage Sculpture Trail, and River Journeys Interpretation Node. The park provides amenities such as lakes, gardens, picnic spaces, play areas, exercise facilities, and walking trails. Dining options include Bilya Café and Mizzica Mangiatoria restaurant. Services include event hosting for community and major events, and an Outdoor Classroom educational program for horticulture students. The park integrates with nearby attractions on the Burswood Peninsula including Optus Stadium, Crown Perth, and Matagarup Bridge.

Product and service1 record
1Burswood Park
Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Partnership to create the River Journeys Interpretation Node, a cultural interpretation space where Whadjuk Elder Dr Noel Nannup shares ancient history and Whadjuk artist Justin Martin's sandblasted artwork tells the story of the yakkan (oblong turtle). The node honors the cultural and natural heritage of the Derbarl Yerrigan (Swan River).

2Swan and Canning River Programs
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Annual $3 million funding arrangement supporting healthy catchments, river health, riverbank rehabilitation and community engagement projects. Since inception in 2009, total contribution of $33 million to this important program.

burswoodpark.wa.gov.au
Strategic tierMinorTypeGTM or Marketing Partner
Description

Burswood Park Board is a collection point for the Containers for Change recycling program, encouraging visitors to recycle eligible containers.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Adjacent attraction offering zip line and bridge climb experiences. Matagarup Mini Golf is located next to Matagarup Zip+Climb, creating a combined visitor experience.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers6 records
TypeDirect peer
Description

Perth's flagship public park managed by the Botanic Gardens and Parks Authority, a WA Government statutory body. Operates a much larger urban parkland with free public access, gardens, events, and heritage assets — the closest functional peer to Burswood Park within the same state.

TypeDirect peer
Description

Manages a large Sydney urban parkland under a trust structure with free public access, venue hire (weddings, events), sports facilities, and cafe tenancies. Closely comparable operating model combining public open space with commercial venue and food/beverage activity.

TypeBroad incumbent
Description

Singapore government-owned public gardens operating on a similar free-access model with paid event venue hire and F&B tenancies. Comparable in combining public gardens, event hosting, and tourism drawcards in a waterfront precinct alongside entertainment anchors.

TypeDirect peer
Description

Statutory authority managing Melbourne's Royal Botanic Gardens with free public access, gardens, event venues, heritage landscapes, and education programs. Comparable business model as a state-government park operator running a heritage public open space.

TypeBroad incumbent
TypeRegional player
Description

Local-government operator of Auckland's public parks, gardens, and event venues across the region. Comparable mandate of free public recreation, gardens maintenance, and event hosting, but at much larger scale and across multiple sites rather than one.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles6 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Burswood Park Board

Public Park Management and Recreationburswoodpark.wa.gov.au

Burswood Park Board is a statutory authority of the Government of Western Australia that manages the free 56-hectare Burswood Park on the Swan River foreshore, serving the general public, event organisers, wedding parties, and horticulture trainees with gardens, lakes, heritage sculptures, wedding venues, and recreational facilities.

What Burswood Park Board does

Burswood Park Board is a statutory authority of the Government of Western Australia, established in 1986 to develop and manage the 52.9-56 hectares of public parkland on the Burswood Peninsula along the Swan River foreshore. The organisation operates as the steward of Burswood Park, a free-access public park offering landscaped gardens, heritage sculpture trails, seven freshwater lakes, walking and cycling paths, picnic and barbecue facilities, playgrounds, and a fully fenced heritage trail. Core attractions include the Swan Shell (a 22-metre sculptural wedding and event venue), the Swan Fountain, the Heritage Sculpture Trail of more than a dozen bronzes by artists Joan and Charles Smith, and ancillary commercial tenancies such as Bilya Café and Mizzica Mangiatoria. The Board partners with Matagarup Mini Golf, an 18-hole course operated by a third party on park land, to extend leisure draw without bearing full operator risk.

The business model is not commercial in the traditional sense; the park is free to enter, free parking is provided (with weekday time limits at two car parks), and wedding venue hire is provided at no charge via advance booking. Revenue is not publicly disclosed and the entity is funded through the WA Government, with a statutory $3 million annual contribution to the Swan and Canning River restoration program ($33 million total since 2009). Operational revenue inflows are limited to commercial operator licences (e.g., the current six-month Expression of Interest process for Bilya Café) and likely event-hire fees for major events.

The Board's accountability sits with the Minister for Racing and Gaming, currently Hon. Paul Papalia CSC MLA. Governance is provided by a five-member Board including nominees of the Minister for Racing and Gaming, the Minister for Environment, the Town of Victoria Park (Mayor Karen Vernon), and Burswood Resort (Management) Limited / Crown Perth (CEO Brian Pereira), with independent registered architect and planner Chris Melsom. Day-to-day operations are led by Chief Executive Claire Wright and a 13-person administrative and operational team, with a wider 29-person headcount recorded across the organisation. Long-term strategy centres on the Burswood Park 20-Year Vision and the in-progress Perth Park entertainment and sporting precinct being delivered by the Perth Entertainment and Sporting Precinct Alliance (PESPA).

Burswood Park Board firmographics

Firmographics
Name
Burswood Park Board
Legal name
Burswood Park Board
Website
https://burswoodpark.wa.gov.au
Company type
Public
Founded year
1986
Operating status
Operating
Headcount range
11–50 employees
Short description
Burswood Park Board is a statutory authority of the Government of Western Australia that manages the free 56-hectare Burswood Park on the Swan River foreshore, serving the general public, event organisers, wedding parties, and horticulture trainees with gardens, lakes, heritage sculptures, wedding venues, and recreational facilities.
Ownership category
akta.pro rank

Burswood Park Board industry classification

Industry
Product category
Public Park Management and Recreation
NAICS
Nature Parks and Other Similar Institutions (712190), Administration of Conservation Programs (92412)
SIC
Services-Amusement & Recreation Services (7900)
akta.pro primary industry
Conservation Parks & Private Nature Reserves (Visitor Operations) (THAAAFAB)
akta.pro secondary industry
Parks, Recreation & Protected Areas Administration (BPAIAMAH)

Keywords

  • Public park management
  • Statutory authority services
  • Recreational parkland operations
  • Event venue hosting
  • Heritage sculpture trail

Where Burswood Park Board is headquartered

Location

Headquarters

HQ city
Burswood, Western Australia
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

Burswood Park Board business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Others

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goFree public access to park facilities
OtherPay-as-you-goWedding venue hire - Swan Shell and Swan Fountain
OtherPay-as-you-goCar parking - Free with time limits

Distribution channels4 records

Marketing channels5 records

Burswood Park Board product offering

Product offering

Core offering

Burswood Park Board manages and maintains a 53-hectare public parkland on the Burswood Peninsula along the Swan River foreshore in Perth, Western Australia. The core offering is free public access to landscaped gardens, walking trails, lakes, picnic areas, playgrounds, exercise facilities, the Heritage Sculpture Trail, and event spaces. Supplementary offerings include Matagarup Mini Golf, Swan Shell and Swan Fountain wedding venue hire, event hosting for community and cultural events, an outdoor classroom for horticulture students, and on-site café and restaurant operations.

Product overview

Burswood Park Board operates a single unified public park offering rather than a software platform. The core offering is Burswood Park, a 53-hectare public parkland on the Swan River featuring diverse attractions including Matagarup Mini Golf (18-hole course), the Swan Shell and Swan Fountain (wedding venues), Heritage Sculpture Trail, and River Journeys Interpretation Node. The park provides amenities such as lakes, gardens, picnic spaces, play areas, exercise facilities, and walking trails. Dining options include Bilya Café and Mizzica Mangiatoria restaurant. Services include event hosting for community and major events, and an Outdoor Classroom educational program for horticulture students. The park integrates with nearby attractions on the Burswood Peninsula including Optus Stadium, Crown Perth, and Matagarup Bridge.

Differentiator

Problem solved

Functional benefit

Products and services

  • Burswood Park

Quantifiable outcome

  • 56 hectares of public open space maintained and accessible 365 days a year, 24 hours a day
  • +3 more outcomes

Companies that use Burswood Park Board

Customer profile

Segments4 records

Ideal customer profiles4 records

Burswood Park Board technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Burswood Park Board partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

  • Department of Biodiversity, Conservation and Attractions (DBCA)coreStrategic or Co-development PartnerPartnership to create the River Journeys Interpretation Node, a cultural interpretation space where Whadjuk Elder Dr Noel Nannup shares ancient history and Whadjuk artist Justin Martin's sandblasted artwork tells the story of the yakkan (oblong turtle). The node honors the cultural and natural heritage of the Derbarl Yerrigan (Swan River).
  • Swan and Canning River ProgramscoreStrategic or Co-development PartnerAnnual $3 million funding arrangement supporting healthy catchments, river health, riverbank rehabilitation and community engagement projects. Since inception in 2009, total contribution of $33 million to this important program.
  • Containers for ChangeminorGTM or Marketing PartnerBurswood Park Board is a collection point for the Containers for Change recycling program, encouraging visitors to recycle eligible containers.
  • Matagarup Zip+ClimbminorGTM or Marketing PartnerAdjacent attraction offering zip line and bridge climb experiences. Matagarup Mini Golf is located next to Matagarup Zip+Climb, creating a combined visitor experience.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Burswood Park Board competitors and assessment

Company assessment

Direct peers

  • Kings Park and Botanic Garden: Perth's flagship public park managed by the Botanic Gardens and Parks Authority, a WA Government statutory body. Operates a much larger urban parkland with free public access, gardens, events, and heritage assets — the closest functional peer to Burswood Park within the same state.
  • Centennial Parklands: Manages a large Sydney urban parkland under a trust structure with free public access, venue hire (weddings, events), sports facilities, and cafe tenancies. Closely comparable operating model combining public open space with commercial venue and food/beverage activity.
  • Royal Botanic Gardens Victoria: Statutory authority managing Melbourne's Royal Botanic Gardens with free public access, gardens, event venues, heritage landscapes, and education programs. Comparable business model as a state-government park operator running a heritage public open space.

Broad incumbents

  • Gardens by the Bay: Singapore government-owned public gardens operating on a similar free-access model with paid event venue hire and F&B tenancies. Comparable in combining public gardens, event hosting, and tourism drawcards in a waterfront precinct alongside entertainment anchors.
  • Central Park Conservancy:

Regional players

  • Auckland Council Parks and Recreation: Local-government operator of Auckland's public parks, gardens, and event venues across the region. Comparable mandate of free public recreation, gardens maintenance, and event hosting, but at much larger scale and across multiple sites rather than one.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Burswood Park Board social profiles

Digital presence

Burswood Park Board compliance and trust

Trust signal

Compliance1 record

Burswood Park Board financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Burswood Park Board leadership team

Management profile

Number of profiles

Profiles6 records

Burswood Park Board funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Burswood Park Board M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Burswood Park Board

What does Burswood Park Board do?

Burswood Park Board manages and maintains a 53-hectare public parkland on the Burswood Peninsula along the Swan River foreshore in Perth, Western Australia. The core offering is free public access to landscaped gardens, walking trails, lakes, picnic areas, playgrounds, exercise facilities, the Heritage Sculpture Trail, and event spaces. Supplementary offerings include Matagarup Mini Golf, Swan Shell and Swan Fountain wedding venue hire, event hosting for community and cultural events, an outdoor classroom for horticulture students, and on-site café and restaurant operations.

Is Burswood Park Board a public or private company?

Burswood Park Board is a public company. It is classified as state government owned and is currently operating.

When was Burswood Park Board founded?

Burswood Park Board was founded in 1986. It employs 11 to 50 people.

Where is Burswood Park Board based?

Burswood Park Board is headquartered in Burswood, Western Australia, Australia, in the Oceania region.

Who are Burswood Park Board's main competitors?

Direct peers on record are Kings Park and Botanic Garden, Centennial Parklands and Royal Botanic Gardens Victoria. Broad incumbents are Gardens by the Bay and Central Park Conservancy. Auckland Council Parks and Recreation is listed as a regional player.

Does Burswood Park Board have an API?

No public API is recorded for Burswood Park Board.

What industry is Burswood Park Board in?

Burswood Park Board's product category is Public Park Management and Recreation. Its primary akta.pro industry code is THAAAFAB, Conservation Parks & Private Nature Reserves (Visitor Operations), with a secondary code of BPAIAMAH, Parks, Recreation & Protected Areas Administration. Its NAICS code is 712190 and its SIC code is 7900.

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