Studio Sigdal Skøyen

What Studio Sigdal Skøyen does

Sigdal, operated by Nobia Norway AS, is a Norwegian kitchen and bathroom furniture brand producing painted MDF, solid wood, and oak-veneered cabinetry from its factory in Nedre Eggedal since 1950. The portfolio spans nine kitchen models (Favn, Line, Scala, Herregaard, Square, Eikeli, Horisont, Amfi Eik, Uno), complementary worktops (laminate, solid wood, natural stone, Corestone composite), sliding wardrobes, bathroom furniture, and accessories. Notable technical and design differentiators include the Signatur Favn concept (vertical oak veneer with light-reactive Bølge door), the Inframe concept (recessed door-and-drawer fronts available on Scala, Herregaard, and Line), Swan Ecolabel (Svanemerket) certified product lines, and third-party verified Environmental Product Declarations (EPDs) across the lifecycle. Nobia AB's climate goals are validated by the Science Based Targets initiative (SBTi), with 100% renewable electricity across production and own stores and a 72% Scope 1+2 CO2 reduction target by 2026.

The business operates as a 100% dealer-channel model: Sigdal sells exclusively through approximately 45 owned and authorized retail showrooms from north to south in Norway, with Studio Sigdal Skøyen in Oslo being one location. GTM relies on free design consultations (in-store, by phone, or digital) producing 3D drawings and quotes, supported by content marketing, influencer and media collaborations (TV2 God Morgen Norge, Lotta Agaton, Koi Fargestudio, Maria Soxbo, Janne Nesset-Kristiansen), email campaigns, and a separate Project & Architect channel for B2B specification work. Pricing is quote-based per configuration with no public list price; current promotions include 40,000 NOK off kitchens and appliance bundle discounts.

The customer base is predominantly residential Norwegian homeowners undertaking renovation or new-build installations, with secondary segments in architects/specators and property developers requiring project volumes. The Norwegian housing market — particularly new construction — is the dominant macro driver of demand. Sigdal is part of the Nobia Group (Nobia NBI AB, listed on Nasdaq Stockholm), which provides capital, R&D, and supply-chain integration via sister entities (Nobia Production Sweden, Nobia Sweden, Svenska Kök, Nobia Denmark). Nobia Norway AS (parent of the Sigdal brand) reported revenue of MNOK 618.1 in 2025 with 146 FTEs across 184 employees as of year-end 2025/2026.

Name

Studio Sigdal Skøyen

Legal name

Nobia Norway AS

Website

https://butikker.sigdal.com

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

11–50 employees

Short description

Studio Sigdal Skøyen is one of approximately 45 authorized dealer showrooms for Sigdal, a Norwegian kitchen and bathroom furniture brand (manufacturing since 1950, owned by Nobia AB) serving residential homeowners across Norway via design-led, quote-driven kitchen sales.

Ownership category

akta.pro rank

Product category

Kitchen Cabinetry

NAICS

Wood Kitchen Cabinet and Countertop Manufacturing (337110), Household and Institutional Furniture and Kitchen Cabinet Manufacturing (3371)

SIC

Wood Household Furniture, (No Upholstered) (2511)

akta.pro primary industry

Kitchen & Bath Design-Build & Remodeling Showrooms (CRAIAFAG)

akta.pro secondary industries

Kitchen Permitting, Design & Project Management (HSAPAAAK), Kitchen Island & Custom Storage Solutions (HSAPAAAH)

Keywords

• Kitchen manufacturing
• Kitchen cabinetry
• Kitchen design services
• Bathroom furniture
• Kitchen retail showroom

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Kitchen Sales: Sigdal produces and sells kitchens under the Sigdal brand through a network of 45 dealers across Norway. The company also sells bathroom furniture and storage solutions. In 2025, the company (Nobia Norway AS) had revenue of MNOK 618.1.
2. Kitchen Accessories and Appliances: Sales of worktops, handles, sinks, faucets, appliances, drawer organization, and cabinet solutions. Appliance campaigns offer discounts on ovens, cooktops, dishwashers, refrigerators, and ventilation systems.
3. Design and Planning Services: Free kitchen planning consultation with designers providing 3D drawings and quotes based on customer needs and wishes.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Studio Sigdal Skøyen is an authorized Sigdal kitchen retail dealer in Oslo (Skøyen) that sells designed, Norwegian-manufactured kitchen, bathroom, and storage furniture through in-store display, professional design consultation, and project specification. The offering spans multiple kitchen models (Favn, Line, Scala, Herregaard, Square, Eikeli), worktops in laminate/solid wood/natural stone/Corestone, sliding wardrobes, sinks, faucets, appliances, and accessories, supported by free 3D planning and installation coordination services.

Product overview

Studio Sigdal Skøyen is a dealer/showroom for Sigdal kitchens, a Norwegian kitchen and bathroom furniture manufacturer producing high-quality kitchens since 1950. Sigdal offers a comprehensive portfolio including multiple kitchen models (Favn, Line, Scala, Herregaard, Square, Eikeli, Horisont, Amfi, Uno) spanning classic to modern styles, bathroom furniture, sliding wardrobes (garderobe), and complementary products including worktops (laminate, solid wood, natural stone, Corestone), cabinet hardware, sinks, faucets, and appliances. The company sells exclusively through ~45 dealer stores across Norway and operates its own production facility in Nedre Eggedal. Sigdal is owned by Nobia AB (Swedish listed company).

Differentiator

Problem solved

Functional benefit

Products and services

• Favn Kitchen Premium natural oak veneer kitchen with vertical wood grain structure. Features smooth or grooved door options and is available in 15 standard painted colors and 5 stain colors (Nøtt, Lakriz, Kongle, Skifer, Lin) plus a lacquered natural finish. Sold to Norwegian homeowners through Sigdal dealers.
• Line Kitchen Sleek modern kitchen with smooth MDF fronts in 15 painted colors. Part of the Signature series with organic, nature-inspired forms, and can be combined with the Inframe concept for a built-in look. Sold to residential customers via Sigdal dealers.
• Scala Kitchen Timeless kitchen model with a simple frame and smooth panel, combining vintage kitchen design with a modern expression. Available in standard or Inframe versions and sold through Sigdal dealers.
• Herregaard Kitchen Exclusive traditional kitchen with aristocratic character featuring classic mirror fronts with panels and pronounced profile grooves creating depth and shadow play. Available in MDF or oak and sold to homeowners via Sigdal dealers.
• Square Kitchen Rustic, rural kitchen in solid oak with a simple frame and smooth panel that can be styled from modern to rustic country depending on accessories chosen. Sold through Sigdal dealers.
• Eikeli Kitchen Cozy Nordic oak trend kitchen featuring painted lamella fronts in solid oak, referencing culinary bistro and urban café environments. Available only as a base cabinet and sold via Sigdal dealers.
• Laminate Worktops High-pressure laminate worktops available in 20 and 30 mm thickness with various edge profiles. Nordic Swan Ecolabel approved when combined with Laminate or F32 edge, and offered in 45+ designs including stone, marble, concrete, and wood looks. Sold with Sigdal kitchens and as standalone accessories.
• Corestone Worktops Robust composite worktop material of one-third acrylic and two-thirds natural minerals, featuring seamless joints when polished, a pore-free surface that repels moisture and dirt, and easy cleaning. Sold as an upgrade option with Sigdal kitchens.
• Solid Wood Worktops Solid wood countertops sourced from Scandinavian suppliers, available in various wood species, thicknesses, and surface treatments for kitchens and bathrooms. Sold as an upgrade option with Sigdal kitchens.
• Natural Stone Worktops Durable natural stone worktops that can withstand rough treatment, requiring minimal maintenance and treatment with stone oil to protect against grease and dirt penetration. Sold as a premium upgrade option.
• Sliding Wardrobes (Skyvedører) Sigdal sliding door wardrobes sold as part of the storage and interior solutions portfolio. Currently promoted at 30% discount as part of an active campaign. Sold to homeowners through Sigdal dealers including Studio Sigdal Skøyen.
• Bathroom Furniture Sigdal bathroom furniture offered alongside the kitchen portfolio, leveraging the same Scandinavian design language, sustainable materials, and Norwegian craftsmanship. Sold to homeowners through Sigdal dealers.
• Kitchen Design Consultation Service Free initial kitchen planning consultation delivered by Sigdal kitchen designers, available in-store, by phone, or digitally. Service includes site measurement, 3D drawings, and quote preparation, supporting customers from initial idea through completed kitchen installation.

Quantifiable outcome

• 100% renewable electricity in all production facilities and own stores
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Nobia Production Sweden ABcoreStrategic or Co-development PartnerSister company within the Nobia Group supplying carcasses, fronts, sinks, fixtures, and rails. As a group company, operates under the same strict supplier requirements.
• Nobia Sweden ABcoreStrategic or Co-development PartnerSister company within the Nobia Group supplying kitchen components. Part of the integrated Nordic kitchen manufacturing group.
• Svenska Kök ABcoreStrategic or Co-development PartnerSister company within the Nobia Group supplying kitchen components and operating in the Swedish market.
• Nobia Denmark AScoreStrategic or Co-development PartnerSister company within the Nobia Group supplying kitchen components and operating in the Danish market.
• Nobia Norway AS (Parent Company)coreOthersParent company of Sigdal brand. Sigdal is produced and sold alongside Norema and Granarp brands by Nobia Norway AS, which is 100% owned by Nobia NBI AB (SE), a listed company in Sweden.
• Lotta Agaton (Interior Designer)minorStrategic or Co-development PartnerSwedish interior designer collaborated with Sigdal to create the 'Within Wood' kitchen concept featuring natural warmth and calm expression of wood.
• Koi FargestudiominorStrategic or Co-development PartnerColor studio that collaborated with Sigdal to develop exclusive colors such as 'Mild Sienna' featured in customer kitchen projects.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Magnet Kitchens: UK-based kitchen retailer owned by Nobia Group. Sister Nobia brand with comparable dealer/showroom model and similar product philosophy, though operating in a different geographic market.
• IKEA (Kitchen): Global home furnishings incumbent with a major kitchen category presence in Norway. Competes at the value end of the market with modular METOD kitchens and represents a meaningful price-anchoring competitor for Sigdal's mid-market lines.
• Howdens Joinery: UK kitchen and joinery trade supplier with depot-based distribution model. Comparable in scale and trade-channel approach, though operating primarily in UK/Ireland with strong kitchen franchise presence.

Direct peers

• HTH Kjøkken: Danish kitchen manufacturer with strong presence in Norway, selling through a dealer/showroom model similar to Sigdal. Directly competes in the mid-to-premium Norwegian kitchen segment with comparable design consultation and installation services.
• Marbodal: Swedish kitchen manufacturer and sister brand within Nobia Group. Closely comparable business model (Nobia-owned manufacturer selling through Nordic dealer networks) and overlapping product portfolio targeting Scandinavian kitchens.
• Norema: Norwegian kitchen brand operated alongside Sigdal by Nobia Norway AS. Directly comparable as a Nobia Norway subsidiary sold through Norwegian dealers, with overlapping customer base but slightly different positioning.
• Drømmekjøkkenet: Norwegian kitchen retailer with showrooms across Norway. Competes directly with Sigdal and Studio Sigdal Skøyen in the Oslo market for mid-market residential kitchen buyers.
• Kvik: Danish-owned kitchen retailer with showrooms across Norway. Competes directly with Sigdal in the mid-market kitchen segment, offering similar modular cabinet solutions with in-store design services.
• Epoq Kjøkken: Norwegian kitchen manufacturer competing in the premium Scandinavian kitchen segment. Comparable product offerings (wood-front cabinets, custom design) and Norwegian dealer distribution.
• Ballingslöv: Swedish kitchen manufacturer with Scandinavian distribution. Comparable in product range (wood cabinetry, design-led kitchens) and dealer-based sales model targeting premium residential renovations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/studio-sigdal-sk%C3%B8yen

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studio Sigdal Skøyen