Cabilla Cornwall
- Company typePrivate
- Founded2019
- HeadquartersCardinham, Bodmin Moor, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Cabilla Cornwall does
Cabilla Cornwall Ltd is a privately-held wellness retreat operator founded in 2018/2019 by Merlin and Lizzie Hanbury-Tenison on the family's 300-acre estate in Cardinham, Bodmin Moor, Cornwall. The company's core asset is a purpose-built retreat centre within ancient Atlantic temperate rainforest, offering off-grid Koyt cabin accommodation for up to 24 guests, communal Barn spaces including indoor and outdoor studios, woodland sauna, and access to the spring-fed River Bedalder. There is no proprietary technology platform; operations run on standard hospitality booking infrastructure, the company website (cabillacornwall.com), and direct enquiry handling via email, telephone, and an online form, with a dedicated Retreat Producer assigned to each customer from first contact through retreat completion.
The business generates revenue across four streams: Signature Retreats (3-day immersive packages at £425-£650 per person), bespoke Corporate Team Retreats (up to 24-guest exclusive site hire with the Cabilla Method, Go Bespoke, and Future Forests options), Venue Hire to third-party wellness practitioners, and collaborative retreats via a strategic partnership with THE PIG-at Harlyn Bay (Ground & Grow, £1,500-£2,426 per package). Pricing is bespoke for corporate and venue hire engagements and typically requires a 25% non-refundable deposit. The customer base spans individual wellness seekers, corporate teams (named logos include Manolo Blahnik and Sarsen), and visiting practitioners; marketing relies on direct-to-consumer channels, earned media (The Times, Guardian, BBC, National Geographic), and partner marketing through THE PIG.
The company is bootstrapped — financed initially via a personal loan against the founders' home rather than external venture capital — and operates with approximately 8 staff including founders, Managing Director Lucy Crump, Programmes Director Sienna Richardson, Business Development Manager Lucy Keeling, and a part-time Forest Ranger. In 2023 the founders spun off the Thousand Year Trust, a national charity supporting farmer-led rainforest restoration across south-west England, and launched the Thousand Year Project to triple UK temperate rainforest from 100 to 300 acres. The business has no disclosed revenue, no subsidiaries, and no external investors identified in the source material.
Cabilla Cornwall firmographics
Firmographics- Name
- Cabilla Cornwall
- Legal name
- Cabilla Cornwall Ltd
- Website
- https://cabillacornwall.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Cabilla Cornwall industry classification
Industry- Product category
- Wellness Retreat Services
- NAICS
- Recreational and Vacation Camps (except Campgrounds) (721214), Support Activities for Forestry (1153)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Forestry (800)
- akta.pro primary industry
- Rainforest & Jungle Lodges (THAGAIAD)
- akta.pro secondary industries
- Rainforest & Jungle Lodges (THAAAHAD), Wilderness & Backcountry Lodges (Remote/Off-Grid) (THAGAIAB), Conference Retreat Hotels (THAGALAG), National Park & Conservancy Lodges (THAGAIAI)
Keywords
Where Cabilla Cornwall is headquartered
LocationHeadquarters
- HQ city
- Cardinham, Bodmin Moor
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Cabilla Cornwall business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Infrastructure, Technology or R&D
Revenue model
- Signature Retreat Hosting: Cabilla curates and hosts its own branded retreats (3-day immersive experiences in temperate rainforest) with included yoga, meals, sauna, river bathing. Revenue from per-person pricing.
- Corporate Team Retreats: Bespoke team retreats for businesses including Cabilla Method workshops with psychologists, somatic therapists, and behaviour specialists. Private chefs, accommodation in Koyt cabins for up to 24 guests.
- Venue Hire for Practitioners: Wellness practitioners and retreat leaders can hire the exclusive Cabilla site to host their own retreats. Includes accommodation, studio spaces, dining facilities, and on-site host support.
- Collaborative Retreats with Partners: Partnership retreats combining Cabilla experiences with partner venues (e.g., THE PIG-at Harlyn Bay). Ground & Grow retreats feature multi-night accommodation, curated activities, and shared revenue or licensing arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Signature Retreat - Shared Occupancy Koyt |
| Subscription | Multi-year contract | Signature Retreat - Single Occupancy Koyt |
| Subscription | Multi-year contract | Ground & Grow (THE PIG Partnership) - Early Bird Single |
| Subscription | Multi-year contract | Ground & Grow (THE PIG Partnership) - Early Bird Double |
| Subscription | Multi-year contract | Ground & Grow (THE PIG Partnership) - Standard Single |
| Subscription | Multi-year contract | Ground & Grow (THE PIG Partnership) - Standard Double |
| Other | Multi-year contract | Corporate Team Retreats |
| Other | Multi-year contract | Venue Hire for Practitioners |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Cabilla Cornwall product offering
Product offeringCore offering
Cabilla Cornwall operates a purpose-built retreat centre on a 300-acre estate of Atlantic temperate rainforest in Bodmin Moor, Cornwall, sleeping up to 24 guests in Koyt cabins. The company curates and hosts its own three-day Signature Retreats for individuals (yoga, organic chef-prepared meals, sauna, river bathing, forest experiences), designs bespoke corporate Team Retreats including the Cabilla Method and Future Forests, and offers exclusive venue hire for third-party wellness practitioners to host their own retreats.
Product overview
Cabilla Cornwall is a purpose-built retreat centre offering a portfolio of wellness experiences centred on a rare Atlantic Temperate Rainforest. The core offering comprises Koyt Cabin accommodation (sleeping up to 24), communal Barn spaces including The Studio, and curated Signature Retreats featuring yoga, organic dining, and nature immersion. The business serves both individual consumers (Dirty Weekends/Signature Retreats) and corporate clients (Team Retreats). Corporate offerings include the Cabilla Method (psychology, somatics, and human behaviour workshops), Go Bespoke (custom schedules), and Future Forests (tree-planting focus). A notable product is the Ground & Grow collaboration with THE PIG-at Harlyn Bay, combining luxury hotel stays with Cabilla rainforest experiences. Ancillary offerings include The Thousand Year Project (rainforest restoration) and an Artist in Residence programme. The site is available for exclusive hire by third-party retreat facilitators.
Differentiator
Problem solved
Functional benefit
Products and services
- Signature Retreats Three-day total-immersion retreats in Atlantic Temperate Rainforest featuring daily yoga, organic chef-prepared meals, sauna experiences, and river dipping in the spring-fed Bedalder river, hosted in Koyt cabins. Designed for individual wellness seekers seeking restoration and digital detox.
- Team Retreats Corporate team retreats hosting up to 24 guests with full exclusive site access, combining somatic practices, guided nature immersion, and evidence-based approaches to team wellbeing for businesses and organisations.
- Cabilla Method Fully facilitated immersive corporate retreat combining nature immersion with workshops led by clinical psychologists, somatic therapists, and human behaviour specialists, including Morwenna Opie, Sienna Richardson, and Mike Coulter.
- Go Bespoke Flexible team retreat option allowing businesses to create custom schedules with Retreat Producer support, working through specific business goals in the Cabilla environment.
- Future Forests Team retreat concept where participants plant oak seedlings as part of restoration projects, combined with wellbeing activities in the Atlantic temperate rainforest.
- Ground & Grow Multi-night retreat collaboration with THE PIG-at Harlyn Bay featuring accommodation at THE PIG, THE PIG's 25-mile menu, Cabilla rainforest experiences, live cello yoga sessions, beach meditation, and wild swimming.
- Hire Cabilla (Venue Hire) Exclusive hire of the Cabilla Cornwall site for wellness practitioners to host their own bespoke retreats, including Koyt accommodation for up to 24, studio spaces, woodland sauna, dining facilities, and on-site host support.
Quantifiable outcome
- 88% of UK workforce has experienced burnout, disconnecting from vital state and preventing full potential
- +1 more outcomes
Companies that use Cabilla Cornwall
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Cabilla Cornwall technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cabilla Cornwall partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- THE PIG-at Harlyn BaycoreCollaborative partnership creating the Ground & Grow retreat experience combining THE PIG's luxury hospitality (accommodation, dining, spa) with Cabilla's nature-based experiences (rainforest tours, yoga with cellists, tree planting). First collaboration for both brands. Retreats voted one of The Times World's Best Wellness Holidays 2024. Partnership enables Cabilla to reach THE PIG's established customer base while offering extended wellness experience.
Scale indicators6 records
Recent moves9 records
Expansion highlights5 records
Cabilla Cornwall competitors and assessment
Company assessmentBroad incumbents
- Soho House: Global members' club with countryside retreats and wellness programming. Comparable retreat-style experiences for premium UK members and indicative of the broader brand-and-membership model Cabilla could evolve into.
- Six Senses Hotels Resorts Spas: Global luxury wellness resort brand with deep clinical and integrative wellness programming. Provides the upper-bound benchmark for premium wellness retreats and indicates where Cabilla could scale if it built a multi-site brand.
- Aman Resorts: Ultra-luxury global hotel and resort brand with destination spas and wellness immersions in remote, nature-rich settings. Comparable in concept (isolation, nature, premium pricing) but operates at materially larger scale and price point.
Direct peers
- The Scarlet Hotel: Luxury eco-conscious adult-only hotel in Mawgan Porth, Cornwall, offering wellness-focused stays, spa treatments and nature immersion for a similar premium UK guest. Closest comparable on geography, positioning and price band.
- Bedruthan Hotel and Spa: Cornwall family-friendly hotel with strong wellness and sustainability positioning, including spa, workshops and nature-based activities. Overlaps with Cabilla on Cornwall location, wellness programming and eco credentials.
- Another Place, The Lake: Lake District retreat-style hotel offering active wellness, lake swimming, guided hikes and curated wellbeing programmes. Comparable operating model combining outdoors, structured wellness schedule and premium UK positioning.
- Heckfield Place: Hampshire luxury country house hotel with a regenerative farm-to-table ethos, seasonal programming and nature-led experiences. Comparable premium UK countryside retreat with strong sustainability narrative.
- Calcot Manor: Cotswolds family-focused luxury hotel with spa and wellbeing offerings, similar price band to Cabilla. Comparable UK countryside luxury retreat positioning with multi-day guest programmes.
- THE PIG Hotels: Luxury boutique UK hotel group with which Cabilla already partners for Ground & Grow retreats. Comparable price band, UK guest profile and retreat-style programming, and the most likely source of future co-branded expansion.
- Babington House: Soho House's Somerset countryside members' club/hotel offering retreats, spa, food and programming. Comparable UK premium countryside retreat audience, although broader lifestyle membership model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cabilla Cornwall social profiles
Digital presenceCabilla Cornwall financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cabilla Cornwall leadership team
Management profileNumber of profiles
Profiles7 records
Cabilla Cornwall funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cabilla Cornwall M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cabilla Cornwall
What does Cabilla Cornwall do?
Cabilla Cornwall operates a purpose-built retreat centre on a 300-acre estate of Atlantic temperate rainforest in Bodmin Moor, Cornwall, sleeping up to 24 guests in Koyt cabins. The company curates and hosts its own three-day Signature Retreats for individuals (yoga, organic chef-prepared meals, sauna, river bathing, forest experiences), designs bespoke corporate Team Retreats including the Cabilla Method and Future Forests, and offers exclusive venue hire for third-party wellness practitioners to host their own retreats.
Is Cabilla Cornwall a public or private company?
Cabilla Cornwall is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cabilla Cornwall founded?
Cabilla Cornwall was founded in 2019. It employs 1 to 10 people.
Where is Cabilla Cornwall based?
Cabilla Cornwall is headquartered in Cardinham, Bodmin Moor, United Kingdom, in the Europe region.
How does Cabilla Cornwall make money?
Four revenue lines are on record. Signature Retreat Hosting is the primary driver. The others are corporate Team Retreats, venue Hire for Practitioners and collaborative Retreats with Partners.
Who are Cabilla Cornwall's main competitors?
Broad incumbents on record are Soho House, Six Senses Hotels Resorts Spas and Aman Resorts. Direct peers are The Scarlet Hotel, Bedruthan Hotel and Spa, Another Place, The Lake, Heckfield Place, Calcot Manor, THE PIG Hotels and Babington House.
Does Cabilla Cornwall have an API?
No public API is recorded for Cabilla Cornwall.
What industry is Cabilla Cornwall in?
Cabilla Cornwall's product category is Wellness Retreat Services. Its primary akta.pro industry code is THAGAIAD, Rainforest & Jungle Lodges, with a secondary code of THAAAHAD, Rainforest & Jungle Lodges. Its NAICS code is 721214 and its SIC code is 7000.