CADMHAS
CADMHAS is a UK registered charity delivering independent, free statutory and community mental health advocacy services — IMHA, IMCA, RPR, and community advocacy — to vulnerable adults and young people across North Wales and Powys, funded by public sector tenders.
- Company typePrivate
- Founded2007
- HeadquartersSt Asaph, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What CADMHAS does
CADMHAS (Conwy and Denbighshire Mental Health Advocacy Service) is a UK registered charity and company limited by guarantee that has delivered independent, free, and confidential advocacy services since opening in June 2007. It serves vulnerable adults and young people across North Wales and Powys — specifically adults with mental health conditions, adults lacking mental capacity, individuals subject to Deprivation of Liberty Safeguards, and young people up to age 25 — through four service lines: Community Mental Health Advocacy, Independent Mental Capacity Advocacy (IMCA), Independent Mental Health Advocacy (IMHA), and Relevant Person Representatives (RPR). Service delivery is statutory in nature, grounded in the Mental Capacity Act 2005 and the Mental Health Act, and is provided bilingually in English and Welsh.
The organisation's product surface is service-based rather than technology-based; no proprietary platform, API, or software stack is disclosed. Operational tooling consists of an informational website (cadmhas.com) with online referral forms for community, IMCA, and IMHA services, plus standard phone and email intake. The business model is a free-at-point-of-use charity funded entirely by public sector commissioning: CADMHAS wins competitive tenders from health boards (principally Betsi Cadwaladr University Health Board and Powys Teaching Health Board) and local authorities, supplemented historically by grants from Comic Relief and Lloyds TSB Foundation. It is governed by a Board of Trustees and currently employs around 22 people (scaling to 34 and planning 42 advocates plus 3 admin staff), holds the Advocacy Quality Performance Mark (QPM) renewed in 2024, and operates from its head office at St Asaph Business Park, Wales.
CADMHAS firmographics
Firmographics- Name
- CADMHAS
- Legal name
- CADMHAS (Conwy and Denbighshire Mental Health Advocacy Service)
- Website
- https://cadmhas.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CADMHAS is a UK registered charity delivering independent, free statutory and community mental health advocacy services — IMHA, IMCA, RPR, and community advocacy — to vulnerable adults and young people across North Wales and Powys, funded by public sector tenders.
- Ownership category
- akta.pro rank
CADMHAS industry classification
Industry- Product category
- Mental Health Advocacy Services
- NAICS
- Voluntary Health Organizations (813212)
- SIC
- Services-Management Services (8741)
- akta.pro primary industry
- Behavioral Health Care Management & Case Management (HLAEAHAE)
Keywords
Where CADMHAS is headquartered
LocationHeadquarters
- HQ city
- St Asaph
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
CADMHAS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Public sector contracts and grants: CADMHAS is a registered charity and company limited by guarantee. It generates income through commissioned public sector contracts (tenders) with health boards and local authorities, and grants from foundations such as Comic Relief and Lloyds TSB Foundation. The organisation's objectives include securing at least one additional funding stream per annum and pursuing all appropriate funding opportunities.
- Free at point of use service: Services are provided free of charge to service users. The charity's funding model relies on public commissioning rather than direct charges to end users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Free independent advocacy services for mental health users |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
CADMHAS product offering
Product offeringCore offering
CADMHAS is a registered charity providing free, independent, and confidential advocacy services to adults and young people with mental health conditions across North Wales and Powys. Its core offerings include Community Mental Health Advocacy, Independent Mental Capacity Advocacy (IMCA), Independent Mental Health Advocacy (IMHA), and Relevant Person Representative (RPR) services, delivered by employed advocates and accessed via professional referrals and self-referrals.
Product overview
CADMHAS is a mental health advocacy charity offering a suite of statutory and community-based advocacy services. The core offerings include Community Mental Health Advocacy services across North Wales regions (Conwy, Denbighshire, Gwynedd, Ynys Môn), Independent Mental Capacity Advocacy (IMCA), Independent Mental Health Advocates (IMHA), and Relevant Person Representatives (RPR). These services are complemented by professional training programs and online referral tools (Community Enquiry Form, IMCA Referral Form, IMHA Referral Form). The organization operates as a company limited by guarantee and registered charity, expanding from its original Conwy and Denbighshire service area to cover additional North Wales counties and Powys.
Differentiator
Problem solved
Functional benefit
Products and services
- Community Mental Health Advocacy – Conwy and Denbighshire Provides independent issue-based advocacy support for adults with mental health conditions living in Conwy and Denbighshire, helping them understand their rights and access appropriate services.
- Community Mental Health Advocacy – Gwynedd and Ynys Môn Provides community advocacy services in partnership with NWAAA for adults in Gwynedd and Ynys Môn with mental health issues or other vulnerabilities.
- Independent Mental Capacity Advocacy (IMCA) Provides legal safeguards for individuals who lack capacity to make important decisions, working with social care and medical professionals to ensure decisions are made in the person's best interests.
- Independent Mental Health Advocates (IMHA) Represents patients assessed or treated for mental health disorders in hospital or registered settings, including those under supervised community treatment orders or guardianship orders.
- Relevant Person Representatives (RPR) Paid representatives appointed for individuals given a standard authorisation for deprivation of liberty (DoLs) when no family member or friend is able or willing to undertake the role.
- Training for Professionals Provides training to Mental Health Teams, Healthcare Professionals, and Care Home Staff on advocacy services and related legislation including Mental Health Act, Mental Capacity Act, and Deprivation of Liberty Safeguards.
Companies that use CADMHAS
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles2 records
CADMHAS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CADMHAS partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- ASNEW AdvocacycoreCADMHAS partnered with ASNEW in Flintshire as part of the statutory Independent Mental Health Advocacy expansion in 2007, working in partnership with other advocacy services through the North Wales counties. The partnership continued in 2014 when CADMHAS was successful in gaining the Independent Mental Health Capacity contract together with ASNEW.
- MHAS Service GwyneddcoreCADMHAS partnered with MHAS in Gwynedd as part of the statutory Independent Mental Health Advocacy expansion in 2007. The partnership continued in 2014 for the Independent Mental Health Capacity contract.
- North Wales Advice and Advocacy Association (NWAAA)coreCADMHAS, in partnership with NWAAA, provides a community advocacy service in Gwynedd and Ynys Môn. Referrals for this service are handled by NWAAA, with self-referrals accepted via NWAAA's contact details.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
CADMHAS competitors and assessment
Company assessmentDirect peers
- VoiceAbility: UK-wide independent advocacy charity delivering IMCA, IMHA, and community advocacy services. Directly comparable as a multi-region statutory advocacy provider operating on NHS and local authority contracts.
- North Wales Advice and Advocacy Association (NWAAA): Welsh advocacy umbrella organisation and active CADMHAS consortium partner delivering community advocacy in Gwynedd and Ynys Môn. Directly comparable regional peer handling referrals for mental health and broader advocacy.
- Advocacy Focus: Independent advocacy charity delivering statutory and community advocacy across North West England and parts of Wales. Closely comparable in service mix (IMCA, IMHA, RPR) and contract-based funding model.
- MHAS Service Gwynedd: Gwynedd-based mental health advocacy service partnering with CADMHAS on statutory contracts. Comparable in scale and scope, serving overlapping client populations in North Wales.
- Together for Mental Wellbeing: UK charity providing mental health advocacy, support, and wellbeing services including statutory advocacy. Comparable as a commissioned mental health advocacy provider serving vulnerable adults.
- ASNEW Advocacy: Flintshire-based advocacy service partnering with CADMHAS on statutory IMHA/IMCA contracts. Directly comparable regional peer delivering independent mental health and mental capacity advocacy.
Broad incumbents
- Rethink Mental Illness: Large UK mental health charity providing advocacy, services, and information. Overlaps with CADMHAS in mental health advocacy but operates at much greater scale across multiple service lines nationally.
- Mind: UK-wide mental health charity with local Mind associations providing advocacy and support services. Broader portfolio than CADMHAS but overlapping mental health advocacy offering at regional/local level.
Regional players
- Age Cymru: Wales-based charity providing advocacy and information services for older people. Partial overlap with CADMHAS's older-persons mental health advocacy work but broader mission and pan-Wales reach.
- Hafal: Welsh mental health charity providing advocacy, support, and housing services for people with serious mental illness. Operates across Wales with similar advocacy focus but broader service portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
CADMHAS social profiles
Digital presenceCADMHAS financial estimates
Financial estimateRevenue estimate
Valuation estimate
CADMHAS leadership team
Management profileNumber of profiles
Profiles3 records
CADMHAS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CADMHAS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CADMHAS
What does CADMHAS do?
CADMHAS is a registered charity providing free, independent, and confidential advocacy services to adults and young people with mental health conditions across North Wales and Powys. Its core offerings include Community Mental Health Advocacy, Independent Mental Capacity Advocacy (IMCA), Independent Mental Health Advocacy (IMHA), and Relevant Person Representative (RPR) services, delivered by employed advocates and accessed via professional referrals and self-referrals.
Is CADMHAS a public or private company?
CADMHAS is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was CADMHAS founded?
CADMHAS was founded in 2007. It employs 11 to 50 people.
Where is CADMHAS based?
CADMHAS is headquartered in St Asaph, United Kingdom, in the Europe region.
How does CADMHAS make money?
Two revenue lines are on record. Public sector contracts and grants are the primary driver. The others are free at point of use service.
Who are CADMHAS's main competitors?
Direct peers on record are VoiceAbility, North Wales Advice and Advocacy Association (NWAAA), Advocacy Focus, MHAS Service Gwynedd, Together for Mental Wellbeing and ASNEW Advocacy. Broad incumbents are Rethink Mental Illness and Mind. Regional players are Age Cymru and Hafal.
Does CADMHAS have an API?
No public API is recorded for CADMHAS.
What industry is CADMHAS in?
CADMHAS's product category is Mental Health Advocacy Services. Its primary akta.pro industry code is HLAEAHAE, Behavioral Health Care Management & Case Management. Its NAICS code is 813212 and its SIC code is 8741.