Canada Waterproofers
Canada Waterproofers is a family-owned basement waterproofing and foundation repair services company founded in 1998, serving residential homeowners across the Greater Toronto Area and Southern Ontario through interior and exterior waterproofing, sump pump, backwater valve, and underpinning services delivered by in-house licensed technicians.
- Company typePrivate
- Founded1998
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Canada Waterproofers does
Canada Waterproofers is a family-owned basement waterproofing and foundation protection services company headquartered in Toronto, Ontario, operating continuously since 1998 under the legal entity Canada Waterproofers Inc. The company serves residential homeowners across the Greater Toronto Area and surrounding Southern Ontario regions — including Mississauga, Brampton, Burlington, Hamilton, Milton, Oakville, and the York, Peel, Halton, Durham, and Niagara regions — through a network of local offices with dedicated phone lines and a Mississauga regional headquarters. The company reports having protected more than 15,000 homes over its 27-year operating history.
The core service portfolio comprises seven product lines: interior basement waterproofing, exterior basement waterproofing, sump pump installation, backwater valve installation, French drain installation, sewer backup and plumbing services, and basement underpinning. Delivery uses a proprietary 6-Stage Waterproofing Process combining excavation, foundation preparation, crack repair, membrane application, drainage component installation, and restoration. Technical components include commercial-grade waterproofing membranes, DELTA-MS dimpled drainage boards, fabric-wrapped PVC weeping tile systems, battery-backup sump pumps, and polyurethane/epoxy crack injection systems — all selected for GTA-specific clay soil and freeze-thaw conditions. A no-subcontractor policy mandates in-house technicians for all work, and the company holds multiple municipal trade licenses (Toronto T94 series, Mississauga, Oakville, Hamilton).
The business model is sales-led project-based professional services with unit pricing ranging from $150 for drain cleaning to $50,000+ for full exterior waterproofing systems. Customer acquisition runs through direct phone inquiries, website quote requests, and free on-site assessments, supported by an interactive homeowner toolkit (cost calculator, health check quiz, interior/exterior decision tool, spring flood risk checker, water damage cost calculator). The company markets municipal rebate programs as conversion hooks and offers point-of-sale financing through a partnership with Financeit (0.00% intro APR for 3 months, terms up to 60 months). It maintains no external institutional capital, no VC or PE backing, and no parent company, operating as a founder/management-controlled private entity.
Canada Waterproofers firmographics
Firmographics- Name
- Canada Waterproofers
- Legal name
- Canada Waterproofers Inc.
- Website
- https://canadawaterproofers.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Canada Waterproofers is a family-owned basement waterproofing and foundation repair services company founded in 1998, serving residential homeowners across the Greater Toronto Area and Southern Ontario through interior and exterior waterproofing, sump pump, backwater valve, and underpinning services delivered by in-house licensed technicians.
- Ownership category
- akta.pro rank
Canada Waterproofers industry classification
Industry- Product category
- Residential Basement Waterproofing Services
- SIC
- Pumps & Pumping Equipment (3561)
- akta.pro primary industry
- Basement Waterproofing & Moisture Control (HSAPACAA)
- akta.pro secondary industries
- Concrete Waterproofing & Moisture Mitigation (HSAGALAF), Waterproof Coatings & Leak Sealing (Basements, Foundations, Roof Coatings) (HSAGADAI)
Keywords
Where Canada Waterproofers is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Canada Waterproofers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Waterproofing Services: One-time professional service revenue from interior and exterior basement waterproofing installations. Services include excavation, membrane application, weeping tile installation, and foundation repair. Revenue is project-based with pricing varying by linear footage, depth, and complexity.
- Sump Pump Installation: Installation of primary sump pump systems and battery backup units. Includes new sump pit installation, pump replacement, discharge line installation, and maintenance services.
- Backwater Valve Installation: Installation of interior and exterior backwater valves to prevent sewer backup. Revenue includes permit handling and city inspection coordination.
- Drain and Sewer Services: Drain cleaning, sewer backup repair, plumbing repairs, and camera inspections. Services range from $150 for basic drain cleaning to $2,500+ for complex pipe replacement.
- Basement Underpinning: Structural basement lowering and foundation strengthening services. Higher-value projects requiring engineering, permits, and multi-week timelines.
- Emergency Services: 24/7 emergency response for basement flooding, sewer backups, burst pipes, and sump pump failures.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Interior Basement Waterproofing |
| Unit Pricing | Pay-as-you-go | Exterior Basement Waterproofing |
| Unit Pricing | Pay-as-you-go | Sump Pump Installation |
| Unit Pricing | Pay-as-you-go | Backwater Valve Installation |
| Unit Pricing | Pay-as-you-go | French Drain Installation |
| Unit Pricing | Pay-as-you-go | Drain Cleaning and Repair |
| Other | Monthly | Financing Options |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Canada Waterproofers product offering
Product offeringCore offering
Canada Waterproofers provides residential basement waterproofing, foundation repair, and water management services to homeowners in the Greater Toronto Area and Southern Ontario. Core offerings include interior and exterior basement waterproofing, sump pump installation, backwater valve installation, French drain installation, sewer backup and plumbing services, basement underpinning, and foundation crack repair. The company serves individual homeowners directly through on-site assessments and project-based contracts.
Product overview
Canada Waterproofers is a family-owned basement waterproofing and foundation protection service company operating since 1998. The company offers a portfolio of core waterproofing services including Interior Basement Waterproofing, Exterior Basement Waterproofing, Sump Pump Installation, Backwater Valve Installation, French Drain Installation, Sewer Backup & Plumbing, and Basement Underpinning. These services are complemented by interactive homeowner tools (Waterproofing Cost Calculator, Basement Health Check Tool, Interior vs Exterior Decision Tool, Spring Flood Risk Checker, Water Damage Cost Calculator) that help customers assess their needs and estimate costs. The company also provides emergency response services and financing options through a partnership with Financeit. Pricing varies significantly by service type, with interior waterproofing ranging from $3,500-$15,000, exterior waterproofing from $2,000-$50,000, sump pump installation from $1,600-$4,000, and backwater valve installation from $2,000-$4,500+.
Differentiator
Problem solved
Functional benefit
Products and services
- Interior Basement Waterproofing Interior-side basement waterproofing service for residential homeowners experiencing water intrusion, leaks, or moisture in finished and unfinished basements across the GTA.
- Exterior Basement Waterproofing Exterior foundation waterproofing involving excavation, membrane application, and drainage upgrades to stop water from entering the basement at the foundation wall.
- Sump Pump Installation Installation of sump pump systems, including battery backup units, to remove accumulated groundwater beneath residential foundations.
- Backwater Valve Installation Installation of backwater valves to prevent municipal sewer backup from flowing into residential basements, with rebate assistance on relevant municipal programs.
- French Drain Installation Installation of interior and exterior French drains to redirect groundwater away from residential foundations.
- Sewer Backup & Plumbing Services Sewer backup mitigation and associated residential plumbing services for homeowners at risk of basement flooding from municipal sewer surcharge events.
- Basement Underpinning Structural underpinning to lower basement floors and increase headroom, typically performed alongside waterproofing work for GTA residential properties.
- Foundation Crack Repair Crack injection and sealing services for residential foundation walls experiencing leaking or structural cracking.
- Emergency Waterproofing Response Emergency-response waterproofing service for residential properties suffering active flooding, leaks, or sewer backup events.
Quantifiable outcome
- Average unaddressed basement water damage claim in Ontario exceeds $43,000
- +3 more outcomes
Companies that use Canada Waterproofers
Customer profileSegments1 record
Ideal customer profiles1 record
Canada Waterproofers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Canada Waterproofers partnerships and signals
Strategic signalScale indicators8 records
Recent moves5 records
Expansion highlights5 records
Canada Waterproofers competitors and assessment
Company assessmentBroad incumbents
- Roto-Rooter: National plumbing, drain cleaning, and sewer backup service brand with significant overlap in the drain/sewer backup and sump pump segments of Canada Waterproofers' business. A broad incumbent that competes for plumbing-adjacent ticket work.
- Groundworks: National U.S. platform offering foundation repair, basement waterproofing, crawl space encapsulation, and concrete services. Comparable as a scaled multi-service residential foundation/waterproofing operator and a potential roll-up acquirer of Canada Waterproofers.
- Home Depot / Lowe's Installation Services: National home improvement retailers offering sump pump and backwater valve installation services through third-party contractors. Indirect competitive threat on smaller ticket waterproofing adjacent services.
- Mr. Rooter Plumbing: Franchised residential and commercial plumbing service network. Overlaps with Canada Waterproofers on drain cleaning, sewer backup, and sump pump work, though its waterproofing specialization is shallower.
Direct peers
- City Wide Group: Toronto-area basement waterproofing, underpinning, and foundation repair company offering a nearly identical service portfolio including interior/exterior waterproofing, sump pumps, and sewer backup prevention. Direct regional competitor.
- AquaGuard Injection & Waterproofing: Canadian (Ontario-based) basement waterproofing and foundation repair specialist offering interior/exterior waterproofing, crack injection, and sump pump services. Closest direct peer given overlapping GTA service area and product line.
- Clark Basement Authority: Regional basement waterproofing and foundation repair company operating in the Northeastern U.S. with a comparable service offering and residential focus. Direct competitor in category and business model.
- Basement Systems: Largest basement waterproofing contractor network in North America with a dealer/franchise model. Direct competitor offering interior/exterior waterproofing, sump pumps, and foundation repair using proprietary products, comparable to Canada Waterproofers' service mix.
- Crackmasters: Canadian foundation crack repair and basement waterproofing specialist focused on polyurethane/epoxy crack injection and related structural repairs. Direct peer in the narrower crack repair and injection segment of Canada Waterproofers' offering.
- Wet Basement Solutions: Ontario basement waterproofing contractor focused on interior drainage, sump pump installation, and foundation crack repair. Comparable in service scope, target customer (residential homeowners), and pricing model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Canada Waterproofers social profiles
Digital presenceCanada Waterproofers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Canada Waterproofers leadership team
Management profileNumber of profiles
Profiles2 records
Canada Waterproofers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Canada Waterproofers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Canada Waterproofers
What does Canada Waterproofers do?
Canada Waterproofers provides residential basement waterproofing, foundation repair, and water management services to homeowners in the Greater Toronto Area and Southern Ontario. Core offerings include interior and exterior basement waterproofing, sump pump installation, backwater valve installation, French drain installation, sewer backup and plumbing services, basement underpinning, and foundation crack repair. The company serves individual homeowners directly through on-site assessments and project-based contracts.
Is Canada Waterproofers a public or private company?
Canada Waterproofers is a private company. It is classified as family owned and is currently operating.
When was Canada Waterproofers founded?
Canada Waterproofers was founded in 1998. It employs 1 to 10 people.
Where is Canada Waterproofers based?
Canada Waterproofers is headquartered in Toronto, Canada, in the North America region.
How does Canada Waterproofers make money?
Six revenue lines are on record. Waterproofing Services are the primary driver. The others are sump Pump Installation, backwater Valve Installation, drain and Sewer Services, basement Underpinning and emergency Services.
Who are Canada Waterproofers's main competitors?
Broad incumbents on record are Roto-Rooter, Groundworks, Home Depot / Lowe's Installation Services and Mr. Rooter Plumbing. Direct peers are City Wide Group, AquaGuard Injection & Waterproofing, Clark Basement Authority, Basement Systems, Crackmasters and Wet Basement Solutions.
Does Canada Waterproofers have an API?
No public API is recorded for Canada Waterproofers.
What industry is Canada Waterproofers in?
Canada Waterproofers's product category is Residential Basement Waterproofing Services. Its primary akta.pro industry code is HSAPACAA, Basement Waterproofing & Moisture Control, with a secondary code of HSAGALAF, Concrete Waterproofing & Moisture Mitigation. Its SIC code is 3561.