Capelli's Gentlemen's Barbershop

What Capelli's Gentlemen's Barbershop does

Capelli's Gentlemen's Barbershop is a privately held, multi-location barbershop chain that operates five storefronts in the Seattle-Bellevue metropolitan area of Washington State. The company offers paid grooming services including haircuts, shaves, and scalp massages targeted at professional men, with each visit priced on a per-service basis. Its Seattle locations include South Lake Union (319 Westlake Avenue North), the Fourth & Madison Building (925 4th Avenue), the Regrade (2060 6th Avenue), and 800 Fifth Avenue, while the Bellevue location operates at Civica Commons (205 108th Ave NE). Hours vary by site, with the largest locations open seven days per week including evenings, and the Bellevue and downtown office-tower sites operating weekday-only schedules.

The company's core operational technology is a third-party online booking platform (MBO.com) supplemented by a Capelli's app and a centralized phone booking line (1-844-MENSCUT). Its customer-facing digital footprint consists of a website built by Rivet Hammer alongside Facebook, Twitter, Instagram, and Yelp pages used for brand presence and customer acquisition. There is no proprietary technology, branded product line, or productized offering beyond the grooming services themselves; the company does not sell retail products, memberships, or subscription packages based on available sources. The website copyright dates to 2015, indicating at least a decade of continuous operation.

Capelli's generates revenue through per-visit service fees paid by individual consumers, with appointments recommended across all locations. No pricing tiers, service packages, or revenue figures are publicly disclosed. The company employs approximately 28 people, implying roughly five to six staff per location, consistent with a small-chair barbershop operating model. Marketing is organic and primarily local: social media presence, Yelp reviews, and a search-friendly website. There is no evidence of outside investors, parent companies, franchises, or corporate partnerships in the source material, and ownership and leadership are not publicly identified.

Name

Capelli's Gentlemen's Barbershop

Legal name

Capelli's

Website

https://capellis.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Capelli's Gentlemen's Barbershop is a privately held, multi-location barbershop chain serving professional men in the Seattle-Bellevue metro area, offering haircuts, shaves, and scalp massages across five storefronts with online, app, and phone booking.

Ownership category

akta.pro rank

Product category

Men's Grooming Services / Barbershop

NAICS

Barber Shops (812111)

akta.pro primary industry

Luxury/High-End Barber Lounges (HSALABAH)

akta.pro secondary industries

Hot Towel Shaves & Straight-Razor Shaving (HSALABAC), Beard & Mustache Grooming (HSALABAB), Men's Hair Salons (HSALAAAB)

Keywords

• Men's grooming services
• Haircuts and shaves
• Scalp massage treatments
• Barbershop services
• Men's hair salon

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Grooming Services Revenue: The barbershop generates revenue through providing paid grooming services including haircuts, shaves, scalp massages, and additional services at their physical locations. Services are offered on a per-visit basis with appointment-based scheduling.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Capelli's Gentlemen's Barbershop provides professional men's grooming services—including haircuts, shaves, scalp massages, and additional grooming treatments—at five physical retail locations across Seattle and Bellevue, WA. Services are delivered on a per-visit basis, with appointments booked online through the company website and MBO.com platform, via the Capelli's mobile app, or by phone. The company positions itself as a premium gentlemen's barbershop offering a professional atmosphere with business press and sports viewing.

Product overview

Capelli's Gentlemen's Barbershop is a traditional barbershop providing expert grooming services including haircuts, shaves, and scalp massages at multiple Seattle-area and Bellevue locations. The company offers in-person services with online and app-based appointment booking for customer convenience. No distinct branded products, modules, or digital product offerings were identified in the source material.

Differentiator

Problem solved

Functional benefit

Products and services

• Men's Haircuts Professional men's haircut services delivered by barbers at Capelli's five physical locations in Seattle and Bellevue, WA. Targeted at modern professional men seeking a polished appearance.
• Shaves Professional shaving services for men, provided as part of the barbershop's complete grooming offerings at its Seattle-area locations.
• Scalp Massages Therapeutic scalp massage treatments provided alongside haircut and shave services at Capelli's barbershop locations.
• Complete Grooming Services Comprehensive grooming package combining haircuts, shaves, scalp massages, and additional treatments for men seeking a full grooming experience at any of Capelli's five physical locations.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Direct peers

• Sport Clips Haircuts: National men's and boys' haircut franchise with a sports-themed, predominantly male clientele and walk-in/appointment service model; directly comparable to Capelli's in target customer and service mix, but at much larger scale.
• Great Clips: Largest U.S. hair salon franchise, with a walk-in, value-priced model that overlaps Capelli's customer base for routine haircuts, though positioned at the lower end of the price spectrum.
• Truefitt & Hill: Heritage luxury barbershop brand offering traditional gentlemen's grooming services including hot towel shaves and haircuts — directly comparable to Capelli's premium "Gentlemen's Barbershop" positioning.
• Floyd's 99 Barbershop: Multi-unit barbershop chain focused on full-service men's grooming (haircuts, shaves, beard trims) in a stylized atmosphere, with locations across multiple U.S. cities — directly comparable offering and target demographic to Capelli's.
• Boardroom Salon for Men: Men-only full-service salon concept offering haircuts, shaves, and grooming services in a private club-style atmosphere; comparable to Capelli's premium professional-men positioning.
• Cost Cutters: Value-oriented walk-in haircut salon franchise serving men, women, and children — competes at the lower price tier for routine men's haircuts in the same Seattle market.
• Roosters Men's Grooming Center: Franchised men's grooming brand offering haircuts, hot towel shaves, and scalp massages in a sports-bar atmosphere — closely mirrors Capelli's service mix and male-professional positioning.
• Supercuts: National walk-in salon chain serving men, women, and children with haircut and basic styling services — competes with Capelli's for the male walk-in haircut segment at lower price points.

Regional players

• European Wax Center: Multi-location personal care services franchise with comparable real estate footprint and appointment-based operating model; adjacent rather than direct overlap, but illustrative of multi-unit personal services scale.

Broad incumbents

• The Art of Shaving: Premium men's grooming brand (now owned by Procter & Gamble) operating retail barbershop-style stores and product lines focused on shaves and skincare — overlaps Capelli's premium shave and men's grooming positioning at a broader scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/Capellis_Barber
• Facebookfacebook.com/Capellis.Barbershop
• Instagraminstagram.com/capellisgb
• LinkedInlinkedin.com/company/capelli's

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Capelli's Gentlemen's Barbershop