Carreira Solo Produções

What Carreira Solo Produções does

Carreira Solo Produções is a São Paulo-based boutique event production and live marketing company founded in 2007 by producers Jô Pereira and Claudia Santoro. The company delivers end-to-end event execution for corporate clients and organizations, spanning four service lines — Eventos (corporate events and celebrations), Ativações (brand activations), Seminários (corporate seminars), and Feiras (trade shows) — across in-person, online, and hybrid formats. Core production expertise is anchored in the founders' 20+ years of live marketing experience and personal involvement in Brazil's largest mega-events, including Carnaval, Rock in Rio, Parada Disney, Stock Car, and Copa do Mundo; Jô Pereira has coordinated over 500 national and international projects for major brands such as Banco Itaú, Nestlé, Honda, J&J, and Heineken.

The operating model combines a small core team (approximately 20 employees per firmographic data) with a distributed "hub" of partner professionals, allowing flexible scaling of execution without the fixed overhead of a full-service agency. Revenue is generated through custom, project-based pricing tailored to each client's briefing — including objectives, audience, venue, programming, timeline, and budget — with the firm explicitly positioning itself on "leverage and agility" and cost-benefit across both modest and generous budgets. Sales motion is direct and founder-led, relying on the founders' personal networks accumulated over two decades; marketing channels are limited to the company website plus organic Facebook and Instagram accounts, with no third-party distribution or resellers.

The customer base is horizontally diversified across financial services (BB Seguros, Credsystem, Provu, REEX, Antecipa), education and nonprofits (Instituto Votorantim, Itaú Cultural, Itaú Educação, Todos pela Educação, UNESCO, Viva e Deixe Viver, República.Org), retail and manufacturing (Eucatex, Firehouse), and agriculture and distribution (Cermaq, Fundação Bracell, Martins, Sertrading). The company is privately held by its two co-founders, has not raised institutional capital, has no parent company, and does not publicly disclose revenue, headcount trend, or contract values.

Name

Carreira Solo Produções

Legal name

Carreira Solo Produções

Website

https://carreirasoloproducoes.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Carreira Solo Produções is a São Paulo-based boutique event production and live marketing firm, founded in 2007 by producers Jô Pereira and Claudia Santoro, producing corporate events, brand activations, seminars, and trade shows across in-person, online, and hybrid formats for Brazilian brands and nonprofits via a lean partner-hub model.

Ownership category

akta.pro rank

Product category

Event Production Services

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYBPAFAAAH

Experiential, Event & Sponsorship Marketing

Business & Public Services/Marketing, Advertising & PR Services/Full-Service Advertising Agencies

SECONDARYTHAHAGAC

Sponsorship Activation & Experiential Marketing

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Marketing, Sponsorship & Lead Retrieval Services

SECONDARYTHAHACAG

Incentive Meeting & Retreat Planning (Meeting-Focused)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Professional Conference Organizers (PCOs) & Meeting Planners

Keywords

• Event production services
• Live marketing
• Brand activations
• Corporate seminars
• Trade show management

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Event Production Services: Professional services revenue from producing events, activations, seminars, and fairs for corporate clients. Services include both in-person, online, and hybrid event formats. Pricing is project-based and tailored to client budgets, ranging from modest to generous.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Carreira Solo Produções is a boutique event production and live marketing company that produces corporate events, brand activations, seminars, and trade shows for brands and organizations. The company delivers end-to-end event production in in-person, online, and hybrid formats, combining a lean operational model with a hub of partner professionals to offer high-quality live marketing experiences at accessible budgets for companies of any size.

Product overview

Carreira Solo Produções is a live marketing and event production company offering a unified portfolio of four service offerings: Eventos (Events), Ativações (Brand Activations), Seminários (Seminars), and Feiras (Trade Shows). The company specializes in in-person, online, and hybrid events, focusing on delivering memorable and innovative live marketing experiences with accessible budgets for businesses of any size.

Differentiator

Problem solved

Functional benefit

Products and services

• Eventos (Events)
• Ativações (Brand Activations)
• Seminários (Corporate Seminars)
• Feiras (Trade Shows)

Quantifiable outcome

• 500+ projects coordinated

Named customers23 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• WMcCann: Brazilian arm of McCann Worldgroup delivering advertising and live marketing services for enterprise clients across financial, retail, and consumer verticals. Comparable customer base and overlapping event/activation capability, though event production is one piece of a broader advertising offering.
• MCI Group: Global meetings, events, and association management agency with a Brazilian operation serving corporate and association clients. Overlaps significantly on corporate meetings, conferences, and trade shows though operates at much larger scale and broader scope.
• Sparks: Global brand experience agency specializing in trade shows, corporate events, and brand activations for technology and consumer brands. Comparable service mix even though primarily US-headquartered, and competes for similar enterprise clients.
• Jack Morton Worldwide: Global brand experience agency producing events, brand activations, and trade shows for multinational brands with Latin American operations. Comparable at the service-category level though operates at significantly larger scale and creative scope.
• DPZ&T: Major Brazilian full-service advertising agency whose portfolio includes large-scale experiential marketing and branded event work for top-tier Brazilian advertisers. Relevant competitor for high-profile brand activation briefs though it is a full-service agency rather than a pure-play event producer.
• George P. Johnson Experience Marketing: Global experiential marketing agency with strong presence in Brazil delivering brand experience and event services for enterprise clients. Operates at a much larger scale but in the same end market with overlapping brand activation and event offerings.

Direct peers

• Index Eventos: Brazilian corporate event production agency offering end-to-end event and activation services for corporate clients. Highly comparable as a domestic boutique-to-mid-market event producer serving the same São Paulo corporate buyer base.
• Agência Calia Munaretto (ACM): Brazilian live marketing agency focused on brand activations, events, and trade shows for major Brazilian brands. Directly comparable in services (eventos, ativações, feiras) and customer profile to Carreira Solo.

Emerging players

• MKG Experience: Independent experiential agency producing events and brand activations for consumer and lifestyle brands, including projects in Latin America. Comparable in its focus on experiential execution and agility though smaller global footprint.

Regional players

• Materia Comunicação: Brazilian communication agency with live marketing and event capabilities for corporate clients in the São Paulo market. Comparable at the geographic and service-overlap level, though communications work is a larger share of its revenue than pure event production.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/top
• Instagraminstagram.com/carreirasoloproducoes
• LinkedInlinkedin.com/company/carreira-solo-produ%C3%A7%C3%B5es

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carreira Solo Produções