Cars and Coffee
Cars & Coffee is a US-based community event brand founded in 2007 that facilitates free local car shows worldwide through a decentralized network of volunteer organizers, serving automotive enthusiasts via its four-pillars format of Cars, Coffee, Community, and Charity.
- Company typePrivate
- Founded2007
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Cars and Coffee does
Cars & Coffee is a privately held LLC headquartered in Chattanooga, Tennessee, founded in 2007. The company operates a community-driven car show event brand organized around the four pillars of Cars, Coffee, Community, and Charity. Rather than running events centrally, Cars & Coffee functions as a brand steward and facilitator: it licenses the format to local volunteers and enthusiast groups worldwide, who organize and host shows in their own communities. The company provides the recognizable brand name, the established event format, and a central contact point for prospective organizers.
The firm's go-to-market is community-led and decentralized. There is no disclosed pricing, no app, no proprietary technology platform, and no public monetized product. The website (carsandcoffee.com) serves as the single digital touchpoint, listing the brand's history, a 2007 founding date, the four-pillars positioning, and a contact email for individuals interested in starting a show in their area. There is no evidence of formal sponsorships, paid licensing fees, merchandise revenue, ticketing, or any other monetization mechanism in the source material; the events appear to be free to attendees.
Cars & Coffee has 22 employees and has operated continuously for over 18 years, claiming a worldwide footprint built through its organizer-licensing model. The company is an LLC with no disclosed parent, no funding rounds, no acquisitions, no partnerships, no management team listed publicly, and no revenue disclosure. From an investment standpoint, the underlying asset is the brand and the affiliated organizer community, while the dollar economics of the central entity remain opaque.
Cars and Coffee firmographics
Firmographics- Name
- Cars and Coffee
- Legal name
- Cars & Coffee LLC
- Website
- https://carsandcoffee.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cars & Coffee is a US-based community event brand founded in 2007 that facilitates free local car shows worldwide through a decentralized network of volunteer organizers, serving automotive enthusiasts via its four-pillars format of Cars, Coffee, Community, and Charity.
- Ownership category
- akta.pro rank
Cars and Coffee business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Community Event Facilitation: The company facilitates car show events worldwide, bringing together motor enthusiasts for Cars, Coffee, Community, and Charity. The specific revenue model is not publicly disclosed in available sources.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Cars and Coffee product offering
Product offeringCore offering
Cars and Coffee is a community event brand that has, since 2007, organized and facilitated local car show meetups worldwide under the four pillars of Cars, Coffee, Community, and Charity. The company enables individuals and local groups to start Cars & Coffee shows in their own areas, providing the brand framework and event format while leaving on-the-ground execution to local organizers.
Product overview
Cars and Coffee is a community event brand and organizer rather than a technology product company. Since 2007, it has been bringing motor enthusiasts together worldwide for Cars, Coffee, Community, and Charity events. The organization facilitates local car show meetups and encourages enthusiasts to start shows in their areas. No distinct digital products, modules, or technology offerings are identified in the available source material.
Differentiator
Problem solved
Functional benefit
Companies that use Cars and Coffee
Customer profileSegments1 record
Ideal customer profiles1 record
Cars and Coffee technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cars and Coffee partnerships and signals
Strategic signalScale indicators2 records
Recent moves2 records
Expansion highlights3 records
Cars and Coffee competitors and assessment
Company assessmentBroad incumbents
- MotorTrend Group: Major automotive media company operating enthusiast events, content, and subscription services that reaches the broader car culture audience overlapping with Cars & Coffee attendees.
- Hagerty: Leading automotive enthusiast media, events, and insurance company that operates its own event series (Hagerty Driving Experience, RADwood co-ownership) and serves the same collector-car enthusiast audience with deeper institutional resources.
- Barrett-Jackson: Established collector car auction and event company running major automotive experiences (Scottsdale, Palm Beach) that engage the same high-end car enthusiast segment but at institutional scale.
- Goodwood Festival of Speed: Iconic British automotive festival and concours event that operates at the high end of the enthusiast experience market, comparable in spirit though vastly larger in scale and budget.
Direct peers
- Bring a Trailer: Online auction platform and enthusiast community built around collector cars, serving the same passionate car-owner audience as Cars & Coffee through curated listings and active community discussion.
- Petrolicious: Premium automotive content brand and community celebrating car culture through films, editorial, and events, reaching the same enthusiast persona that attends Cars & Coffee meetups.
- Caffeine & Octane: Atlanta-based monthly car show and enthusiast gathering that mirrors Cars & Coffee's community-driven format, combining motor enthusiast meetups with a coffee/refreshment social setting. Closest U.S. competitor in concept and execution.
- Radwood: Themed car show series celebrating 1980s and 1990s vehicles, operating a community-driven event model across multiple U.S. cities that directly overlaps with Cars & Coffee's enthusiast meetup concept.
Regional players
- Audrain's Newport Concours & Motor Week: Northeast U.S. automotive lifestyle brand running concours d'elegance and motor week events, targeting the same affluent enthusiast demographic as Cars & Coffee's premium tier.
Emerging players
- Garage Therapy / Players Club: Emerging enthusiast club and curated automotive membership experiences serving the same car-obsessed demographic through exclusive events and community access.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Cars and Coffee social profiles
Digital presenceCars and Coffee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cars and Coffee leadership team
Management profileNumber of profiles
Cars and Coffee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cars and Coffee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cars and Coffee
What does Cars and Coffee do?
Cars and Coffee is a community event brand that has, since 2007, organized and facilitated local car show meetups worldwide under the four pillars of Cars, Coffee, Community, and Charity. The company enables individuals and local groups to start Cars & Coffee shows in their own areas, providing the brand framework and event format while leaving on-the-ground execution to local organizers.
Is Cars and Coffee a public or private company?
Cars and Coffee is a private company. It is classified as unknown and is currently operating.
When was Cars and Coffee founded?
Cars and Coffee was founded in 2007. It employs 11 to 50 people.
How does Cars and Coffee make money?
One revenue line is on record: community Event Facilitation.
Who are Cars and Coffee's main competitors?
Broad incumbents on record are MotorTrend Group, Hagerty, Barrett-Jackson and Goodwood Festival of Speed. Direct peers are Bring a Trailer, Petrolicious, Caffeine & Octane and Radwood. Audrain's Newport Concours & Motor Week is listed as a regional player. Garage Therapy / Players Club is listed as an emerging player.
Does Cars and Coffee have an API?
No public API is recorded for Cars and Coffee.