Ceracon
Ceracon is a Bangalore-based ceramic and vitrified tile manufacturer founded in 2005, producing premium floor, wall, bathroom, kitchen, and exterior tiles across multiple branded collections for residential homeowners, architects, and export buyers in 14 countries.
- Company typePrivate
- Founded2005
- HeadquartersBangalore, India
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Ceracon does
Ceracon (legal name: Ceracon India, doing business as Ceracon Ceramix) is a Bangalore-based manufacturer of ceramic and porcelain (vitrified) tiles founded in 2005. The company operates a single integrated product business spanning five core tile categories — floor, wall, bathroom, kitchen, and exterior — with multiple branded collections (ARGENTO, HORIZON, MARMOL, TRAVERTINO, TONALITA, LAMINA, MAPPLE, PINE, SAHARA, TERRA, VALMONT, MULTI TONE, and E-Series exterior) differentiated by finish technology (Carving, Matt Finish, Pure Spirit of Wood) and size variants from 30x60mm to 600x1200mm. Production emphasizes proprietary carving technology for textured surfaces and large-format manufacturing inspired by global architecture.
The company serves three primary customer segments: individual residential homeowners seeking premium tiles for interior and exterior applications, architects and interior designers requiring design-forward products for projects, and export buyers across 14 countries. Its go-to-market is direct-to-consumer via the ceraconindia.com website and phone-based sales, supplemented by an international wholesale/distribution channel for export markets. Pricing is not publicly disclosed and is handled through inquiry-based contact forms and phone calls.
Revenue mechanics are based on one-time product sales of physical tile inventory, with no subscription or recurring model. The company employs 38 people at its Bangalore headquarters, maintains active social media presence (Instagram, Facebook, Twitter, LinkedIn, YouTube), and pursues content marketing through blog and newsletter channels to drive top-of-funnel awareness. There is no evidence of external equity funding, public listing, or M&A activity; the company operates as an independent privately-held brand with cumulative self-reported reach of 500,000+ consumers and 2,000,000+ units supplied over its operating history.
Ceracon firmographics
Firmographics- Name
- Ceracon
- Legal name
- Ceracon India
- Website
- https://ceraconindia.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ceracon is a Bangalore-based ceramic and vitrified tile manufacturer founded in 2005, producing premium floor, wall, bathroom, kitchen, and exterior tiles across multiple branded collections for residential homeowners, architects, and export buyers in 14 countries.
- Ownership category
- akta.pro rank
Ceracon industry classification
Industry- Product category
- Ceramic and Vitrified Tiles
- NAICS
- Pottery, Ceramics, and Plumbing Fixture Manufacturing (327110)
- SIC
- Pottery & Related Products (3260)
- akta.pro primary industry
- Ceramic, Porcelain & Natural Stone Tile Flooring (IMADAJAE)
- akta.pro secondary industry
- Tile & Stone Specialty Retail (CRAIAGAA)
Keywords
Where Ceracon is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Ceracon business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Technology or R&D, Personnel, Marketing or Sales
Revenue model
- Ceramic and Vitrified Tile Sales: Manufactures and sells premium ceramic, porcelain, and vitrified tiles for residential and commercial applications. Products are sold directly to consumers and potentially through B2B channels. Revenue is generated through one-time product purchases with various tile collections and sizes available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Direct inquiry-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Ceracon product offering
Product offeringCore offering
Ceracon manufactures and sells premium ceramic, porcelain, and vitrified tiles for residential and commercial applications across floor, wall, bathroom, kitchen, and exterior surfaces. Products are organized into themed collections (ARGENTO, HORIZON, MARMOL, TRAVERTINO, TONALITA, LAMINA, MAPPLE, PINE, SAHARA, TERRA, VALMONT, MULTI TONE, E-Series) and sold directly through the company's website and international export channels.
Product overview
Ceracon is a leading ceramic and porcelain (vitrified) tiles manufacturer and brand based in Bangalore, India, established in 2005. The company operates as a single unified product business offering tiles across five core categories: Floor Tiles, Wall Tiles, Bathroom Tiles, Kitchen Tiles, and Exterior Tiles. The portfolio is organized into multiple sub-brands and collections including ARGENTO (premium carving finish), HORIZON (bathroom/living spaces), MARMOL (marble-effect), TRAVERTINO (travertine-look), TONALITA (bold colors), LAMINA/MAPPLE/PINE/SAHARA/TERRA/VALMONT (wood-effect collections), MULTI TONE (vibrant patterns), and E-Series (exterior matt finish tiles). Products are available in large-format sizes up to 1200mm and various finishes including CARVING, MATT FINISH, and PURE SPIRIT OF WOOD technology.
Differentiator
Problem solved
Functional benefit
Products and services
- Floor Tiles Ceramic and porcelain (vitrified) floor tiles offered in multiple sizes, colors and finishes including wood-look designs, for residential and commercial floor applications.
- Wall Tiles Decorative wall tiles for interior applications including living rooms, bedrooms, and accent walls, available in patterned designs and bold colors.
- Bathroom Tiles Moisture-resistant tiles designed for bathroom floors and walls, including CARVING finish options, suitable for wet-area applications.
- Kitchen Tiles Durable tiles for kitchen floors and walls designed for high-traffic and spill-prone areas, offered in multiple design collections.
- Exterior Tiles Weather-resistant tiles for outdoor applications including facades, exterior walls, and outdoor living spaces, featuring Matt Finish surfaces in exterior-grade dimensions.
Quantifiable outcome
- 14 countries served through exports
- +2 more outcomes
Companies that use Ceracon
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Ceracon technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ceracon partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights3 records
Ceracon competitors and assessment
Company assessmentDirect peers
- Kajaria Ceramics: India's largest manufacturer of ceramic and vitrified tiles, offering floor, wall, and bathroom tiles with extensive size and finish portfolios. Directly comparable to Ceracon across product categories, customer segments (residential and commercial), and distribution approach (dealer network plus direct project sales).
- Somany Ceramics: Major Indian tile and sanitaryware manufacturer with broad collections of ceramic, vitrified, and polished tiles including large-format and designer finishes. Closely comparable to Ceracon on product breadth, premium positioning, and pan-India dealer presence.
- Simpolo Ceramics: Indian tile manufacturer specializing in vitrified, ceramic, and porcelain tiles with strong export presence and premium design collections. Comparable to Ceracon in export-led strategy, large-format offerings, and premium positioning.
- Orient Bell: Listed Indian tile producer covering ceramic floor/wall and vitrified tiles with strong digital and dealer channels. Comparable to Ceracon in offering premium collections, large-format sizes, and direct-to-consumer plus dealer distribution.
- Nitco Tiles: Indian ceramic and vitrified tile manufacturer targeting premium residential and commercial projects. Comparable to Ceracon in design-forward collections, large-format tiles, and focus on architects/designers as a buyer segment.
- Asian Granito India: Large Indian manufacturer of ceramic, vitrified, porcelain, and engineered tiles with strong export presence. Comparable to Ceracon in product mix (floor/wall, large-format, marble-look) and in export orientation across multiple countries.
- Varmora Granito: Indian tile and sanitaryware brand with broad ceramic/vitrified portfolio and significant export footprint. Comparable to Ceracon on size/finish variety, export orientation, and direct brand-building.
Emerging players
- Marazzi Group: International ceramic tile manufacturer known for design-forward collections, wood-look, and large-format porcelain tiles. Comparable to Ceracon on premium design positioning and product aesthetic, and a useful proxy for international design trends Ceracon targets in its export markets.
Broad incumbents
- RAK Ceramics: Global ceramic tile and sanitaryware manufacturer with strong India and Middle East presence. Comparable to Ceracon on ceramic/vitrified tile offerings and large-format designs, though at much larger scale and broader geographic reach.
- Prism Johnson (H&R Johnson): Diversified building materials company whose H&R Johnson division is one of India's largest tile manufacturers. Comparable to Ceracon on product categories but operates at vastly greater scale across multiple construction materials.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Ceracon social profiles
Digital presenceCeracon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ceracon leadership team
Management profileNumber of profiles
Ceracon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ceracon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ceracon
What does Ceracon do?
Ceracon manufactures and sells premium ceramic, porcelain, and vitrified tiles for residential and commercial applications across floor, wall, bathroom, kitchen, and exterior surfaces. Products are organized into themed collections (ARGENTO, HORIZON, MARMOL, TRAVERTINO, TONALITA, LAMINA, MAPPLE, PINE, SAHARA, TERRA, VALMONT, MULTI TONE, E-Series) and sold directly through the company's website and international export channels.
Is Ceracon a public or private company?
Ceracon is a private company. It is classified as unknown and is currently operating.
When was Ceracon founded?
Ceracon was founded in 2005. It employs 11 to 50 people.
Where is Ceracon based?
Ceracon is headquartered in Bangalore, India, in the Asia region.
How does Ceracon make money?
One revenue line is on record: ceramic and Vitrified Tile Sales.
Who are Ceracon's main competitors?
Direct peers on record are Kajaria Ceramics, Somany Ceramics, Simpolo Ceramics, Orient Bell, Nitco Tiles, Asian Granito India and Varmora Granito. Marazzi Group is listed as an emerging player. Broad incumbents are RAK Ceramics and Prism Johnson (H&R Johnson).
Does Ceracon have an API?
No public API is recorded for Ceracon.
What industry is Ceracon in?
Ceracon's product category is Ceramic and Vitrified Tiles. Its primary akta.pro industry code is IMADAJAE, Ceramic, Porcelain & Natural Stone Tile Flooring, with a secondary code of CRAIAGAA, Tile & Stone Specialty Retail. Its NAICS code is 327110 and its SIC code is 3260.