CERVEZA LOBA

What CERVEZA LOBA does

Cerveza Loba Sa de Cv is a privately held Mexican craft brewery founded in 2011 and headquartered in Guadalajara, Jalisco. The company operates an integrated facility at Gregorio Dávila 76 that houses the brewing operation, a visitor tasting room, and the LOBA GASTROPUB restaurant. Its product portfolio includes a lineup of approximately nine craft beer styles — including Lobita (Neo-Mexican Lager with Medusa hop), Clandestina (Pre-Prohibition Lager), Alfa (India Pale Lager), Negra (American Porter), Paraíso (Mexican Gose), Tropical (M IPA brewed with 100% Mexican malt and adjuncts), Blanka (Witbier), Hazy (Hazy IPA), and Sport — plus the LOBA POLAR distilled gin line (London Dry and Especiado variants) distilled from beer with locally foraged botanicals from the La Primavera forest. The company pioneered IPL, Gose, and Pre-Prohibition Lager styles in the Mexican market and has earned over 100 international medals, including Best Medium-Sized Brewery in Mexico (2016) and Best Brewery in North America at the International Beer Challenge (2019).

The company's revenue is generated through three primary channels: direct-to-consumer e-commerce sales via a Shopify storefront with nationwide Mexican delivery (~$150-194 MXN shipping), the on-site LOBA GASTROPUB restaurant and tasting room for dine-in experiences with food pairings and cocktails, and export sales of three styles (Lobita, Paraíso, Alfa) to California through an exclusive distribution partnership with Polaris Beverages. Payment methods include PayPal, Mercado Pago, credit/debit cards, cash at Oxxo/7-Eleven/Banorte, and bank transfer. The customer base is predominantly consumer-facing — craft beer enthusiasts, gastropub diners, and DTC online buyers — with no named enterprise or institutional accounts. The company employs 22 people, has no disclosed institutional investors, and operates as an independent Mexican S.A. de C.V. entity.

Name

CERVEZA LOBA

Legal name

Cerveza Loba Sa de Cv

Website

https://cervezaloba.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Cerveza Loba is a privately held Mexican craft brewery founded in 2011 in Guadalajara, producing nine craft beer styles and a craft gin line (LOBA POLAR) for consumers via its on-site gastropub restaurant, DTC e-commerce, and export distribution to California through Polaris Beverages.

Ownership category

akta.pro rank

Headquarters

HQ city

Guadalajara

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Craft Beer Sales: Sale of bottled and canned craft beers through direct e-commerce (Shopify) and at the on-site tasting room. Products include 9 beer styles: Lobita (Light Lager), Clandestina (Pre-Prohibition Lager), Sport (Witbier), Alteña (Altbier), Alfa (India Pale Ale), Negra (American Porter), Paraíso (Gose Ale), Sueño Rosa (Gose), and Loba 8 (Hazy Pale Ale).
2. Restaurant and Tasting Room: LOBA GASTROPUB restaurant operation at the brewery location in Guadalajara, offering beer tasting, full food menu with beer pairings, and cocktails. The restaurant is co-located with the brewery tasting room.
3. Export to USA: Export sales of 3 beer styles (Lobita, Paraíso, Alfa) to California through Polaris Beverages distributor, representing international expansion revenue.
4. Distilled Spirits - Gin: Sale of craft gin products including LOBA Polar London Dry Gin (brewed with Polar hop as main ingredient, along with sage, anise, and pine sprouts from La Primavera forest) and a spiced gin variant.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Cerveza Loba is a craft brewery that manufactures and sells 9 styles of artisanal beer (Lobita, Clandestina, Sport, Alteña, Alfa, Negra, Paraíso, Sueño Rosa, Loba 8) and a line of distilled gin (Loba Polar London Dry and Loba Polar Especiado). Products are sold direct-to-consumer via a Shopify e-commerce storefront, served at the on-site LOBA GASTROPUB restaurant and tasting room in Guadalajara, and exported to California, USA through distributor Polaris Beverages.

Product overview

Cerveza Loba is a Mexican craft brewery founded in 2011, producing a portfolio of 9 beer styles including Lagers, IPAs, Porters, and Goses. The core product lineup consists of Lobita (Neo-Mexican Lager), Clandestina (Pre-Prohibition Lager), Alfa (India Pale Lager), Negra (American Porter), Paraíso (Mexican Gose), Tropical (M IPA), Blanka (Witbier), and Hazy (Hazy IPA). The company also produces distilled gin products under the Loba Polar line. Products are available at the brewery's tasting room and restaurant (Loba Gastropub), and are exported to California in the USA.

Differentiator

Problem solved

Functional benefit

Brands

• LOBA POLAR: A line of craft gin distilled from beer, including LOBA POLAR London Dry and LOBA POLAR Especiado variants, featuring polaris hops and endemic herbs from La Primavera forest.
• LOBA GASTROPUB

Products and services

• Lobita Neo-Mexican Lager light lager brewed with the Medusa hop variety, 3.7% ABV, with reduced gluten. Positioned as the most approachable beer in the Cerveza Loba portfolio, targeting craft beer consumers seeking a light, easy-drinking option.
• Clandestina Pre-Prohibition Lager with clear golden color, white head, moderate bitterness, and herbal/spicy American hop aromas. Brewed in a pioneering style for the Mexican craft beer market.
• Alfa India Pale Lager (IPL) combining IPA bitterness with lager smoothness; 4.8% ABV, 50 IBU, with intense mango, peach and citrus aromas and a dry refreshing finish.
• Negra American Porter with deep black color, medium-high body, and roasted malt aromas of coffee, chocolate, and caramel.
• Paraíso Mexican Gose Ale brewed with seasonal fruit (currently guava), offering fruity, tart, and saline notes with silky body and lingering finish; 4.5% ABV.
• Tropical (IPA Tropical) M India Pale Ale brewed with 100% Mexican malt and adjuncts, featuring tropical hop notes of mango, pineapple, orange, blueberry, peach, and vanilla.
• Blanka Witbier brewed with a combination of wheat and barley malts, flavored with orange peel and coriander seed; pale turbid color with notable cereal, citrus and spice aroma.
• Hazy Hazy IPA with silky body, double dry hop, and intensely aromatic juicy mango, passion fruit, and citrus notes.
• Loba Polar London Dry Craft gin distilled from beer, with Polar hop as the main ingredient, combined with sage, anise, and pine shoots from the La Primavera forest, delivering fresh bitterness with enveloping citrus notes.
• Loba Polar Especiado Spiced craft gin variant within the Loba Polar line, distilled from beer with spice additions.
• LOBA GASTROPUB On-site gastropub restaurant and tasting room co-located with the Guadalajara brewery, offering beer flights, a full food menu with beer pairings, and cocktails for individual diners and groups.

Quantifiable outcome

• Best Medium-Sized Brewery in Mexico (2016)
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Polaris Beverages (Stephen Walker)coreChannel Partner/ Reseller/ DistributorPolaris Beverages serves as the exclusive USA distributor for Cerveza Loba products. Stephen Walker handles all California market distribution for the three exported beer styles (Lobita, Paraíso, Alfa). Contact: [email protected], +1 (619) 559 1445.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Sierra Nevada Brewing Co. Large established US craft pioneer with national distribution. Competes broadly in the California craft channel where Loba exports and represents the scale benchmark of an innovation-led craft brewery.
• Constellation Brands: Owns Mexican beer brands (Corona, Modelo, Pacifico) and is dominant in California retail. Sets the commercial gravity Loba must overcome to secure Mexican craft shelf space at US retailers.
• AB InBev (Grupo Modelo): Global brewer and parent of Grupo Modelo; dominant player in Mexican and US-Mexican beer trade. Implicit competitor and benchmark for distribution scale and capital efficiency in the Mexican beer ecosystem.
• Heineken Mexico: Operates a Mexican beer portfolio (Tecate, Sol, Indio) competing for domestic volume. Sets the volume and pricing benchmark Loba must outperform on quality and brand to justify premium positioning.

Direct peers

• Cervecería de Colima: Mexican craft brewery with a multi-style portfolio (lagers, IPAs, saisons) and US export presence. Operates at a similar scale to Loba with comparable craft positioning and on-site hospitality assets.
• Wendlandt Cervecería: Mexican craft brewery pioneer from Baja California with a style-forward experimental portfolio and multiple awards. Comparable to Loba in targeting craft enthusiasts in Mexico with innovation-led, limited-edition beers.
• Allagash Brewing Company: US craft brewery known for pioneering Belgian-style and exploratory beers with a strong award record. Comparable style-led innovation profile and craft-curious consumer base to Loba.
• Stone Brewing: Large pioneering US craft brewery headquartered in California. Direct competitor for shelf and tap space in California where Loba exports, and benchmark for what a premium, innovation-led craft brewery can scale to.
• Cucapá Brewing: Pioneering Mexican craft brewery from Mexicali with a multi-style portfolio and historical US export programs. Competes in the same Mexican craft category and for US importer shelf space alongside Loba.
• Dogfish Head Brewery: Innovative US craft pioneer known for boundary-pushing beer styles and adjacent spirits. Closest analog to Loba in style-first innovation DNA applied to a single country's craft market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCw1yHNoLcSve3zE0X2ej-4g
• Facebookfacebook.com/cervezaloba
• Instagraminstagram.com/lobacerveza
• Pinterestpinterest.com.mx/cervezaloba
• LinkedInlinkedin.com/company/cerveza-loba

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CERVEZA LOBA