Château de Chamirey

What Château de Chamirey does

Château de Chamirey is a privately held Burgundy wine estate located in Mercurey, Côte Chalonnaise, France. The estate operates 37 hectares of vineyard (27 ha of Pinot Noir, 10 ha of Chardonnay), of which 15 hectares sit within six Mercurey Premier Cru climats, including two exclusive Monopoles: Premier Cru 'Les Ruelles' (red, 2.55 ha) and Premier Cru 'La Mission' (white, 1.92 ha). Bottling at the estate dates to 1934 under the Marquis de Jouennes d'Herville, and today the property is managed by the Devillard family (Bertrand and the 5th generation represented by Amaury and Aurore Devillard) under the Domaines Devillard umbrella, alongside related estates including Domaine des Perdrix (Nuits-Saint-Georges), La Ferté (Givry), Domaine de la Garenne (Mâconnais) and Domaine Rolet (Jura).

The portfolio spans village-level Mercurey Rouge and Blanc, six named Premier Cru cuvées (Clos du Roi at 3.08 ha, Les Ruelles Monopole, La Mission Monopole, Champs Martin at 0.49 ha, En Sazenay, Clos l'Évêque), and two prestige offerings: 'Les Cinq', a grand cuvée assembled from the five Premier Crus since 2009, and 'Cuvée Hors Ligne', a limited numbered magnum release (743–1,336 bottles annually) from the Les Chavances parcel. Winemaking follows traditional Burgundian practice: hand harvesting, manual sorting, three-phase maceration with whole-berry fermentation, and approximately 18 months of aging in French oak barrels with one-quarter barrel renewal annually. Vines average 35 years of age and are planted at 10,000 vines per hectare.

The estate generates revenue across three streams: direct wine sales through the on-site caveau and online boutique, wholesale distribution through French cavistes and restaurants (including Michelin-starred establishments), and wine tourism services encompassing visits, tastings, seminars, corporate events, and a six-person guest house. Marketing relies on a hybrid approach combining estate-level wine tourism, recurring presence at PROWEIN (Düsseldorf), VINEXPO (Bordeaux), Wine Paris, and Les Grands Jours de Bourgogne, alongside sustained press coverage from Bettane+Desseauve, Guide Hachette, Wine Spectator, Wine Enthusiast, Tim Atkin, Revue du Vin de France, Forbes, Le Figaro, and Le Monde.

Name

Château de Chamirey

Legal name

Domaine du Château de Chamirey (operated by Domaines Devillard)

Website

https://chamirey.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Château de Chamirey is a 37-hectare family-owned Burgundy wine estate in Mercurey, producing village, Premier Cru, and Monopole Pinot Noir and Chardonnay wines, plus wine tourism experiences. It sells through the on-site caveau, French cavistes, restaurants, and its online boutique.

Ownership category

akta.pro rank

Product category

Premium Burgundy Wine Production

NAICS

Wineries (312130), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)

SIC

Retail-Eating & Drinking Places (5810), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro industry

PRIMARYCRADAIAB

Wine & Sparkling Wine Wineries & Brands

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Alcoholic Beverages (Beer, Wine, Spirits) Manufacturing & Brands

SECONDARYTHAFALAE

Wineries & Vineyards (Tasting Rooms)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Breweries, Wineries & Distilleries (Taprooms/Tasting Rooms)

SECONDARYAFAGAKAI

Organic Vineyard & Wine Grape Farming

Agriculture & Food Production/Crop Farming/Organic Crop Farming

SECONDARYTHAJAGAD

Wine Tastings & Vineyard/Winery Tours

Travel & Hospitality/Tours, Attractions & Experiences/Food & Drink Experiences (Culinary Tours, Tastings, Cooking Classes)

Keywords

• Burgundy wine production
• Premium pinot noir
• Mercurey premier cru
• Wine tourism services
• Estate bottled wines

Headquarters

HQ city

Mercurey

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Wine Sales - Direct: Direct sales through the estate's caveau (on-site shop) and online boutique for visitors and customers. Sales of all wine varieties including village, Premier Cru, and special cuvées.
2. Wine Distribution: Sales through extensive network of wine merchants (cavistes) and restaurants throughout France and internationally.
3. Wine Tourism Services: Revenue from wine tourism activities including visits, tastings, seminars, and the charming guest house (gîte de charme). Also private events such as Fantastic Picnic and corporate seminars.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels10 records

Core offering

Château de Chamirey is a Burgundy wine estate that produces and sells estate-bottled red (Pinot Noir) and white (Chardonnay) wines under the Mercurey appellation from a 37-hectare vineyard, including village-level wines, six Premier Cru reds, two village whites, two premium cuvées (Les Cinq grand vin and Cuvée Hors Ligne), and exclusive monopole wines (Les Ruelles and La Mission). The estate also operates wine tourism services comprising vineyard visits, tastings, seminars, a charming guest house, and corporate/private events.

Product overview

Château de Chamirey is a Burgundy wine estate producing primarily Pinot Noir red wines and Chardonnay white wines from the Mercurey appellation. The estate encompasses 37 hectares (27 ha red, 10 ha white), with 15 hectares in Premier Cru vineyards. The product portfolio includes village-level wines (Mercurey Rouge, Mercurey Blanc), multiple Premier Cru reds (Clos du Roi at 3.08 ha, Les Ruelles Monopole at 2.55 ha, Champs Martin at 0.49 ha, En Sazenay, Clos l'Évêque), and two premium offerings: Les Cinq (a grand vin assembled from all five Premier Crus created in 2009) and Cuvée Hors Ligne (a limited numbered magnum prestige cuvée). The estate also operates wine tourism services including visits, tastings, seminars, and a charming guest house.

Differentiator

Problem solved

Functional benefit

Brands

• Mercurey 1er Cru Clos du Roi: Red Premier Cru wine from 3.08 ha parcel
• Mercurey 1er Cru Les Champs Martins
• Mercurey 1er Cru La Mission (Monopole)
• Mercurey 1er Cru Les Ruelles (Monopole)
• Cuvée Hors Ligne
• Les Cinq

Products and services

• Mercurey Rouge (Village) Estate's village-level red wine from the Mercurey appellation, representing the core Pinot Noir offering for consumers and trade buyers.
• Mercurey Rouge Premier Cru "Clos du Roi" Premier Cru red wine from the Clos du Roi climat, one of the estate's most significant vineyard holdings at 3.08 hectares.
• Mercurey Rouge Premier Cru "Les Ruelles" Monopole Exclusive Premier Cru red monopole wine from the Les Ruelles climat (2.55 ha) — one of the estate's two monopole holdings, available only from Château de Chamirey.
• Mercurey Blanc Premier Cru "La Mission" Monopole Exclusive Premier Cru white wine monopole from the La Mission climat (1.92 ha) — one of the estate's two monopoly holdings, produced exclusively by Château de Chamirey.
• Mercurey Rouge Premier Cru "Champs Martin" Premier Cru red wine from the Champs Martin climat (0.49 ha), known for clay-limestone soils with high iron oxide content.
• Mercurey Rouge Premier Cru "En Sazenay" Premier Cru red wine from the En Sazenay climat, planted on a hillside with limestone-rich soils prone to erosion.
• Mercurey Rouge Premier Cru "Clos l'Évêque" Premier Cru red wine from the Clos l'Évêque climat, one of the estate's Premier Cru holdings.
• Mercurey Rouge Premier Cru "Les Cinq" Grand vin created in 2009 by assembling the best barrels from all five Premier Crus of the estate, producing a Burgundy-quality wine from Mercurey terroir.
• Mercurey Rouge "Clos de la Maladière" Village-level red wine from the Clos de la Maladière climat.
• Mercurey Blanc (Village) Estate's village-level white wine from the Mercurey appellation, produced from Chardonnay grapes.
• Mercurey Blanc "En Pierrelet" Village-level white wine from the En Pierrelet climat.
• Cuvée Hors Ligne Limited production prestige cuvée from the Les Chavances parcel (1.15 ha, planted 1988), produced only in numbered magnums (743–1,336 per year). A Pinot Noir-based wine (with 15% Chardonnay in 2022) aged 100% in oak barrels.
• Wine Tourism Services (Visits, Tastings, Guest House, Events) Includes vineyard visits, tastings, seminars and event services, plus on-site accommodation (Clos du Roi charming guest house accommodating approximately 6 guests). Targeted at wine tourists and corporate event clients.

Quantifiable outcome

• Consistently recognized in major wine guides including Guide Bettane+Desseauve, Guide Hachette, Wine Spectator, Wine Enthusiast, and Revue du Vin de France

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Devillard Family Estates (Domaine des Perdrix, Domaine de la Ferté, Domaine de la Garenne, Domaine Rolet)coreStrategic or Co-development PartnerThe Devillard family operates multiple wine estates under common family management. Château de Chamirey in Mercurey is the primary estate, with related properties including Domaine des Perdrix in Nuits-Saint-Georges (Côte de Nuits), Domaine de la Ferté in Givry, Domaine de la Garenne in Mâconnais, and Domaine Rolet in Jura. These estates share distribution networks, marketing, and management under the Devillard family leadership represented by Bertrand, Amaury, and Aurore Devillard.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Joseph Drouhin: Major Burgundy producer with négociant and domaine operations across Mercurey and surrounding appellations. Overlaps with Chamirey on appellations and Michelin/restaurant distribution.
• Maison Louis Jadot: Major Burgundy producer with extensive Mercurey holdings and a broad négociant portfolio. Directly comparable in appellation focus but at much larger scale than Chamirey.
• Albert Bichot: Burgundy producer with Mercurey and broader Côte Chalonnaise estates, plus négociant operations. Competes for similar Michelin-channel and fine wine retail distribution as Chamirey.
• Bouchard Père & Fils: Historic Burgundy producer with significant Mercurey vineyard holdings and a portfolio spanning village to Grand Cru. Operates at considerably larger scale than Chamirey but in the same appellations.

Others

• Domaine de la Romanée-Conti (DRC): The benchmark Burgundy estate. Not a direct competitor due to Grand Cru focus and order-of-magnitude scale, but referenced as the price/brand ceiling that defines Burgundy prestige dynamics affecting Chamirey.

Direct peers

• Domaine Rolet: Devillard family estate in Jura producing Burgundy-style wines with similar family-run, multi-estate distribution approach. Comparable in scale and family governance to Chamirey.
• Domaine de la Ferté: Another Devillard family estate based in Givry (Côte Chalonnaise), sharing identical family management, distribution channels, and Burgundy village-to-Premier-Cru portfolio structure as Chamirey.
• Domaine des Perdrix: Sibling estate under the same Devillard family / Domaines Devillard umbrella, located in Nuits-Saint-Georges (Côte de Nuits). Operates with the same winemaking philosophy, family governance, and shared distribution network — making it the closest operational peer to Chamirey.
• Domaine Faiveley: Family-owned Burgundy négociant and domaine holding significant Mercurey and Côte Chalonnaise vineyard parcels. Comparable business model blending estate production with merchant/négoce distribution.
• Domaine Voillot: Independent Burgundy family domaine with significant Mercurey Premier Cru holdings, including monopoly parcels. Directly comparable in family governance, scale, and Mercurey focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagramchamirey.com/en/news/instagram
• LinkedInlinkedin.com/company/ch%C3%A2teau-de-chamirey

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Château de Chamirey