Château du Tertre

What Château du Tertre does

Château du Tertre is a privately held Bordeaux wine estate headquartered in Arsac, France, operating under the legal entity LES GRANDS CRUS DU CHÂTEAU DU TERTRE SCEA and managed by the Helfrich family under a fermage (lease) arrangement since 2021. The estate produces three wines from its AOC Margaux holdings: Château du Tertre (Grand Vin, Cabernet Sauvignon-dominant), Les Hauts du Tertre (second wine), and Tertre Blanc (a white blend launched in 2014). Production rests on a 52-hectare single-block vineyard on one of the Médoc's highest gravelly ridges plus 6 hectares for white wine, with 80–85% of the vineyard farmed biodynamically. Winemaking combines optical sorting, gravity-fed handling, plot-by-plot vinification in ovoid concrete, stainless steel, and wooden vats, and aging for approximately 16 months in French oak barriques sourced from eleven coopers.

The estate generates revenue through four streams: direct wine sales via an on-site boutique and e-commerce shop; oenotourism experiences including themed tasting tours, vertical vintages, and gift vouchers; overnight stays in five guest rooms decorated by designer Axel Vervoordt; and private and corporate event hosting (seminars, dinners, vineyard picnics). Distribution is fully direct-to-consumer with no third-party resellers, and the estate is operationally affiliated with the Grands Chais de France Group. The estate ranks fifth in the 1855 Grands Crus Classés classification for the Margaux appellation, conferring enduring brand prestige dating to its founding era in the 12th century.

The customer base is highly distributed across individual wine enthusiasts, oenotourists, corporate event clients, and hospitality guests in France and via the global e-commerce channel. The business operates with a lean disclosed headcount of 1–10 employees and provides no public financial disclosure; pricing is per-transaction for tastings and stays (rooms from €270/night), with events quote-based.

Name

Château du Tertre

Legal name

LES GRANDS CRUS DU CHÂTEAU DU TERTRE SCEA

Website

https://chateaudutertre.fr

Company type

Private

Founded year

1724

Operating status

Operating

Headcount range

1–10 employees

Short description

Château du Tertre is a privately held Bordeaux estate producing AOC Margaux Grand Cru Classé wines — Grand Vin, Les Hauts du Tertre, and Tertre Blanc — from 52 hectares of biodynamically farmed vineyard, supplemented by oenotourism, designer-decorated guest rooms, and private event hosting for individual wine buyers, tourists, and corporate clients.

Ownership category

akta.pro rank

Product category

Premium Wine Production

NAICS

Wineries (31213)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG), Fine Wine & Luxury Spirits Retail (CRANABAE)

Keywords

• Bordeaux wine production
• Margaux appellation wines
• Oenotourism experiences
• Wine estate hospitality
• Grand Cru Classé wines

Headquarters

HQ city

Arsac

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Wine Sales (Direct & Online Boutique): Sale of wines by the bottle and gift sets through the estate's online shop and physical boutique on-site. Products include Grand Vin de Château du Tertre, Les Hauts du Tertre (second wine), and Tertre Blanc (white wine), as well as accessories such as corkscrews, prints, and aprons.
2. Oenotourism Experiences: Revenue from guided visits with tastings (Dans les Pas du Tertre, La Privative, La Verticale Confidentielle), wine workshops, and gift vouchers sold to visitors. Bookings made via email, phone, or the reservation platform.
3. Hospitality / Stays: Five guest rooms (Cabernet Franc, Merlot, Petit Verdot, Sémillon, and a fifth unnamed room) decorated by Axel Vervoordt, offered for overnight stays. Each booking includes breakfasts, a tour, and a tasting of the estate's wines. Cancellation policies vary by rate type.
4. Private & Corporate Events: Revenue from hosting private and professional events including seminars, indoor/outdoor space rentals, business lunches and dinners, and vineyard picnics. Pricing provided upon quotation request.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Château du Tertre produces and sells three AOC Margaux wines from its 52-hectare single-block vineyard in Arsac, Bordeaux: the flagship Grand Vin (Cabernet Sauvignon-dominant blend), the second wine Les Hauts du Tertre, and the white wine Tertre Blanc (Chardonnay, Sauvignon Blanc, Viognier, Gros Manseng). The estate also offers on-site oenotourism experiences including themed guided tastings, luxury overnight stays in five Axel Vervoordt-decorated rooms, and private/corporate event hosting. Distribution is via the estate's own online shop, on-site boutique, and direct booking channels.

Product overview

Château du Tertre is a Grand Cru Classé Margaux estate producing three distinct wines: the flagship Château du Tertre (Grand Vin), the second wine Les Hauts du Tertre, and the white wine Tertre Blanc. Beyond wine production, the estate offers visitor experiences including guided tours with tastings (three formats: standard, private, and vertical tasting), five luxury guest rooms decorated by Axel Vervoordt, and private/corporate event hosting. The estate is part of the Helfrich family portfolio under the Les Grands Chais de France group.

Differentiator

Problem solved

Functional benefit

Brands

• Château du Tertre (Grand Vin): The estate's primary red wine, produced from Cabernet Sauvignon, Merlot, Cabernet Franc and Petit Verdot.
• Les Hauts du Tertre
• Tertre Blanc

Products and services

• Château du Tertre (Grand Vin) The estate's flagship red wine from the AOC Margaux appellation, crafted primarily from Cabernet Sauvignon with Merlot, Cabernet Franc, and Petit Verdot grown on 52 hectares of gravelly hilltop vineyards; aimed at fine wine consumers and collectors.
• Les Hauts du Tertre The estate's second wine, revealing a more approachable character with lively, fruity, and spicy notes meant to be enjoyed in younger years; targeted at consumers seeking an accessible Margaux wine.
• Tertre Blanc A white wine produced since 2014 from an unusual blend of Chardonnay, Sauvignon Blanc, Viognier, and Gros Manseng, grown on 6 hectares of cooler sandy-gravel soils protected by pine forest; targeted at white wine enthusiasts.
• Visites et Dégustations (Wine Tours & Tastings) Guided vineyard and cellar tours with wine tasting experiences, including themed visits like 'Dans les Pas du Tertre', 'La Privative', and 'La Verticale Confidentielle' vertical tasting; aimed at wine enthusiasts and tourists.
• Séjours (Accommodation) Five guest rooms (Cabernet Franc, Merlot, Petit Verdot, Sémillon, and a fifth) decorated by Axel Vervoordt with vineyard views; each stay includes breakfasts, a tour, and a tasting of the estate's wines; aimed at luxury travellers.
• Événements Privés et Professionnels (Private & Corporate Events) Event hosting services including business seminars, private dinners, intimate firelit meals, and vineyard picnics in indoor or outdoor spaces at the estate; aimed at corporate clients and private event organisers.

Quantifiable outcome

• 80–85% of the vineyard is farmed biodynamically, contributing to biodiversity, ecosystem balance, and long-term soil health.
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Grands Chais de France GroupcoreStrategic or Co-development PartnerThe estate's privacy policy and legal notices reference affiliation with the Grands Chais de France Group. Personal data is shared with other Group affiliates involved in processing, and the Data Protection Officer is located at Les Grands Chais de France headquarters in Petersbach, France.
• Jacques WirtzminorStrategic or Co-development PartnerRenowned landscape architect Jacques Wirtz, designer of the Jardins du Carrousel in Paris and Jubilee Parc in London, redesigned the estate's park, creating an enchanting landscape of elegance and refinement.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Château Pontet-Canet: Fifth growth Grand Cru Classé in Pauillac appellation (same classification ranking as Château du Tertre). Pioneered full biodynamic viticulture in Bordeaux and commands significantly higher pricing than other 5th growths. Comparable for biodynamic practices and same 1855 classification tier.

Direct peers

• Château Rauzan-Ségla: Second growth Grand Cru Classé in Margaux, owned by Chanel. Operates biodynamic vineyard, high-end wine portfolio, and on-site oenotourism. Direct competitor for premium Margaux positioning and DTC luxury wine consumers.
• Château Brane-Cantenac: Second growth Grand Cru Classé in Margaux appellation. Similar vineyard scale (around 75 hectares), Margaux terroir, traditional and second wine production. Comparable peer for wine quality benchmarking and appellation-level competition.
• Château Kirwan: Third growth Grand Cru Classé in Margaux. Similar vineyard size (~40 hectares), DTC wine sales, and oenotourism offerings. Direct peer competing for similar Margaux DTC customers.
• Château Lynch-Bages: Fifth growth Grand Cru Classé in Pauillac (same classification ranking). Owned by the Cazes family, operates extensive oenotourism, luxury hospitality (relais & château hotel), and global distribution. Closely comparable peer for scale, DTC strategy, and premium oenotourism offering.
• Château d'Issan: Third growth Grand Cru Classé in Margaux. Operates biodynamic vineyard, estate wine production with multiple SKUs, and on-site hospitality/oenotourism offering. Comparable peer in size, classification, and DTC business model.
• Château Prieuré-Lichine: Fourth growth Grand Cru Classé in Margaux, owned by Groupe Camus. Operates similar vineyard, winemaking, and visitor experience offering. Comparable peer in classification tier and DTC strategy.
• Château Palmer: Third growth (with elevated reputation often comparable to second) Grand Cru Classé in Margaux. Operates similar biodynamic viticulture, premium DTC, oenotourism, and luxury hospitality offering (Restaurant & Hotel) at the estate. Direct comparable in appellation, classification tier, business model, and premium positioning.
• Château Cantenac-Brown: Third growth Grand Cru Classé in Margaux. Operates vineyard of similar scale with château architecture, wine production, and estate visits. Direct peer in appellation and Grand Cru Classé ranking.

Broad incumbents

• Château Margaux: Premier First Growth Grand Cru Classé in Margaux. The leading estate in the appellation, with broader portfolio, larger scale, and global brand dominance. Same appellation and wine category, but materially larger and higher-tier, serving as the upper-bound benchmark for Margaux DTC positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ch%C3%A2teau-du-tertre

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Château du Tertre