CHELP
CHELP is an Amsterdam-based coaching bureau founded in 2021 that delivers salary, contract, and promotion negotiation coaching for Dutch women professionals and Dutch organizations, using tiered human-delivered services priced €19–€499.
- Company typePrivate
- Founded2021
- HeadquartersAmsterdam, Netherlands
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What CHELP does
CHELP is a privately held Dutch coaching bureau founded in 2021 and registered in Amsterdam (KvK 85214280) that specializes in salary, contract, and promotion negotiation coaching targeted at women professionals in the Netherlands. The company is structured around a B2C core (individual women seeking to close the gender pay gap, which it cites as a €300,000 lifetime earnings differential sourced from Stichting Loonwijzer & WOMEN Inc.) and a secondary B2B channel aimed at Dutch organizations looking to retain female talent and support inclusion initiatives.
The product portfolio is a tiered set of human-delivered services with no proprietary technology platform. It consists of awareness-building Masterclasses, deeper-skills Trainingen, and 1-op-1 Coaching. Coaching is sold in three tiers: a €199 basic package, a €299 coaching+ package that adds a written action plan, and a €499 ON FIRE package that includes real-time consultation during active negotiations. A low-friction €19 introductory training ("Salarisonderhandelingen voor vrouwen") functions as a funnel product. All services are delivered remotely via video calling by the founders rather than through any software platform, app, or AI system.
The business model is straightforward professional services on one-time/perpetual fees with no subscription component. Go-to-market is sales-led and self-serve: customers sign up directly through chelp.nu, with Calendly-scheduled free consultation calls used to qualify leads for both individual and corporate buyers. Distribution is entirely domestic (Netherlands only), reliant on organic social channels (Facebook, Instagram, LinkedIn) and content marketing rather than paid acquisition at scale. With a disclosed headcount of 6 and no external capital, CHELP operates as a small consultancy with no technology leverage and no disclosed revenue.
CHELP firmographics
Firmographics- Name
- CHELP
- Legal name
- CHELP
- Website
- https://chelp.nu
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CHELP is an Amsterdam-based coaching bureau founded in 2021 that delivers salary, contract, and promotion negotiation coaching for Dutch women professionals and Dutch organizations, using tiered human-delivered services priced €19–€499.
- Ownership category
- akta.pro rank
CHELP industry classification
Industry- Product category
- Professional Coaching Services
- NAICS
- Other Management Consulting Services (541618), Management Consulting Services (54161), Professional and Management Development Training (611430)
- SIC
- Services-Management Consulting Services (8742), Services-Educational Services (8200)
- akta.pro primary industry
- Compensation, Benefits & Rewards Consulting (BPAHAGAF)
- akta.pro secondary industries
- Leadership & People Skills (Influence, Managing Up, Supervisory Readiness) (EDAAAKAI), People Management & Supervisory Skills (EDABAAAB)
Keywords
Where CHELP is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
CHELP business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Revenue model
- Coaching Services: One-time fee coaching services including 1-on-1 negotiation coaching, action plan development, and real-time consultation during negotiations. Services are delivered via video calling or other preferred methods.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Training 'Salarisonderhandelingen voor vrouwen' - Introductory training |
| One time/ perpetual license | Pay-as-you-go | Coaching - Basic 1-on-1 negotiation coaching |
| One time/ perpetual license | Pay-as-you-go | Coaching+ - Enhanced coaching with action plan |
| One time/ perpetual license | Pay-as-you-go | ON FIRE - Full support with real-time consultation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
CHELP product offering
Product offeringCore offering
CHELP is a Dutch coaching bureau that delivers salary, contract, promotion, and career-negotiation coaching and training targeted at women. Its portfolio comprises group Masterclasses for awareness building, in-depth Trainingen for career planning and negotiation skills, an entry-level €19 training on salary negotiations for women, and tiered 1-on-1 Onderhandelcoaching packages (€199/€299/€499) that include mindset work, action plans, and optional real-time consultation during active negotiations. Services are delivered primarily via video calling to individual consumers and corporate clients across the Netherlands.
Product overview
CHELP is a coaching bureau offering a structured portfolio of negotiation coaching and training services specifically designed to help women negotiate better salaries and career opportunities. The core offering consists of Masterclasses (awareness building), Trainingen (in-depth skills training), and 1-op-1 Coaching (individual support). These are available as three tiered packages: 1-op-1 Onderhandelcoaching (€199), 1-op-1 Onderhandelcoaching+ (€299, adds action plan), and ON FIRE (€499, adds real-time consultation during negotiations). Additionally, an entry-level 'Salarisonderhandelingen voor vrouwen' training is offered for €19 for introductory purposes.
Differentiator
Problem solved
Functional benefit
Products and services
- Masterclasses
Quantifiable outcome
- Women lose on average €300,000 over their careers due to gender pay disparities.
- +1 more outcomes
Companies that use CHELP
Customer profileSegments2 records
Ideal customer profiles2 records
CHELP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CHELP partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights3 records
CHELP competitors and assessment
Company assessmentBroad incumbents
- Korn Ferry: Global organizational consulting firm offering executive search, leadership development, and compensation consulting. Comparable as a broader consulting and compensation advisory provider serving enterprise clients seeking talent and reward strategy support.
- BetterUp: Large-scale leadership and professional coaching platform offering 1-on-1 coaching across career, leadership, and well-being. Overlaps with CHELP's professional coaching offering but operates across general topics rather than specializing in women's salary negotiation.
- Bravely: Professional coaching platform that partners with employers to offer career and leadership coaching to employees. Comparable as a tech-enabled coaching provider serving both individuals and corporate clients, overlapping with CHELP's B2C and B2B motion.
Regional players
- De Baak: Netherlands-based leadership and management training institute offering courses, training, and coaching for professionals. Comparable as a Dutch-market provider of professional development and coaching services, though broader than CHELP's negotiation-specific niche.
- Schouten & Nelissen: Established Dutch training and coaching firm providing professional development, leadership, and personal effectiveness programs. Comparable as a Netherlands-based coaching and training provider targeting corporate HR and individual professionals.
Direct peers
- Fairygodboss: Career community and review platform specifically for women, with paid coaching, salary negotiation tools, and job board features. Directly comparable as a women-focused career advancement and salary negotiation resource.
- Ellevate Network: Professional women's network offering mentorship, courses, and career resources including negotiation training. Comparable as a women-focused professional development and negotiation skills provider.
- Levo: Career platform for young professionals with mentorship, coaching, and salary resources. Comparable to CHELP in targeting career advancement content and coaching experiences for early-career professionals.
Others
- Payscale: Salary data and compensation benchmarking platform serving both HR professionals and individual job seekers. Adjacent to CHELP's value proposition of helping women understand and negotiate appropriate salary by providing market compensation data.
Emerging players
- Skillsoft / Pluralsight: Enterprise learning and professional development platform offering career, leadership, and business skills content including negotiation courses. Comparable as a scalable professional development content and training provider, with potential overlap in negotiation and career skills modules.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
CHELP social profiles
Digital presenceCHELP financial estimates
Financial estimateRevenue estimate
Valuation estimate
CHELP leadership team
Management profileNumber of profiles
CHELP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CHELP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CHELP
What does CHELP do?
CHELP is a Dutch coaching bureau that delivers salary, contract, promotion, and career-negotiation coaching and training targeted at women. Its portfolio comprises group Masterclasses for awareness building, in-depth Trainingen for career planning and negotiation skills, an entry-level €19 training on salary negotiations for women, and tiered 1-on-1 Onderhandelcoaching packages (€199/€299/€499) that include mindset work, action plans, and optional real-time consultation during active negotiations. Services are delivered primarily via video calling to individual consumers and corporate clients across the Netherlands.
Is CHELP a public or private company?
CHELP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CHELP founded?
CHELP was founded in 2021. It employs 1 to 10 people.
Where is CHELP based?
CHELP is headquartered in Amsterdam, Netherlands, in the Europe region.
How does CHELP make money?
One revenue line is on record: coaching Services.
Who are CHELP's main competitors?
Broad incumbents on record are Korn Ferry, BetterUp and Bravely. Regional players are De Baak and Schouten & Nelissen. Direct peers are Fairygodboss, Ellevate Network and Levo. Payscale is listed as an others. Skillsoft / Pluralsight is listed as an emerging player.
Does CHELP have an API?
No public API is recorded for CHELP.
What industry is CHELP in?
CHELP's product category is Professional Coaching Services. Its primary akta.pro industry code is BPAHAGAF, Compensation, Benefits & Rewards Consulting, with a secondary code of EDAAAKAI, Leadership & People Skills (Influence, Managing Up, Supervisory Readiness). Its NAICS code is 541618 and its SIC code is 8742.