What Bravely does

Bravely is a New York-based B2B SaaS company founded in 2017 that operates an on-demand professional coaching platform connecting employees of enterprise customers to a curated network of certified coaches via mobile and web applications. The platform delivers 45-minute confidential 1:1 coaching sessions in over 30 languages across 65 countries, with identity-based coach matching that lets employees select coaches aligned with their race, gender identity, or sexual orientation. Its product portfolio is tiered: Bravely Boost provides on-demand coaching for individual contributors and managers, Bravely Advance offers an unlimited-session leadership development program with skill assessments and personalized development plans, Bravely Exec delivers white-glove 1:1 executive coaching with seasoned former-executive coaches over a 12-month engagement, and Bravely Workshops adds standardized group training on topics including feedback, inclusion, and burnout. The platform also generates anonymized Insights, Transformation, and Operational Reports for HR leaders, surfacing organizational engagement and skill-development trends without compromising session confidentiality.

The company's business model is enterprise subscription SaaS with quote-based, annual-billed pricing tied to organizational size and selected coaching tiers. Distribution is exclusively through direct enterprise sales to HR and People leaders, supported by demo requests, free coaching trial sessions, content marketing (blog, guides, webinars), virtual events featuring customer case studies, and an active social presence. Revenue mechanics depend on recurring annual contracts priced per employee or per session allocation, with tier upsell across Boost, Advance, Exec, and Workshops as primary expansion levers. Customers include Pinterest, Autodesk, Zillow Group, Yelp, The New York Times, Samsara, PTC, Aircall, Bench, BrainPOP, Botify, Suzy, and Mindstrong, spanning technology, media, real estate technology, EdTech, fintech, cloud communications, and market research industries. Total disclosed funding is approximately $18 million across a 2017 seed led by Primary Venture Partners, a 2018 seed led by RiverPark Ventures, and an August 2021 $15 million Series A led by Telescope Partners.

Name

Bravely

Legal name

Bravely, Inc.

Website

https://workbravely.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

101–250 employees

Short description

Bravely is a B2B SaaS platform that provides enterprise customers with on-demand professional coaching in 30+ languages, serving employees at all levels through tiered products including Boost, Advance, Exec, and Workshops, with HR-facing analytics dashboards.

Ownership category

akta.pro rank

Product category

Employee Coaching Software

NAICS

Professional and Management Development Training (61143)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Performance Management & OKRs (BPACAPAF)

akta.pro secondary industries

Wellness Program Design & Accountability Coaching (HSADAGAC), Stress Management & Burnout Prevention Coaching (HSADAGAD)

Keywords

• Professional coaching services
• Employee development platform
• Leadership coaching software
• Corporate wellness solutions
• HR technology platform

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Enterprise Coaching Platform Subscription: Bravely operates as a B2B SaaS coaching platform where organizations pay for employee access to the coaching platform. Companies provide coaching benefits to employees at all levels, with pricing based on organizational size and selected coaching tiers (Bravely Advance, Boost, Exec, Workshops). The revenue model is subscription-based with organizations paying for employee coaching access.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Bravely is a B2B coaching and training platform that connects employees of client organizations with on-demand professional coaches via a cloud-based web and mobile application. The company delivers 1:1 coaching sessions in 33+ languages across 65 countries, complemented by structured workshops and reporting dashboards for HR leaders to track engagement and skill development.

Product overview

Bravely is a coaching and training platform providing personalized, professional development for employees at all organizational levels through a portfolio of four integrated products. Bravely Boost™ serves as the on-demand coaching core for individual contributors and managers; Bravely Advance™ provides a structured, unlimited-session leadership development program for managers with reporting and skill assessments; Bravely Exec™ offers white-glove executive coaching for senior leaders with premium matching; and Bravely Workshops™ adds standardized group training sessions on topics such as feedback, inclusion, and career development. The platform also delivers anonymized organizational insights to HR leaders to inform people strategy.

Differentiator

Problem solved

Functional benefit

Products and services

• Bravely Advance A leadership development program providing unlimited 1:1 coaching sessions for managers, including skill assessments, personalized development plans, and monthly reporting (Transformation Report and Operational Report) to track manager progress and organizational impact. Designed for top leaders and managers within client organizations.
• Bravely Boost On-demand coaching for individual contributors and managers, offering 45-minute confidential 1:1 sessions in over 30 languages, exclusive monthly webinars, and a content library. Provides HR leaders with anonymized Insights Reports on employee needs, engagement levels, and organizational trends.
• Bravely Exec White-glove executive coaching service providing senior leaders with individualized matching to seasoned coaches (former executives with 20+ years of leadership experience, ICF-PCC certified, average 1,000 hours of executive coaching). Includes scalable 1:1 coaching with a 12-month engagement, flexible session cadence, and monthly usage reports.
• Bravely Workshops Standardized workshop sessions designed to complement the coaching programs, covering topics such as coaching skills for managers, feedback skills, inclusive leadership, emotional intelligence, managing stress and burnout, BRAVE goal setting, and career design. Offered in flexible group sizes (9-300 participants) with 60-90 minute sessions.

Quantifiable outcome

• 92% of employees learn a new skill after just one coaching session
• +7 more outcomes

Named customers13 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BetterUp: BetterUp is the leading enterprise coaching platform offering 1:1 coaching, manager development, and AI-driven insights to Fortune 1000 HR buyers — directly competing with Bravely Boost, Advance and Exec offerings.
• CoachHub: CoachHub is a Berlin-based digital coaching platform serving global enterprises with on-demand 1:1 coaching, matching algorithms and analytics — a direct competitor to Bravely in the enterprise coaching category.
• Torch: Torch provides enterprise leadership and team coaching with curated coach networks and a SaaS platform for manager development — directly overlapping Bravely Advance and Bravely Workshops products.
• Sounding Board: Sounding Board delivers on-demand leadership coaching matched to enterprise customers via a tech-enabled platform, with reporting dashboards — directly comparable to Bravely's coaching and insights stack.
• EZRA Coaching (LHH): EZRA, part of LHH/Addeco Group, offers enterprise coaching subscriptions with global coach networks and digital delivery — overlapping with Bravely's enterprise coaching and Insights Reports offerings.

Emerging players

• Growthspace: Growthspace provides skills-based coaching and talent development programs targeting L&D and HR buyers with shorter, outcome-oriented engagements — an emerging alternative to Bravely's longer coaching programs.

Broad incumbents

• LinkedIn Learning: LinkedIn Learning is an incumbent in the corporate L&D category, selling enterprise subscriptions for self-paced video courses to the same HR/L&D buyers as Bravely, though focused on e-learning rather than live coaching.
• Skillsoft: Skillsoft provides enterprise leadership development, compliance training and talent solutions, competing with Bravely's Workshops and Advance products as part of a broader L&D portfolio.
• Udemy Business: Udemy Business is an established enterprise learning platform selling subscription access to thousands of courses to HR/L&D buyers, broadly competing with Bravely's self-led content library and workshops.
• Pluralsight: Pluralsight is an enterprise technology skills development platform that shares HR/L&D buyers with Bravely, though focused on technical skill-building rather than professional coaching.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/workbravely
• Facebookfacebook.com/workbravely
• LinkedInlinkedin.com/company/bravely
• Instagraminstagram.com/workbravely/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds3 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bravely